The trailer for Chapter 628 has been well received
"Is there time to do it?" Lu Fang asked.
Chen Mubai has returned from Qing City, Sichuan Province, and the first thing he did when he returned to the company was to ask Lu Fang to prepare the movie promotion of "Crazy Stone", which he would release during the summer vacation.
Since it was chosen to be released on this schedule, and the enemy is surrounded by the enemy, it must not fall behind in terms of publicity, otherwise it will be like throwing a stone into a lake, and it will not be able to make a splash.
In this biggest schedule, it is natural to be prepared to go all out to deal with the enemy, so as not to let the movie lose at the starting line.
Although Chen Mubai is confident in the quality and reputation of the movie, if the early publicity is not in place, many people may not know that such a movie is released, or even Chen Mubai's works!
Summer is a big schedule, and major movies emerge in an endless stream, which is dazzling.
There are foreign blockbuster imports, as well as the works of well-known domestic directors and actors, everyone will work hard to promote, and if they don't keep up with the rhythm of publicity, they will definitely be left far behind.
When the audience chooses a movie, in addition to looking at specific stars and movie genres, they will often choose a movie based on the discussion on the Internet, or the publicity momentum of the theater.
And these need money to promote, the money for the promotion of a movie is not less than the production price, after all, the publicity can be carried out, so that more people can know about it, and others can see your movie.
"No problem, I'm going to edit fast, the finished film is already in my head. Chen Mubai pointed to his head and smiled.
"If you say it's okay, it's OK. Lu Fang believes in Chen Mubai's ability.
"And when are you going to release it?"
Chen Mubai thought for a moment and said, "August 1st." ”
"August 7 this year is Valentine's Day, which is released just a week before Valentine's Day, and then you can take advantage of the festive atmosphere to have a wave of attendance. ”
The results of the box office in the first two weeks of the film are very important, and they are also the time that determines the basic success or failure of the film.
The box office in the first week is generally the most, unless the movie is not promoted in place, and then the quality is particularly high, after a week of word-of-mouth fermentation, it is possible to make the box office of the movie climb to the peak again in the second week.
After all, everyone likes to watch a movie that has just been released for the first time, and the second week is slightly almost meaningless, and it is not ruled out that there are time problems that can only be watched in the second week, which is a minority, and there may be new movies released in the second week.
If it is released a week before Valentine's Day, the reputation of the movie comes out, and Chen Mubai believes that even if the box office in the second week is not as good as the first week, but with the blessing of the festival, the box office will not be much different.
On Valentine's Day, there are bound to be many couples heading to the cinema, and although there are many types of movies they choose to watch, comedy is the most popular.
Everyone wants to happily watch a movie with their beloved, and then happily carry out the rest of the things, you welcome me, and I will teach you.
On Valentine's Day, it may be the second highest box office in addition to the premiere of "Crazy Stone"!
"That's two months to prepare, and that's enough time. Lu Fang nodded.
It's mid-May, and it's almost June, so there's plenty of time.
In fact, this release time is really good, or you can choose to premiere on Valentine's Day.
With their current influence, as long as they negotiate with the theater side, this is absolutely no problem.
It's just that if it is released on that day, it is estimated that there will not be too many films, after all, that day is also a day that many movies must grab, and the film schedule is relatively scattered, and it is impossible to win the audience.
After all, theaters still have to make money, and those foreign blockbusters will be more popular than their own movies, and their scheduling rate will be higher.
At this point, the current Chen Mubai cannot influence their decision.
Last summer, the foreign blockbuster "Underground Monster" won a box office of 200 million at its premiere, becoming the highest-grossing movie in the summer file, and after the movie was released, it won a total of 2.3 billion box office in China!
There is no domestic film that can be compared, and even the works of the big star Li Jie and the big director Xu An only won 1.2 billion at the box office, a difference of 1.1 billion!
After all, the investment is large, the special effects are realistic, the visual effects are shocking, and the storytelling ability is good, and the box office of the movie is good.
The operating system of foreign commercial films is very mature, and most of these commercial films can make money, which is why they are keen on special effects blockbusters.
In business, it is impossible for the theater chain to increase his film schedule because of Chen Mubai, it all depends on interests, the higher the box office of the movie, the more dividends the theater will have, and everyone will choose to push the blockbuster movie.
Since the release date of "Crazy Stone" has been chosen, Lu Fang needs to communicate with the theater chain and inform the other party in advance, so that the other party can schedule the film at that time.
No matter how many movies there are in that schedule, Chen Mubai's movie schedule is definitely not low, after all, as the hottest star + director in China, he still has the ability to make money.
Even if it is not as good as foreign blockbusters, it can sweep many people in China.
Inform the other party in advance, that is, you need the other party to cooperate with the publicity at that time and give the advantage of the film arrangement.
"Your trailer needs to be made as soon as possible, so let's get the word out this morning. Lu Fang said: "There are two blockbusters abroad that will be released in the summer this year, and there has been news for a long time, and there are also two very popular works in China, so the pressure is not small." ”
Lu Fang definitely believes in Chen Mubai's ability, he doesn't think that "Crazy Stone" will pounce, because judging from the reaction of the crew, the quality of this drama is very high, and everyone's mentality is very optimistic.
"Well, I'm going to make a trailer and put the time up when the time comes. Chen Mubai nodded.
......
The trailer was made quickly, but because it was a comedy, it still took a few days to consider the general plot of the plot and the comedic effect, and it took a few days to make the trailer.
The content of the trailer basically outlines what happened to the story, while putting a couple of hilarious plots on it to grab everyone's attention.
Only everyone was attracted and laughed at when they saw the content of the trailer. People will be willing to go into the cinema to watch.
If the trailer is very poor, netizens feel bored after watching it, who will buy a ticket to watch it in the cinema, isn't this looking for guilt?
Therefore, after the filming of the movie is completed, every step is very important, including the content of the trailer, the promotion of the movie, the selection of the current issue, etc., which are all major events, and are closely related to the final results of the movie.
is a literary film, and I also want to make a little more money, not just to go to the film festival to brush up on awards.
Both Mubai Entertainment and Chen Mubai's personal micro-messages released the news.
[The trailer of "Crazy Stone" is coming, save your troubles and make you happy this summer vacation!]
Subsequently, Qian Duoduo and other leading actors began to forward the publicity, and Tao Yaoyao also forwarded the news during the concert.
She still has one last concert, which will be added later, and the end of the last one is in Shashi, Southern Province, and she is now preparing for the last concert in Shashi.
"I'll go to Shashi tomorrow, and when the time comes, I'll accompany you after your concert. Chen Mubai and Tao Yaoyao were on a video call, and the two were complaining to each other.
Tao Yaoyao was rehearsing, wearing a simple dress.
The upper body is a brand sweatshirt, the lower body is wearing casual pants, and the hair is tied in a high ponytail, which is very cute and youthful.
During this period of time, Chen Mubai was filming, Tao Yaoyao was promoting Solomon's movie and the concert, and the two were busy and had no time to meet.
The last time they met was a concert in the magic capital, and they missed each other very much, but because of work, they could only relieve their thoughts by video.
"Don't you have to do post-production?" Tao Yaoyao's eyes lit up when she heard Chen Mubai's words, and she was very happy, but thinking of the movie, she turned around and asked again.
"The trailer is made, and the rest is not in a hurry, time is in time. Chen Mubai said.
"It's been a long time since I've seen you, so I'm going to visit your class. ”
"Really!" received an affirmative reply, and Tao Yaoyao's face showed a bright smile, and the smile was like a flower.
"I watched the trailer of the movie, and it was funny!" Tao Yaoyao said happily.
She forwarded Chen Mubai's micro-message, and naturally took the time to take a look at the content of the trailer.
"Let's go to the premiere together!" Tao Yaoyao said with a sweet smile.
"Good. "He was there for sure at the premiere.
"How's your preparation?" asked Chen Mubai.
"It went well!" replied Tao Yaoyao.
The last concert was different from the previous one, Tao Yaoyao invited the students of the variety show "Huaxia New Singing" that she participated in at that time to sing with her on the stage.
At the beginning, she promised the students of the team that as long as they could win the championship in the end, she would give them a chance to express themselves all.
lived up to expectations, and in the end, they won the championship in one group, and Tao Yaoyao also became the champion mentor!
So, in the last concert, Tao Yaoyao took the students to the stage together.
The concert is different from the variety show, and the atmosphere of the scene is also different, and the students are excited and more nervous at the same time when they are rehearsing, for fear that they will lose face if they perform badly, which will affect Tao Yaoyao's concert.
In the previous concert, some of them also went to the venue, which was really good, so it was very stressful.
However, Tao Yaoyao was very relieved, and did not put pressure on them, just let them keep a normal heart.
"You guys go ahead with the rehearsal, I won't bother you, see you tomorrow. ”
"See you tomorrow. ”
......
Online.
After Mubai Entertainment's WeChat message was issued, many netizens soon saw it, and everyone watched the trailer.
The popularity of this movie is not low!
Thanks to Chen Mubai's words, the box office is guaranteed to be 1 billion!
This made the name of the movie quickly become popular and exploded.
If it is what others say, forget it, netizens will only use it as a mouth cannon, just pretending to be forced, and just promoting the movie.
But when Chen Mubai said it, it was different, all the he boasted about himself was realized!
"Poof, haha!"
"I recommend you go check the trailer for "Crazy Stone", it's really funny!"
"Watched, watched, it's really interesting, I'm going to contribute a movie ticket then!"
"No wonder Chen Mubai said that he wanted to say it in dialect, it is really funny, dog day, high-tech, unmanned!"
There are also netizens playing stalks, and there is a scene in the trailer that the four-eyed car was hit with emotion.