Chapter 222: Niubi
The first feeling is that she is a girl, because it is a baby face, but looking at her face, she is more mature and intellectual. She curled her hair to reveal a fair swan neck, lightly applied powder makeup on her cheeks, swept her eyebrows lightly, and wore an off-the-shoulder pale green evening dress, worthy of the name of the beauty that Chen Guiren said.
"Do you know?" Wen Xiaoguang asked the people around him.
Several people shook their heads, and only Chen Guiren spoke, "Tian Ruobing of Aurora is also the manager of Tianxing Fund. ”
"Aurora?", including Wen Xiaoguang, several people are a little unfamiliar,
Chen Guiren explained: "A high-end fashion brand women's clothing, you men don't know it's normal, but Aurora's strength is very strong, since 2000 they have defined a concept called 'fast fashion', has launched avant-garde luxury series, playful romanticism, gorgeous street fashion, etc., they also boldly advocate urban women to express themselves, won the market and word of mouth double harvest, brand value of more than one billion, this person is very powerful." ”
Li Keyang suddenly realized, "Oh, I remembered, Mr. Tian of Tianxing Fund, I didn't expect to wear many hats." ”
"Aurora is still her main business, and investment is just in name, so Mr. Li is not impressed, and I don't know why I came here today, it seems that ...... It's still Li Jun's big face. Chen Guiren thought about it and probably came to this conclusion.
Maybe it's because she is not easy to invite, so although there are not a few women today, as soon as she arrived, many people's eyes were attracted to the past, and Li Jun also stepped forward in person.
"I'm sorry, Mr. Li, the company is in a hurry, I'm late. She was taller than Li Jun and bent slightly when shaking hands.
"O proud daughter of the sky. Li Wenbo said informally.
Wen Xiaoguang asked in a sly manner: "She's not young, isn't she?"
Chen Guiren looked at him like a devil, "It's just more than thirty." ”
"I'm going to pull an investment?" Wen Xiaoguang said with a smile.
Li Wenbo was a little unconvinced, "Can you pull this? I bet this is the most difficult one present." ”
Wen Xiaoguang gave him a look, didn't say much, just asked, "What does the Tianxing Fund do?"
"They ......" Li Keyang thought a little vaguely for a while, "They should rarely invest in other industries, I remember getting involved in a European clothing design company before, and it is estimated that the investment idea should still be along the upstream industrial chain of Aurora, and will not blindly enter unrelated industries." ”
Chen Guiren added: "The main thing is to merge and acquire other clothing brands in the same industry, and Aurora has not been strong in women's underwear over the years, which is their next goal." Mr. Li is also right, for unrelated industries, they are not interested, but for related ...... Tian Ruobing has a strong sense of participation, and even if he does not control it, he usually seeks to have a say. ”
Wen Xiaoguang frowned, "That's really not good, I want to think about it......"
The woman changed her smile, "Okay, let's stop muttering here, let's get to know each other, I wanted to meet anyway." ”
Li Wenbo put down the cup and followed, he wanted to see what Wen Xiaoguang was doing.
After she sent off a man with a Mediterranean hairstyle, Chen Guiren shouted first, and she didn't care so much.
"Mr. Tian, Mr. Tian," he shouted and quickly moved in front of him, "Mr. Tian, get to know Chen Guiren of Fengxing Fund, I have always been a loyal fan of Aurora." ”
"Ah, hello, hello, thank you for your support of Aurora. She squatted down slightly, and said with a smile, "Mr. Chen, I saw you when I was in the capital last year, and you snatched the Tiansheng project in front of everyone." ”
"Ah...... That is also forced by life, forced by life. Chen Guiren gave people praise in disguise and became happy.
The woman smiled and noticed that three men were next to her, "By the way, these ......"
Chen Guiren made a brief introduction.
Such an ordinary understanding is a very normal scene in the current situation.
Tian Ruobing was a little interested in hearing about Youke's telemarketing clothing model, "How does Wen always solve the problem of lack of experience and interaction in online clothing?"
"It can't be solved," Wen Xiaoguang shook his head and said: "There is no way to try on and communicate online, and some clothing brands have built online fashion communities where they can share fun, which makes up for it to a certain extent, but to achieve the same sense of experience as offline is a false proposition in itself, but to some extent I think this is a good thing." ”
"Oh, why?"
"Formally, because each has its own strengths, it can survive separately, diversity is beauty, and monotony will perish. ”
Tian Ruobing's eyebrows were full of sweetness, "That being said, but in the past two years, the momentum of e-commerce has been extremely strong, and we are all nervous." ”
"There's no need, you can open online sales by yourself, or you can go through Tmall Mall, since the momentum is obvious, it's better to cooperate with Taobao Mall as soon as possible to carry out online promotion, isn't it good?"
At this time, Tmall is not called Tmall, and there are not as many merchants in Taobao Mall as later, and some companies are too focused, even in 2019, there is still no Tmall flagship store.
In ancient times, Ahri was cursed by these offline people, wishing that they would go to hell, and it was because of them that he couldn't do business, so he looked at it with an enemy mentality at first.
Their first thoughts always thought that I should take what method, what means to use to kill Ahri, and to regain the offline market share.
It wasn't until later that I realized, oh, yes, I should cooperate.
So Wen Xiaoguang said that he thought that many people thought it was a very normal logic, but it was not like this ten years ago. From another point of view, if you haven't been squeezed by it, you can't understand that kind of hatred, and it's too late for him to die, so why would you think of door-to-door cooperation.
From an enemy to a friend, the psychological hurdle is very difficult.
Therefore, Wen Xiaoguang's thoughts made Tian Ruobing think more, and he couldn't help but look at it twice, this person's thinking was very jumpy, and his ideas were novel.
"Has Mr. Tian considered the mutual cooperation between Youke and Aurora?"
"But Aurora is women's clothing. Tian Ruobing probably heard of it for the first time, how could he have thought of it.
"Youke also sells women's clothing. And think of a cooperation model. Wen Xiaoguang's eyes flashed, and he was inspired.
Tian Ruobing tilted his head, feeling interesting, "Let's talk about it." ”
"It's on sale," he mused, "No offense, but Aurora definitely has a backlog of inventory every season, in fact, you can go the other way, I heard Mr. Chen say that Aurora is a high-end brand, so there must be many people who want to use Aurora and can't afford it, especially the target audience of Youke, most of them have limited economic strength and want to live a quality life." ”
Tian Ruobing's eyes are getting brighter and brighter, this model, which is somewhat like an online version of the outlets, has been proven to be feasible, so since it is possible offline, why can't it be moved online?
Wen Xiaoguang said eloquently, "So Aurora can hand over the low price of the out-of-season inventory to us, and we will open up an area on the website to do discount sales for consumers." ”
This discount is a very exaggerated discount, 4% off, 5% off are common.
"How do you gain the trust of customers? ”
Wen Xiaoguang said confidently: "Youke has won the trust of customers. ”
Tian Ruobing thought for a moment, "In this case, do I have to invest in Youke? Your purpose today should be to raise money, right?"
Li Wenbo opened his mouth, he is also very smart, although Tian Ruobing said this, but he was obviously moved, he immediately thought of Wen Xiaoguang's thoughts, he should have listened to Li Keyang and Chen Guiren said that this woman's investment strategy is along the upstream and downstream layout......
Chen Guiren and Li Keyang glanced at each other, and their eyes were talking: Niu Bi.