Before the plane takes off, board the plane directly through the VIP channel, and the passengers in economy class are already seated.

It is now the Chinese New Year, there are relatively few passengers on the plane, and there are only three Yuwenfei in the first class.

Seeing Yu Wenfei, the eyes of the first-class flight attendants lit up.

Now in China, Yu Wenfei's fame and influence may be much greater than those kings and queens in the entertainment industry.

If you walk on an ordinary street and stand in the crowd, there may be some people who can't be sure that he is Yu Wenfei, because there are always some people who don't look very different from Yu Wenfei.

Besides, most people know Yu Wenfei through newspapers or the Internet or TV, and there is still a little difference between him and reality.

But when he appeared in the first class cabin of the plane, he was very recognizable, and the people who could afford to sit in the first class that year were either rich or expensive, and they happened to look more like Yu Wenfei, which is too low.

Besides, when he first got on the plane, at the cabin door, the flight attendant checked his ticket, which had his name on it......

Therefore, after Yuwenfei sat down, the flight attendant ignored Zhou Mengyi and Pei'er, and directly circled around Yuwenfei.

From time to time, ask if you want to drink water, if you want newspapers and magazines, if you want blankets......

"Boss, you can consider buying a private jet, you may need to fly abroad more frequently in the future, and it is still inconvenient to have no private jet. Zhou Mengyi lay on the seat a little tiredly, watched the stewardess walk away funny, turned her head and said to Yu Wenfei next to her.

She is really hard this time, the United States went to the capital when she came back, and she just returned to the magic capital today, and she didn't rest, and she was pulled by Yuwenfei to go to the United States.

With the development of business in the United States, not only Yuwenfei, but also the executives of the group company, the frequency of traveling between the United States and China has also increased, so it is not impossible to buy a private jet.

Of course, in 2004, it would have been a swagger to have a private jet in the country.

Because at that time, there were few private jets in China at all, and it was not until 2008 that there were only eight registered private jets in China, and it was only after 2008 that the development exploded.

Many people may not think that the first city in China to buy private jets and have the most private jets is Xiangcheng.

The first bigwig in China to own a private jet is Mr. Zhang of Xiangcheng Yuanda Group, and the reason why he bought a private jet is actually a small story.

In the winter of '96, on a snowy day, the flight was delayed because of the heavy snow, and Mr. Zhang was blocked at the capital airport.

However, slowly the flights to various cities took off, but there was no movement in the direction of Xiangcheng, and Mr. Zhang felt that he was not only wasted a lot of time, but also discriminated against!

So, a month later, he went to the United States and bought two planes in one go, a business jet and a helicopter. Became the first person in the country to own a private business jet as well as a helicopter.

Jets are used for long distances, helicopters are used for commuting, and you don't have to wait for planes again!

Being rich is so arrogant.

Oh, not only did he buy an airplane, but Mr. Zhang also obtained the first helicopter private pilot's license in China.

It is under his drive that several business tycoons in Xiangcheng have also bought private jets one after another, and it can be said that Xiangcheng is ahead of the country in the area of private jets.

............

Although private jets are expensive, often tens of millions of dollars, they are not unaffordable for Yuwenfei.

Hearing Zhou Mengyi mention this, he replied with a smile: "This matter will be solved immediately, by the way, Mengyi, do you remember my fourth uncle?"

"Of course I remember, didn't we go to your fourth uncle's house together a while ago?" replied Zhou Mengyi.

"Well, he will transfer his job after the year and go to a branch under China Eastern Airlines to be the CEO, and one of the business operations of that China Eastern Airlines Pearl Company is private jets. At that time, I plan to inject capital into it and get some shares, so that Pearl Company can come forward to purchase some private jets in the name of the company. If you need it in the future, a phone call is enough, and you don't have to worry too much, China Eastern Airlines is a professional airline. Yu Wenfei explained.

Although I am not short of money, I can take this opportunity to insert a foot in the aviation industry, why not.

For aviation, Yuwenfei has a more long-term plan, not just limited to the field of transportation and private jets. Of course, those things are still far away.

"It's a lot of investment, and airplanes aren't cheap. Zhou Mengyi exclaimed.

"It's okay, this kind of investment is a long-term investment, with a large investment and a large return in the future, and this kind of industry is not always the opportunity to intervene. Yu Wenfei said casually.

After discussing the matter of private jets for a while, the topic returned to Star Electronics Holdings, and Zhou Mengyi still had a lot of doubts about the development of this company.

"Mr. Fei, why should we develop our three brands separately? Integrate them together, and develop high, medium and low-end together, so that the product line is more abundant, and even if it is a channel, it will save a lot of trouble. Zhou Mengyi asked, in her opinion, the original model of the new Lenovo Group is very good, and after the acquisition of IBM's personal computer business, it is not enough to merge it directly.

Then a management team can manage it, so that it can improve a lot of efficiency in production, sales and after-sales links.

Because no matter the high, medium and low-end brands, you can use the same factory, the same sales and after-sales channels, now after separation, each brand may have to establish its own sales and after-sales channels, this is not to find trouble for yourself.

Hearing Zhou Mengyi's question, Yuwen Fei was interested, and he didn't answer this question directly, but asked rhetorically: "Mengyi, what do you think is the most valuable thing in the THINKPAD division we acquired?"

Zhou Mengyi frowned slightly, and after thinking about it, she replied: "It should be the technical patents and technical team accumulated over the years." ”

Yu Wenfei shook his head lightly, "No, the most valuable thing should be the brand THINKPAD!"

Seeing Zhou Mengyi's puzzled look, he smiled and patiently explained.

"This is the brand positioning, when it comes to Lenovo, the first reaction of domestic consumers is a good brand computer, the price is moderate, and the cost performance is high.

WHEN IT COMES TO THINKPAD, USERS AROUND THE WORLD WILL IMMEDIATELY BLURT OUT THAT HIGH-END BUSINESS COMPUTERS ARE HIGH-PRICED AND HIGH-QUALITY!

THEREFORE, THE SAME CONFIGURATION AND EVEN THE SAME COST OF LAPTOPS, THINKPAD SELLS FOR MORE THAN 20,000 YUAN, AND EVERYONE WILL NOT QUESTION THIS PRICE, THOSE WHO CAN AFFORD IT WILL NOT HESITATE TO BUY IT, AND THOSE WHO CAN'T AFFORD IT WILL ONLY ENVY AND WILL NOT SAY ANYTHING ELSE.

But does Lenovo dare to sell more than 20,000?

If it dares to price it so high, it is estimated that consumers can scold it to death, saying that Lenovo is a black-hearted manufacturer, and it is impossible for consumers to pay for it.

That's the power of branding!

Because in everyone's mind, Lenovo can only sell low-end computers, while THINKPAD is naturally noble! This is also the fixed brand image formed in the minds of consumers after years of operation since the advent of the two brands.

AFTER WE ACQUIRED THINKPAD, UNDER THIS BRAND, WHETHER IT WAS CONTINUING TO LAUNCH LAPTOPS, OR LAUNCHING MOBILE PHONES. As long as the new product comes out, it is a high-end product, and if the product quality is hard enough, consumers can accept it at a high price. ”

Zhou Mengyi may not understand it yet, but Yu Wenfei knows how difficult it is for a high-end brand to succeed.

IN THE FUTURE, HE WANTS TO DO THE HIGH-END MOBILE PHONE MARKET AND WIN THE THINKPAD, ON THE ONE HAND, FOR THE VARIOUS TECHNOLOGIES ACCUMULATED BY THE BRAND OVER THE YEARS, AND ON THE OTHER HAND, FOR THE BRAND REPUTATION.

This is a high-end brand that IBM has spent decades and spent countless amounts of money on, and it is still built on the basis of IBM's own transcendent industry status!

Seriously, it only cost $1.2 billion, which is a big bargain.

IF YOU WANT TO MAKE A NEW BRAND FROM SCRATCH, IF YOU WANT TO REACH THE HEIGHT OF THINKPAD, HOW MUCH WILL IT COST, NOT TO MENTION IT, IT WILL TAKE MANY YEARS ALONE.

This is something that Yu Wenfei can't bear.

Why is Apple's mobile phone so popular, it once became a phenomenal product. On the one hand, the mobile phone does have its uniqueness, and on the other hand, it is not the reputation and brand effect that the Apple brand has accumulated over the years.

Since the beginning of making computers, Apple's things have been synonymous with "works of art", exquisite, beautiful, and unique, which has always been Apple's product image.

When it came time for them to make mobile phones, they followed the same product concept.

Seriously, when the Apple phone was first launched, it was not much ahead of Nokia, Dopod, and Motorola, but it was because of Apple's products, so it caused enough sensation.

If this kind of technology product is developed by an obscure Chinese company and wants to be promoted to the world, it will be an extremely difficult process, and it may face a completely different result from Apple's mobile phone.

SO YU WENFEI WANTS TO BUY THE THINKPAD AND THEN LAUNCH HIS NEW PHONE UNDER THIS BRAND.

It can be said that he learned from the development path of Apple's mobile phone and improved and optimized.

SAYING SO MUCH TO ZHOU MENGYI TODAY IS ALSO TO CULTIVATE HER, ZHOU MENGYI IS NOT HIGHLY EDUCATED, ALTHOUGH SHE HAS BEEN SELF-TAUGHT IN THE PAST FEW YEARS, AND SHE HAS MADE A LOT OF PROGRESS, BUT IF YOU WANT TO TAKE CHARGE OF A BRAND BUSINESS DEPARTMENT LIKE THINKPAD, YOU STILL NEED TO STRENGTHEN A LOT.

YU WENFEI COULD ALSO FIND A GOOD PROFESSIONAL MANAGER TO SIT IN THE POSITION OF PRESIDENT OF THINKPAD, BUT HE DID NOT DO SO.

Because a few years ago, he promised Zhou Mengyi that he would take her to see a new world and let her take charge of a big enough company.

And Zhou Mengyi has been helping him conscientiously over the years, and has followed his side with hard work.

How could Yu Wenfei give up on her.

After chatting for a while, Zhou Mengyi was a little tired, and unconsciously leaned back on the chair and fell asleep.

Seeing this, Yu Wenfei beckoned the stewardess to bring a thin blanket and gently cover it.