The next day, Chu He drove to the Kunlun Hotel.

"It's been a long time since I've seen you. ”

As soon as Chu He opened the door, there was a group of people standing inside, chatting together.

Lift your eyes up.

Jiang Wen, Zhou Runfa, Ge Wei, Zhou Yun, Liao Fan.

These are all the main creators of the crew of "Let the Bullets Fly".

Today, in order to celebrate the complete end of the main work of the crew, Chu He specially held a decent finale banquet at the Kunlun Hotel.

"Long time no see, long time no see. ”

"Chu is always good. ”

"I've been waiting for you for a long time. ”

"Sit down. ”

The crowd immediately sat down, talking and laughing with each other.

During this period, Jiang Wen asked Chu He a very important question.

"Do you have any opinion on publicity?" Jiang Wen asked.

"Propaganda ......," Chu He frowned.

The general pre-promotion of the film is divided into two aspects: online and offline.

Online is nothing more than posting a trailer, getting some software ads, and video software teasers.

After the release, find a professional film critic, pay some money, and let them say good things.

Offline is nothing more than the starring actors going to various places to do publicity, as well as posters in theaters, and some movie magazines.

"The trailer needs to be considered for a while, and I personally don't think so. Chu He said first.

The trailers are all edited from movie clips, and a movie with a tight plot like Let the Bullets Fly is obviously not suitable.

"Then I don't have the same idea as you. Jiang Wen nodded.

"Offline publicity is also exempted, two actor colleagues come forward, and the scene is not easy to control. Chu He paused and continued: "Not to mention film reviews, the quality is left to the audience's evaluation, and it is not good if the expectations are too high." ”

Imagine.

Film critics touted the movie too highly, and as a result, the audience saw that it was not the same thing, and of course the public evaluation plummeted.

Chu He and Jiang Wen both have a heart for literature and art, and they are too lazy to fix all the bells and whistles. Newcastle

"Uh. ”

An embarrassed smile appeared on Jiang Wen's face:

"If you do this, the propaganda will be completely free......"

"How can it be avoided? Chu He asked rhetorically.

"Just star in a clockwork scarf, just our lineup, you don't need offline publicity. Chu He said.

He, Zhou Runfa, Ge Wei, Jiang Wen.

Just these four combined, although there are not many scarf fans, they can also make up five million.

That's enough for five million people.

The power of the masses is powerful.

Word of mouth, five million becomes 10 million, 10 million becomes 100 million, and the propaganda process is directly omitted.

"Over there in the theater, get a poster, the focus is to highlight the starring lineup, followed by the film scheduling rate, you can handle the former, and I will handle the latter. Chu He continued.

"That's fine. Jiang Wen nodded.

A film critic once said that "Let the Bullets Fly" is actually a literary film under the banner of a commercial film.

Chu He agreed, but he wanted to maximize the commercial value of the film.

The reason is simple.

One of the task conditions given by the system is: the domestic box office exceeds 700 million.

It's easier said than done.

If this propaganda plan does not work, Chu He is very likely to use the method of grass and trees to publicize it.

What is a soldier?

To put it simply, it is crazy and use all the advertising resources in your hands.

And if Chu He does this......

It's no exaggeration to say that every city's advertising space becomes a poster that makes bullets fly.

Forget it, don't think about that.

Chu He threw these thoughts behind him.

Whether the box office is good or bad will soon be known.

"Come on, come on, drink. Chu He greeted.

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