Make sure that your areas of strength are not violated, and then spread from the users and content of anime and games to other areas. Yuan understands this style of play very well, but there is an essential problem.

"You wait a minute, Chu Yuanxi. I remember that when you criticized the Romance of the Three Kingdoms before, didn't you say that Luo Guanzhong wrote nonsense? There is always a plot of sending a capable and meticulous person into the enemy camp to find out the news, but in fact it is simply impossible. Now you are opening your mouth and closing your mouth to find a penguin to find a person who understands content to take the helm, and replace traffic thinking with content thinking, the question is how can there be such a person?"

"Do I understand the content?"

"Actually, it's not particularly counting, you said it yourself!"

"What about me + Uncle Sheng?"

"That'...... Is it okay?" Yuan said why did he say this, he wouldn't take Uncle Sheng to seek refuge in Pony.

"In terms of content, there are a lot of talents in Penguin, and it's easy to make a combination that is bigger than me + Uncle Sheng. Chu Yuan Ximulan said: "Others don't have this background, including Ali either." But don't forget, Penguin has two subsidiaries, one is called China Literature Group and the other is called Penguin Animation. I don't dare to say anything else, and if I engage in content like games and animation, the headlines may be hard to find, and the talents of Penguin are a lot of them. ”

Xu Xin nodded: "This one is over, what about the fourth?"

"Fourthly, what is the basic plate that WeChat must protect in the current social field? I am asking the user group. ”

"The social basic plate that must be guaranteed?" Yuan Yu and Xu Xin both paused, because the social surface of WeChat has many roots, and it goes deep into the capillaries of the Celestial Empire, and I really haven't thought about how it can be regarded as a basic disk, let alone a basic disk.

I only heard Chu Yuanxi say: "In my opinion, the social basic plate that WeChat must protect now is the middle-aged and elderly groups and family groups. In terms of social density, the social density of middle-aged and elderly drinking family groups is not low, and many times it is just needed. Assuming that there is no external force, WeChat itself will not be able to operate, or it will be eliminated by new things, just like Weibo eliminated blogs, users will begin to lose a large number of users, and middle-aged and elderly groups and family groups must be the last to lose. But this plate is also the most dangerous, because—

Toutiao has actually made a big mistake, doing social and focusing on young people's socialization, this is really brainless, doing middle-aged and elderly socializing! Middle-aged and elderly people are the main force using Toutiao APP, you look at the rumors and rumors in your family group, the source is basically Toutiao APP.

Middle-aged and elderly people were relatively unvalued in the past, but how many years have smartphones been popular? Middle-aged and elderly people have urgent social needs. ”

Speaking of this, Yuan Yu and Xu Xin immediately glanced at each other. Xu Xin had been instilled with a well-off social network, not to mention Yuan Yu, and immediately thought to himself, could it be that the well-off community social interaction was aimed at this demand? At least partially.

Immediately, Yuan Yuan was a little disgusted, did Chu Yuanxi say that he didn't open the door with his mouth high? There are a lot of Ba people in this conference room now. But after thinking about it, none of them knew the specific plan of Xiaokang, and there were only five people who knew about Xiaokang's social plan, plus Liu Lu.

Chu Yuanxi also didn't want to drive people away, this kind of high-end Q&A is rare, let the brothers listen to this, it is actually good for broadening their thinking.

Therefore, he continued: "Games and animations are the most stable line of penguins, and middle-aged and elderly people are the most unstable. It should be said that the penguins are lucky, and the headline department has not noticed this obvious force point. If I am at the helm of Penguin, I must use WeChat's relatively leading social advantages to dig fire ditches, and then use the means in Microvision. ”

"You...... Determine the middle-aged and elderly and family groups, and play short videos?" Xu Xin is incredible, because she herself is middle-aged and elderly, and she has little interest in short videos, especially Douyin, there is nothing suitable for her taste, if it weren't for the efforts that must be made to invest in the outlet, she would definitely be unfamiliar with Douyin.

"I'm sure, in fact, because the giants don't do it now, there are entrepreneurs who have discovered this demand and started to do functions. Have you ever heard of 'Little Shadow'?"

Chu Yuanxi said, and suddenly thought that Xu Xin's worldview might have to be reshaped after opening this APP.

If he wants to be well-off, he must pay attention to the trend in the market, as Yuan Yu felt, middle-aged and elderly social networking is indeed a point he intends to conquer. Since the penguins don't pay attention to it, of course the well-off should pay attention to it, so those who may pose a threat in the market will pay attention.

In fact, for the battle between the headline department and the penguin, Chu Yuanxi is sitting on the mountain and watching the tiger fight, as long as both sides don't touch the social interaction he has to do, but there are always entrepreneurs in the market who are discerning enough to try different opportunities, so they can't relax at all.

Xiaoying, a simple video maker, is one of the more powerful, and the video made is loud and loud, which fully meets the needs of middle-aged and elderly people. The key is simple, you can process it by entering a photo, the so-called processing is a fool's special effects selection, huge and simple, but the output effect is very good, at least for the elderly, there are those who ride the clouds, there are those who pass through the black hole, there are those who ride the phoenix, extract the characters in the photo and fly in the video, quite a bit of the 86 version of Journey to the West, simple and straightforward but full of bells and whistles.

What really made Chu Yuanxi focus on Xiaoying's propaganda slogan - "There are new special effects every day", this slogan is unimaginable to help the retention rate.

Of course, if Microvision wants to engage in it, it must develop video products that meet the characteristics of its own platform, and it is impossible to copy Xiaoying, and the tonality of the Xiaoying platform will be ruined, and it does not show the hegemonic bearing of Big Penguin in the content field. But the idea of this requirement and solution is always there, and it is completely possible.

The key point is that the short video app is an algorithmic recommendation platform, as long as there is enough content, it is not difficult to recommend, and users with different preferences can be perfectly distinguished.

In particular, the Douyin mode is a mode with only one video on one screen, and Microvision will obviously enjoy the big data of penguins, which is incomparable to Douyin. When a new user enters Douyin, it is a blank slate for Douyin, and it will take a while for the algorithm to make accurate recommendations. For Microvision, it is not a "new" user at all, no matter from the import, there is a very sufficient amount of big data, and algorithm recommendations can be made at the beginning.

Therefore, there is no contradiction between the preferences of middle-aged and elderly people and the preferences of young people in the platform at the same time, and there are two main categories at the same time, which are games, animations, + middle-aged and elderly videos, and there is no problem. Moreover, just as the entertainment group and the middle-aged and elderly groups are the two extremes of the penguin social plate, short videos only have games and animations that walk on one leg and are not easy to diverge, but at the same time, there are short videos suitable for middle-aged and elderly types, just like stretching the dough and stretching the two ends, the speed of expansion to the middle is at least multiplied by 2.

While speaking, Chu Yuanxi opened his mobile phone and opened the small shadow inside to Xu Xin, Xu Xin was immediately stunned, and said in his heart, Could Chu Yuanxi have entered the middle-aged and elderly in advance? Why does he have such an APP in his mobile phone? The key is why there are still several works in his APP?, his taste is unique enough!

As for the ideas, Xu Xin agrees, Chu Yuanxi has repeatedly emphasized that home and away, social is the home of penguins, and pulling the enemy into his home stadium is obviously in line with the strategy.

This time, without waiting to ask questions, Chu Yuanxi directly said the fifth point: "The last thing I want to do is...... In fact, when I gave a self-media lecture to a group of investors last year, I said that penguins can cut off the roots of Douyin in music, and dig up those grassroots musicians. These grassroots musicians were suppressed in the process of Douyin's transformation and commercialization, but their popularity was still there, so they took advantage of the opportunity in the middle of last year to dig up their heads, and then fought a music copyright lawsuit with Toutiao.

Penguin Music is the largest music copyright developer in China, with extremely high barriers and a valuation of more than 200 billion yuan, which should be fully utilized. ”

"You take this for granted, right?" Yuan Yu interjected, "How difficult is it to determine the music copyright lawsuit? ”

"That's right, but it can involve the energy of Douyin, right? How should you use this thing to develop your own business, but it's still good to use it to hinder others. How to solve the available music sources is definitely a headache for Douyin, or as I just said, they owe too much in history, infringing countless copyrights, but they have no relevant configurations, and there is no valuable strategic position of 'Toutiao Music', and all the accounts have to be repaid after they become bigger. ”

Chu Yuanxi even sneered while speaking, "The fortunate thing in the penguin's misfortune is that Toutiao doesn't know how to socialize, so it can't be done." Otherwise, if Duoshan is done, by today, June 7th, you will see what it looks like, and the defeat will be like a mountain. This means at least to make Toutiao not go so fast to socialize and play, which is strategic.

In short, if I do these five things, the game、And the plate of animation is still very large.,Plus the middle-aged and elderly plate.,The two ends extend to the middle.,Weishi has to have a DAU of sixty or seventy million today.,It's not good compared with Douyin.,But it should be good as a supplement to Kuaishou.。 When the seeds are cultivated and then expanded, the rest are all specific details, so there is no need to say more, right?"

Xu Xin was shocked, he never expected Chu Yuanxi to think about it from this angle, no wonder he could do it as a Ba Ren entertainment! Moreover, Chu Yuanxi happens to be a person who understands both social and content, and the key is that he also understands traffic, isn't this invincible?

I only heard Chu Yuanxi finally add: "Of course, I'm watching and eating melons, and it's not so easy after I really end up." In fact, the simplest and most effective way for penguins is to buy Kuaishou wholly and let Su Hua bring a gun to vote, don't do anything microscopic. The most important thing in doing business is to know where your limits are and what you won't do. Penguins have been flaunting their power for too long, and they have the illusion that I can do anything, but they are not so omnipotent. ”

After he finished speaking, he glanced at the silent appearance in the conference room, and hurriedly said: "Brothers, let's disperse, let's disperse, it is inevitable that counterfeits will erode the market, but even if we retreat, it will not be less than 500 million per month, plus overseas sharing, the net profit of 6 billion a year is no problem, put your heart back in your stomach." Yang Jiangang, wait, isn't it authentic for you kid not to invite me to a celebration banquet tomorrow?"

The reason why Yang Jiangang held a celebration banquet is very simple, the A round got his wish and melted into 100 million at a valuation of 700 million, so he has been rubbing his hands excitedly for the past few days, almost killing him to death.

Then yesterday the first tranche of 30 million has arrived. Due to the supervision of raising funds, the money will not be paid all at once, it will be in batches, and even then the first payment will not be any more variables, so tomorrow Saturday will work overtime, just arrange a celebration banquet.

"You're in charge of everything, so come on, you're also the CFO of peak visual effects. Yang Jiangang laughed, no one was unhappy in the whole peak visual effects in the past few days, well, except for Chen Kuo, he was harassed by Wang Hui very badly. Fortunately, Bai Fumei didn't care too much, especially after hearing about Wang Hui's strange concept of marriage and love.

Although Chu Yuanxi has no comradeship with these people, he is also sincerely happy for them, because the overtime intensity on Yang Jiangang's side far exceeds the average level, and it also surpasses that of Ba Ren and Xiaokang, and even surpasses Pengfei Technology, and it is livestock that can persevere. But Yang Jiangang is also more generous, basically giving a lot of options, this batch of cattle can see the dawn of victory after half a year of hard work, and can see the hope of getting rich, more than anything else.

However, Chu Yuanxi couldn't be happy, and the next day, on Saturday morning, Chen Yu resigned.

Normally, a manager-level personnel change can't even be seen by Du Xian, Tian Baorui is the end, but Chen Yu sprayed with others in the group of classmates.

Although Chu Yuanxi never bubbled, she could still see it, so she saw her explain the reason for her resignation to others - the job she originally wanted to find was close to home with more money and less things, but now it seems that there is not much money, there are really many things, and only one is close to home, and she was reprimanded by the leader.

Chu Yuanxi said that you should be trained in the heart! If you have a lot of trouble, you can also do customer service? In a service-oriented company, good customer service must be tired, Chu Yuanxi has been doing Sankei for many years, and he must deal with customer service. And the bad customer service will not be angry, and it will not be angry, let alone guilty.

So Chu Yuanxi thinks that he understands customer service, and he also knows how urinating bad customer service is. Just like the kind of service that is not bad or bad before, the key is annoying, the last thing users need is to watch customer service do repeaters, reading comprehension is enough to do it once, and you don't need customer service to send it again.

Fundamentally speaking, customer service should have a deep understanding of product rules, how these activities should be executed, and how to deliver on the content of the activities. If the customer service can't understand, go and talk to the product manager and let Sankei explain it clearly. As a customer service, I can't understand these rules, how can I explain them clearly when the user asks? But in the way of repeating the machine, the customer service only needs to know which rule corresponds to the content of the user's question, and then copy and paste, which is easy and happy.

So although she was unhappy, after thinking about it for a while, Chu Yuanxi also thought about it, maybe Chen Yu still felt that she was sorry for her. I had a heart for Mingyue, but Mingyue shines on the ditch, Chen Yu, although the relationship was not bad when she was in junior high school, she was originally a scumbag and never a person who was willing to work hard. Xiaokang's requirements are high, and it may be really difficult for her, so let her go.

This Saturday, Chu Yuanxi can't rest. Why did Xu Xin go to the Xiaokang store to experience it yesterday? Because she is still on a mission, to find some more money for Xiaokang.

In June 2019, the sensitivity of the entire private economy to money reached a historical extreme. There is a way that the analysis is as fierce as a tiger, and the ups and downs all depend on the special spectrum, and the money in this environment is completely different from 2016.

Moreover, listed companies were originally the main channel for capital flow, but now listed companies generally have no money, and they dare not blindly invest in Jaguar if they have money, otherwise they will be killed by the Securities Regulatory Commission, especially the kind that is easy to form goodwill. This pipe pinched a lot, and it was difficult to get money from it.

Then there are banks, no matter the past and present, the banks have a lot of doorways, and the holes formed are buried deep underwater, and the ability to resist risks is extremely strong, which is stronger than the ability of many enterprises to resist risks.

But today's situation is not tightening, but unprecedentedly tight, and to a certain extent, the safety rope has been broken, and countless underwater holes have begun to surface.

Therefore, it is a hundred times more difficult to find money than in 2016, Chu Yuanxi thought that if the original world was this investment and financing environment, he wanted to find a group of crooked melon and cracked date investors to extend his life and still couldn't find it, and the original world might fail to start a business.

And today, his capital is more sufficient, so not only did he not kneel, but he also had to put forward conditions. This poses a great challenge to Xu Xin, because Chu Yuanxi has requirements for the identity of the investor, and the money of industrial capital is not needed, so it is quite tiring to find. Finally, by yesterday, some bigwigs expressed their willingness to get deeply involved, but they had to go to the store to experience it.

That's why she saw the stitches and needles to experience the experience first, but there was no basket.

If it's just looking for money, Chu Yuanxi believes that he can still find it with his own signboard, but if he is deeply involved, someone like Aunt Xu is so heartbroken, it will be different. So on Saturday, he had to wait at the company, wait for Xu Xin to bring someone, and then go to the store for a walk.

Soon, the people arrived, and Chu Yuanxi hurriedly went out with Yuan Yu to greet him.

Today, the person Xu Xin is bringing is Hu Shiheng of Orchid Capital, according to the coffee position, it is actually one level worse than Lin Jian of Dadu Venture Capital, and it is even worse than the background. What do these two points mean? It shows that the growth rate of Orchid Capital is much faster than that of Dadu Venture Capital, otherwise the difference in coffee position is not one grade but several grades.