Chapter 510: Endorsement

The 3,000-word chapter is here!

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It was early in the morning to come back from "Five Flavors of the World", because the previous day's scene was filmed in the evening, so I stayed in the crew for an extra night.

Originally, I was going to accompany Tong's father and mother more, but there was no way, there were too many things.

The two of them rarely played a catering guide studio, and now the studio has a certain scale, with more than 20 people in total, and there are nearly 10 people in the studio at this time.

As the current second-in-command of the studio, he is much busier than Zhang Bufan, and he can't wait to break one minute into two minutes to use, he is not very old, and there are already a lot of gray hairs on his head.

However, he has also gained a lot, and there are really few people who are in this circle of the same age as him, and there are really few who are better than him, whether it is status or income.

If you pay, you will gain, at least in this regard, Zhang Bufan has done a good job.

This "little Mr. Zhang" obviously got the notice that "Mr. Zhang" was coming to the studio today, so he came to the studio earlier and waited, and appeared in front of Zhang Bufan in time as always.

"Mr. Zhang is good, Sister Yaya is good. Zhang Mo nodded and said hello, in public, you can't call your brother, follow him, and other people in this open studio also said hello.

"Everyone has worked hard, and I have already ordered lunch for everyone, which is a small reward for everyone's hard work during this time. Zhang Bufan said with a smile, which immediately caused a burst of cheers.

Under the leadership of Zhang Mo, the three of them walked all the way inside, and at the same time, Zhang Mo began to report, "Sister Wang's side is ready, just wait for my brother and sister-in-law to come over for a while, in addition, there is a little ...... Accident, you need to come up with your own idea. ”

"Accident?" Zhang Bufan was a little puzzled.

"It's not a big deal, brother, you'll know right away. Zhang Mo smiled, leaving a little suspense in a bit of mischief.

The three of them entered a conference room inside, and there were already people waiting inside, one was Sister Wang, who is now also a senior member of the studio, and the other was recruited by Zhang Mo not long ago, surnamed Ye, called Ye Qingwen, who is two years older than Sister Wang, so she is called Sister Ye by the people in the studio, and is responsible for the endorsement of artists in the studio.

That's right, Zhang Bufan and Tong Liya's main task this time is to choose an endorsement for Tong Liya.

A few simple greetings quickly get to the point.

Sister Wang and Sister Ye sat side by side, with two small stacks of materials on the table in the middle.

Sister Wang spoke first, "Let's talk about the original endorsement on Yaya, when she was happy Hailan, Yaya received a total of more than ten endorsements such as clothing, jewelry, fashion goods, food, etc., after Yaya left Happy Hailan, nearly half of the endorsements were transferred to other artists, and now, there are 3 more endorsements that have expired, so now there are only a few endorsements left on Yaya, and most of them are only about a year left, which are about to expire. ”

Zhang Bufan nodded, mentally prepared for this situation.

This is the normal situation, Happy Hailan is a big company, not engaged in charity, and can smoothly transfer Tong Liya's remaining contract to the studio, without any obstruction, and even without the transition to squeeze Tong Liya's personal value, it is already considered benevolent and righteous, as for the endorsement of these things, people have worked hard to find them, of course, it is impossible to give them to you in vain, so, similar to these resources, they must be stripped when the artist leaves, and there are other artists in his own family who are "waiting to be fed".

Sister Wang continued, "Mr. Zhang, you specifically instructed you before, in view of the fact that Yaya will soon usher in an outbreak, you can suspend endorsements in the short term, so until now, we have not given Yaya new endorsements." ”

Next, Sister Ye took over the topic, and came up to compliment Zhang Bufan a little, "With Mr. Zhang's vision, it is really suitable for our industry, Yaya's value has been rising for nearly a year, especially with the release of "Shendu Dragon King", Yaya's market has more than doubled compared to before, if you rashly received too many long-term endorsements before, it is indeed a big loss." ”

"But I think Yaya should be able to take some endorsements now. Sister Ye turned the topic back on track, "What those manufacturers look at, in addition to factors such as an artist's fame and value, should also refer to the artist's 'ability to bring goods', which is a relatively special data, which does not rely too much on the artist's fame and value, mainly depends on some timeliness factors, as well as the sales of the artist's past endorsement products." Take teboys as an example, this group, which only debuted in August this year, has now begun to become the darling of major advertisers, which is the embodiment of timeliness, as for the 'ability to bring goods', you can refer to some old artists, such as Jay Chou. ”

"And Yaya's current situation is more special, because of the popularity of "Shendu Dragon King", she has become one of the hottest artists at present, which is the embodiment of her timeliness, but at the same time, because she has not received new endorsements for too long, her 'ability to bring goods' has declined to a certain extent in the eyes of major manufacturers, and I suggest taking some endorsements for Yaya now, because I think this is a good time to take advantage of Yaya's recent hot fame to enhance her' Ability to carry goods', in order to enhance her value in the eyes of major manufacturers. ”

Speaking of this, she hesitated slightly, as if she was hesitant whether to say the next words, but finally spoke, "After all, time-sensitive things, first, have a limited duration, and second, ...... It doesn't always come up, so I suggest we take this opportunity. ”

This is to doubt whether Tong Liya will have a chance to catch fire like this time in the future, no wonder she hesitated when she said it, but Zhang Bufan didn't care about it, nodded, and agreed with Sister Ye's words very much.

Originally, according to the route he planned for Tong Liya, since he had won the main role in the TV series directed by Kong Sheng, these things must be put on the back burner, because he knew very well that once that TV series was launched, Tong Liya would immediately usher in another wave of popularity.

But Sister Ye's words persuaded him, and this was also because the bonus brought to Tong Liya by "Shendu Dragon King" was too great, and some exceeded his expectations.

Now it seems that what Sister Ye said is indeed very right, they can take advantage of this wave of fire to receive some more suitable endorsements for Tong Liya, and then wait until the next wave of explosions, naturally a better one will be sent to the door.

Recognized by Zhang Bufan and Tong Liya, Sister Ye's mental state was obviously much better, she pushed the stack of materials that was placed between her and Sister Wang in front of Zhang Bufan and Tong Liya, and said: "This is our combination of Yaya's characteristics and the current market popularity, selected from all the endorsements that come to the door, whether it is price or positioning, it is the most suitable for the current Yaya." ”

Zhang Bufan nodded again, but instead of taking it immediately, he pushed it back, and said at the same time: "Are there any medicines and health products in this?" ”

The two sisters on the other side were stunned, but they didn't ask much, they just did it, and sure enough, they picked out a few endorsement materials from them.

Zhang Bufan continued, "Is there a food endorsement here? All foods involving infants and young children are dismissed." ”

Continue to do as promised.

These were finished, and the stack of materials was a quarter thinner, and Zhang Bufan took it and looked at it with Tong Liya.

The first endorsement, the ...... of sunglasses

This is not bad, Tong Liya usually goes out to disguise herself, but sunglasses are indispensable, and when the time comes, she occasionally deliberately reveals her identity twice, and this advertisement comes out.

The second endorsement, the ...... of stockings

This doesn't seem to be good, only wearing stockings, nothing else has this kind of treatment, only I can enjoy it, and the others should forget it.

The third endorsement, huh?

Without waiting for Tong Liya to see it clearly, Zhang Bufan directly threw the endorsement back on the table, "How much is this kind of P2P financial endorsement?"

Sister Wang nodded, "Many, nearly one-third of these endorsements are such endorsements." ”

Zhang Bufan asked again, "Why did you choose these endorsements?"

Sister Ye replied, "Emerging industries are likely to become popular in the future, and the endorsement fee they give is the highest among all endorsements, so ......."

Before she finished speaking, she looked at Zhang Bufan who had already pushed the stack of information over again, "Push all the endorsements related to P2P financial management." ”

Seeing the surprised eyes of Sister Wang and Sister Ye, Zhang Bufan was not ready to explain more, but just added, "But all artists in our studio are not allowed to accept any endorsements related to financial management, whether it is P2P financial management or others, in addition, I also advise you, don't be tempted by these P2P financial management, it's best not to touch it, this thing is not a good thing." ”

Sister Ye looked deeply puzzled, and just wanted to ask, but suddenly felt that someone under the table touched her leg, and there were two people sitting here, except for him is Sister Wang, before she could look over, Sister Wang's voice over there had already sounded, "Okay, Mr. Zhang, we understand." ”

That's it, Sister Ye didn't say anything more, just did it, Zhang Mo on the side also came over to help, and the servants picked out more than 20 endorsements for various P2P financial management, and the stack of information instantly "slimmed down".

"Alright, go ahead. Zhang Bufan said, took the rest of the endorsement information and continued to look at it.

This time Zhang Bufan finally didn't push it back, the whole process went smoothly, the two of them carefully read all the endorsement information, got together and discussed it in a whisper, and said some whispers such as "These stockings are good-looking, I like it", "Then you must wear them at night" and other whispers, and finally selected 6 endorsements.

Next, after some in-depth discussions with the two sisters, 3 endorsements were finally determined, namely sunglasses, stockings and shampoo.

As for high-value endorsements such as luxury goods such as jewelry and fashion goods, after Zhang Bufan said something like "I am sure that it won't be long before Yaya will explode again", Sister Ye took the initiative to remove from those materials.

After chatting about this, Sister Ye had no intention of leaving, but spoke again, "Then, another matter." ”

As he spoke, he pushed the remaining small stack of materials over, and at the same time continued: "Mr. Zhang, these are some endorsements that invite you, please take a look." ”

"Me?" Zhang Bufan pointed to his nose, looking surprised, suddenly, he turned his head to look at the side, only to see Zhang Mo's goods smiling wickedly on the side - it seems that this is what he said "accident".