Chapter 464: A Similar Contradiction

"This is a bit contrary to my original intention...... Chu Yuanxi pondered for a moment, "I hope to expand the influence of IP through film and television dramas, and I don't want to realize it now." ”

"You have worried about Mr. Chu too much. Your request is 'cross-platform' or 'non-exclusive', otherwise, if it's 'exclusive', only about one-third of your fans will not be affected, and the rest will have to open a VIP on another platform, right?"

"Yes, yes, yes, isn't it okay to be non-exclusive?"

"Yes, yes, but it is very difficult, and the bargaining power is different. I want to make money too. You do IP licensing and want to make money and expand the influence of IP, all the good things are accounted for by you, we are busy in vain, you are also in business, can this work? Moreover, if you broadcast exclusively, the exposure given by the website is different, and the exposure of A-level solo dramas is similar to that of SS-level non-exclusive, which can be regarded as a certain degree of compensation, right?"

"Ah, I'll have to think about it. The difficulty you are talking about, mainly the cast?" Chu Yuanxi held his breath for a long time, and spit it out violently, his face flushed a little.

"Cast, word-of-mouth of the production team, business negotiations, IP. Zhang Dongdong said in a deep voice: "This IP of yours is not exclusive to the three majors, and it is not so easy." ”

This is a problem he hasn't thought about, and the key is that he is not familiar with the TV series.

The original wishful thinking is obviously one of the top three, preferably Penguin Video or iQiyi, and has never considered Souven. Take exposure as an example,It's all exclusive,The exposure effect of Souki video is definitely much smaller than that of the three major platforms,Even if the exposure of the three is weaker than that of Souki,So it's good to listen to this SS-level exposure,It may not be as good as the three B-level。

However, Chu Yuanxi understood why Zhang Dongdong was worried. What Zhang Dongdong wants is to earn before shooting, or sell before shooting, but selling before shooting requires the purchaser's favorite cast lineup in the crew, and the IP needs to be hard enough. And "Out of the Troubled Times" is now an unverified IP, which is a weakness as a top-level configuration.

That's why she said it wasn't easy.

Chu Yuanxi really likes Zhang Dongdong's way of speaking, straight and straight without detouring.

What is a verified IP? The sales of this book in the mobile reading base have long exceeded 100 million, and only one paid reading is generated, and Chu Yuanxi doesn't know how much sales it generates, but it is conservatively estimated that it starts at 300 million.

This is bought by the user with real money, which is called a verified IP.

"Breaking the Sky" will premiere tomorrow night, and it will be interesting to see how the broadcast will be, but the money has already been made by the filmmaker, Mango Channel and Penguin Video are bought before they are broadcast, and Penguin Video is broadcast exclusively.

And "Out of the Mountains in Troubled Times" has always been an official account update, without any payment, and now it is supported by Ba Ren Entertainment, which seems to be huge, but the more fair data is only a certain discussion group, Weibo super talk, etc., and there is no real verification.

Therefore, it is not so stable whether the video website is bought before it is broadcast, after all, Zhang Dongdong is more sure that he is only on satellite TV. Even if you buy it, I'm afraid the price will not be particularly satisfied, because Chu Yuanxi knows that the biggest weakness of this IP adaptation TV series is that it is not a female-oriented IP.

Women account for the vast majority of viewers watching TV, while men are stronger in big online movies and even cinema movies. Therefore, female-oriented IP often occupies the mainstream in adapting TV series, and "Out of the Mountains" is directed by Uncle Sheng, which is simply hopeless......

It's not the same on Souki Video,The traffic that "Out of the Mountain in Troubled Times" may bring may only be a useful supplement for the three major ones,That's a shot in the arm for Souki video,For the three big ones, it may be to provide high-quality content for their own users,For Souki video, they are all new users,And it's a paid new user,They are sure to make money,No matter how many shortcomings there are。

Chu Yuanxi is quite a "confidant", but "knowing the other" is a little worse, this one is not only Zhang Dongdong, but also major video platforms.

After listening to Zhang Dongdong, he nodded embarrassedly: "Actually, I don't want to make money and raise IP, I am willing to invest in copyright and even invest some money in it." ”

"This ......" Zhang Dongdong looked embarrassed, because Chu Yuanxi had not yet reached a conclusion on a matter before, and led the topic to the terms again, and she already had a claim on the terms. She looked at Monica, and Monica shrugged: "But Dongdong doesn't want us to invest, and she doesn't want copyright shares, so she wants the simplest, give money and license to share." ”

Zhang Dongdong nodded: "Relatively speaking, the problem of funds is relatively easy for me to solve. It's not that I don't want to share the benefits with you, Mr. Chu, but I hope that the structure of this project will be simpler and less interference from the outside world. ”

Chu Yuanxi smiled, the so-called external interference, isn't it just an elegant request for him not to beep blindly next to him? But this request is also normal, there are often some copyright owners who point fingers at the crew, and even go to the crew to fight with the director and screenwriter, and there are other strange things one after another. If the Ba people invested, then Chu Yuanxi would be even more justified when he beeped.

"And what copyright do you want?"

"It's better to have full copyright, if not, full copyright of film and television plus games. I'll give you 30 million for film and television, and the game will give you 10% of the turnover share, what do you think?"

"Didn't Monica tell you? We're already working on a game of Troubled Times. ”

"Anyway, this is easy to solve. ”

"No, it's not easy to solve. Chu Yuanxi was unceremonious, "I absolutely can't allow others to use my IP to constantly change skins or distribute them, and make more than a dozen games in a short period of time to monetize, not to mention 10% of the split, 20% I won't agree." Your conditions are more kind, Zhongguang Film and Television also came to talk about it before, and it is also a similar condition, but it is less than yours, and in the end we are not very happy. ”

"I heard Monica say, you said it yourself, the purpose of making IP is to make money, not to love this IP more, right?" Zhang Dongdong wondered, "The conditions I gave you, as long as the game is not too second, referring to "Flower Thousand Bone" and "Bad People", you should be able to recover more than 100 million, right? ”

"Not that problem. Chu Yuanxi rolled his eyelids, "The fans of "Out of the Mountains in Troubled Times" are fully supplied based on the traffic pool of the company Ba Ren, and if the fans are harvested endlessly, it is equivalent to monetizing from the company, not just an IP and a game type. I gave you the authorization, and the foundation of my company is going to be shaken, just for the sake of 120 million in revenue, so how can I do it?"

"I'm not going to harvest like you said, that's the practice of destroying IP. ”

"Then you can get the license for a game, okay?"

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