Chapter 313: The Worse Era

"In recent years, although the domestic Internet has developed rapidly, it is still too poor for user experience, just like you and Mengqi want to know each other's recent situation, send a photo or something, it's so troublesome. But soon, after I liquidate the stock, I will have money in my hand, and then I will work on a project, which is to solve similar user pain points. ”

Yu Wenfei said with a smile.

"Ah, just to send photos to do a project? Wu Xiu asked in surprise.

"No! Convenient photo posting is only one of the functions, what I want to do is a social networking site, this kind of website, how can there be limitations, I don't know how big the prospect is. ”

"Like QQ?" Wu Xiu asked again.

Yu Wenfei shook his head, "QQ is an online instant messaging software, which has formed a climate ......"

Speaking of this, Yu Wenfei suddenly thought of something, lost his mind slightly, and didn't say anything more after half of his words.

"What's wrong with you?" Wu Xiu looked sideways at Yuwen Feidao with concern.

"Is there a charge for applying for a QQ number now!" Yu Wenfei's face was a little excited, he sat up, grabbed Wu Xiu's arm and asked.

Yu Wenfei found himself in a misunderstanding!

That is, in his dream memory, Tencent is too powerful, so powerful that no company in the entire Internet field can compete with it.

The strength of QQ and WeChat in Internet communication is undoubted, and there is no opponent.

So when Yu Wenfei made his own business plan, he subconsciously avoided the field of instant messaging, because he felt that it was a thankless task.

There is no chance of winning to compete with Tencent, and you have to throw a lot of money into it.

But he's only waking up now, it's only 2002!

Although QQ has begun to take shape, the number of users has also begun to grow explosively.

But at this stage, they still made a lot of mistakes, QQ in 2002 because of its own financial constraints, in order to limit the explosive growth of the number of users, even launched a "paid registration system!"

In other words, if you want to apply for a QQ number, you have to spend two yuan to apply for it.

It's weird, I'm afraid that there are too many users, and I use fees to keep users out.

More than a decade later, this is incredible.

But in the course of QQ's development, it did so, and it did it for a whole year, and the time was in 2002!

Tencent actually has its own difficulties in doing so.

Being an Internet company is really burning money.

The salary of technical personnel is high, and servers and loans are even more gold-swallowing monsters!

However, there are very few traffic monetization models on the Internet.

Basically, in those days, the only revenue of Internet companies was advertising on their own products.

Open the major portals, and as far as the eye can see, advertising can account for half, as for the user experience......

who cares!

At that time, there were not many user choices, and the competition was not very fierce, so various Internet companies were also in a stage of "worse than bad".

There is no worst, only worse.

If that company has a good reputation, don't get me wrong, it's not because it's really good, it's just because of its peers.

Including QQ, it's instant messaging software, and it also wants to advertise.

But a chat window is so big that there's nowhere to put ads.

However, even though "the conditions are so difficult", Pony still came up with a good idea, and the QQ chat box at that time was a very simple two windows up and down.

The upper window is the chat content that has been sent, and the lower part is the input box.

BETWEEN THESE TWO WINDOWS, QQ ADDS A BANNER FOR ADVERTISING......

Tencent was the first profitable Internet company in China because it was "crazy" and "unscrupulous" at that time trying all means to make money.

2002 was also a major difficulty in Tencent's history, a year of mixed blessings.

The joy is, of course, the explosive growth of the number of users, from selling 300,000 small broken software three years ago that no one wanted, to now the number of users is tens of millions of hundreds of millions, basically becoming the overlord of domestic Internet communication software.

The worry is that because of the large number of users, the company's financial pressure is very high, and a lot of charging policies have been introduced.

As a result, users are very dissatisfied with QQ, and major Internet companies on the market are also launching their own instant messaging software to compete with QQ for market share.

For example, NetEase Bubble, UC, and even the internationally renowned MSN have also begun to enter the mainland.

............

It was only after thinking of these that Yu Wenfei suddenly realized that he still had the opportunity to meddle in instant messaging software.

Originally, he wanted to bypass this part, QQ is a typical strong social software, Yu Wenfei is ready to do weak social software, and it is also an industry with a very bright future.

Socialization can be divided into "strong social" and "weak social".

Like QQ, these are typical strong social interactions, basically the friends in it are friends who know each other in reality, and the connection is very close.

But things like Weibo, Facebook, and Twitter are weak social interactions.

Of course, Facebook is special in that it started with strong social networking, and at the beginning, the users who followed each other on Facebook were real-life classmates. It developed later, and it became mainly weak social, which can be regarded as a mixed strength.

On Weibo and Facebook, if you are a little famous, then the number of people who follow you and interact with you may be hundreds of thousands, millions, or even more.

This kind of social relationship is weak social interaction.

There is no superiority between the two, if you have to compare, strong social is more stable, while weak social influence is greater, each has its own advantages and disadvantages.

............

"I don't know, my QQ number was still applied for in high school, and there was no charge at that time. Wu Xiu looked dazed.

Yu Wenfei got up, put on a casual dress, and brought over the laptop.

Turn on your computer and log in to the Internet.

Click on the little penguin icon on the computer screen to open the login interface of QQ.

To apply for a new number, a prompt pops up, "Please register through a short line, and each short line will be charged 2 yuan." ”

Sure enough, there is a fee to register a QQ number now!

Seeing this, Yu Wenfei had an idea in his heart, and his original plan needed to be changed a little bit.

Strong social software, if it is done, is an enduring core competitiveness and irreplaceable!

So now that he sees a relatively big possibility, Yu Wenfei is also moved.

Social software, like QQ, the software itself is not very technical, especially the version in 2002, which can be said to be very easy to do.

At the beginning, Brother Xiao Ma gathered a few of his classmates from Shenzhen University, plus a few technicians, and made QQ in order to bid for Pengcheng Telecom's communication software, which can be imagined how easy it is.

Later, the bid failed, and the software could not be sold, so Xiao Ma had no choice but to operate it himself, which led to the later Tencent empire.

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