It was a bit cold in the morning, and after a while of heavy snowfall, the snow on the streets has not yet completely melted. This kind of heavy snow has not been seen in Xianhu City for many years, and the happiest thing is of course the children who have been on winter vacation, and the scenes of children playing in the snow can be seen in the streets and alleys, and snowmen have been built in many places, adding a festive atmosphere to this Spring Festival.

The Spring Festival is the most solemn festival of the Chinese people, although the weather is cold, but there are still many pedestrians on the street, today is the Chinese New Year's Eve, the city center of Xianhu City is lit up, and the atmosphere of welcoming the New Year is very strong.

This is the difference between a small city and a big city, in a big city like Jiangzhou, often the more deserted it is the New Year, and millions of migrant workers have rushed back to their hometowns for the New Year, so when the Spring Festival is approaching, there are no people on the streets of Jiangzhou City, and it has become a half empty city.

But a small city like Xianhu City is completely different, the more the New Year is more lively, during this time, the streets of Xianhu City are crowded, and the whole street is hung with various decorations to welcome the New Year, giving people a sense of festive and lively festivals.

Li Feng got up early, now he has developed the habit of getting up early, as the president of a group company, it is impossible to sleep lazy, over time, every morning at six o'clock, he will get up on time.

Li Feng did not drive, but took the bus to the city center to experience the simple life that only came to him when he was a student.

The city center is bustling with people, and there are no obstacles caused by the snow, and everyone is shopping for New Year's goods or buying new clothes, and everyone has a happy smile on their faces.

After more than ten years, this kind of smile has become more and more scarce, the pace of life in the future is getting faster and faster, and the pressure of people's work is getting bigger and bigger, but they have lost the tranquil mood of the past, which also makes Li Feng feel a trace of regret.

But this is the general trend of the times, and there is no way to stop it.

Li Feng stood at the interface and looked at the handwriting, five minutes away from nine o'clock. He was used to arriving early, and punctuality had become his occupational disease.

It didn't take long for Xue Yingying to come.

The weather was very cold, Xue Yingying was wearing a light yellow velvet hat and a scarf, she hadn't seen her for a while, and she seemed to be taller again. Carrying a small red leather bag on his shoulder, it looks quite fashionable, and it has a slightly different feeling from the past high school days, giving people a taste of gradual maturity and ability.

"Li Feng, it's been a long time. When Xue Yingying saw Li Feng, the corners of her mouth raised slightly, and she said happily.

"It's really been a long time since I saw you, since I helped you open a studio near the school, I haven't been to Jinshan Lake University Town again, how is it, how is your college life during this time?" asked Li Feng.

"It's not bad, college life is much more free than in high school, and now my mother can't control me, I don't have to ask her for anything, I'm very comfortable. "My studio is doing well now, and now that the third issue of the Happy Planet cartoon picture book series has been officially published, I am working on a new theme." ”

"It's good that you've accomplished so much in just one semester. How is the school curriculum?" asked Li Feng.

"The course is still easy to deal with, you don't know, our classmates don't have a good foundation, some of them can't even draw an apple, and the teachers are teaching them to practice basic skills in the first semester. Xue Yingying said.

"Looks like you're fine with the first semester. With your basic skills, it should be more than enough to cope with the teacher's requirements. Li Feng said.

"So I've put my main focus on the studio, and now the studio has all the work to do, and in addition to continuing to run the Happy Planet cartoon series, I've designed two new series and started planning picture books. At the same time, I have also patented these cartoon characters, and I plan to try to make some short animations and put them on the Internet to try out. Xue Yingying said.

"It's much more difficult to do animation, you need a team, and you're all ready?" asked Li Feng.

"We have an animation team in our school, and I can bring them over and they're willing to help. Xue Yingying said.

According to the plan that Li Feng helped Xue Yingying do, the studio should grow step by step, and gradually transform from publishing cartoon picture books to copyright operation and animation production, although this transformation is very difficult and requires the construction of a new system, but Xue Yingying is already trying, and Jiangzhou University of the Arts itself is a good environment, which can help her solve many problems encountered in the transformation process.

Li Feng knew that Xue Yingying, as a school flower-level figure, would of course have many seniors who were willing to help her, so the difficulties she would encounter in the future would be much smaller than that of ordinary people, but what the purpose of these seniors was another matter.

"It seems that you are very popular in school, and you already have the foundation of animation, if you really make animation, it will be ten times more than the influence of cartoon picture books. Li Feng said.

"Yes, I also consider that animation is more influential, and the audience is very limited after all, even if it has gathered a little fame in the industry, but not many people know about it in the market, I have asked many elementary school students, and almost no one knows about the cartoon series of Happy Planet. This shows that the impact of the publication is still very limited. Xue Yingying said, "So my main direction in the future is to put it on animation, and the publication is just a supplement." ”

Li Feng nodded and said: "This direction is correct, if you want to expand your influence, it is far from enough to publish a few books, and the threshold of these children's books is low, you can do it, and others can do it, so if you want to stand out, it is impossible to just publish a book, but doing animation is completely different, now domestic animation resources are very scarce, and everyone has no heart to make cartoons, if you can make an animation of acceptable quality at this time, you can definitely open the market in one fell swoop." When the time comes, the attention received may be a hundred or even a thousand times that of now. ”

"But it's also hard to animate, both technically and energetically. I thought it was very simple at the time, but now that I dig deeper, I realize that just a few minutes of animation requires more energy than publishing ten cartoon picture books, and the threshold is quite high. So the teacher didn't recommend me to do animation now. However, I still think that you should give it a try, and even if you fail, it is necessary to accumulate experience first, after all, this path must be taken in the future. Xue Yingying said.