The progress of the screenwriting department is rapid, but the progress of another planning department, which Xia Yu has high hopes for, is not satisfactory to him.

In the planning department of Global TV, Xia Yu sat on a stool, looking at the several plans in front of him expressionlessly, and no one knew what he was thinking.

But Huang Xizhao, who had just accompanied Xia Yu through the screenwriting department, could feel that the boss was now dissatisfied.

Expressionlessness is the biggest problem!

You must know that in the screenwriting department just now, the boss Xia Yu was smiling, and he also praised Mai Danxiong and others.

glanced at the expressionless boss, and saw Huang Xizhao's serious expression, with Xiao Ruoyuan, Xu Xiaoming and other six people feeling worried and ashamed.

For a moment, the whole office was silent, except for the sound of breathing and the rustle of turning pages.

After a long time, Xia Yu closed the planning book, and when he saw everyone's solemn expressions, he showed a smile and said with a relaxed expression: "Okay, don't be so nervous, relax!"

Xiao Ruoyuan and the others suddenly secretly breathed a sigh of relief.

"I took a look at these three plans, there are bright spots, continue to carve and improve, it should be considered a successful plan, the market is still there, but if you want to catch fire, the potential is still slightly insufficient. ”

Xia Yu commented lightly, and his tone was more tactful.

"Boss, I'm sorry, we will continue to work hard in the future and strive to think of better program planning. ”

Xiao Ruoyuan's face turned a little red, and he admitted his mistake in a low voice.

Xia Yu waved his hand and said indifferently: "Don't admit your mistake, I'm not criticizing you, I'm just commenting from my personal point of view, and what I said may not be right!"

"No, no, boss, you're right, we didn't feel good when we were planning, but we haven't figured out any improvements in a short period of time. ”

Xiao Ruoyuan hurriedly said.

"I said that I don't have to blame myself, the planning department is different from the screenwriting department, although the importance is the same, but the most important thing in program planning is inspiration, in just over a week, it is normal to not think of a good plan. ”

"But we can't wait for the TV station, I just have a few inspirations, how about you listen to it and see how about it?"

Xia Yu shook his head slightly and said.

When Xiao Ruoyuan and the others heard this, their eyes lit up, and they all looked at the boss expectantly and listened quietly.

"Don't worry, before I let me ask you, what do you think are the main categories of TV programs, and what are the general categories of each category?"

Xia Yu smiled and didn't say it right away, but asked everyone.

Xiao Ruoyuan and the others couldn't help but frown, looked at each other, and didn't know what kind of medicine was sold in the boss's gourd.

In the end, Xu Xiaoming stood up and said: "Boss, I think TV programs can be roughly divided into five categories: news programs, financial programs, sports programs, cultural and entertainment programs and life programs. ”

Xia Yu nodded with a smile, looked at him encouragingly, and said, "Then what are these five categories?"

Xu Xiaoming pondered for a moment, and then said confidently: "The answers to news programs can include oral news, video news, special news, interview news, investigation and other small columns. ”

"Financial programs include financial consulting that intersects with news, as well as related commentary. ”

"Sports programs generally include sports game broadcasting, sports news, sports knowledge, sports appreciation, fitness and bodybuilding and other small columns. ”

"Cultural and entertainment programs include the widest range of programs, including cultural educational programs, special literary and artistic programs, comprehensive literary and artistic programs, evening programs, and various literary and artistic columns, as well as entertainment film and television, variety shows, entertainment information, etc. ”

"The last life program includes life experiences and some content that people care about on weekdays, such as clothing, food, housing and transportation, health care, employment, marriage, meteorology, transportation and tourism, shopping and cooking, home crafts, room decoration and other small columns. ”

After Xu Xiaoming finished speaking in one breath, Xia Yu smiled and applauded: "Very well said!"

"Thank you boss for the compliment!"

Xu Xiaoming grinned and hurriedly said modestly.

Xiao Ruoyuan and the others regretted that they didn't stand up, almost all of them could say these things, but unfortunately there was only one chance to perform, so they could only blame themselves for not seizing them.

"Since it is divided into five categories, let's start with the news category one by one!"

After Xia Yu finished speaking, Xiao Ruoyuan and the others immediately cleaned up their mood and listened attentively to the boss's words.

"Now the news of our TV station has been done for 20 years, which can be said to be very stable, but it may also be that it has been a long time, the audience is a little tired, and the program is a little old-fashioned. ”

"But now it's different, we have advantages that we didn't have before, such as the comprehensive strength of the group, think about the resources of brother companies, Jiuding Newspaper Company and Jiuding News Agency, which can definitely provide a steady stream of high-quality news, which is definitely higher quality than the news found by the TV station itself. ”

"Don't worry about the quantity and quality of the news, then you can set up a few more news programs, so that the audience can see the latest and fastest blockbuster news, so that the ratings will definitely not be low. ”

"It is broadcast at 6 o'clock in the morning and continues until 8 or 9 o'clock in the morning, and the news program is called "Morning News of the World", which is mainly based on major local and international news reports, supplemented by cultural and sports news, weather travel information, and life service information. ”

"At 12 o'clock at noon, you can have a "Midday News", 30 minutes, so that the audience can understand the major events that happened in the morning after eating. ”

"At 6 o'clock in the evening, you can do another "News 30 Minutes" to report the major news of the day. ”

"A news program in the morning, noon and evening, the linkage effect is absolutely good, and it will soon leave a deep impression in the minds of the audience, with the support of Jiuding News Agency, there is no need to worry about no news to report, and Hong Kong can report the news of Omen or Southeast Asia without it. ”

"In the end, there is even a news program to put in the evening, which is called "Global Vision", which only focuses on major events happening abroad, and the audience has a hunting mentality, and this kind of program can easily compare with TVB's programs in the same period. ”

"How's the show?"

Looking at the stunned group of people, Xia Yu asked rhetorically with a smile on the corner of his mouth.

"Boss, your idea is too good, I can't think of a stereotypical news program, you can come up with so much, especially the last "Global Vision", it will definitely rise quickly, there has never been a TV station in Xiangjiang that specializes in a program that focuses on international news. ”

"And with the help of brother companies, we can easily do it, but it is difficult for TVB to do what we do, and we are destined to be unique!"

Xu Xiaoming nodded frantically, his eyes were very shining, and he admired from the bottom of his heart.

At the same time, he was also annoyed that he had always confined his thinking to variety shows and entertainment programs, and he didn't want to change the news programs that had long been stereotyped.

This should be what the boss said about the solidification of thinking, no wonder the boss will say that the current news programs are a bit old-fashioned, and even they ignore these plans, and they repeat them mechanically every day, and they will become old-fashioned if they are not old-fashioned.

Xia Yu smiled and continued: "Then the second one is to talk about financial programs, who do you think we or TVB can do faster and better?"

"Hehehe......"

Hearing the boss's question, everyone couldn't help but chuckle, Xiao Ruoyuan immediately said: "Of course it's us, who doesn't know that our brother company Jiuding Newspaper Company is the first in financial magazines and newspapers, and there is a stronger Jiuding Financial Group, if we can't do it well, TVB will not do it well." ”

"Isn't that it?"

"Your thinking must change, the company has changed, you must also follow the change, and make full use of internal and related resources to give full play to our greatest advantages!"

"We are bullying TVB, if we have the support of several companies behind each of our programs, the quality of the programs we make will definitely not be bad, can TVB beat us?"

"There are two programs in the financial category, the first one is focused on business analysis and business market observation, called "Global Market", and the other is focused on finance, analyzing securities, futures, foreign exchange markets and other markets, called "Born with My Wealth"!"

Xia Yu said, his eyes became deep, and there seemed to be a hint of a smile in the depths.

If these two columns of programs make an impact and put them in the hands of him, a financial tycoon, the effect will be greater.

Financial programs don't need to do fake propaganda and fake news, sometimes they just need to do a little bit to add fuel to the fire.

Or slightly influence public opinion and let the market go according to the rhythm he wants, which is the biggest advantage, and he can also create the greatest benefits.

After all, in the financial market, there is always an opportunity to make money, and every change contains unlimited opportunities to make a fortune, depending on whether you can find it with your discerning eyes and grasp it quickly.

However, if you can influence the timing of the opportunity, it will undoubtedly have a great advantage.

(Ask for subscription, I really don't want to go to anti-theft)