Chapter Eighty-Nine: Your Grandma's
The arrival of Du Feng and the three of them brought Huang Dong back into contact with this world. After all, people who have been lying down for two months must be weak, and if it weren't for their good health, they wouldn't have been able to get up so quickly.
"Ding", sent Du Feng just came back, sweating, Huang Dong listened to the text message prompt sound, simply lay on the bed, and picked up the mobile phone.
It was Lin Feng'er's text message. "I'm sorry, I was in class just now, and you're welcome back. ”
"Well, thank you, the dance is beautiful. "The typing speed of Huang Dong's mobile phone is still much slower than before.
"And it's even better, go back and send it to you, I participated in the dance competition and won the championship, which is a welcome gift for you to come back. I'll see you tomorrow, okay?"
"Of course, welcome, welcome!" was followed by an applauding emoji.
SMS chatting was really a bit of a struggle, but fortunately, Lin Feng'er went to class again and stopped this time-consuming method of communication. At this time, Zheng Cuihua and Huang Yuanjun came back, and the family of three chatted in the ward, enjoying a dull happy time.
At eleven o'clock in the morning, another group of visitors arrived. Huang Dong was very surprised, Sima Qian and Duan Hongchen came together, "Big brother, Sister Hong, let the younger brother be flattered, how embarrassed to work the two golden masters." ”
"Oh, it's all my own brothers, you're welcome, I heard Hongchen say that you woke up, so I'll come to see you. Sima Qian has been a little bored recently, and he took the opportunity to come out to see Huang Dong's stall and distract himself.
"Flipping through Weibo this morning, I realized that you woke up, don't dare to delay, hurry up and take a look at Mr. Huang. Duan Hongchen and Huang Dong have a story of "heroes saving beauty", and they always feel closer.
"Sister Hong, you are tormenting me. Huang Dong also felt that he was more intimate with Duan Hongchen.
In fact, Duan Hongchen and Sima Qian did not come together, but the two of them were together at all. However, don't get me wrong, the two of them are just discussing something together, not doing something together. Because both of them have been distressed lately.
Duan Hongchen's business, sales fell by 40% last month, and it maintained a cost, no profit, this is not a good sign, hard work until now, it is not easy to maintain the fruits of victory.
I held a meeting with several backbones of the unit for a few days to find out the reason, and my subordinates unanimously reported that the recent advertising effect was very poor, and the input and output were seriously imbalanced, and if it were not for the maintenance of old products, the decline would be more serious.
The boss of Hongchen has one head and two big, and he can't find an effective way to solve it for a while.
And Sima Qian, also encountered the same problem, the two called to say something else, chatted, talked about business, and made an appointment to Sima Qian's office to discuss together.
They may not know that they are not the only ones who encounter this situation, but more than 8 percent of the hundreds of platforms in Beihua City have experienced varying degrees of sales decline.
In fact, this is not a problem with the product chosen by the platform, but a problem with the way of promotion, in general, this platform-based sales model, is still in the primitive stage, a few years ago, because the traditional media is still on the rise, subscribing to newspapers and watching TV, or the main way for people to obtain information. Therefore, the effect of advertising is very good, all kinds of food batch number, health care product batch number products, the main publicity position, are in these two traditional media, and the health care product market in China is just emerging, consumers are still in the stage of blind choice.
However, as the traditional media reached its peak, it entered a plateau, although it was still able to capture most of the readers or audiences, but people's attention began to turn to information channels other than traditional media, at least, there are signs of this. That's one thing. In addition, the products advertised in the media have developed from more than a dozen to dozens or even hundreds, among which there are serious conflicts in homogeneous products, and consumers' selectivity has been enhanced.
A few years ago, Duan Hongchen hyped the most successful product called "Qingsu Tea", the central idea of the propaganda is that through normal tea drinking behavior, you can clear the stool, of course, drink the tea she sells, and the harm brought by the stool to human beings is huge, it is the hidden danger of all diseases, as long as the Qingsu will be cleared well, to ensure that youth will never grow old.
People who lack medical knowledge, especially middle-aged and elderly people, in order to restore the state of health, rushed to buy, at that time this concept was relatively fresh, and in the market, there was only Qingsu tea how to advertise, once set a monthly sales of 5 million, the profit can be imagined.
Now, looking at the popularity of Qingsu tea, many weight loss products have also played the concept of health, the role of Qingsu tea, there is no uniqueness, when consumers choose, it will be compared, Qingsu tea has a loss of customers, there are so many consumers in Beihua City, either buy one or two, the annual market growth is not as fast as the increase in products.
As the leaders of the industry, Sima Qian and Duan Hongchen are now suffering from it, but it is difficult for the ship to turn around, they are different from small platforms, the product is not good, and the transformation can be thrown away immediately, Sima Qian and Duan Hongchen's company, every time they give up a product, it will bring more than one million yuan of losses.
After discussing for a long time, Sima Qian and Duan Hongchen did not come up with any good ways except lamenting that business was difficult to do. It happened that Duan Hongchen saw Huang Dong's Weibo, and the two of them came to see Huang Dong together. When they came out of the hospital, it was already noon, and Sima Qian and Duan Hongchen went to a famous soup restaurant in Beihua to drink soup.
The greatest benefit brought about by reform and opening up is the affluence of ordinary people's lives, but troubles also come with it, and the happiest trouble is, what to eat for every meal? I am afraid that everyone has been worried about this, not because they have no choice, but because they have too many choices.
Sima Qian and Duan Hongchen were the same, when they arrived at the restaurant, they didn't know what to order. I had to look at what other people were eating on the table, and if I found something interested, I ordered it again.
After asking for two cans of simmering soup and ordering two side dishes, the two sat opposite each other, and couldn't help laughing at the same time, Duan Hongchen asked with a smile, "Big brother, do you also feel that you are a thief when you eat, and you don't know what to eat for a long time." ”
"Haha, it's not, every time I go to the restaurant, I first look at what others eat, and what others eat is fragrant. Sima Qian touched his head and replied with a smile.
At this time, two more people came in, and they were also looking at the table to see what others had ordered? When they arrived at the table in front of Sima, they also asked a special question, "Dude, what kind of soup are you? Is it delicious?"
Sima Qian couldn't help laughing when he thought that he was the same just now. Then tell the man, "Duck soup, it's delicious?" The man didn't say a word, he just ordered a duck soup.
Duan Hongchen also laughed, laughed, and said to Sima Qian, "See, big brother, it's not just us, it's all like this." ”
"No, it's all hard to eat. Sima Qian shook his head and said.
"Chinese, not only eating, but also doing everything has a herd mentality, as long as others do it, they all think that this thing must be good, and the first person to order food in the restaurant must be the most difficult." Duan Hongchen's summary is just a joke.
The speaker is unintentional, the listener is intentional, this sentence moved Sima Qian, "What did you say?" Sima Qian asked mechanically.
"I mean, everyone has a herd mentality, as if what others are doing is a good thing. Duan Hongchen was taken aback by Sima Qian's surprise, and repeated what he had just said, "Big brother, why are you so surprised." ”
"Eat, go to my office after eating, and let's talk again. After Sima Qian finished speaking, he sped up the speed of eating, and Duan Hongchen didn't know why, so he also stepped up and didn't speak again.
Along the way, Sima Qian didn't speak, hurriedly returned to the office, sat down, made tea, and poured it for Duan Hongchen.
"Big brother, what's the matter, don't you talk about it, talk about it?" After being silent for a long time, Duan Hongchen couldn't help it.
"You said, Chinese people have a herd mentality, gave me some tips, eat like this, if there is a disease, or there is a need, is there also this herd mentality?" Sima Qian stared at Duan Hongchen and asked.
Duan Hongchen thought about it for a while, "Well, this is true, I also have such thoughts, when I don't know how to choose, I want to see how others choose, others choose, and if the evaluation is good, I dare to try." ”
"I remember there is a saying that the gold and silver cups are not as good as the people's reputation, and this is about the truth!"
Duan Hongchen heard Sima Qian say this, and almost squirted out a sip of tea, "Big brother, I don't know about you, as long as there are no complaints about the products I make, I will burn high incense, and I still have a reputation? ”
"Haha, that's what I said. Even people who have experienced it firsthand, the credibility of what they say is a little higher, and I think that our advertising should be adjusted in terms of efficacy, and I am afraid that it will not be able to impress people if it is only said to be effective. ”
Duan Hongchen heard Sima Qian's words, and was silent for a while, "Big brother, what you said makes sense, we were too direct in advertising before. ”
"Otherwise, leave it to the planning company. Duan Hongchen proposed.
"The planning company must be paid, but at least we have to have a direction, or the back and forth experiments, the cost is very large. "Sima Qian has suffered the loss of the planning company, most of the planning companies do not understand the market, and the things they make look good, but they are decoupled from the market, the response is not good, and spending some money is still secondary, mainly because of the loss of market opportunities.
"Then what should I do, let's drink tea here, and we can't think of a way?" Duan Hongchen was a little anxious.
"These days, let's find media friends and see if they have any good ideas!" Sima Qian believes that there are many people and many ideas.
"The media, they want you to experiment more, advertise more, and care about you. Duan Hongchen didn't believe that media people would really plan something for them. "Besides, many media people have low eyes, and they can't understand the market. ”
"By the way, Hongchen, the product you helped Huang Dong take, how did he do, I didn't see many advertisements?" Sima Qian's thoughts jumped, and he suddenly shifted the topic to Huang Dong.
Duan Hongchen was stunned for a moment, obviously not keeping up with Sima Qian's train of thought, "It's true that I haven't done much advertising, but the sales volume is very large, and I have taken a few other products this year, both of which are main and auxiliary." ”
"If you don't advertise, it sells well? Do you know what's going on?" Sima Qian really didn't care about Huang Dong's small product before, and he thought that if he jumped hard a year, he would make hundreds of thousands of profits.
"I don't know the specifics, and I can't ask about this, you know, between us, you can't ask people at will!"
"Haha, that's true, but, you know a little bit, after all, you are his red sister, can he not tell you at all?"
"I said it once, but I didn't talk about the specifics, he said that he found a partner, it was a girl, I met it once, it seems to be surnamed Ma, I don't know why I entered the education system, and most of his products are sold to students. I asked the manufacturer, there are really a lot of sales in a year, and in the national sales ranking, Beihua is the first. Duan Hongchen didn't lie, Huang Dong definitely couldn't tell her specific things, every team has the know-how of each team, just like the core technology of the product, which must not be leaked.
After hearing this, Sima Qian drank two cups of tea in a row, "Talent, this Huang Dong has two brushes." ”
"Good luck, just get involved in this way, how powerful can he be!" Duan Hongchen's eyes on people are much worse than Sima Qian, and finding such a husband by himself is the best proof.
"Don't underestimate people, in this way, Hongchen, wait a few days, I will organize a bureau to find Lao Du, Dongming, and Huang Dong, I see his state today, and he will definitely be discharged from the hospital in the next few days." Listen to what they have to say, okay, we'll listen, and if you don't think it's useful, let's get together. "Sima Qian is very persistent.
Duan Hongchen still believes in Sima Qian, anyway, she has nothing to do in the past few days, and she will not waste time if she gets together.
The date of Huang Dong's discharge from the hospital was set three days later, and after a whole day of observation, there was no abnormality, and now he didn't even have to play the hanging bottle, and he was chatting with Liu Yalong and Huang Dong all afternoon.
Lin Feng'er came to the hospital the next day, she specially took a half-day off with Xiao Yi, now she is a celebrity in the school, winning a gold medal in a provincial dance competition, many dance schools and dance groups have thrown olive branches to her, she is struggling, Huang Dong is awake, she wants to listen to Huang Dong's opinion.
I'm also jealous of this, because many people can become opinion leaders at a young age, and I, who are very old, are still in a dilemma about what to wear tomorrow.
But in fact, Lin Feng'er is different from me, she is a girl with a lot of ideas, and the reason why she wants to listen to Huang Dong's opinion is not to ask Huang Dong to make decisions for her, but to hope that Huang Dong will support her ideas.
Huang Dong has been lying in the ward for more than two months, and he has long been tired of lying in bed, but Lin Feng'er was afraid that he would catch a cold, so he categorically rejected Huang Dong's idea of going out for a walk, and Huang Yuanjun and Zheng Cuihua should be the most sensible pair of parents, the two of them took the initiative to ask to go out for a walk, in the ward, Huang Dong and Lin Feng'er were left, and everyone else went to work.
"Did this really give it to me?" Huang Dong held Lin Feng'er's dance gold medal trophy and couldn't put it down.
"Of course it's for you, this is still teasing you?" Lin Feng'er's smile was very sweet, and there was a hazy affection in her eyes, Huang Dong could understand it, but Huang Dong didn't dare to respond, this coma made Huang Dong dare not entangle with too many girls again, I always felt that the accident was far away from me, and tomorrow was very close to me, but this time, the accident suddenly approached, and tomorrow became out of reach, if I really couldn't wake up, then I couldn't let go, and if I couldn't let go of myself, I would probably be grief-stricken. Instead of bringing pain to others in the future, it is better to swing a sword to cut the love thread, and be less involved in provoking these love debts that you can't afford to pay.
"By the way, how is your grandmother now?" Huang Dong deliberately dodged Lin Feng'er's eyes, pretending to appreciate every word on the golden cup. glanced at Lin Feng'er occasionally, and deliberately brought out a sense of distance in his eyes.
Lin Feng'er is a smart and stubborn girl, she can feel the difference between Huang Dong, the last time they met, he still looked at him directly, and from his eyes, he could see pity, that feeling, Lin Feng'er was very infatuated, but after being in a coma for a while, he didn't dare to look at his eyes anymore, and deliberately dodged. Lin Feng'er wanted to figure out whether it was her feeling that something was wrong, or if Huang Dong really deliberately wanted to alienate herself.
"You can't swear, you can't swear!" Lin Feng'er pouted and said with a serious face, Huang Dong was stunned, subconsciously raised his head, and looked at Lin Feng'er puzzled, Lin Feng'er's eyes quickly caught Huang Dong's eyes, tight, close, just looking at it, the expression on his face changed from serious to aggrieved.
Huang Dong couldn't bear Lin Feng'er's eyes after all, and the pretended coldness only lasted for a few seconds, and there was a trace of tenderness in his eyes, what Lin Feng'er wanted to see was this kind of look.
"I, swearing, swearing, when?" Looking at Lin Feng'er with an aggrieved face, Huang Dong completely disarmed and asked with a smile.
"You didn't? You just said, your grandmother? "Lin Feng'er's nonsense was done on purpose, just to catch Huang Dong's eyes and confirm his feelings.
"Hahaha, you maple girl, otherwise, what should I say?" Huang Dong's maple girl made a snow lotus bloom in the ward in an instant, dignified and elegant, snow-white and holy. If compared with Sun Bing, Lin Feng'er lost a point of tenderness, but won a point of straightforwardness and playfulness, if compared with Cong Shanshan, there is less self-confidence and freedom, but more Chu Chu is pitiful. Just like a budding snow lotus, all colors become redundant and redundant.
"Removed your word. ”
Huang Dong subconsciously asked again, "How is grandma's body now?" This grandma called naturally, making the whole sentence seem a little ambiguous.
"Well, that's pretty much it, grandma is fine, she's recovered. Lin Feng'er naughtily answered Huang Dong's ambiguous question. In front of this girl, Huang Dong's sharp teeth have degenerated into a clumsy mouth.
"You said, you're teaching dance at school now, aren't you?" Huang Dong calmed down and continued, "How is it, are you happy at work?"
"It's fine. Lin Feng'er was not polite, sat directly on the bed, and squeezed to Huang Dong's side. In fact, Lin Feng'er didn't come to give her arms, she just regarded Huang Dong as her dearest, like a brother, like a lover? Anyway, she couldn't tell what it was, she just felt that being with Huang Dong was the most reassuring and unburdened time.
"I have something to do and want to hear your opinion. ”
"Well, you say. ”
"Now, there are a lot of dance groups coming to me to join, and the treatment is good. In addition, the principal of my current school also invited me to join her acting team, and the treatment was okay. The most important thing is that there is a good person who said that he wanted me to work on his side, and I don't know how to decide now. Lin Feng'er told Huang Dong about her confusion.