Other senior executives of the group have also stated that they have no objection to Merrick's appointment this time.

"Okay, then Merrick will be officially appointed as the vice president and general manager of the overseas branch of New Dream Group, and the appointment document will be issued today. Due to the heavy tasks of overseas branches, I did not let Merrick participate in this meeting, so he asked him to devote himself to sorting out the work of overseas branches and striving to build the management of overseas branches as soon as possible. Li Feng said, "This matter is completed, and I will be relieved for the time being." The overseas market is very variable, and it takes a person to grasp the analysis situation and make reasonable decisions when Murray is solid, which is also to bear the pressure on our headquarters, and I hope that everyone can understand and cooperate with Merrick's work, and strive to straighten out the work management as soon as possible to ensure that there will be no problems in overseas business. Next, there is a major issue that I have been thinking about recently, and I raised it for the first time at this meeting, and I hope you will give some opinions. That is the issue of building our group's e-commerce headquarters. ”

As soon as Li Feng threw out the second topic, everyone was shocked, especially He Guojun, who is at the helm of the e-commerce business, but he didn't expect Li Feng to suddenly throw out such an idea.

The current e-commerce business is only a branch of He Guojun, although Taotao's performance has grown rapidly, but its presence in the entire market is still not high, and it is difficult to influence the trend of the entire e-commerce market.

Therefore, for the e-commerce business, He Guojun's main mode of operation is to operate step by step, and there is no violent market attack, and many tasks are relatively conservative.

But today, Li Feng proposed the concept of e-commerce headquarters, which is not a consistent step-by-step idea at all, but a fierce market offensive action.

"Mr. Li, can you explain your plan for this issue in more detail?" He Guojun asked.

Everyone seemed to be very interested in this issue, and they all looked at Li Feng.

In fact, Li Feng originally wanted to balance the three major business divisions of the group, and the e-commerce and online payment divisions led by He Guojun have always been pressure-based, after all, they have the most resources in the group and the strongest sense of existence, which will make the development of the other two major business divisions of the group unbalanced.

But this time is different, on the one hand, whether it is the international global mall or the domestic Baibao Group, they are eyeing the New Dream Group, and if the group's e-commerce sector is not strengthened, the response force is obviously insufficient. On the other hand, the redistribution of power in overseas markets has also caused He Guojun a lot of losses.

From these two aspects, Li Feng intends to readjust the resource allocation of New Dream Group, and in general, make the e-commerce and online payment division more prioritized to meet the challenges of competitors.

This is different from the original strategy, the original three business divisions were developed according to a balanced strategy, so Li Feng tried to consider the entertainment division and the online social business division, after all, they were relatively weak.

But now, Li Feng has decided to strengthen the e-commerce and network division, breaking the original balanced development strategy, and in terms of overall proportion, the e-commerce and online payment division should account for more than 40% of the total number of the group, and control the scale below 50%.

In this way, the current e-commerce and online payment division still has a large space to play, so the idea of building an e-commerce headquarters is put forward in order to readjust the group's power ratio, which will provide a stronger guarantee for the future development of the group.

"The idea of building an e-commerce headquarters is something I have been brewing during this time, because our old competitors are basically e-commerce companies, which shows that the e-commerce field is a strong flashpoint in the current Internet field, and it also proves the important position of e-commerce in the Internet economy. Although our New Dream Group is not a complete e-commerce company, we have always attached importance to the development of the e-commerce sector and regard it as a pillar link for us to build a benign Internet ecology in the future. Li Feng said, "As we all know, our international competitor Global Mall is about to be listed, and after the listing, they will become a giant Internet company with a market value of more than $30 billion. In the face of this situation, we must strengthen the e-commerce sector, and one of the important measures is to build our own e-commerce headquarters. ”

He Guojun's expression was excited: "Mr. Li is right, the pressure on our e-commerce sector is indeed very large, there is the impact of Baibao Group in China, and in the world, the global mall has become a super giant, and we have no strength to challenge it for the time being." Therefore, for the e-commerce sector, we have been taking a relatively low-key and precise expansion route, through analysis and research of user behavior, to find the most likely to become our potential customers, and then gradually promote. So there has been no fanfare to avoid the vigilance of the opponent. But there is also a weakness to this approach, which is that it is too inefficient, and bottlenecks in growth potential can quickly appear. Therefore, the future e-commerce sector must undergo major changes, and the construction of e-commerce headquarters is indeed an important measure for us to establish confidence, adjust the work pattern and optimize the resource structure. ”

Li Feng looked at Zhou Wenyang and Li Tianlong and said: "The e-commerce sector has always been the focus of the impact of opponents, and has made great contributions to the growth of our group. Therefore, after the adjustment of the group's organizational framework, I hope that the e-commerce sector will be gradually strengthened, so that our e-commerce brand can become a unique business, at least on an equal footing with Baibao Group. If we can do this, then we will be able to stabilize Baibao Group in China and become a well-deserved No. 1 Internet company. The key to the achievement of this goal is this year, which is the original intention of building an e-commerce headquarters, and this time the e-commerce headquarters, I decided to build it in Nanhang City. ”

When Li Feng said the words "Nanhang City", many people showed shocked expressions. This meaning is already obvious, it is directly wedged into the core of Baibao Group, and it is a declaration that it wants to brush up its presence in the field of e-commerce and challenge the dominance of Baibao Group.

Once the e-commerce headquarters building of the New Dream Group is established in Nanhang City, Baibao Group will be dwarfed by a bit of prosperity and decline.

It shows that Li Feng's determination has been extremely firm, that is, to win the hegemony of domestic Internet companies in 2004.