Chapter 30: What a Joy Comes to the Door
After a few days of screening, a thick stack of "potential user information" was placed on Huang Dong's desk, Huang Dong carefully flipped through the information, he was deliberately suppressing the surprise and excitement in his heart, and countless "slots, slots......" floated through his heart, except for these words, he really couldn't find any words to express the excitement at that time.
To make a product, the biggest investment is the promotion cost, if you can find customers directly, then the money will be saved, it can be said that if you sell products without advertising investment, it is simply equivalent to a profitable deal, and an absolute profit. Now that he has such accurate target user information in his hand, that pile of information, in the eyes of merchants, is a pile of 100 yuan bills, no wonder Huang Dong is so excited.
"How did you get it?" Huang Dong immediately realized a problem, although these materials are not top secret, they are not available to ordinary people, let alone get so many at once.
Ma Xiaoying bit her lip and thought for a while, not knowing where to start for a while.
Huang Dong saw that Ma Xiaoying was a little embarrassed, got up and poured a glass of water for Ma Xiaoying, "This is still confidential, if it's inconvenient to say, don't say it, I'm not trying to inquire about the source, I'm just a little curious." ”
"It's not about secrecy, I don't know where to start. Ma Xiaoying pulled her hair. "Remember what I told you, Mr. Song?"
"Hmm, Mr. Song?" After such a long time, Huang Dong has long forgotten about the "inconspicuous" Mr. Song.
"It's the one who came to the clinic before, the one from the Education Bureau, I told you. ”
"That's what you said you wanted to contact the school through him? What's the matter, you've got it?" Huang Dong was a little impressed.
"Done?" Ma Xiaoying's face turned red when she heard this, "He is the deputy director of our Municipal Education Bureau." Without waiting for Huang Dong to ask, Ma Xiaoying took the initiative to explain. "He introduced me to the cadres of the education bureau in the district, and I got the information. ”
There is no too detailed narration process, but with Huang Dong's shrewdness, he immediately guessed the relationship, what level of deputy director of the education bureau would let his subordinates help an ordinary friend?
Huang Dong only cares about potential user information, he is not interested in the rest, and he has no right to restrict Ma Xiaoying from doing anything, especially if you and I are willing, he can't interfere. But from the perspective of a colleague and friend, he reminded Ma Xiaoying, "Xiaoying, thank you for everything you have done for the outpatient clinic, of course, I hope that the performance will come more and more, but don't grieve yourself for this." ”
"Mr. Huang, don't worry, there is nothing wronged. ”
"Alright, let's discuss what to do next. ”
In fact, if you make products in the outpatient clinic alone, it is to do product promotion mainly with the doctor in the clinic, and the advertising plays a role in drainage, guiding customers into the outpatient clinic, which is a small number of personnel and small capital investment, but it has been limited in the expansion of customers, and the popularity of the hospital where the outpatient clinic is located is also one of the factors affecting customer trust.
In addition to the experience that Duan Hongchen and Cai Dongming told him, Huang Dong also realized that the future of this development is not very good, and at present, he has a large number of potential user information in hand, and he wants to follow Sima Qian's model of hyping products and conducting telemarketing.
Telemarketing, need a marketing team, as well as an independent office location, so that the investment is larger, however, the investment is also a large investment in advertising, Huang Dong now does not use this part, but the return is also large, after this period of time, Huang Dong also has some savings, rent and basic salary of personnel, it does not take much money at all, and the capital is no longer a problem.
"I don't know much about this kind of thing, isn't it a bit hasty for us to set up a team. Ma Xiaoying doesn't know anything about telemarketing, and she can't give too many opinions.
"I think it's almost, with these clues, the early start should be no problem, as for the experience, I just need to find someone else to help and give guidance. For telemarketing, Huang Dong also suddenly remembered, and there was no specific plan.
"So, I'm thinking about it, and you can think about it, let's meet again in two days. ”
"Mr. Huang, you can do it, I will listen to the command. Ma Xiaoying really didn't know anything about this, so she didn't express her opinion.
In the evening, Huang Dong received a call from Sun Bing, saying that Cong Shanshan had asked them to have dinner and asked them to pick her up at work.
After getting off work, Sun Bing drove up Huang Dong and arrived at Cong Shanshan's office at 6 o'clock.
"Shanshan, what's so happy?" Sun Bing asked as he looked at Cong Shanshan with a spring breeze on her face.
"Sister, I'll take you to see something. Cong Shanshan pulled Sun Bing straight to the residential area, and Huang Dong was also confused, so he didn't dare to ask, and obediently followed behind.
"Isn't this the house we bought, what are you doing here?" When it came to 501 of the 5th building and one unit, Huang Dong couldn't help but ask.
"Don't ask so many questions, just watch it. Cong Shanshan took out the key to open the door, and Sun Bing and Huang Dong were stunned as soon as they entered the door.
The Mediterranean decoration style and pure color combination make the room look warm and happy, and the furniture, beds, and appliances in the room are all available.
Looking at the stunned two people, Cong Shanshan was very proud, "Sister, do you like it, you told me that you especially like the decoration style of our model room, and said that your own house should be decorated like this, so I made my own decision and installed this style for you." ”
"Shanshan, didn't you say that you would decorate after a while? When did you start?" Sun Bing was quite surprised, and remembered Cong Shanshan's question, and then replied, "I like it, I like it very much, little girl, you are too surprising." ”
"Sister, if you like it, what about you?" Cong Shanshan turned her head and asked Huang Dong.
"I like it, I like it so much, I've been thinking about starting to renovate it recently, I'll go see your house and give me the key. Huang Dong stretched out his hand, and Cong Shanshan threw the key to 502 to him without hesitation.
The decoration style and furniture of 502 are basically the same as those of 501, except for the difference between the size of the area and the number of rooms, the others are almost the same.
"Huang Dong, Shanshan gave you such a big surprise, shouldn't you have a good meal? Sun Bing was in a very good mood when he saw that his house was renovated.
"That's all a trivial matter, go back and give me the house invoice and decoration details, I'll give you the money, but I still have to thank Miss Cong for it. ”
"Yes, Huang Dong is right, Shanshan, you have helped us a lot. Sun Bingying said kindly.
"You two are bored, you keep saying that it is a dowry for my sister, and I also raise money, our advertising company, my sister has helped me make money. ”
"That's what you invested, the money is ......"
"Sister, do you still recognize me as a sister? Godfather and godmother have already recognized me as a daughter. Cong Shanshan was a little anxious and interrupted Sun Bing's words.
"Okay, okay, Shanshan, sister don't talk about money, okay. Sun Bing understands Cong Shanshan's stubbornness, and he is no longer entangled in the issue of money.
"Otherwise, let's not go out to eat, let's go home and cook, I'll cook myself and treat the two beauties." Huang Dong's face was flattering.
"Okay!" Sun Bing replied with Cong Shanshan.
That night, Cong Shanshan stayed, and Huang Dong was naturally driven back to his room.
......
Two weeks later, Huang Dong's telemarketing team was all on duty.
At the same time, with the random inspection of primary and secondary school students, more and more information has reached Ma Xiaoying's hands, and Xicheng District and Dongguan District have known the "necessity" of caring about the height of primary and secondary school students in the exchanges with Xingsheng District and Beiwan District, and they have also participated in it. The sales channels of "growth star" are gradually expanding.
To have such accurate potential user information, mainly relying on Ma Xiaoying, Huang Dong decided to give 15% of the shares of the outpatient clinic to Ma Xiaoying, if you want to reward Ma Xiaoying's performance, you don't have to spend such a big blood, Huang Dong's main idea is to tie Ma Xiaoying and the outpatient clinic together, this capable, "background" girl, can now be her cash cow.
When Huang Dong told Ma Xiaoying about his decision, Ma Xiaoying's mouth was so big that she couldn't believe it was true, she immediately refused and said, "Mr. Huang, I can't ask for shares, the salary and commission you usually give me are enough, and those are what I should do." ”
"Don't refuse, you deserve this, but in the future, you will not be an ordinary staff member, and you will also be one of the bosses, you will have to work harder, this is our common cause." Huang Dong has already made up his mind.
Seeing that Huang Dong was so resolute, Ma Xiaoying happily said thank you, "Mr. Huang." ”
"Don't call Mr. Huang, call Brother Huang!" Huang Dong immediately interrupted Ma Xiaoying.
"Okay Brother Huang, don't worry, I will definitely work hard. Ma Xiaoying expressed her determination very seriously.
After the establishment of the telemarketing team, Huang Dong and Ma Xiaoying shifted the focus of their work to a new office, an independent 160-square-meter office, in addition to the work card of 8 staff, Ma Xiaoying also has her own independent office, she sits in her own office, feeling that everything is a little unreal, although since she met Song Jiacheng, Song Jiacheng has taken great care of her, and Song Jiacheng can basically be satisfied with everything she has said. She is more and more convinced that her life will go to another track, but what she didn't expect is that Huang Dong's generosity, this part of the shares is very important to her, through this time, she can see that the sales of "growth star" are on the right track, the money will be more and more, and more importantly, she has also become the boss, and, with the support of Song Jiacheng, she has every reason to believe that her beautiful life is coming.
With Ma Xiaoying, who is running to the head, working harder and harder, Duan Hongchen once sent an experienced manager to guide marketing personnel, Ma Xiaoling is the most serious learner, and according to his own ideas, gradually improve his skills.
In the end, from the perspective of Ma Xiaoying's development, she was born in Hongchen, and later devoted herself to the sales industry, to the last hotel owner, and became the eldest sister of Beihua City, putting aside Song Jiacheng's help to her, she was also very hard-working in the whole process, being kind to others, and extremely good at seizing opportunities, if it wasn't for Huang Dong and Song Jiacheng, her life might have been dull, but life pushed her to another path.
A few months later, three happy events happened around Ma Xiaoying.
First, the monthly sales of "Growth Star" exceeded 600,000 yuan.
Second, Huang Dong and Sun Bing are engaged and will officially get married on May Day of the following year.
Third, Song Jiacheng is about to take over as director of the Beihua Municipal Education Bureau.