Chapter 875: The overall situation of Southern Jiangsu Province has been decided
The content of the cooperation agreement does not involve the other subsidiaries of Zhao's Group and Pingyu Group, but only involves the large supermarket chain companies under Zhao's Group, as well as Changping Supermarket Company and Xingyu Network E-commerce Platform.
However, it was this three-party cooperation that made everyone feel that the business community in the entire southern Jiangsu Province seemed to be shaken a few times.
After hearing the news, hundreds of large and small group enterprises in the entire southern Jiangsu Province felt unbelievable.
It's really a bit too unbelievable, the original Pingyu Group and the Zhao Group are already in a situation of opposition, but now, these two major group companies have suddenly joined forces.
And most importantly, the two groups are affiliated with companies in the same industry.
You must know that within the scope of southern Jiangsu Province, under normal circumstances, all companies in various industries are in a state of extremely fierce competition.
This is also the biggest difference between the business alliance of southern Jiangsu Province and Linhai Province.
In the Linhai Provincial Business Alliance, although companies in the same industry also have a competitive relationship, sometimes they can still join hands and cooperate with each other.
However, southern Jiangsu Province is different, in various industries within southern Jiangsu Province, almost all companies are in a state of absolute competition, so many years, the cooperation between companies in the same industry is almost rare, it can be called rare.
The business environment of southern Jiangsu Province is like this, and thousands of large and small group enterprises have long been accustomed to such a situation in the whole southern Jiangsu Province.
However, now, the cooperation between the supermarket industry companies under the Zhao Group and the Pingyu Group is really that these group companies can't figure out what is going on.
However, no matter how hard they meditated, the cooperation between the Zhao Group and the Pingyu Group has officially begun.
Although the original Xingyu network e-commerce platform has officially entered the market in southern Jiangsu Province, it has not completely opened up the situation.
The fundamental reason is that there is no support from Changping Supermarket Company.
The Xingyu network e-commerce platform also has no way to provide sufficient goods, so now in southern Jiangsu Province, although the Xingyu network e-commerce platform is not famous, the actual business traffic is not too much.
However, as soon as the two sides cooperated, the Xingyu network e-commerce platform had launched large-scale promotional activities.
Almost in an instant, it has entered the retail industry market in southern Jiangsu Province with an extremely strong attitude.
Although it does not occupy too much of the retail industry market today, the Xingyu network e-commerce platform has a certain status in the hearts of ordinary people in southern Jiangsu.
It won't take long for the Xingyu network e-commerce platform to occupy a part of the market share of the retail industry market in southern Jiangsu.
According to normal circumstances, the Xingyu network e-commerce platform in southern Jiangsu Province should be able to reach about 20% of the market share, you know, this is a whole province of the entire retail industry market share of 20%, which involves a huge amount of interests, ordinary people have no way to imagine, absolutely as high as tens of billions.
Although today, the Xingyu network e-commerce platform has not yet reached such a point, but with the extremely strong publicity means of Pingyu Group, coupled with the cooperation of the large supermarket chain companies under the Zhao Group, the Xingyu network e-commerce platform will definitely be able to occupy two percent of the market share of the retail industry market in southern Jiangsu Province within half a year.
For such a situation, large and small group enterprises in southern Jiangsu Province have seen it very clearly.
Although their hearts are full of doubts, in any case, the current situation has been formed, and the major companies related to the retail industry in southern Jiangsu Province have started discussions.
Although these companies have no connection with each other, they have begun to take action internally, with the aim of blocking the Xingyu online e-commerce platform under the Pingyu Group.
However, although the strength of these traditional retail companies should not be underestimated, compared with online e-commerce platforms, they have lost most of their advantages.
In many ways, there is no way to compare with the Xingyu network e-commerce platform, and the competition between the two sides has been in an unfair situation from the beginning.
Although the Xingyu network e-commerce platform has no way to use too much money in a short period of time to form a completely crushing situation, at least the battle between the two sides is also a back and forth, and it has not been really hindered by these scattered retail industry companies.
No one could have imagined that after Pingyu Group entered the market in southern Jiangsu Province, it did not make so many big moves as in Linhai Province, just through several acquisitions, and then launched a full range of cooperation with Zhao's Group.
Once Pingyu Group and Zhao's Group have launched a full range of cooperation, it only takes a certain amount of time to follow up for Pingyu Group to be able to gain a firm foothold in southern Jiangsu Province.
At that time, Pingyu Group was also completely integrated into the market in southern Jiangsu Province.
All this seems to happen silently.
The methods used by Chen Ping in southern Jiangsu Province are completely different from those used in the business alliance of Linhai Province.
In the Linhai Provincial Business Alliance, Chen Ping's every means used was a thunderbolt, all of which made a huge move, and after many consecutive shots, Pingyu Group was able to gain a firm foothold in the Linhai Provincial Business Alliance.
And reached a position of near-supremacy.
However, within the scope of southern Jiangsu Province, Chen Ping's methods seemed to be much softer, and it was just an all-round alliance with the Zhao Group that had already achieved all the strategic goals.
And it is precisely because of this diametrically opposed action that it completely exceeded everyone's expectations, no one could have imagined that the gap between Chen Ping's two actions before and after would be so large, and it is precisely because of this that all the strategic actions of Pingyu Group in southern Jiangsu Province have not been greatly hindered.
Because before the major group enterprises in southern Jiangsu Province reacted, Pingyu Group had already completed its own strategic actions.
At this time, it is not so easy to stop the Pingyu Group.
As for the cooperation with the Zhao Group, Chen Ping had made it very clear when he talked with Zhao Wensheng face-to-face that the cooperation between the two sides only lasted for about half a year, and after half a year had passed, the relationship between Pingyu Group and Zhao Group would also resume as competitors.
As for whether the two sides will be caught in an entangled struggle at that time, it still depends on the development of the situation at that time.
But in any case, at least in a short period of time, there is no need to invest too much energy in Chen Ping on the side of Southern Jiangsu Province.
Pingyu Group expanded in the Linhai Provincial Business Alliance, using more than 20 billion yuan of funds before and after, and several crucial projects were introduced to completely stabilize the situation.
It has gained a firm foothold in the entire Linhai Provincial Business Alliance.
However, in Southern Jiangsu Province, Chen Ping did not use so much power at all, and the overall funds invested in Southern Jiangsu Province were only less than 50 billion.
It seems that the difficulty of breaking through into the scope of Southern Jiangsu Province is much less difficult than breaking through into the business alliance of Linhai Province, but in fact, Chen Ping knows very well in his heart that the situation between the two is definitely not the same.
The business environment in southern Jiangsu and Linhai provinces are completely different, and the methods adopted are naturally not the same.
In the Linhai Provincial Business Alliance, if you want to gain a firm foothold, you must use thunderous means again and again, but it is different in Southern Jiangsu Province.
The business environment in southern Jiangsu Province is too intense, but it is precisely because of this fierce business environment that large and small group enterprises in southern Jiangsu Province will not be too hostile to foreign group enterprises, but after ordinary group enterprises enter southern Jiangsu Province, it is very likely that they will not be able to adapt to the extremely fierce competitive environment in southern Jiangsu Province, so as to sink into the sand.
This is also the reason why after so many years, few group enterprises have completely entered the scope of southern Jiangsu Province.
However, as long as you can enter the southern Jiangsu Province and gain a firm foothold completely, you don't need to make too many moves, you just need to complete the strategic plan step by step.
However, the fundamental reason why Chen Ping chose to start with the Linhai Provincial Merchant Alliance first was because of the different strength of Pingyu Group.
When Pingyu Group stepped out of the door of Dongjiang Province, it already had two choices.
The first choice is naturally to enter the Linhai Provincial Business Alliance, and the second option is to enter the southern Jiangsu Province.
In Chen Ping's opinion at that time, these two choices actually did not need to be considered too much.
The reason is very simple, although the difficulty of entering the Linhai Provincial Business Alliance seems to be greater, but the Pingyu Group at that time can complete such a plan.
But with the strength of Pingyu Group at that time, it was still far from enough to enter the scope of southern Jiangsu Province.
Don't look at the fact that now Pingyu Group has entered the scope of southern Jiangsu Province, and has completed all the strategic steps with less than 5 billion funds.
But in fact, this still depends on the strength of Pingyu Group itself.
The reason is very simple, if Pingyu Group does not steadily overpower the strength of Zhao's Group, there is no way to carry out all-round cooperation with Zhao's Group.
You must know that the business competition environment in southern Jiangsu Province has been fierce to the point of incomparable, even in the entire range of China, there will be no other province more severe than the business environment in southern Jiangsu Province.
To take the simplest example, in the supermarket industry in southern Jiangsu Province, almost every year, there are at least 10 or more supermarket industry companies, which are swallowed up by other companies.
This is almost a rare occurrence in other provinces.
In southern Jiangsu province, there are some industries where the overall life span of a company is not even more than a year.
The major group enterprises in southern Jiangsu Province that survived in such a harsh environment are almost like a hungry wolf.
If you want to cooperate with them, if you don't have sufficient strength to support you, you are likely to be swallowed by these so-called partners in the process of cooperation.
Such things have long been common in the entire southern Jiangsu Province.
It is precisely for this reason that companies in the same industry in southern Jiangsu Province rarely carry out all-round cooperation.
Because no one dares to trust each other completely.
Unless your own strength can be far above the other party, otherwise, don't even think about cooperation.