Volume II, The Green Years 166, Miscellaneous
(This chapter is messily written, mainly to make a wrap-up on the work of the protagonist during this time.) )
On May 2, together with Lao Liu, he arrived in Malaysia.
Lao Chen has a wide network in Southeast Asia, and before a bottle of drink is produced, he signed all the distribution rights of the countries he radiated, and the distributor even paid the deposit.
"Starbucks and 7-Eleven went too far, I asked Coke for exclusivity, and they actually refused it, and only agreed to enter the market. ”
Lao Chen said indignantly, but there was obviously a show off in his tone.
In fact, Yi Shaofeng knew that this was to show him.
Although Lao Chen is one of the shareholders of Starbucks and 7-Eleven convenience stores, Starbucks is an American brand, and 7-Eleven originated in the United States, so it is impossible for such a brand not to sell double cola.
Lao Chen shows off because these two brands can sell Fengshang, which is a victory in itself.
"Uncle Chen, what's there to be angry about. This is still Uncle Chen, your face is big enough, otherwise it would be impossible for Feng Shang to even enter the market. ”
said this, half of it was to raise Lao Chen, and half of it was the real idea.
"Xiaofeng, don't worry, in Southeast Asian countries, I will definitely let Fengshang's sales exceed those two. ”
"Okay, then I'll wait for Uncle Chen's good news. ”
"Hong Kong is still blank, although it has returned, but it is unlikely that the factory in Shenzhen will radiate Hong Kong, so I think we will build another factory in Hong Kong. ”
With the investment in propaganda throughout Southeast Asia, Fengshang can be regarded as firing the first shot.
This publicity is very simple, as long as Lao Liu's two advertisements are invested, Lao Liu is a first-line in the entire Southeast Asia.
The success of Fengshang's investment promotion this time greatly stimulated Lao Chen's ambition.
"Uncle Chen, this market doesn't belong to you, nor does it belong to me, there is a Hong Kong resident here. ”
Lao Chen was stunned, but when he looked at Lao Liu, he reacted and laughed.
"In this way, I will take 20% of Hong Kong Fengshang with the brand, and the remaining 80%, you can talk to Brother Hua. ”
He had thought about this for a long time.
In the foreign market, it must be a joint operation, holding the brand by itself, and having a stable income.
If all the direct sales are too large, and the folk customs are different in different places, it will definitely do more harm than good.
The factory in Malaysia is much larger than the headquarters of Fengshang, and according to Lao Chen's introduction, the daily shipment can reach a terrifying 70,000 boxes.
Then the eldest sister and Zhu Liqian signed the company's equity book.
Huaqian brand clothing, Yi Shaofeng invested 70%, accounting for 40% of the shares, Yi Shaohua accounted for 30% of the shares, Zhu Liqian invested 30%, accounting for 30% of the shares.
Zhu Liqian came up with the marketing plan of the entire brand, including advertising planning, channel construction plan, as well as foreign catwalks, flagship stores, etc.
Seeing that he is dizzy, he has never paid attention to wearing, so he can't even talk about the brand operation of clothing.
Originally, Lin Shengnan was basically responsible for buying his clothes, but now there is a sister-in-law Zhu, and the sportswear she is wearing now is given by Zhu Liqian.
After the task was completed, he offered to leave, Zhu Liqian left the eldest sister behind, and it will take at least half a year for the launch of the costume, so when she returns to the mainland, she is fine.
Lao Liu invited him to Hong Kong, saying that in a few days, Hong Kong's wealthy people have a conference that if Hong Kong's economy is stimulated, they very much want mainland entrepreneurs to participate.
He didn't even think about it, so he refused.
It is nothing more than a bunch of speculating in stocks and real estate, advocating there to stimulate the property market and stock market, and they are good at cutting leeks. Of course, they like the participation of mainlanders, because these people are fat sheep in their eyes, and they are not one or two who are fooled.
Generally speaking, the place in Hong Kong restricts the pattern of these rich people, and there is a small family atmosphere everywhere.
When I came back from Malaysia, I went directly to Hangzhou City.
I first met with Wei Ran, a dealer in Hangzhou, and listened to Wei Ran say that the recent advertising of Double Coke can be described as overwhelming.
Expectedly, Feng Shang was now like a thorn in their throats, unable to swallow or spit out.
Double Coke entered China, and the policy taken, to sum up, is carrots and sticks.
Propose to buy first, and if you don't agree, occupy the market and run you to sell at a low price. This move, for Feng Shang, obviously failed.
"Mr. Yi, what do you think we should do next?"
Wei Ran is now tied to Feng Shang, and he personally has 0.5% of Feng Shang's shares, so he is particularly concerned.
"Don't worry now, I may not be able to spare my hands this year to clean them up, and next year, we will go all-out. Your task now is to stabilize the market. ”
I chatted with Wei Ran, and now Wei Ran is the mouthpiece of all suppliers, so telling him Fengshang's plan is equivalent to telling all dealers.
The second thing I did when I arrived in Hangzhou was that the senior Zong had chosen the site of the new factory, and he had to come and have a look.
He has a fixed attitude, with only eyes and no mouth.
When he arrived at the scene, he found that there was no need for this at all, and the site was too well chosen. The factory area is large enough, and the most important thing is basically built next to the water source.
The important cost of beverages is water, and without a suitable water source, the cost will not increase by a fraction of a star.
"Senior, this site is too well chosen. ”
"Haha, let me tell you the truth, this site was originally prepared for Wahaha, but Wahaha is not needed for the time being, I have been thinking about it during this time, and I am also high-spirited. ”
Yesterday's affirmation of Yi Shaofeng, Lao Zong was very happy, and the meat cut from his body was not in vain.
"Uncle Zong, Gao Yi. ”
Back in the provincial capital, it was almost mid-May.
Thinking about it, there is still a month before my promotion exam arrives, and it seems that this semester, I am too busy to take a few classes.
Next year, no matter what, make time to focus on studying.
You can't really take the path of special recruitment, otherwise what is your two-year make-up class?
suddenly thought that Qu Xiaotang took the college entrance examination this year.
I took out my phone and called.
"Yo, you're a busy man, it's not easy to remember to call me. ”
Hearing this, he felt like a mess.
Qu Xiaotang behaved like a hostess in front of others many times, and he never objected, let alone Sister Lin.
It's true that he's a man of steel, but he's not a fool, and he feels something about it.
He didn't know how to explain it to them, he didn't pick out the two, and if he told Sister Lin, what Sister Lin would think, he couldn't predict it.
Shake your head and come back to your senses.
"Have you decided which school to go to?"
"With this girl's ability, Qingbei is not ready to be caught. By the way, where are you going to take the test?"
"Qingbei, I'm afraid I won't be able to pass the exam. ”
In fact, I thought in my heart that HKUST is not bad, and if he is still willing to make special recruits, maybe he will agree.
This way, your energy can be relaxed a little.
The two chatted for almost ten minutes, basically Qu Xiaotang was talking, he was listening.