During this time, in addition to coping with daily classes and homework, Xue Yingying can be said to have no step out of the door, nesting in her room, concentrating on designing the anime cartoon image of "Happy Planet" at home.

I have to admit that Xue Yingying's comic skills are still very solid, and it only took a week for Xue Yingying to finally draw four cartoon images of Happy Planet, such as Cat Kaka, Wang Xingren Dada, Squeak Star Man Pippi, and Ga Star Man Qiqi.

After her repeated weighing, she felt that the audience was the largest, and the image design was not too difficult.

After a week of sleeping and forgetting to eat in a small room, Xue Yingying finally drew a decent draft, and the four cartoon characters were finalized.

As the first batch of Happy Planet cartoon characters, these four cartoon characters are the core of this brand, and if these four characters are not loved by everyone, then the series of cartoon characters of Happy Planet will not be able to be created.

Therefore, Xue Yingying also attaches great importance to this, and uses all her skills, which is why she designed them.

In the past two days, Xue Guoqiang was busy with the establishment of an Internet company, Fang Yuemei was obsessed with square dancing in addition to housework, and she had to dance for two hours with a group of aunts in the community every night, often dancing happily, and forgetting to supervise Xue Yingying's homework, so that she had enough free space.

After finishing the design of the four cartoon characters, Xue Yingying felt that she should listen to Li Feng's opinion first.

"Hey, Li Feng, my cartoon character has finally been designed. Xue Yingying picked up the phone and asked, "Do you want to take a look and help me with a consultation?"

At this time, Li Feng was discussing the brand building of Nanqiao Toy Factory with He Xiaoya at Tianxing Advertising Company, and it was naturally the best to receive this call: "So fast, I originally planned to wait for you for a few days." I happen to be in Ms. He's company, and I'm discussing the brand building plan of the toy factory with her, why don't you come too?"

"Okay, then I'll come over right away, you wait. Xue Yingying hung up the phone and went to Tianxing Advertising Company with the cartoon manuscripts drawn in the past two days.

About thirty minutes later, Xue Yingying came to He Xiaoya's office.

At this moment, in the Tianxing advertising agency, the employees are busy, and Li Feng is sitting on the sofa, discussing the operation plan of the "Happy Planet" brand with He Xiaoya.

Through the communication with Li Feng, she gradually felt that Li Feng not only has a deep study of the Internet industry, but also has considerable insights into brand planning, and she has benefited a lot through communication.

Knock knock.

Xue Yingying knocked on the door and walked into the office: "Mr. He, I didn't expect your company to be so big and magnificent, it's the first time I've come, it's really an eye-opener." ”

"Yingying, you're here, please take a seat. He Xiaoya poured Xue Yingying a cup of coffee, "I heard that Li Feng asked you to design a cartoon brand image for their factory's products, let me see the draft." ”

Xue Yingying opened the picture book, and Li Feng and He Xiaoya came up.

"I thought about it for a long time, and I felt that using these four cartoon characters as the most basic, I slowly derived many cartoon characters of Happy Planet, among which cats and Wang Xingren are the core of the whole series. In my setting, different animals correspond to different personalities. There are witty and humorous, honest and steady, good and bad, and on this basis, a huge family is derived. As soon as Xue Yingying talked about the comics, her expression immediately fluttered, "Li Feng, Mr. He, I have even designed the brand logo of 'Happy Planet', you can take a look." ”

Xue Yingying said, flipped the picture book to the end, and a colorful "Happy Planet" logo jumped in front of her.

"Yes, Yingying, I didn't expect your painting skills to be so good, it can be compared to the professional artists who have worked in our company for more than ten years. He Xiaoya looked at the design draft and praised it again and again.

Li Feng was very satisfied with Xue Yingying's design, and nodded: "Mr. He, the brand we planned before, let's use the logo designed by Xue Yingying, and at the same time, in order to open up the popularity of the Happy Planet brand, we will also support Xue Yingying together to create a webtoon of the same name." ”

"Happy Planet webtoon?" He Xiaoya very much agreed with Li Feng's idea, "This idea is quite good, it is a good way to promote the brand, why didn't I think of it, Li Feng, you kid is really a genius, quite far-sighted, even I have learned a trick!"

"Hehe, I've brought the first issue of the four-panel comic with me, so you can take a look. Xue Yingying took out another picture book from her handbag.

Li Feng and He Xiaoya read Xue Yingying's first issue of four-panel comics, and couldn't help nodding their heads again and again.

"Well, the style of this issue of the comic is quite funny, and from the perspective of online communication, it is also very popular. Li Feng nodded and said, "Yingying, there is a well-known 'Animation World' section of the Donghua Forum, which often displays some original comic works, why don't you go up and test the water?"

"Li Feng is right, the influence of the Donghua Forum is still quite strong, and our company has also cooperated with the Donghua Forum. He Xiaoya nodded, "Yingying, remember to protect your intellectual property rights, mark the author on the comics, and the logo of Happy Planet." ”

"Well, I've chosen a pen name for myself, called Youran. Xue Yingying said, "I'll go back and register an account and upload the first issue of the comics." ”

"Okay, I'll mobilize the company's propaganda power to top up for you, and try to make this post popular. He Xiaoya thought for a while and said, "Yingying, but just one issue of comics is far from enough, I think the frequency should be accelerated, at least two or three issues a month will be published, and you need to have a rich reserve of story copywriting." ”

In fact, Xue Yingying is also anxious about this matter, and this first issue alone consumes a lot of her time, often busy until one or two o'clock in the morning.

For her, the biggest shortcoming is the story copywriting, due to the lack of good copywriting, she often needs to be deleted, deleted and modified, which greatly reduces her work efficiency, and the first issue of the comic alone has been deleted and changed seven or eight times.

"Hey, I'm also worried about copywriting, I'm not afraid to let me do painting, but it's really nerve-wracking to ask me to make up a good story that spreads. Xue Yingying blinked her big cute eyes and said worriedly.

"Don't worry, copywriting needs to accumulate for a long time, and this matter has to be done slowly. Reading more comics of the same kind will inspire you. Li Feng comforted.

Xue Yingying nodded, her worries relieved slightly.

He Xiaoya looked at the Happy Planet logo designed by Xue Yingying, and felt quite good: "Li Feng, with this logo, we can officially register the trademark." ”

"Yes, Mr. He, then you will take care of the rest. Li Feng said, "I brought back the manuscript paper of the first four cartoon characters back to the toy factory, and then started production. By the way, Yingying, the intellectual property rights of these four cartoon images are yours, and I don't know the market value yet, I plan to give you a commission according to the sales volume first, and give you a dime for each design fee, and then according to the market response, let's talk about copyright purchase. ”

Li Feng also hopes that Xue Yingying's income can be maximized, after all, "Happy Planet" has just been released, and it is impossible to evaluate the specific value of this design copyright.

However, Li Feng hopes that this brand series will continue to grow and eventually evolve into a huge series family, so that it must be cultivated slowly.

If this brand can really become popular in the future, Xue Yingying can even become a good cartoonist in one fell swoop, so as to get rid of the control of her mother Fang Yuemei and truly live the life she likes.

For Li Feng, achieving others is also a happy thing, especially since Xue Yingying is still the goddess she has had a crush on for many years.

He Xiaoya silently exclaimed on the side, Li Feng is really bold enough, don't look at the copyright fee of only one dime per piece, for such a fledgling design scheme, it is already quite high.

It seems that I heard that Li Feng has been secretly in love with Xue Yingying, and nine times out of ten it is accurate. This kid is a thief enough, and he actually took the opportunity to curry favor with his crush and kill two birds with one stone.

Normally, the production of such plush toys is in units of 100,000, and four designs are 400,000.

This also means that Xue Yingying may get a design fee of 40,000 yuan, which is already a very generous figure in this year.

"Okay, Li Feng, just do as you say. Xue Yingying nodded.