Chapter 507: Bright Flowers (Part II)
Because this matter has nothing to do with Cynthia, she is more detached from the perspective of a third party, and feels that Chu Yuanxi is a little twisted. However, it is normal for entrepreneurs to be entangled in their own achievements and not be able to jump out of the small circle.
Unexpectedly, Chu Yuanxi laughed: "Do you know that in 2003, Huawei was almost sold to Motorola?"
Cynthia shook her head.
"That year, even the price was negotiated, 7.5 billion dollars, five times that of Pakistani Entertainment, and both parties were very satisfied. If it weren't for the sudden change of leadership of Motorola, the new president felt that it would be too cost-effective to pay cash for the acquisition of an unknown foreign company like Huawei. It can be said that Motorola's change of coach this time is a change of coach that changes the world. ”
Liu Lu muttered in a low voice: "That year's Huawei wore the earth, isn't it just this price......?"
"Xiao Liu, are you black for the sake of black?" This time it was Cynthia's turn to cry and laugh, but I didn't expect Liu Lu to be quite fierce: "I'm not black, do you know how low Huawei is? Back then, it was an all-round copycat Xiaomi, I can't even imitate the marketing model to body hair, and the poster has to be painted, and Huawei can't draw a poster without Xiaomi." It's all like this, Honor mobile phone licked its face and said that this is called 'be brave to be yourself', I said that they are low, and there is still a fault? Huawei has always been proud of fighting low. ”
This time, even Yuan Alfalfa is happy, Liu Lu is worthy of being a Xiaomi person for five years, and his resentment towards Huawei is not small.
I only heard Chu Yuanxi say: "But people have succeeded, not only have they sold successfully, but they have also started to make their own Kirin processors and start to make zoom dual cameras." Later, didn't Xiaomi also learn glory?"
The zoom dual camera was the technical feature of Liu Lu during the period before she left Xiaomi, which suddenly made her think of something unpleasant. Her facial features are actually on the large side, her contour lines are relatively tough, and her face is sinking downward, she is actually very imposing! Chu Yuanxi has always felt that she is quite familiar, a small person who is less than one meter six, but she didn't expect to have such a side.
However, Liu Lu was quickly relieved: "Indeed, Xiaomi got out of the trough by putting down its body, and after going through this process, I am also a senior entrepreneur hahaha——"
Her hardware conditions are fully in line with Chu Yuanxi's requirements, and she has human resources work experience in start-ups, technology companies and traditional enterprises, especially as a Greater China executive of Knight Mabao, and a manager of a game company, so it must be easy to communicate with Chu Yuanxi, and I am willing to start a business. So today, Chu Yuan came to Xi, mainly to chat and obtain the other party's values through communication.
Although they talked in general terms after coming, Chu Yuanxi felt that Liu Lu should be more suitable, at least he didn't talk about wolf culture. But we still have to talk about the specifics.
Unexpectedly, Liu Lu spoke first: "Mr. Chu, don't look at me working at Knight Mabao, in fact, I'm a layman when I make games." I'm very curious about a question, I just communicated with Mr. Yuan, and found that the cost of developing games is not high, and you have a lot of cash in hand, so why don't you Baren Entertainment make more IPs and games?
"Why don't you do this? Your company is bigger, you have more human resources, and you have money, so you can open a lot of projects at the same time, right?"
"But we're not guaranteed it. R&D always has a cost, and it has to be publicized, it's all money, and if you can't get back to the cost of the product, won't it hang up?"
Liu Lu has thought about this question for a long time, "Mr. Yuan talked about the routine gameplay of Ba Ren Entertainment, and I was shocked. What kind of traffic pool, black swan, etc.,There are some novel concepts.,Ah yes,Cognitive upgrading!In short, I haven't heard of it.,But it feels very powerful!I feel like you are going to make mobile games.,So why don't you open it up?"
Chu Yuanxi looked at Yuan Yuan with a strange expression, and Yuan Yuan raised his head proudly, meaning: How did I say?
This made Chu Yuanxi angry enough, and said in his heart, are you good at learning something? The key is that you can't learn the essence of this!
However, this question is actually easy to answer: "Since the beginning of this year, smartphone shipments have stopped growing, so mobile games that rely on devices must also enter the stock market." But new games are still on the market, what does this mean? It means that it is definitely not possible to win by volume, raising the cost of R&D and publishing, but it is all stock competition, and the efficiency is extremely low.
And for Ba Ren Entertainment, this problem is even more significant. We are a fan economy, and the traffic pool has a ceiling. Whether a game makes money or not, the production ability determines its reputation, and the publishing environment determines its height. The distribution environment of the Ba people, a popular IP+ game accounts for about the same, and it will be very beautiful to look at the financial report, but at the same time, the last two, assuming the same quality, then the total income is about 1+1=1.3 according to my calculations, because we have so many distribution resources.
Therefore, what Baren Entertainment needs to do is to get out of the circle and expand the influence of an IP. In the early stage, we rely on self-media to establish a traffic pool, cultivate IP, and wait until the IP is strong enough, go out of the mountain, and use IP as a weapon to grab new fans to expand the traffic pool, forming a positive cycle. ”
"Wow, that's amazing. Liu Lu took the lead in applauding, "I know why Knight Mabao and Ka rely on chatting want to buy you, they see that this pool can be expanded in the future!"
"False praise. Chu Yuanxi asked: "I have seen many people since I started my business, but you are a special one." You are very relaxed and don't have any anxiety, how do you do that?"
Liu Lu's eyes lit up: "This is called a good mentality." I want to start a business now, which is called 'do your best, you don't have to succeed'. If I always think about success, I must be anxious, I have no desire, I want to do whatever I want, what is there to be anxious about? When I am older, I am a woman, and after giving birth to a baby, I will look away. ”
Chu Yuan Xixin said that this is simply two extremes compared to Cai Quan, but the position of human resources does not have much overtime pressure even in a start-up company, which is true.
Why can HR not work overtime? Because when you do a project, you can't just recruit people, but HR online can recruit HR staff according to the workload. Chu Yuanxi is looking for a human resources elite to take a class not so that she can do heavy physical labor in the later stage, but for the design and matching of the top-level structure, in order to find a helmsman to anchor the well-off human resources state at any time and find problems.
After thinking about it, he deliberately asked: "Uh, you know, many companies are advocating wolf culture now......"
"Stop!" Liu Lu waved his hand violently, "Stupid lack of talent wolf culture, I prefer Xiaomi's brother culture." ”
Chu Yuanxi felt that it was right. Although Xiaomi is not a flat management, it is indeed known for not having strict hierarchies and lengthy meetings, advocating fast and efficient, which is why he rushed to the scene when he saw that the candidate recommended by Cynthia had actually experienced Xiaomi's initial period in its entirety. Such a person is likely to be the person he is looking for, but ...... If it's a man, it's even better.
"Okay, I also hate wolf culture, I don't believe you ask Yuan Alfalfa. Chu Yuanxi pointed at Yuan Yuan and asked, "Then, when will you leave Knight Mabao?"
"Oh, I'm the vice president of human resources, and I can hand over work anytime and anywhere. Liu Lu looked at Cynthia, "But it won't bother you, right?"
"You've decided to go anyway. Cynthia said generously, "Why don't I cling to my old colleague if there is such a good thing?"
"Well, I'll take a few days off too, and we'll talk about the conditions and ranks after eleven? But do I need to go over before you start this project? You can also continue to work in Knight Mabao for a while. ”
"Come to my company after eleven and say, you can measure the workload in the early stage and whether you need to be full-time. However, I suggest that you first come to the Ba people to anchor for a while and familiarize yourself with the environment. ”
Chu Yuanxi, a well-off company, has been registered a long time ago and has been frozen, but it can be started at any time, at least there is no problem with the frame.
Finalizing Liu Lu is a matter of Chu Yuanxi's heart, which makes him feel more relaxed than successfully holding a product launch conference, which is an unexpected joy, and the willows are bright.
But the results of the launch were just as important, and he saw the initial feedback that night.
First of all, the feedback from several major game streamers is generally very good, and their feedback mainly comes from cloud players who watch their live broadcasts, and they have published comments on the game experience.
Then there was pre-registration, the press conference was fermented, and various materials began to bombard fans through the media matrix of Baren Entertainment, and the live broadcast videos of game anchors were also hung on major live broadcast platforms, with many viewers, and the number of people increased by more than 100,000 in the evening. This is still only the official website, not third-party platforms such as taptap, because there may be overlap.
It's just that there is a group of troublemakers on Weibo, and Chu Yuanxi seriously suspects that they are fans of Fallout and the Elder Scrolls.
After all, B Club is a very top existence in the game factory, and the product reputation is excellent, and it can almost be said to be the boss in the field of stand-alone RPG games. Glass slag has dominated online games for many years, but when it comes to single-player games, B Club is the absolute head.
Therefore, there are a lot of diehards in the country.
This group of troublemakers hung up Chu Yuanxi's bloody sprinkler, and even the portrait was ready. Zhu Wei and Zhou Minxi did not escape the online violence, but they annoyed the fan army of the two beauties and produced a fierce scuffle.
This melee tossed Zhu Wei enough. Not to mention how favored she is in the live broadcast circle, at least she has never been bullied on the Internet, it is one thing to be embarrassed by a black mouth in reality, and it is definitely a terrifying existence in the camera. As a result, for the first time today, he was buried with Chu Yuanxi......
Chu Yuanxi wanted to start his vacation in this smoky atmosphere, but he didn't expect to see a shocking news in the next day - the world's leading collaborative robot start-up "Heavy Thinking" and went out of business.