Li Feng's consideration is very far-reaching, now that the era of mobile Internet is to be opened, both the hardware environment and the software environment must be built in time.

In the field of hardware environment, Li Feng has asked Luo Juncai to communicate with mobile communication operators and upstream and downstream enterprises in the mobile phone business industry chain, and persuade them to firmly move into the field of mobile Internet.

As for the field of software environment, Li Feng's approach is significantly different.

Because the original purpose of New Dream Group is to create a mobile Internet ecosystem, the variety of Internet products within the group is quite complete, in other words, users only need an account of New Dream Group, and they can realize almost all Internet functions through various Internet products of New Dream Group.

In this case, Li Feng's dependence on global assistance in the software environment is not great, at least much less than in the field of hardware environment.

Therefore, this time, Li Feng called the core technical strength of software development of New Dream Group, in order to take the lead in building his own business network in the field of software environment.

In this way, in the future mobile Internet era, New Dream Group can take the lead in seizing the first wave of dividends and attract a large number of new users to its own mobile Internet software product field.

Then you will be able to win the first opportunity in the future market competition. Save a lot of money for the marketing of the enterprise. In particular, Li Feng's layout in the field of e-commerce, games, online payment, etc., in the original traditional Internet era, these businesses of New Dream Group did not occupy an absolute leading position in the market, the reason is that Li Feng entered the time not long ago, many fields have been occupied by traditional bosses, Li Feng wants to open up the market in it, the cost is relatively high.

With the advent of the mobile Internet era, a large number of new spaces and new areas have emerged, which are not occupied by the original bigwigs, and because the entire system of the mobile Internet is built by Li Feng, the new dream group has a natural advantage in the future mobile Internet competition.

When other Internet companies will also focus on the traditional Internet field, Li Feng has taken the lead in the field of mobile Internet, this batch of unreclaimed vast space, will be occupied by the business of the New Dream Group, at that time, other Internet companies want to come in, the cost will be several times higher than Li Feng, and the New Dream Group can take advantage of this time difference, all of a sudden to make their business the mainstream of the entire market.

For example, the group's e-commerce business, currently based on the full-category e-commerce platform Taotao and the group buying platform Youtuan.com, these two websites in the traditional Internet field, the market share has not been high, to about 30% of the market share, there has been a bottleneck, to go further, the price to pay will be very high.

However, after the opening of the mobile Internet era, there will be new changes in the situation, because these two businesses can take the lead in entering and become the first batch of e-commerce software used by mobile Internet users, then in the future, they will obtain a large number of new customer resources at a very low cost of market development, and even some old competitor users will also try Taotao and Youtuan products on the smartphone side because of the use of smart phones, and then become new users of New Dream Group.

This will form a siphon effect, when other competitors have not yet perceived the rapid development of the mobile Internet era, the business of the new dream group has been spread out in the vast blank land of the mobile Internet, and quickly occupy the new market, when other bigwigs realize the value of this blank land, and then begin to develop their own mobile Internet products, it is too late, Li Feng's business has been spread out here, firmly occupying the initiative of the entire market.

This kind of play is a bottom-of-the-pot draw, that is to say, Li Feng can subvert the original bosses in this field in just a few months, and make his product the product with the first market share.

In the traditional market competition, such a speed is absolutely impossible, and it is absolutely contrary to the laws of the market.

"This time we march into the field of mobile Internet, is an all-round three-dimensional war, not only the release of our smart phones, but also our group's definition of the future mobile Internet, we will become the company that creates the era, rather than a simple participant, we will lead the entire era of Internet technology upgrades, so that the future Internet products, can achieve their functions through the terminal of the smart phone. This is extremely critical, and if we can't do it, then the smartphone will also lose its value. Li Feng said.

"In this way, many of our group's businesses are also starting to think about the smartphone system. Zhou Wenyang said, "The system of smart phones is designed and developed by our group, and the standards of the mobile Internet era are also defined by us, which means that we are the creators of new industries, so we can occupy an innate advantage, and now connect our products with our mobile operating system, so that they can realize their respective functions on the mobile phone." ”

"You're right, it's a great opportunity for us to go ahead and outdo our competitors, even those who hold us up. Li Feng said, "For example, in the field of e-commerce, as long as our Taotao network can quickly appear on the mobile phone, we can use this vacuum time to quickly spread among mobile phone users, so as to achieve the corner overtaking of Baibao.com." The same is true for other Internet products. ”

Everyone here nodded, these truths, as a practitioner standing at the forefront of the Internet world, is obvious, Li Feng's current layout, logically can be described as interlocking, almost no idle and waste, when it comes, what should be done, so that every work step can be seamless, which can not only save a lot of time for market development, but also play a double effect.

"At present, we have a total of hundreds of Internet products, involving many fields of the Internet, so if you want to achieve the docking with the mobile phone operating system, the amount of work is very large. Zhou Wenyang analyzed, "I think we should quickly set up several teams according to different business types to implement the transformation and upgrading of the software system and develop the mobile version of the software as soon as possible." ”

vertex