Fast forward to December, and December 1st was a sunny Saturday, which seemed warm in the early winter, just in time for overtime.

After the launch of "Out of the Troubled Times" in mid-November, the entire game project team was basically in a state of rest, except for the little brothers who were responsible for receiving channel SDKs. Today, they finally ushered in an important day - the channel went live. After today, all of them can take a big vacation and wait for the bonus.

The bigwigs of various channels can't wait for a long time, and they can't bear to see the official website of Ba Ren make money without them, especially many players who should download games through channels are their platform users, but they can't download games on the platform, so they have to be attracted to the official website to play by Ba Ren's strong adsorption ability, which makes them feel heartbroken.

So all the Christmas files and the like are thrown aside, and every day there is a question: Is the SDK connected? Why don't we pick it up for you?

Chu Yuanxi said: Don't, we still have some small questions to confirm.

Channel boss: What's a small problem?

Chu Yuanxi: It's the sharing in our game. You guys are okay with that, right?

Can the channel boss have no opinion? That H5 sharing,After sharing, you will get "potential users",The problem is that these potential users are all through the server,It has nothing to do with the channel dime!

In other words, they are all potential users of the official website of the Ba people, and after clicking on H5, they want to download a "Out of the Troubled Times" to play, and they go to the official website, but the people who share it with them are playing on the channel, which makes no sense!

If there is only the official website, it's actually nothing.,Because this H5 function,It's not the server that chooses the sharer by default for the player.。 After the player downloads the game through the H5 process, if the sharer wants to play the same server as the sharer, just select the old server when logging in.

But now there is a difference between the official website and the channel, after the player downloads the game, he will find that he can't play with his friends at all, the next is the official website client, and he can only enter the official website server, but his friends play in the channel server, and if you want to play, you have to find the client of the corresponding channel. So the question is, should I go to the end of the channel, or will you come to play with me on the official website?

The channel bigwigs have a big opinion!

Ran Goose, in the face of the angry channel bosses, Chu Yuanxi issued a "I'm embarrassed" panda head cigarette emoji.

The bigwigs looked at this expression as a chrysanthemum, and saw Chu Yuanxi say: This can indeed be changed, the download link is changed to the client download address of the channel, and the H5 sent by players from different channels is different. Let's get tired and do more work. But this logic is more complicated, a friend can click on H5 shared by multiple players, H5 from different channels. We haven't tested this logic and it takes more time, or let's return to the Christmas file, right?

The channel bigwigs pinched their noses and recognized: Go straight to it, leave it alone!

Because the turnover of the official website in the past 17 days is 350 million, the DAU has already exceeded 10 million, and is steadily moving towards 15 million, while the number of active users in November is more than 30 million.

The ratio of monthly activity to daily activity really scared the channel bosses, and it was more scary than living more than 10 million per day. A ratio close to 2:1 indicates that the retention rate is sky-high, and normally 5:1 is a mellow number.

Therefore, the channel is forced to go online, and it is imminent.

Secretly, many channel bigwigs even began to blow the wind to Zheng De Fund, suggesting that "Out of the Mountain in Troubled Times" can earn more. After all, it's a mobile game with more than 10 million DAUs.,No matter how gentle it is.,The normal value of the monthly turnover shouldn't be less than 1 billion, right?

The key is that Chu Yuanxi had extremely strict requirements for the cooperation model before going to the channel, and it is strictly forbidden for the channel to reduce prices, and it is strictly forbidden for the channel to engage in its own activities.

Yuan Jing saw the wind blowing over, and he had a question mark on his face, you don't know that Chu Yuanxi has been a product manager for several years? What does a product manager of a game company do? Is the position set up for activities good? Your way of doing these activities is nothing more than changing tricks to pit money from the player's pocket, Chu Yuanxi said that he is proficient in all kinds of weapons in terms of activity routines!

Don't talk about your routines, Chu Yuanxi even dared to do step-by-step activities and specialize in big R. The so-called ladder activity, the most famous case is the "Million King Arthur" of Shengda Game, when there was a trench in the first stage of the event to see that the content of the event was more attractive, it was charged more than 2 million, and the next day after the recharge, the event entered the second stage, and all the activity prices were discounted by 5% on the basis of yesterday.

I asked you whether you would continue to charge or not? Do you dare to charge him in the third stage, and dare to reduce the price.

The problem is that this is tantamount to killing chickens to take eggs, and the large-scale slaughter of hens will only fatten the channel, and it will not benefit the game company at all.

So Yuan Jing directly blocked these winds, and didn't even mention this matter when chatting with Chu Yuanxi.

Why are channels so keen on killing chickens and eggs? Because the first infamy of killing chickens and eggs is borne by the game company, and the channel will not move, and no user will delete the channel angrily because they have been cheated by the game. Then, the larger the channel, the more important is the turnover rate, because there is a steady stream of chicken farms queuing up to pick up the SDK in, and "Out of the Troubled Times" is just one of the more high-quality chicken farms, the channel hopes that "Out of the Mountain in the Troubled Times" will quickly kill all the chickens, and everyone will earn this wave of fat together, and then replace the next chicken farm.

If the Ba people take the small channel, or even the so-called long-tail channel, then the channel rookies will not ask the Ba people to step up the killing of chickens, because not only the resources of the chicken farm are not so rich, but also the chickens themselves are difficult to raise, and they cannot be continued after killing.

Yuan Jing talked to Chu Yuanxi about the current valuation of Baren Entertainment. Once, the card gave 1.5 billion dollars by chatting, and now it looks forward-looking, which fully illustrates people's vision, which looked very high at the time, but now it is definitely not available.

Another cosmic company, Knight Mabao, is much smarter, and has won the agency rights of the island country and the cosmic country, and can complete the translation work and "localization" around New Year's Day, and then go online.

Localization is sure to overhaul the game, but that's not something to think about.

These works are progressing in an orderly manner, but a lightning news made Chu Yuanxi have to interrupt the exchange of blows with Yuan Jing, because the Ba people received the infringement lawyer's letter.

。 m.