The sharp increase in Lin Xiaobei's savings has not yet had a concrete impact on his life.

With the improvement of the infrastructure of the food street, the two rows of paving on this side of the central street have been basically completed.

The mobile house itself is a basic decoration, with the initial prototype of the store, and the merchants who settle in only need to make signboards according to the varieties they operate, and then rationally layout the equipment.

The space left at the door of the shop is very wide, and each household can neatly place some small tables and small stools for dine-in in the marked line at the door.

Originally, Lin Xiaobei also wanted to do this piece in a unified way, but later considering that the style of each house is different, if it is made into a unified table and chair, it will be too standardized.

Let them prepare this piece by themselves, which has its own characteristics, and it is also conducive to the difference between the neighborhood stores.

If all the Qilisha is done well, it will not be a matter to praise the merchants as uncles at that time.

Whenever a new shop settles in, Lin Xiaobei will bring a few people to cheer.

On the first day of the trial operation, there was a good sign for gathering popularity.

Many of these stores are operated by a single person, but there are also mom-and-pop shops, sister stores, brother stores, the cooperation of two people, and the labor cost of up to two people.

Sometimes when doing a small business, labor costs are not taken into account.

Being able to guarantee that the store that opens barely earns the wages of two people is the first step of victory.

Regardless of labor, due to the free store rent in the early stage, the seven-seven-eighty-eight add up, and the monthly operating cost is not much.

It is not easy to open a store, so Lin Xiaobei has waived the rent for the first half of the year, and it may continue to be reduced or reduced depending on the situation in the future.

I thought about it later, and I took it back and did it myself, but now I have given up this plan.

If you don't say it, I'm afraid it will be a lot of complaints and go against the original intention.

The food street is not built to earn this rent, but for the local tourism popularity of the entire Long Shore Village and Qilisha B&B.

There are 200 shops in the food street, and if you want to charge too much rent, who will come?

After all, according to the estimated situation, the beginning of the period is likely to be a period of development.

If your marketing campaign doesn't keep up, there's a good chance you'll go unnoticed from start to finish.

Of course, Lin Xiaobei doesn't want this to happen, the popularity is all earned, and the attention is also the same, gradually increasing, word of mouth, when this place becomes a popular and fun place, it has become well-known in the county seat and surrounding towns, and it has become a must-visit place for everyone to check in, then the original intention of this food street can be achieved.

And there are not so many local snacks in Chang'an Village, so this investment promotion, of course, has also radiated to Changkeng Village.

Chang'an, Changkeng, the snacks of the two villages originally have their own characteristics, if they can't be unified and integrated, it is indeed a pity.

But after all, there is still a historical contradiction between the two families, so Lin Xiaobei also carried out a tentative investment promotion at the beginning, and then one or two dared to come to ask, and then bravely registered to settle in.

He was mainly worried about the dissatisfaction of his villagers.

However, in the past, Zhao Haisheng, a villager of Changkeng Village, entered and exited Chang'an as if he had entered a no-man's land, and now there are shops in Changkeng Village, so this historical contradiction may have been loosened.

Perhaps, as long as there is an opportunity, it is not impossible to resolve the contradictions between the two villages.

The first one is the Chang'an Minnan paste.

As soon as Lin Xiaobei and Xiao Mantou arrived, he asked the proprietress directly: "Sister Huang, are you afraid of the secret recipe leaking, if you are not afraid, I will shoot." ”

The little boss, Sister Huang, is happily stirring the semi-finished products in the cauldron vigorously, steaming.

"Shoot it, shoot it, make a reputation, and then guests come." ”

From raw materials to finished products, Minnan paste has to go through many processes.

And the selection of materials is very important, in the conversation with the middle-aged female master in charge, Lin Xiaobei also got a detailed introduction.

The main ingredient is sweet potato powder, which is locally called sweet potato.

After all the ingredients are stir-fried in a large pot, pour in the proportional sweet potato powder soup, and then the pot will become a paste, and after constantly stir-frying and pulling, the crystal clear Hokkien paste is almost completed.

And those ingredients are also very important, diced squid, celery, three-layer diced pork, bamboo shoots or white water, shiitake mushrooms, seasonal vegetables, etc., mixed with various food aromas.

The bite in the mouth is incomparable.

There is also the last procedure, which is to sprinkle fried peanuts evenly before coming out of the pan, and it is ready to go.

"Sister Huang, give me a bowl of peanuts without it!"

Lin Xiaobei doesn't like to eat Hokkien paste with peanuts, so he has to have a bowl first.

"Okay. ”

After loading it and bringing it over, I didn't care about any image at this time, the small fishermen who caught the sea didn't have any image, Lin Xiaobei held the bowl and ate it while standing.

I clamped a piece and displayed it in front of the camera to poison everyone.

Sister Huang introduced again, saying that there is another extremely important way to eat this Minnan paste, that is, after it is cooled, cut into slices and fried in a pan.

Stir-fried Hokkien paste!

Later, when I arrived in Chang'an Village, if I didn't eat this snack, it would be for nothing.

Not only Lin Xiaobei, but also a lot of villagers and tourists around him, as well as those construction site masters who worked, a large pot of Hokkien paste must not be able to satisfy all the people, so everyone has already lined up.

The first Internet celebrity snack bar in Qilisha Food Street may have been born in this way.

If every specialty snack bar can become such a hit, then the whole food street will be terrible.

You can't be in a hurry, you can't think about everything so beautifully, and it is wisest to be steady.

Lin Xiaobei knew that Sister Huang would not accept her own money today, but she still stuffed a small red envelope prepared in advance into the cashier box in the store.

"No, can't collect!"

In the end, Sister Huang also got the red envelope, put down the long row of waiting guests, and chased it out.

"Sister Huang, go and greet the guests first, this is just a small red envelope for the opening, I wish you a prosperous business. ”

Of course, Lin Xiaobei is a strong block.

Sister Huang was actually in a state of a little touched, and said: "Thank you so much for making such a food street, so that people like me who are idle can have the opportunity to make some money,"

Lin Xiaobei smiled: "There are still a lot of idle people, why did Sister Huang come out, but others didn't come out to make money, so, the main thing is your own ability and self-confidence, as long as there are more people like Sister Huang who are not afraid of hardship, this food street will definitely be popular." ”

Although it is a little unnatural to say this, but invisibly, Lin Xiaobei's image in Chang'an Village is actually quietly changing.

Since he emerged, the current Lin Xiaobei can be regarded as a small achievement.

Before he knew it, he was also gathering prestige.

Prestige, an invisible thing, is actually a force that can lead everyone to fight wherever they want to go.