Chapter 707 - Neither Stupid nor Bad

"Haha, Yu Wenfei is really crazy, dare to say such a thing. Fortunately, he played a clever trick and said that it would be ten years later, but no matter how I think about it, it is impossible for the new Lenovo Group to incubate any great companies. ”

"It's really too big this time, if it's a market value of 100 billion US dollars, I can still be skeptical, but trillion US dollars...... I can only say that I am crazy......"

Especially for Yu Wenfei's advice to young people to buy a suite as soon as possible, he was used by many black fans as a breakthrough to criticize him.

There is an article analyzing the pros and cons of buying and renting a house, which is widely circulated on the Internet.

"IMHO, a house is the least worthwhile thing to invest in!

As we all know, domestic commercial housing has only been around for a long time. And because of the nature of our country, commercial housing only has the right to use it for 70 years. Please see clearly, it is the right to use, not the ownership!

In other words, we went bankrupt and spent our parents' life savings to buy a house, which is equivalent to paying rent for 70 years in advance.

In that case, why don't I just rent a house!

How much is the rent of a house of more than 200,000 yuan now? In many provincial capitals, the location is good, and the rent of a house with decoration does not exceed 500 yuan a month!

The rent for a year is 6,000 yuan, and if 200,000 yuan in cash is deposited in the bank, the interest alone is about 10,000 yuan a year.

It means that you can use the interest to pay the rent of the house, and there is still a surplus every year.

If you compare the two, the person who buys the house, after 70 years, has nothing. And the renter, after 70 years, still has 200,000 deposits in his hand plus an annual balance of 4,000 yuan multiplied by 20 years, which is equivalent to 280,000 cash left!

As long as you don't have a brain problem, you will settle this account. ”

The whole article looks reasonable, the data is real, and it is very convincing.

Therefore, it has been sought after by netizens who are not optimistic about real estate, and everyone uses this article as an example to prove that buying a house is a choice that only fools will make.

And the people who rent are the real smart people.

When Yu Wenfei saw this article, he didn't give too much evaluation, and only said four words.

"It's not stupid and it's bad!"

Because this article is deliberately distorting the facts, it seems that there is no problem with the data listed in his article.

But isn't that a joke about judging the future based on the data of the present?

Quite simply, the domestic economy has been telling growth, and at the same time inflation is also expanding, and it is clear that the purchasing power of money will continue to decline.

In 2003, it was true that you could rent a good house in the provincial capital for 500 yuan, but what about three years later, five years or even ten years!

Maybe the rent of the same house will rise to two or three thousand yuan at that time, so will the interest on your deposit of 200,000 yuan still be enough to pay the rent?

Similarly, in 2003, 200,000 yuan could buy a house in a provincial capital, and the housing price in most provincial cities was only about 2,000 yuan, but what about five years and ten years later?

Maybe the house price is more than 10,000 yuan......

That means that the price of the house you buy for 200,000 yuan will increase several times in a few years!

If you take buying a house as an investment, the return on investment is very amazing, and it is also the best way to invest for ordinary people.

This kind of thing, without Yu Wenfei's involvement, real estate developers are gearing up to go into battle one by one.

On the Internet, there has been a big debate in the media and newspapers, and the debate is, of course, whether it is cost-effective to rent or buy a house.

............

Putting aside these disputes, Yuwenfei was busy with the company's affairs.

The next morning, Facebook CEO Cai Congxin was the first to come to report on his work.

Now that Facebook has no challenges, Cai Congxin needs to consider how to make Facebook further stabilize its position and begin to try to expand profit channels.

Sitting on hundreds of millions of traffic, but not a penny comes in, every month is the cost of personnel and server bandwidth, which is astronomical.

Doing business is not doing charity, it is always about making money.

Yuwenfei stands taller and can not think about revenue, but Cai Congxin, as the CEO, he must consider it, otherwise it will be a dereliction of duty.

In the last financing, a VC asked this question, and Cai Congxin's answer at that time was traffic monetization, so Facebook Entertainment was classified under Facebook.

However, at present, Facebook Entertainment is another bottomless pit that burns money, let alone making money in the short term, if you can invest less money, you will have to burn high incense.

Cai Congxin himself is very depressed, Facebook is the earliest company established in the Facebook department, and it is also the company with the largest number of registered users and active users so far.

However, the rising star of Facebook Games has begun to make money, and its branches have opened in North America.

Facebook, which he is in charge of, can't contribute a penny to the parent company.

Recently, he has racked his brains to think about how to make a profit.

Don't say it, you really thought of some ways, but whether you can get Yu Wenfei's approval or not, it's not necessarily.

"Mr. Fei, hasn't Facebook been preparing for listing, but we have encountered a problem. ”

As soon as he sat down, Cai Congxin sighed and said.

"Oh, what's the problem?" Yu Wenfei thought something was wrong.

"It's still a matter of the company's profitability, in the plan, our Facebook profit model is to attract traffic through Facebook, and then monetize through Facebook entertainment. However, during the last roadshow, this model was questioned by some investors. ”

The roadshow Cai Congxin said was a trial roadshow organized in the mainland half a month ago.

Representatives of some well-known funds and investment institutions were invited to come and listen to the presentation, and then investigate everyone's investment intentions, that is, when Facebook is listed, whether everyone recognizes the development of the company or not, and whether they will pay to buy Facebook shares.

This is also for the near future, when I really go to the United States and Europe for roadshows, I will do an acting.

During the roadshow, everyone highly recognized the future of Facebook.

Because of this kind of social media site, Facebook is currently dominant, and there are no qualified competitors.

However, for Facebook's so-called traffic monetization profit model, some agency representatives questioned it, because they didn't understand why Facebook didn't use a more efficient monetization model, and had to engage in any film and television music website.

What are the conditions for mainland netizens?

Will they approve paying to watch videos and listen to music?

Even in Europe and the United States, this payment model is not mature enough, let alone the continent, which is much more economically backward.

A simpler and more efficient monetization model, of course, is advertising!

Since the birth of the Internet, online advertising has been the most effective monetization model for most websites.

Yahoo became the earliest Internet hegemon through advertising.

Over the years, Google has also made money through advertising.

Domestic Internet companies, one counts as one, Sina, Sohu, NetEase, Baidu, Tencent, in the early stage, they all relied on advertising, so that the company had income, and even some enterprises had a lot of advertising revenue.

Why Facebook doesn't advertise!

According to the huge traffic of Facebook, it is conceivable that the advertising fee can really be received softly.

Faced with the problems of investors, Cai Congxin also fell into a dilemma, Facebook does not do hard and wide, which is the rule set by Yu Wenfei when he founded Facebook.

However, investors don't care about anything else, they only look at how much money you can make for your company in the future.

If this problem cannot be explained, even if Facebook goes public, it will be embarrassed, because the stock price will not be able to pull up at all, and there may not even be enough investment institutions to subscribe for the outstanding shares issued.

So recently, he has been thinking about whether Facebook can advertise without affecting the user experience.

Hard Guang is not to think about it, Yuwenfei will definitely not agree, because that will seriously affect the user experience, and it seems that the website is very LOW!

However, the information flow recommendation inspired him, since the homepage and conspicuous places cannot be advertised, can you do some implicit advertising!

Recently, the traffic of the information flow page is no less than that of the homepage!

If you do some targeted advertising in the information flow recommendation, combined with user preferences, not only improves the efficiency of advertising, but also does not cause disgust to users, and the website can also receive advertising fees, the best of both worlds.

............

After listening to Cai Congxin's report, Yu Wenfei frowned, all the websites and software of the Facebook system, user experience is the first priority, which is the rule he has set.

As for whether to advertise or not, this should be determined in light of the actual situation.

At the beginning, there was no information flow recommendation, no big data collection, and no targeted advertising, so Yuwenfei chose not to advertise at that time.

Now that technology has advanced, the situation has changed, and the soft advertising that Cai Congxin said is not unavoidable.

And according to Yu Wenfei, Weibo, Facebook (Xiaozha), Google, Baidu, etc., all used this so-called "precision delivery" advertising.

But in 2003, to be honest, Facebook was ahead of the industry and took the lead in trying big data collection.

So, he said, "Let's try it first, and I'll give you some advice." ”

Cai Cong was overjoyed in his confidence, Mr. Fei actually nodded, he was still very nervous before he came, afraid that Yu Wenfei would refuse directly.

"Mr. Fei, you say!" he hurriedly opened the notebook in his hand, ready to take notes.

"This kind of invisible advertising, in addition to the information flow recommendation, can actually be interspersed in the hot list, with a soft and broad situation!" Yu Wenfei said with a smile.

Cai Congxin was taken aback, hot list?

This is the most conspicuous place on the homepage of Facebook!

Interspersed here is a soft ......

"Have you forgotten that I first posted the face of Hu Jingjing's canned yellow peaches? !" Yu Wenfei said with a smile.