Chapter 850: Strategic Purpose and Profit Purpose
Just a few minutes ago, Guo Yunqi, chairman of Qingyun Real Estate Company, wanted to participate in this auction just to be able to win a piece of land and seek certain benefits for Qingyun Real Estate Company.
But now, this attitude has quietly changed. What Guo Yunqi values more now is the impact of the last few pieces of land on the strategic position of Qingyun Real Estate Company.
This is much more important than seeking hundreds of millions, or even billions of benefits. It is precisely because of this change in attitude that Guo Yunqi at this moment has even burned a raging flame in his eyes, full of extremely strong desire.
And at the moment when Guo Yunqi made up his mind, Sihai Real Estate Company has increased the value of this land to as much as 5.5 billion! This has far exceeded everyone's expectations for this land before this auction.
But even if the price has been raised to such an extent, Guo Yunqi only smiled slightly, and then slowly raised his head, his eyes were full of incomparably firmness.
The next moment, Guo Yunqi slowly raised the number plate in his hand and said in a deep voice: "Qingyun Real Estate Company, bid 6 billion." ”
Hearing Guo Yunqi's words, the entire auction hall was silent for a moment. Even Liang Bianhui, chairman of Sihai Real Estate Company, glanced at Guo Yunqi, chairman of Qingyun Real Estate Company, with some surprise.
It seems that Liang Bianhui, chairman of Sihai Real Estate Company, did not expect that Guo Yunqi would raise the price so much at once.
You must know that although this piece of land has increased its value to a certain extent, in any case, this piece of land is not the Arowana area itself.
Even in the last land auction, the final auction price of Hongwan and Sifang Mountain, the two most valued plots of land by everyone, was only about 6 billion, and there was not much difference.
But at this moment, Guo Yunqi, chairman of Qingyun Real Estate Company, has raised the price of such a second-stage land to 6 billion.
This was really a bit beyond everyone's expectations, and even Liang Bianhui's eyes showed a bit of disbelief.
It's just that after Guo Yunqi quoted the price, the chairmen of several other companies participating in the competition in this area all showed a little unwilling look in their eyes.
Especially the chairman of the three large real estate companies, after hesitating for a moment, took a deep look at Guo Yunqi, chairman of Qingyun Real Estate Company, who was sitting among them, and then silently put down the number plate in his hand and completely gave up this competition.
Because in the eyes of these three large real estate companies, the actual value of the land that is now being auctioned has increased a little compared with before. But in any case, raising to the level of 6 billion is really a bit unexpected for them.
Even, it seems that the gains outweigh the losses. What's more, at this point in the auction, these three large real estate companies are also a little more than enough.
After all, this is a full 6000000000000000 yuan, and the auction is not the core of the core like the Arowana District, but only the second sequence of land in the development process of the Linhai New District.
Although the value is higher than that of other second-order plots, it is not so costly. Moreover, the strength of these three large real estate companies is actually almost the same.
In the real estate industry of Linhai Provincial Business Alliance, if you want to become a large real estate company, the overall assets only need to exceed 400 billion. And these three large real estate companies, the one with the highest overall asset valuation, did not exceed 45 billion.
Although they also belong to large real estate companies, there is still a big gap between the strength of each of them and Qingyun Real Estate Company.
Qingyun Real Estate Company can come up with the 6 billion funds, but it is not too easy for these three large real estate companies to come up with the 6 billion funds.
After all, these three large real estate companies do not have the same ambition as Guo Yunqi, chairman of Qingyun Real Estate Company. So it won't come at such a huge price.
For these three large real estate companies, the last three plots of land, although they now seem to have a huge difference in value, as long as they can win any of them, it is enough.
For them, there was no need to hang themselves from this tree. So although the three of them were a little unwilling in their hearts, they finally gave up the competition for this land decisively.
After these three large real estate companies once again gave up the competition for this land, it seems that only Qingyun Real Estate Company, Sihai Real Estate Company and Guangyu Real Estate Company have not completely given up.
Even Chen Ping, chairman of Pingyu Group, who attended the land auction on behalf of Guangyu Real Estate Company, had a hesitant look on his face.
After being silent for a moment, Chen Ping tentatively whispered: "Guangyu Real Estate Company, bid 605000000000 yuan. ”
However, just when Chen Ping's voice fell, Guo Yunqi, chairman of Qingyun Real Estate Company, was full of smiles, and said in a deep voice without hesitation: "Qingyun Real Estate Company, bid 6.15 billion yuan. ”
In the face of such a resolute attitude of Qingyun Real Estate Company, Chen Ping, chairman of Pingyu Group, seemed to be a little unable to bear such pressure, and after hesitating for a moment, he also slowly put down the number plate in his hand.
However, at this moment, Liang Bianhui, chairman of Sihai Real Estate Company, and Tang Xiuxiu, chairman of Jinxiu Real Estate Company, got together and seemed to discuss a few words in a low voice, and then both nodded at the same time.
Subsequently, Liang Bianhui, chairman of Sihai Real Estate Company, turned his head to look at the auction table, and said in a deep voice word by word: "Sihai Real Estate Company, bid 6.5 billion." ”
After breaking out this appalling price, Liang Bianhui also turned his head to look at Guo Yunqi who was sitting in front of him, and then said with a smile:
"Chairman Guo, this is already the highest price that our Sihai Real Estate Company and Jinxiu Real Estate Company can give. As long as you can get a little higher, then our two companies will immediately give up this land. ”
Hearing Liang Bianhui's words, many people present moved their eyes slightly.
Because they all know very well that the reason why Sihai Real Estate Company and Jinxiu Real Estate Company will express such an attitude proves that the price of 6.5 billion yuan is indeed the limit.
If it continues to improve, the profit margin of this land is very likely to be less than that of the other two plots. This is the only possible reason why Sihai Real Estate Company and Splendid Real Estate Company express such an attitude.
The reason why he will show his hole cards all at once is actually because Sihai Real Estate Company and Jinxiu Real Estate Company both believe that if they continue to increase on the basis of 6.5 billion yuan, the profit margin of this land will not be so valuable.
Under such a premise, no real estate company will continue to raise prices.
However, what everyone didn't expect was that Guo Yunqi, chairman of Qingyun Real Estate Company, only smiled slightly, and then said with a smile without hesitation: "Qingyun Real Estate Company, bid 6.6 billion." ”
Hearing Guo Yunqi's words, many people present gasped, and even Liang Bianhui and Tang Xiu, who were looking at Guo Yunqi, their faces changed suddenly, and they looked at Guo Yunqi in front of them in disbelief. It seems that he can't believe that Guo Yunqi would make such a decision.
And after seeing the expression on Liang Bianhui's face at this moment, Guo Yunqi's heart also completely calmed down, and a smug smile appeared on the corner of his mouth.
However, although Liang Bianhui looked puzzled, he didn't ask anything in the end, just shook his head gently, as if there was no way to understand what Guo Yunqi was doing at the moment.
However, in Guo Yunqi's view, this is exactly the attitude he wants to see.
Because Guo Yunqi is very clear in his mind at this moment, the fundamental reason why Qingyun Real Estate Company wants to auction this land is not to make too much profit on this land at all.
Instead, he took a fancy to the strategic location of this land, which is the biggest benefit that this land can bring to Qingyun Real Estate Company.
As for other companies, including Sihai Real Estate Company and Splendid Real Estate Company, what they value is actually only the interest space of this land.
The starting points of the two are different, and the final decision is naturally very different. So at this moment, Guo Yunqi's heart is naturally full of endless pride.
And after Guo Yunqi's final move, there will be no other companies to continue to compete. Soon, this piece of land was included in the income of Qingyun Real Estate Company at a price of 6.6 billion.
It's just that Guo Yunqi, chairman of Qingyun Real Estate Company, made the decision in the end, but the others present had no way to understand it at all.
However, the auction still had to go on, and then the penultimate auction of the land auction began. It's just that this auction is completely different from the one that has just been completed.
Although this auction is still extremely intense, the land that is being auctioned now and the land that has just been auctioned by Qingyun Real Estate Company are not on the same level at all.
Although it is still these large real estate companies that have made the sale, when everyone is bidding, they have not raised the price to such an ungodly extent like the auction just now.
However, what everyone didn't expect was that this time Qingyun Real Estate Company made another brazen move. And this shot, the shocking feeling brought by it, is not much smaller than the shot just now.
In this auction, the original value of the last three plots of land is actually about the same. In other words, the value of this penultimate piece of land is, under normal circumstances, between 400000000000000000000000000000000000000000000000000000000000000000
Even if the competition is fierce, it will never exceed 50 billion. Even if it is more than 4.5 billion, it is enough to discourage the vast majority of people.
However, in the auction of this land, Guo Yunqi, chairman of Qingyun Real Estate Company, like a red-eyed gambler, actually raised the final transaction price of this land to 4.65 billion yuan in the process of this auction.
And the shock that Qingyun Real Estate Company brings to everyone, it is far more than that.