Chapter 197: Superstar Li Feiyu
Li Feiyu, a Chinese film and song star, has more than 100 million Weibo fans now, and she is a real traffic celebrity.
She debuted at the age of 22, when her first solo original album was released, and the physical album sold more than 5 million copies, and the number of online clicks and downloads exceeded 100 million;
starred in a Hollywood blockbuster at the age of twenty-four and won the Academy Award for Best Supporting Actress that year;
At the age of twenty-five, she won the Golden Lion Award for Best Actress at the Venice Film Festival with another film;
At the age of 26, he released his second original album, with physical album sales exceeding 10 million, and the MVs of seven songs in the album exceeded 10 billion hits and playbacks worldwide, with a single song of nearly 2 billion......
In the six years since her debut, she has released three original albums, made four films, and won numerous music and film awards at home and abroad.
It is no exaggeration to say that Li Feiyu has now become a real international superstar, and she is also the hottest youth star in China today.
How popular is she now?
According to incomplete statistics, one out of every three people in China is a fan of Li Feiyu. Even Liu Yanbo, an old antique who doesn't chase stars, is very familiar with her, although he hasn't heard her songs or seen her movies, but if you ask him who is the hottest star in China now-
There is no doubt about it: Li Feiyu.
If such a superstar can be invited to be an advertising spokesperson, there is no need to assume and there will be no accidents, Bai Yulu will inevitably be known by the vast majority of the world overnight, and it will be upgraded from the current obscurity to a star brand in the class of drugs for scar removal.
But it is not easy to invite such a superstar to be an advertising spokesperson, especially Li Feiyu, which is as difficult as the sky, because she has set a "four no" principle for herself since her debut-
Don't make TV series;
Don't shoot kiss scenes;
does not accept variety shows;
She doesn't shoot commercials, but she will take some genuinely meaningful public service announcements.
So Ji Ruyan's proposal to ask Li Feiyu is of course the best, after all, now in China, which manufacturer doesn't want to ask this superstar to be the spokesperson for his brand?
But this proposal is also the most daring and unrealistic.
Coercion and temptation, both soft and hard?
Stop it.
Although Li Feiyu did not publicly talk about her own background in front of the media, many people know that she is a third-generation red child, and her grandparents are all outstanding founding heroes, although the two old people have passed away, but their contributions to the country during their lifetimes are enough to cover future generations.
It is said that Li Feiyu's father now has a very high status in the army, and it can be said that the son inherits his father's business, and her mother is also from the family of a certain business tycoon in China, so if anyone dares to give her the unspoken rules of the entertainment industry, is there a difference between it and looking for death?
As long as Li Fei is unwilling to say that she herself is unwilling, it is estimated that there is no means to make her the spokesperson, right?
Anyway, Yin Han didn't think that they could invite Li Feiyu to be an advertising spokesperson for Bai Yulu, but since Ji Ruyan brought it up, she must not be open-mouthed, she should have a plan in her heart. So he asked: "Boss Ji, presumably you have also heard of Li Feiyu's four principles, is there still a way for you to persuade her to change her principles to be our spokesperson?"
"I'm also her fan, I don't know about her four principles!" Ji Ruyan replied: "Li Feiyu said that she would not shoot commercials, but she has already received public service advertisements before, we can start from this aspect, for example, we can promise her that for every bottle of white jade dew sold in the future, we will donate ten yuan to the country's Hope Project." Or we set up a public welfare organization ourselves, invest part of Bai Yulu's profits into it, ask her to supervise, or even let her send someone to manage the operation, and the salary of the management personnel will be paid by our Chengmin Pharmaceutical. ”
"It's not very likely, but it's worth a try. Ji Ruyan pursed her lips and asked, "Mr. Yin, what do you think?"
Such a big blood?
But if you can really invite Li Feiyu to be the spokesperson, it must be worth it.
Her appeal in the market today is really incomparable, maybe those who originally had only an inconspicuous small scar on their body, and those men who regard all scars as honor, it would be impossible to buy Bai Yulu to remove scars, but if this product is their goddess endorsement, they must follow the trend and buy a wave.
This is the value that is visible to the naked eye, and there is also a hidden value -
Love me, love my dog!
That is to say, as long as Li Feiyu is the advertising spokesperson of Bai Yulu, maybe Black Ink Paste no longer needs to hire another spokesperson, and he can become famous.
Killing two birds with one stone?
This is indeed the case, of course, provided that they Chengmin Pharmaceutical can persuade Li Feiyu to be the spokesperson.
Yin Hanruo lowered her head and thought for a while, then raised her eyes to look at Shangguan Qingmeng, as for Liu Yanbo, she directly chose to ignore it and asked, "Qingmeng, what do you think?"
"I thought I could try. Shangguan Qingmeng agreed.
Then she smiled, and then said: "As long as you can move Li Feiyu to be the spokesperson, not to mention selling a bottle and donating ten yuan, it is okay to donate twenty yuan, anyway, we haven't set the price to open the market, so it's a big deal that the price will go up by ten yuan or twenty yuan when it really sells." ”
No businessman, no traitor, this is the benchmark of businessmen.
Although Shangguan Qingmeng's words behind her are not good, what she said is also a true portrayal of today's business world.
In today's market, which ones are marked with customers donating a few cents to the goods of the Hope Project for every one they buy, and a few merchants are really taking out of their own pockets, and most of them are not for customers to pay.
Of course, the original intention of a merchant is to make a profit, not to be a good person. So this kind of thing that one is willing to sell and one is willing to buy, as long as it is not a speculative violation of law and discipline, even if everyone knows it, others will not care about you-
It's a marketing tool, it's normal.
No, even Yin Hanruo, an outstanding young entrepreneur in Haishi, didn't think there was anything wrong with what Shangguan Qingmeng said, but nodded and said, "Then try it according to what Boss Ji said." ”
Three women in one play, they still have to sing a big play.
Ideas, decisiveness, boldness, and ......
Liu Yanbo began to spin the ballpoint pen again, lowered his head and muttered in a low voice: "Sure enough, it's a group of losers." ”
Truly.
This drug has not been sold yet, Yin Hanruo and they have already paid a lot of future earnings in advance, the promise to the military, and the plan to impress Li Feiyu now, although they are all necessary means, but this lavish spending posture is indeed a bit of a suspicion of losing the family-
Well. At least in the eyes of Liu Yanbo, a lazy man who doesn't know how to do business.