Chapter 68: Everywhere
"Five hundred million?"
"There are so many. ”
"Four hundred million?" Cheng Ran chased and beat hard.
Cheng Feiyang spread his thumb and index finger in his hand, compared to eight, just now he was still serious and full of majesty in front of everyone, at this time, his eyebrows flew and danced, "Four eight hundred million." ”
Cheng Ran, "......"
What's the difference!?
Xu Lan on the side laughed out loud, both of them sat on the sofa and soaked their feet, she peeled two oranges for them, put them on the armrest between the two of them, and said, "Your dad is not in shape like you!"
Cheng Feiyangwu frowned again after being complacent, "But don't forget, the company has stipulated that ten percent of the sales revenue will be used for research and development." It's sales revenue, not profit, and 350 million yuan will be invested in research and development. Therefore, the core of hard work and simplicity remains the same!"
Cheng Ran knew that if his father could really implement this rule all the time, this scale of R&D investment would be rare in China. Of course, in fact, this is not unusual, today's IBM company, the investment in research and development is 6 billion US dollars, compared to China, there is still a long way to go.
The chip research institute in Santa Clara, USA, has been put into use, and it depends on what kind of results can be produced in the future.
Since the development is on the right track, and with this kind of investment, Fulong's thirst for telecom talents is almost endless, and with the help of the university alliance, it is now recruiting students from various universities.
The communication classes cultivated by those colleges and universities are directly recruited by the entire class system, and under this kind of R&D investment, there will be no other companies instigating and instigating.
Coupled with the twenty-three levels of salary and bonus system, it almost gives people unlimited space for development and imagination, it seems that as long as you are diligent and willing to work, you can fly as high as you want to fly in Fulong.
If this situation continues for a while, students in related fields will change from the initial idea of being optimistic about the employment of joint venture companies, and firmly believe that going to Fulong after graduation is the best direction for them to find employment.
In this regard, ZTE has obviously lagged behind, and in the future, companies like ZTE will find that they can't recruit people, so they will reflect on the domestic talent resources and give them to Fulong to intercept the flow in an all-round way.
Cheng Feiyang burned his feet, and he was still holding a few newspapers to read again, smiling from time to time in the process of reading.
Xu Lan directly pointed out his stinky beauty from the side, "Now there is a saying, saying that it is 'Fulong after the north and south of the great prosperity', and many newspapers have said that these five companies are the backbone of local national enterprises in China, and your father is proud of this matter." ”
Cheng Feiyang smiled, and the bulletin handed the newspaper, "Daxing north and south after Fulong, this title has a meaning, which means that the four domestic equipment suppliers in Daxing north and south, their previous infinite style, will be inherited by our Fulong in the end." ”
"Come on, come on," Xu Lan hurriedly stopped this kind of exaggeration in the family, "You are still the second child now, and the performance of other people's ZTE is before you, you think you are terrible, why are you so ashamed." ”
"Where is your elbow turning?" Cheng Feiyang is an indomitable helmsman in the company, with an idle image of command, and only when he faces his wife and son at home does he show this kind of small self-satisfaction and instability that generally do not appear in work. However, in the final analysis, it may be that there is such a son as Cheng Ran, Lao Tzu's authority has long been subverted, and there is no way to re-establish it, so there is only a broken jar, and Cheng Ran is like a big living treasure and a small living treasure at home.
And Cheng Feiyang was a little annoyed, he had to be poured cold water on his wife to brag about it in his own home.
"I'm here to remind you not to be arrogant...... Now that you have some achievements, don't be empty-eyed. Tell me, what we have seen, what has been reported in the news, those who once did a lot of business, but because the hall was too big, in the end, there are still few who can't keep up with it? You are outside, of course, everyone does not dare to disobey you, you can say whatever you say, people should do it, but you can't get dizzy, I want to ring the alarm bell for you from time to time. Xu Lan's eyes were like torches.
Cheng Feiyang threw a sympathetic expression of "I know how you felt before" to Cheng Ran.
Then he put down the newspaper, picked up a document from the side, and shook it in front of Xu Lan and Cheng Ran, "Come on, do you know what this is?"
Cheng Ran didn't know what to do, he stretched out his hand. Cheng Feiyang took out the pen first, wrote his name directly at the end, and then handed it to him.
Of course, all the internal documents of Fu Long now, how much authority he has as much as his father, Cheng Ran can have.
Cheng Ran took it and saw that the title of this "red-headed document" that was destined to cause great waves was, "On the summary of the sales experience of Sichuan Province, promote the measures to all offices across the country"
The document is a summary of all the experience of the entire Fulong from scratch, how to break the enemy, defeat Beituo, and occupy the market in Sichuan Province.
Behind it is Cheng Feiyang's signature just now.
"Immediate implementation
Cheng Feiyang"
Cheng Ran was inexplicably excited.
These simple documents and instructions represent a system that operates as efficiently as an army that enforces orders and prohibitions, as well as Fulong's ability to implement it to the extreme, all of which are supported by a highly qualified marketing staff group.
Cheng Feiyang pointed to the document, "If there is no accident, the document I signed today will appear on the desks of the provincial offices across the country after tomorrow, and then the various armies can formulate their strategies and prepare for war." ”
Fulong's base camp is in Rongcheng, but each province will basically set up an office, which is generally named after the provincial capital, such as Fulong Harbin Office, Fulong Nanjing Office and so on. The highest position of the office is the representative of the office, and in terms of Cheng Feiyang's military thinking, it is the position of the commander of each army.
The office consists of the customer system department, the product department, the technical service department and the comprehensive business department, and the representatives of each department are equivalent to the title of "division commander" of the army.
The office carries out matrix management, and each department must not only accept the assessment of the deputy representative of the office, but also accept the second assessment from the business departments directly under the headquarters. This strong cross-management method directly guarantees the operation of the project and the achievement of the overall strategic goals of Fulong. It can accurately reflect the formation of short-handed, point-to-point terminal marketing and service for market customers.
Such a powerful structure was all single-handedly designed by Cheng Ran when he formulated the "Fulong Basic Law", so how could it not surprise the business school professors who were born in related majors and held professional titles.
Now under this set of rules, a strategic style and corporate culture like Fulong have been formed.
"As long as we capture the Sichuan provincial market, then our surpassing ZTE is not only a matter of time, but a matter of moments!"
Cheng Feiyang groaned.
Only Cheng Ran knows, this is almost no suspense, at this time, domestic foreign-funded companies are not worried that there will be opponents sneaking into their own territory to grab business, because they never thought that when the telecommunications market is still smooth, there are companies that can even subsidize equipment for customers without making money.
It's just hooligan. Although the price is cheap and the performance is not so strong, it is better than the after-sales service, and it is also excellent for customers, and it will soon win a large number of markets.
Beituo market was robbed, and Wu Zhishan, an old-timer in the industry who had learned from China and the West, had no temper, and Wang Ligang used the underworld to reap the consequences for himself, but he was not wronged at all. Even the original 90% market share of Beituo in Sichuan Province has been lost, and this method is placed in various provinces and cities, and it is actually a sharp butcher's knife for foreign-funded companies that are not prepared at this time.
It won't be long before they find out that Fulong will be everywhere.