Yang Fei said with a smile: "Xiaojia washed the cabbage sum last time, but this time, her mother is still not at home, she has to learn to wash clothes, and she uses a washing machine to wash clothes." ”

"It's as simple as that?" Jiang Ziqiang said, "It's not like your style!

Yang Fei said: "Ordinary is true. I'm not done yet. Then, it's a big close-up, Xiao hangs on the balcony to collect clothes, holding white and clean, bright as new clothes, smells deeply, and says with an intoxicated face, white natural soap powder, with the smell of the sun. ”

"Tsk, it's amazing, my brother Yang! You have turned decay into magic again! A seemingly inadvertent line will knock this advertisement to an end!"

Yang Fei said: "In this advertisement, I want to convey several important messages. One is this laundry detergent, which can be machine washed, and the other is the smell of the sun. These are the two appeal points that most capture users. ”

Jiang Ziqiang said: "Although I don't understand advertising, but after thinking about it, this advertisement is at least good-looking." ”

Wan Aimin laughed and said, "It was taken by our own daughter, can it not look good?"

Everyone laughed.

In mid-November, Yang Fei took Su Tong and came to Beijin.

In 1993, CCTV did not have the title of king of the standard.

After 20 years of glory, the standard king who has been crazy for CCTV will not be born until next year.

This also means that Yang Fei can get the best advertising space with the least amount of money this year.

Advertising investment is also a kind of commercial behavior, and the advertising price is also negotiable.

In '93, Ms. Tan Xisong, who was 43 years old, served as the deputy director of the advertising department, and concurrently served as the director and assistant director of the advertising economic information center.

Yang Fei successfully came into contact with this legendary woman.

"Director Tan, I'm here to buy advertising space. Yang Fei got straight to the point.

"Welcome Mr. Yang. We have a lot of ad slots, let me introduce you to them. ”

"I want the first ad after the news broadcast, before the weather forecast. Yang Fei said it directly.

"Well, it's a bit difficult. Tan Xisong groaned, "There are many people who want these good advertising spaces." To tell you the truth, I receive a lot of calls from big leaders every day, and some leaders even hand me notes, just to get a good advertising space for a certain brand. I'm really struggling. ”

"I don't have a relationship, and I don't take a recommendation letter from anyone, although I can get a recommendation letter from the number one person in the province. Yang Fei smiled slightly, "I will pay, and the one with the highest price will get it!"

Tan Xisong's eyes lit up.

Yang Fei thought to himself, he really said that she had reached her itch.

Even if you pay for it, it won't be too much, right?

The concept of the king has not yet started to hype!

"Director Tan, since you are so embarrassed, why don't you take out these golden advertising spaces for auction, and whoever pays the highest price will give them to whom?"

"This is a good idea!" Tan Xi was relieved.

The method Yang Fei said was just her own creativity.

It's just that Yang Fei said it in advance.

This is Yang Fei's advantage, which is equivalent to cheating in the game.

However, every time he cheats, he will be careful not to let the direction of history change too much in the future, otherwise, his ability to cheat will soon become invalid with the change of history.

"Director Tan, in addition to the advertising time after this news broadcast, I also have to buy a few advertising spaces. You make a price, no matter how much others bid, I definitely pay more than them!"

He has this self-confidence and this confidence.

Tan Xisong did not hesitate any longer, and readily agreed to Yang Fei's request.

Since she became the director, she has been thinking about the revenue generation plan of the advertising department.

Yang Fei's words did not inspire her, but coincided with her thoughts.

She decided that this year would be an experiment, and starting next year, she would put the prime advertising space up for auction.

Yang Fei knew that the matter was done, so he didn't talk about the price anymore, but chatted with her about the revenue generation of the advertising department.

Talking about things that the other party is interested in can make the more you talk, the more speculative you are.

Yang Fei put forward the concept of the standard king, CCTV wants to start its own advertising brand, it must pour all the power of Taiwan to launch a standard king, as long as this standard king is popular, more brand enterprises can see the huge effect and impact of CCTV advertising, so as to rush to Wu. CCTV can also earn more from it.

In addition, in terms of program production, Yang Fei also put forward a small suggestion, since the TV station wants to generate revenue, it should be judged by the ratings, which program is popular, then it can be broadcast in prime time, and more advertising can be sold.

Ms. Tan is a very thoughtful person, and she has done three great things in office.

The first is to formulate a media price strategy based on ratings.

The second is prime-time bidding.

The third is the advertising of poverty alleviation of agricultural products.

What Yang Fei said is an achievement that she will make in the future.

Therefore, it resonated with her extraordinarily.

Tan Xisong introduced Yang Fei as a confidant, and he hated to see each other late.

When talking about the advertising price again, she did not hesitate to give Yang Fei the biggest discount.

Yang Fei successfully won several advertising spaces in different time periods.

When they parted, the two left each other's contact information.

In addition to placing advertisements on TV stations, Yang Fei also found several newspapers with large circulation and bought several prime page advertising spaces.

After finishing the advertisement, it has arrived on November 22, the ninth day of the tenth lunar month, and light snow.

"Today is Monday, and I'm going to take you to the campus of Qingdao University. After eating breakfast, Yang Fei said to Su Tong.

"Qingda, can I go in?" Every student has a dream in their hearts, and Su Tong is no exception.

"Of course, we have an investment in Qingda. Yang Fei stopped a taxi, and the two got into the car.

"Huh, boss, do you still have investment in Qingda?"

"Of course. Our laundry detergent was researched by their research group, isn't it?"

"They are high-caliber students, of course they are amazing. ”

"Hehe, senior sister, do you want to take the college entrance examination?"

"I've thought about it, but it's too unrealistic. My main task now is to work and make money. ”

Yang Fei knew her family conditions, so he snorted and said nothing.

Seeing that the boss was silent, Su Tong bit his lip and said in a low voice: "Actually, I have been studying and reading. I'll try to improve. ”

"I know. Yang Fei tilted his head and looked at her gently, "You've always been great." ”

On the campus of Qingdao University, in the early morning, high-spirited students, full of green smiles, confidently and calmly walked through the leafy paths and scattered to various teaching buildings.

"It's wonderful. Su Tong said with emotion, "In fact, it has only been more than two years since I graduated, but I feel that it has been a long, long time since I left the campus." ”

"Mr. Yang?" a female student ran up and looked at Yang Fei, "It's really you!"