1573 Do You Dare to Say It Again?
No one will doubt that they have used shampoo.
People who wash their hair every day have never used shampoo?
Some people think that Yang Fei is making a big fuss.
Some people think that Yang Fei is playing tricks and using this topic to hype up his good mother's laundry detergent.
Yang Fei smiled and groaned, looking at everyone with a look that saw through everything.
"Didn't anyone see it?" Yang Fei laughed.
"Boss Yang, don't sell it!" what do you want to say?" the reporter in the front row asked loudly.
Yang Fei pointed to the picture on the screen behind him and said, "You can see clearly, what is this?"
"Shampoo!"
"Excuse me, what's written on this?"
"Huh!" a careful female reporter noticed the difference and said loudly, "This is shampoo!"
"That's right! Congratulations, there's finally someone who is looking at it with their hearts, not taking it for granted. Yang Fei pointed to the picture and said, "Most of the ones you use, or what you sell on the market, are shampoos, not shampoos!"
"Oh my God! it's really shampoo!"
"I wash my hair every day, I thought I was using shampoo, but I didn't expect to buy shampoo?"
"I went to the mall and told people I was going to buy shampoo, and they recommended all shampoo!"
"But what's the difference between this shampoo and shampoo?"
"yes, is there a difference?"
"Aren't they all shampoos?"
"If there's no difference, why don't people label it as shampoo and write about shampoo?"
"There must be something different!"
"Shampoo, as the name suggests, has to be water, right?"
"yes, the shampoo we bought, where is the water squeezed out?
"Mr. Yang, tell me, what's the difference?"
Yang Fei coughed lightly, and waited for everyone's discussion to subside, then smiled: "The shampoo and shampoo we usually talk about are actually the same thing. It's just a different name, sometimes it's called shampoo, sometimes it's called shampoo. Anyway, when it comes to shampoo, everyone knows what it means. ”
The audience was in an uproar.
Yang Fei said: "The English words for shampoo and shampoo are Shampoo, and shampoo and shampoo are just different names in the colloquial language of China. Shampoo and shampoo can also be called shampoo or shampoo, shampoo, these are different names for shampoo. ”
"It's no difference? It's been a long time, and it's still no difference?" someone coaxed, "Boss Yang, you're too good at planning, right?"
Yang Fei smiled faintly: "But, if you strictly distinguish between water and dew, as well as milk, are several different concepts. Shampoo, like shampoo, looks or feels more viscous and soft, while shampoo is relatively thin, similar to our common water or oil. ”
He added: "Secondly, the shampoo contains more hair lotion in it, which has the effect of hair care after washing, but the cleansing ability is weaker than that of shampoo. On the contrary, shampoo contains fewer hair care ingredients, but it has a stronger cleansing power and is more refreshing after washing. ”
"So, after shampooing the hair, it will be more collapsed, and the hair will appear very soft because there are conditioners on the hair. Shampoo will make your hair fluffier after washing because your hair is cleaner. So, if you want your hair to be voluminous and airy, you can use a shampoo. ”
"If you want your hair to be smooth and dangling, you can use a shampoo. Obviously, girls are more suitable for shampooing. Of course, this is not absolute, after all, everyone's hair type, hairstyle, and personal preferences are different. ”
Yang Fei said: "Shampoo has many functions, good smell, anti-dandruff function, baking oil function, hair dyeing function, preventing hair loss, softening nutrition, preventing bifurcation, a certain special product for hair quality, natural function, multi-effect integration, washing and care separately, washing and care, fruit acid, itching, and so on. ”
"So, what about shampoos? Shampoos contain a variety of ingredients that work together to cleanse the scalp and hair. Usually the most effective ingredient in shampoos is surfactants, which work to cleanse the hair and scalp and create a lather when shampoo is mixed with water. However, the amount of foam does not reflect the strength of the cleaning ability. ”
"Knowledge! It turns out that there are so many exquisitenesses!"
"I've been washing my hair for decades, and for the first time I know it's not shampoo!"
"I've never washed shampoo before!
"Have we been fooled by the manufacturer's propaganda?"
"There shouldn't be a fool in the advertisement, it's just that we have a preconceived idea that other people's shampoo is just shampoo. ”
Yang Fei successfully shifted everyone's attention from laundry detergent to shampoo.
Then, he released another set of photos.
This photo is still a shampoo, but in transparent packaging, rather than a non-transparent plastic bottle like regular shampoo.
Yang Fei introduced: "This is our new silk shampoo, this is a shampoo in the real sense, you can see that our packaging is a transparent bottle, you can see from the outside, this is a liquid watery liquid, not a milky liquid." ”
Everyone suddenly realized: "After such a big turn, it turned out to be an advertisement! The purpose is to launch a new product of the beautiful group!"
Yang Fei said with a smile: "Today is a new product launch conference! What else can we do without advertising? We are just an advertising meeting!"
Everyone burst into laughter.
Yang Fei said: "Our silk shampoo and Meisi shampoo are two completely different positions. The positioning of soft silk is more high-end, mainly aimed at the elite white-collar class in the city, and is suitable for people who pursue quality of life. Functionally supple and moisturizing, if you need dandruff, use it with our beauty shampoo. ”
Everyone laughed: "Hahaha, this wave of advertising is good, the two shampoos have different positioning, if you need different requirements, you have to buy a bottle of shampoo!"
Someone asked: "Boss Yang, does your shampoo have a repair function? Just like my hair, after dyeing and perming, it becomes dry, and my head has some split ends, can I use your shampoo to fix these phenomena?"
Yang Fei said: "This lady is a good question! First of all, we have to figure out what shampoo is used for? This man said, it is used to clean the hair and scalp. Congratulations, you got it right. ”
The lady asked, "So, your shampoo, doesn't have a repair function?"
Yang Fei said: "Who told you that shampoo can repair hair? The function of shampoo is to wash away the oil on the scalp, the exfoliated skin and the dust on the hair, only this one function, the matching conditioner can neutralize the alkaline ingredients in the shampoo, form a film on the surface of the hair, and make the hair smooth and shiny." And our silk shampoo, which combines the effects of shampoo and conditioning, is already a high-end product!"
He explained: "After the perm is damaged, you can't recover it, and it's impossible to repair it. Even if you use a hair mask, you can only add some hair nourishment and moisturize your hair, and you can't repair it, let alone a shampoo. After hair damage, many cavities will be formed, which will cause the loss of nutrients and the evaporation of water from the hair, resulting in dryness. The function of the hair mask is to fill the holes in the hair with artificial nutrients, so that the hair is shiny and elastic, and once the hair mask treatment is stopped, the hair will return to the dry state before the treatment. ”
He accentuated his tone and said, "So, the claim that shampoo can repair hair is completely false. Many people think that the more expensive the shampoo, the better, in fact, this is not correct, according to the scalp to choose shampoo is the most reliable, for example, you have dandruff, hair loss, you can choose the right shampoo, can play some role, severe dandruff and hair loss, shampoo is impossible to improve. Therefore, choosing shampoo according to the scalp and conditioner according to the hair type is the most scientific method. ”
The audience burst into warm applause.
The lady was not convinced, and said, "You don't have a function, you deny it completely? Other brands have this kind of function! There are also miraculous functions for hair loss and hair regrowth! You can't say that people are all false propaganda, right? If you dare to say that, the reporters will report it, and you will be against the shampoo factories all over the world! Do you dare to say it again?"
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