Chapter 456: Preparing for the Future
Zhou Mengqi smiled faintly, stretched out her hand and pulled back the hanging hair.
The sunlight from outside shone on her left wrist, shining brightly.
On her wrist, she was wearing the Vacheron Constantin Inheritance Full Diamond that Yu Wenfei had sent her to the capital last time.
There were more than 800 diamonds, and although they were all broken diamonds, the effect was also amazing, and I felt that the room was instantly lit up.
Zhou Mengyi, who was sitting next to her, was a little envious.
On the day she came back, she saw her sister wearing this watch, so she asked curiously.
Knowing that it was sent by Yuwenfei, Zhou Mengyi knew that it was not cheap, and after checking it on the Internet, the price made her a little smacked.
I originally wanted to buy one for myself, but I lost my mind when I saw the price.
That's not what she can afford at this stage.
Unless Yuwen flies her......
"I'll go on an exchange and study for a year, and I'll come back when it's over. Zhou Mengqi said softly.
Yu Wenfei nodded, "The technology over there is indeed much ahead of China, especially in chips, if you have the opportunity, you can know more experts in this area, and you will need it in the future." ”
Yu Wenfei's dream was once told to Zhou Mengqi, and it was because of this that Zhou Mengqi went to study that major.
Hearing him say this now, Zhou Mengqi nodded in understanding, indicating that he would pay attention.
Zhou Mengyi didn't understand what the two of them were playing, and talked about the matter of the Knorr Zhou City Branch with great interest.
"Mr. Fei, have you gone to the Zhoushi branch, I went there once yesterday, and now it is developing rapidly. We have opened branches in Chen County, and the address is next to our Longhu Commercial Street, close to the Xiguan Turntable. I heard Mr. Hu say that it will open in the next year. ”
"Hehe, I also just came back from Zhou City, Mr. Hu has done well this year, it seems that we didn't choose the wrong person. Yu Wenfei said with a smile.
"It's not just that Zhoushi is developing well, but our magic capital is developing even faster, and after a year of expansion this year, East China has gained a firm foothold. Next year, we can consider developing in other provinces. ”
Yu Wenfei shook his head, "Time is not enough, Mengyi, you have to be mentally prepared to withdraw from the Knorr supermarket." This year, in addition to managing the normal development of the company, you will also read more books on brand marketing to prepare for future work. ”
Zhou Mengyi was taken aback, what did Yu Wenfei mean by this, why did he withdraw from Knorr Supermarket?
Judging from the current trend, the future prospects are limitless!
Give her another two or three years, and Zhou Mengyi is confident that she will break her wrists with Carrefour, the largest supermarket system in China!
Could it be that Yu Wenfei is not satisfied with his work?
"I ...... Am I not doing well enough? Mr. Fei, I don't want to leave Knorr Supermarket. Zhou Mengyi said nervously.
Yu Wenfei looked at her nervous appearance and explained funny: "Don't think about it, let you leave there, naturally there is more important work for you to do." Knorr supermarket, the limitations are still too big, it's not our main business!"
Regarding Yu Wenfei's plan for the future, Zhou Mengqi obviously knows more than her sister Zhou Mengyi, and she also comforted her sister next to her: "My cousin is very ambitious, and the pattern of things to be done in the future is also very large. ”
Zhou Mengyi was relieved, exhaled, and asked, "Then which industry should I learn more about?"
Immediately afterwards, she said with regret: "Knorr Supermarket actually has a lot of potential, look at Wal-Mart and Carrefour, it can do so much." I feel that this kind of retail industry, no matter at any time, is not outdated, as long as it is done well, it can also become a giant. ”
This statement cannot be said to be wrong, Yuwenfei has actually considered this problem, relying on Knorr supermarket, systematic development, expansion to the whole country, and after achieving the first scale in the country, can it complete enough capital accumulation.
The result was negative......
Because the competition in the traditional industry is too fierce, Knorr is now developing smoothly, because those retail giants are still relatively conservative and are still in the wait-and-see stage.
After the situation is clear, Wal-Mart and Carrefour will exert their strength, and it cannot be said that Carrefour will not be able to withstand it, but at least it will not be as smooth as it is now.
You're a membership, and Walmart also has Sam's Club.
And others are world-class retail giants, and the supply chain system is many times more perfect than you don't know, global procurement!
You can't compare to others, and when the competition enters the white-hot stage, Knorr's price advantage will no longer exist.
Besides, China is about to enter a period of rapid development of e-commerce.
That's the internal and external troubles, internal and external attacks, and the life of physical retailers is not easy......
To put it bluntly, Knorr has been doing it, through the model of building your own supermarket with land, your assets will definitely grow steadily, and after ten or twenty years, the land alone can be worth a fortune.
However, the model of Knorr is destined to not be very profitable, and the annual profit is limited.
Moreover, it will waste the most precious time of Yuwenfei's real career.
Once the opportunity is lost, no amount of money can buy it back.
That's why Yuwenfei decided to give up Knorr's side and expand the market first.
After the "shackles" of retail giants such as Wal-Mart and Carrefour are removed, when they are ready to develop the market, they will directly cash out and leave the market......
Yes, Yu Wenfei's plan is this, why do you want to make a family supermarket, why do you desperately let Zhou Mengyi and her open a store to occupy the market, just to expand the company's scale and market value.
When you cash out like this, you can get a higher valuation!
Moreover, within this year, Knorr will basically be able to occupy the entire East China market, which is the richest region in China and the best area for overall economic development.
The supermarket is still different from other industries, once Knorr occupies the first-mover advantage, it is difficult for the competitors who come later to "take the tiger's mouth".
Besides, Knorr's membership model is equivalent to another "insurance" for itself.
In the case of similar or even more advantageous prices, those consumers will definitely give preference to Knorr.
Just kidding, I paid so many membership fees in a year, wouldn't it be in vain not to spend and redeem points?
Therefore, Wal-Mart Carrefour, if you want to develop in East China, you must first ask Yuwenfei if you agree!
Either everyone loses both, or they have to pay for Knorr.
In fact, for those giants, acquisitions are their most common and most effective means of opening new markets, as long as the Knorr supermarket shows its value, Wal-Mart Carrefour will definitely pay a high price to buy.
One is willing to fight and the other is willing to suffer, it's as simple as that......