Chapter 70 Market Choice
After Yan Yushu left, Lin Luo came to Gu Shishi's office.
As soon as she saw Lin Luo, Gu Shishi said with a smile, "Lin Luo, you came at the right time, I happened to have something to look for you." ”
As he spoke, he welcomed Lin Luo to his seat and made him another cup of tea.
Lin Luo felt flattered, Gu Shishi's attitude towards herself was really getting better and better. He took the teacup and said, "Mr. Gu doesn't have to be polite, if you have anything to say." ”
Gu Shishi did not continue to be polite, and said bluntly: "The enthusiastic response of the second-generation product you developed is really beyond my expectations. To tell you the truth, the current Yunhai Hotel, including its restaurants, is full of people. The wealthy families of Yunhai City are also full of praise for it, and they all want a second-generation cucumber reservation meal. ”
"Is it such an exaggeration?" Lin Luo was stunned.
The first generation of products is indeed tempting, including himself is a little unable to resist that craving. But the second-generation product is far from the first.
Therefore, Lin Luo was a little puzzled.
Could it be that his own poverty causes his brain to not want the happiness of rich people?
"Absolutely. It's in the limelight right now, and a lot of people want to try it. This also has the ingredients of our company's public relations hype, and when the heat passes, it is not so exaggerated. Gu Shishi replied.
As a business person, they are all too familiar with their team in the operation of the market.
"So, do you want to take advantage of this limelight to make a lot of money?" Lin Luo finally understood what Gu Shishi meant.
Now that the second generation of cucumbers has just come out, they have taken advantage of the situation to hype up a wave at Yan Yangtian's birthday banquet. While the momentum is high, it is a great time to make money.
Wait until the rest of the second-generation products are on sale, or the heat will pass. The value of second-generation cucumbers will be greatly reduced.
After all, the current recipients are all celebrities in Yunhai City, and no matter how poor they are, they are also middle and upper class. Everyone is a knowledgeable person, and it's good to be able to arouse such a lot of interest in just food. How can they always keep their attention and love.
Unless it is a good thing like a generation of god agricultural products that can be mass-produced, but that is obviously impossible.
Therefore, Lin Luo understands that this publicity is crucial, and the reputation can pave the way for the second-generation products that will come out one after another.
"How about it, can you provide more for the time being?" Gu Shishi asked expectantly.
She has already tasted the sweetness and continues to develop according to this momentum. She believes that one day she will get out of the predicament, no longer be bound and troubled by the marriage of the family, and no longer need her brother to protect herself under the pressure of the whole family.
Lin Luo pondered for a moment and replied, "Yes, it's okay, but I don't think this method is appropriate." ”
Gu Shishi was puzzled and asked, "What's wrong?"
"I think it's an overdraft of the market potential of the second-generation product. Once we oversupply upfront, consumer enthusiasm and freshness drop dramatically. And everyone's tastes are different, and the more they sell, the more negative reactions there will be. I think it's important to have a negative response to the upfront sales and to maintain the freshness. Lin Luo expressed his opinion.
"So, do you think that maintaining this state of sales? But when the market is in short supply to a certain extent, it will also affect consumer popularity. Consumers are also more likely to have negative emotions as a result. Gu Shishi retorted.
Now their state resembles a kind of hunger marketing, forced hunger marketing.
There are not a few consumers on the market who are very disgusted with hunger marketing, so what Gu Shishi said is not unreasonable.
Both people have their own opinions, and either choice will have an impact.
Now it's just not known which option will have a greater negative impact on marketing.
"I think the sales path of the second-generation products will not be bad in the future, and there is no need to affect the market behind in order to make quick money from a wave of sales. Today's consumers are all middle and high-class people, and their favorability is very important. ”
"We are now taking advantage of the heat to sell a wave, and after the price is lowered to target the general population, it will inevitably cause dissatisfaction among some middle and high-end consumers. That will have a big negative impact on the sales of our higher-end products in the future. ”
In view of the current market situation and the future market trend, Lin Luo's analysis is reasonable.
Compared with a wave of quick money, they need to seize the favorability of consumers at this stage.
This is due to two considerations.
First, the main target group for the advent of second-generation products is these people, and there is no need to change the general direction plan because of the unexpected popularity, which will affect future sales.
Second, Lin Luo will never be satisfied with this. In the future, if more high-end products are developed, then the support of this group of people will be more needed.
Gu Shishi also understood what Lin Luo meant, and then showed a hint of apology, and said with a straight face: "I'm sorry, it's me who is too eager for quick success." ”
In order to get rid of the shackles of the family's marriage, she was indeed a little irrational, and after Lin Luo's awakening, she suddenly realized.
She couldn't help but feel a little ashamed that her understanding of marketing was not as good as that of Lin Luo, a farmer.
"Mr. Gu is also for the second generation of products to sell better, can understand. Lin Luo said with a smile.
"I'll have to call you Mr. Lin in the future. Gu Shishi showed a sly smile.
Lin Luo's theory just now made her look at Lin Luo with admiration again.
She thought that Lin Luo was obsessed with researching products, and she must have no idea about market operations. But I didn't expect Lin Luo to have such a unique opinion on this.
Fortunately, I ran into Lin Luo earlier, otherwise, this opportunity would have flown away like this.
Gu Shishi could see that Lin Luo was talented, strategic, and courageous. All he lacked was money.
Once there is enough start-up capital, Lin Luo has the possibility of soaring and rising.
There was always a sense of superiority in her heart before, and after all, she felt that she would help Lin Luo more.
Now it seems that Lin Luo has helped him more.
"Mr. Gu, there is something I want to trouble you. ”
For the title of Mr. Lin, Lin Luo was really embarrassed. After all, no one is always as hard as they are. You have to borrow money to buy a few pickup trucks.
"Just say anything, you're welcome. Gu Shishi said with a smile.
Just now, Lin Luo still had a sense of grandeur and momentum, pointing out the country. It suddenly withered, and the contrast is very interesting.
Lin Luo scratched his head, a little embarrassed, and said stubbornly: "I want to borrow some money from Mr. Gu and buy a few transport vehicles to use first." ”
Although she has a lot of thoughts, it is difficult for a good woman to cook without rice. Otherwise, I wouldn't have borrowed money from a girl again and again.
"It's easy to say, if you want, I'll call you right away. Gu Shishi didn't think about it, and immediately agreed to it boldly. She rolled her eyes, as if she thought of something again, and said with a smile: "Didn't you want to be raised by your aunt before? ”
"Huh?"
Lin Luo thought that he had misheard, and as soon as he raised his head, he met the seductive light emanating from Gu Shishi's beautiful eyes.
Trembling, he picked up the teacup on the table and gulped it down.
Immediately, he stood up and said, "My friend is still waiting for me, go first." ”
It's terrible that this woman is fickle.
If he didn't know Gu Shishi's true identity, Lin Luo might still flirt with Gu Shishi.
Gu Shishi's idea? Forget it.
Thinking of the brother behind her, Lin Luo was a little afraid.
Walking to the door, Lin Luo turned back and grinned: "Remember to make money, Mr. Gu." ”
Gu Shishi looked at the back of Lin Luo leaving, and the smile on the corner of her mouth became thicker and thicker.
Of course, what she said just now was just a joke, just to tease Lin Luo. In her heart, she felt that Lin Luo was getting more and more interesting.