Chapter 226: Excessive Publicity?
Last time, Yalan Beauty Company reported their theft of trade secrets in front of Hongyuan Biological Company with their real names, which attracted widespread attention in the daily chemical industry.
Originally, everyone thought that this was just a well-planned publicity, after all, Hongyuan Biological Company has the support of Cheng's Group behind it, and where can the little ant of Yalan Beauty Company get the behemoth of Cheng's Group.
But the result was that Li Sheng, the CEO of Hongyuan Biological Company, was interviewed by the Provincial Food and Drug Administration Bureau, Cheng's Group withdrew its investment, and Hongyuan Biological Company was forced into a desperate situation by his big brother in an instant.
That's not all, Dinglong Investment Company actually injected 20 million yuan into Yalan Beauty Company at the fastest speed, not only helping them transform and purchase new production lines, but also putting Shen Bingyan and Li Sheng at the negotiating table.
In the end, in the astonishment of everyone, Shen Bingyan actually turned against the customer and spent millions of dollars to directly win Hongyuan Biological Company, which surprised people in the daily chemical industry and investment banks.
Many people only realized at this time that Shen Bingyan had already calculated this step when she was in front of Hongyuan Biological Company at that press conference, and this was all a bureau made by Yalan Beauty Company!
Qier Daily Chemical Co., Ltd. has now been sued by Yalan Beauty Company, although the trial process has not yet begun, but from all the known evidence, Qier Daily Chemical Co., Ltd. may not escape this catastrophe!
During this period, Hai Duong Economic Daily also played an irreplaceable role, Xu Jing continued to follow up, continued to maintain the news heat, and every time the latest progress of the matter was released from her Hai Duong Economic Daily, so that now Hai Duong Economic Daily has not only turned losses into profits, but also become a hot focus weekly.
Coupled with the overwhelming advertising bombardment, the new product launch conference of Yalan Beauty Company can be said to be known to women and children, and all the people in the investment bank and daily chemical industry have sent special people to pay attention, everyone wants to see what kind of surprise their new products will bring to everyone after such hard publicity of Yalan Beauty Company and Dinglong Investment Company.
Cheng's Group is no exception.
However, this time the atmosphere in the conference room of Cheng's Group was extremely solemn, and everyone stared at the live broadcast of the upcoming press conference, and they didn't even dare to breathe too presumptuously.
Cheng Lin was just sitting in the first place, and on the main seat, a spirited old man was holding a cigar and listening to the so-called "inside information" heard by those reporters on the scene before the new product launch began.
This old man is Cheng Lin's father! The owner of the entire Cheng Group, Cheng Ting!
"Hmph, it's all trivial, it's probably all smoke bombs released by Yalan Beauty Company. Cheng Ting cut off the cigar tip with his cigar, put the cigar back in the box, and turned his head to look at Cheng Lin: "Cheng Lin, did you hear any inside information from the eyeliner you planted in Yalan Beauty Company?"
He ...... didn't send back any useful news, just said that everything was business as usual...... "Cheng Lin was sweating profusely, even he would inevitably feel inexplicable pressure when facing his own old man.
Somehow, just one day later, the spy of the Yalan Beauty Company that he bought suddenly didn't send back any useful news, even if Cheng Lin personally called to inquire.
How did he know that his spy had already been bought by Su Fei's Yan Yudan, or rather, in his opinion, staying in Yalan Beauty Company was obviously more promising than being an undercover agent for Cheng Lin!
Take Yan Yudan as an example, as long as this thing can be produced normally and sold to the outside world, Yalan Beauty Company will definitely sweep the entire cosmetics industry in a short period of time, and even affect other industries across borders!
The effect of this kind of thing is subversive, as long as the core technology is in the hands of Yalan Beauty, then it is impossible for him to fail!
So this spy refused to provide Cheng Lin with any inside information!
"Rice bucket!" Cheng Ting snorted coldly, and was not polite to his son, he tapped his index finger rhythmically on the table, and glanced at his watch with some impatience; "It's time to start, let me see what kind of means the young chick of the Shen family will use." ”
The launch of the new product starts at 10 o'clock in the morning.
"Ladies and gentlemen, welcome to this new product launch of Yalan Beauty Company, I am Liu Panpan, the host of the conference. ”
............
Before Shen Bingyan and Su Fei found that Liu Panpan had a good image and good eloquence, they also focused on cultivating her, and now they have handed over such an important position as the host of the new product launch conference to her.
Liu Panpan also did not live up to the expectations of Su Fei and Shen Bingyan, and presided over it with a clear eye, so that the atmosphere of the new product launch conference continued to rise.
Now, I would like to invite Mr. Shen to introduce to you the flagship product of our Yalan Beauty Company this year, "Ice Beauty", please welcome with applause. ”
............
Different from the sparse applause last time, this applause was particularly warm, and even many representatives of the daily chemical industry squeezed into the venue, holding small cameras or mobile phones to turn on the camera function, looking forward to the final high tide.
"Pay attention to the shooting, and make sure to get the details in place. Dong Xuan kept giving guidance to Peng Liyang and Xu Jing at the headquarters: "Catch Shen Bingyan's expression changes and hand movements, yes, you must see the clearest image of the outer packaging at the first time when the "Ice Charm Beauty" is revealed!"
Shen Bingyan was already a well-known beauty in Haiyang City, but now she is even more beautiful when she is dressed up, and she attracts everyone's attention to herself with a smile. After only chatting about two sentences, the new product "Ice Beauty" was introduced, and everything fell into place.
"Beautiful. Liu Qi, who was sitting on the rostrum, couldn't help but admire, and then turned slightly and smiled at Zhao Lu: "Zhao Lu, you have to learn more from your family's Zhenggong Niangniang." ”
Zhao Lu couldn't help but blush.
In terms of product introduction, Shen Bingyan said that it was decent, although this product does have a lot of advantages in the professional data projected on the large screen behind him, but it is a little disappointing compared with the atmosphere that Yalan Beauty Company specially created for the new product launch conference before.
This made many people start to wonder, is this just that? Even their peers began to frown, although they admit that the product is really good, but this perception is not good.
The barrage in the live broadcast room of Haiyang Economic Daily began to bombard indiscriminately again.
"That's it, but I've been waiting for it for so long!"
"It can't be said that the data of the product is still obvious to all, and it is indeed better than the products of the same period. ”
"There's a fart! Who knows the actual situation! This is not a panacea with immediate results, the data comes out of the laboratory after all, who knows if it will work when you put it on your face!"
I'm allergic to a lot of brand masks, and if it weren't for the outstanding results, I'd rather continue to use my own milk seaweed masks, at least the effect on my face is certain. ”
"I also agree, what the hell is this press conference, let me watch this after waiting for a long time? But it's not bad to be able to see Shen Bingyan, hehe, it's worthy of being the pearl of Haiyang City, how can it grow more and more beautiful!"
"The hero sees something the same! I came here this time just to see Shen Bingyan, what new product, how can Shen Bingyan look good!"
"Haha, Sao Nian is straightforward enough! But have you found out, Shen Bingyan is different from before, it seems to be a little more beautiful. ”
"Don't say it, it's really! My room is full of photos of Shen Bingyan, Shen Bingyan on the ceiling has to smile and say good night to me every day, just now I went to compare it, it's really beautiful!"
"You lewd man! You actually stare at other people's wives and sleep every day!"
"Lao Wang, don't pretend to me! All my high-definition posters are bought from you! Don't think that I don't know you if you change your vest, I remember your IP turning to ashes!"
"I'll go, it's an acquaintance! ”
"Brother Tai, don't go, stay: 1 humanoid pillow and fall asleep with me!"
"I'll go, big business! In other words, you only need Shen Bingyan, I still have Bai Feifei and Meng Lin's HD, and no one wants it." ”
"Rub, brother is a capable person, give me a copy of each of the three pearls!"
"Let's say first, I don't accept Huabei, and I don't support cash on delivery, three years of honest business, reputation guarantee, don't disturb if you're not sincere!"
............
The barrage in the live broadcast room is crooked as he speaks, but at this time, not many people are still paying attention to this "Ice Beauty".
Within the Cheng Group, Cheng Ting already had a smile on his face.
"This Shen Bingyan is still too immature, and she is clumsy. Cheng Ting smiled and picked up the cigar again, and the housekeeper behind him immediately stepped forward to help him light it.
As soon as Cheng Ting opened his mouth, the atmosphere in the entire conference room suddenly became much more relaxed, and everyone felt relieved.
Cheng Lin couldn't help but laugh and said: "I'm afraid that this Shen Bingyan has been going too smoothly during this time, and she is eager to win, so she made this mistake, but then our opportunity will come." ”
"That's right!" a product manager sneered, "We can immediately increase our company's investment in the promotion of similar products, and occupy market share with this "Ice Beauty". As long as the "Ice Beauty" fails to gain a foothold in the past month, Yalan Beauty Company will be finished! Without the revenue of new products, I am afraid that even Hongyuan Biological Company, which has not yet covered the heat, will have to obediently vomit it again!"
"That's right, just do it!"
............
Many professional managers are talking about the company's strategy in the next golden month, Cheng Ting is silent, but a shallow smile on the corner of his mouth has explained everything.
Cheng Lin was already thinking about making up for his mistakes and bringing Hongyuan Biotech back under the command of Cheng's Group at the lowest cost.
And, of course, there's the desperate Arlan Beauty Company.
Qianji and his wife Nanzhou flower owner have a common readership of 867729422