Chapter 305: Lamborghini Is Done (4000 Words)
"You also participated in the selection of HMMVs by the US Department of Defense?" Ferruccio Lamborghini looked at Chen Geng in surprise, and burst out with a sentence: "What are you kidding?!"
Chen Geng's face suddenly darkened: "Ferruccio, what do you mean?"
Ferruccio Lamborghini also realized that what he said just now was not appropriate, but as a proud person, he did not bow his head to Chen Geng so easily: "Oh, I don't mean anything else, I mean, Fernandez is a car modification company, what you are good at is to improve the performance of this car on the basis of a certain car, not to build a car from scratch, you have no experience in making a car......"
"Really?" Originally, Chen Geng still respected Ferruccio Lamborghini, but since he didn't respect himself as a shareholder, there was no need to be polite to him: "Ferruccio, have you forgotten the Honda X-BO, Chrysler family and Ford Victoria Crown?"
Spanking people in the face!
Ferruccio Lamborghini's old face suddenly turned red!
When he satirized Chen Geng's lack of experience in developing a car from scratch, he completely forgot that Fernandez Chen is a world-renowned car designer, and he has already sold three successful and highly recognized models in the market.
He wanted to say, "Even if this is the case, but you have no experience in developing military off-road vehicles", but it seems that Lamborghini, as a sports car manufacturer, is also not qualified to say such things, thinking of what the officials of the US Department of Defense said to him, Ferruccio Lamborghini had to hold back the pride in his heart, raised his hand and said to Chen Geng: "OK, OK, Fernandez, it's my fault, no matter what, please help me, this order is really important to Lamborghini......"
"I know this order is important to Lamborghini, but how can you ask me to help you?" Chen Geng sighed and asked helplessly: "The U.S. military can only choose one car, if your car is selected, mine may not be selected...... How much stake do I own in Lamborghini? What do you think you would do if it were you?
By the way, I've also heard that the price of your bicycle has exceeded $40,000, $40,000! Ferruccio, are you crazy? Or do you think the officials of the US Department of Defense are fools? Not to mention whether your car can meet the technical standards and requirements of the Department of Defense's new generation of lightweight, high-mobility, multi-purpose wheeled vehicles, at this price, I can guarantee that even if all your vehicles meet the requirements of the Department of Defense, you will not be able to win......
"Why?" Ferruccio Lamborghini was not convinced: "This is market discrimination......
"Bullshit market discrimination!" Chen Geng looked disdainful: "Those old men of the Ministry of Defense must be responsible for taxpayers, at least if they are responsible for taxpayers, if your products are selected, I can even think of what the American media will say after you are selected: Our GIs go to the battlefield in Lamborghini!"
Do you think that under the pressure of such possible public opinion, who would dare to let your Lamborghini car be selected?
Not to mention how many jobs this business will create for the American auto companies, and how much GDP will be directly and indirectly boosted, do you think your Lamborghini still has a chance to succeed?"
Ferruccio Lamborghini was speechless, and for a long time he said with a pale face: "So...... We don't have a chance?"
"What do you say?" Chen Geng said angrily: "Unless the American automakers are dead, you have no chance at all, or...... Do you think your Ferruccio Lamborghini's PR and lobbying skills are better than those of GM, Ford, and AMC?"
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Ferruccio Lamborghini couldn't say a word, and he was so annoyed that he wanted to slap himself twice: How could I not have thought of such a simple question?!
Did Ferruccio Lamborghini not think that even if he designed a product that met the requirements of the US Department of Defense for HMMVs, he would not be selected?
To tell you the truth, he really didn't think about it.
Don't think this is incredible, just think about Lamborghini, a supercar brand that is not inferior to Ferrari in terms of B style and popularity, actually loses money every year in the hands of his Ferruccio Lamborghini, so that he had to sell this sports car brand that would rather sell the tractor company than keep it, you know that although this product loves Lamborghini deeply, but its management ability is really not good.
It's just that the business ability is not good, but this guy still thinks very highly of himself and can't listen to the advice of others, so he can only say that Ferruccio Lamborghini had to sell his beloved sports car brand built by himself, which is completely self-inflicted, and it is also a typical "character determines fate".
"So...... Is Lamborghini really no chance?" After a while, Ferruccio Lamborghini, who was pale, raised his head and looked at Chen Geng with a difficult face.
Chen Geng sighed and didn't speak: Isn't this obvious......
Seeing Chen Geng's expression, the last hope in Ferruccio Lamborghini's heart was shattered, and his eyes gradually dimmed......
For Ferruccio Lamborghini, the US Department of Defense's HMMV tender is the last chance he found for Lamborghini, if this bid can be successful, Lamborghini can get a total of up to ten or two billion dollars of large contracts, Lamborghini can also come back to life, but now it seems that he thinks things are too simple......
Frustrated, Ferruccio Lamborghini didn't even bother to spend money to bring the prototype back to Italy for testing, and decided to give the prototype to Chen Geng - if it was to be shipped back, it would cost a lot of freight, and it would be better to give it to the company's shareholders.
Hearing Ferruccio Lamborghini say that he wanted to give this prototype car to himself, Chen Geng was a little surprised: "You dragged the car to Detroit?"
"Well," Ferruccio Lamborghini nodded, waving his hand weakly, "It's right outside the gate of your company." β
it!
Hearing that this car was outside the gate of his own company, Chen Gengwei screamed, and hurriedly asked people to bring the car in: although he knew that Lamborghini's off-road vehicle could not succeed in winning the HMMV project, he was really a little curious about what Lamborghini's car looked like, and most importantly, there was only one in the world, and such a collectible treasure was in his hands, hehe......
Lifting the canvas on the roof cover, Chen Geng felt that this car was a little familiar?
The next moment, he patted his head: Isn't this the prototype of Lamborghini's first off-road vehicle: LM002?
Why did Chen Geng recognize this car at a glance?
Because there is such a car in the automobile museum in Wolfsburg, but it is not the more rugged military version in front of it that is specially made to meet military needs, but the civilian version of the prototype LM001 and the official production and sales version of the LM002 launched after the failure of the HMMV project.
It's been too long, although Chen Geng knows that Lamborghini has participated in the bidding for the HMMV project in the United States, knows that Lamborghini has even built a prototype, and also knows that Lamborghini officially launched a so-called "sports car among off-road vehicles" in the mid-to-late 80s after making some modifications on the basis of this prototype The Lamborghini LM002 off-road vehicle, and knows that this Lamborghini Jeep with a weight of nearly three tons has a top speed of 210 km/h and an acceleration ability of 0-100 km/h in 7.8 seconds, not to mention in the 80s, even after 2010, this number is extremely rare among purebred hardcore off-road vehicles with girders, but for a while, he really did not associate Lamborghini's off-road vehicle ready to bid for the HMMV project with the future LM002.
"Ferruccio, I was a little worried that I had misled you, but now it seems ...... Have you ever read the bidding documents for the HMMV project issued by the US Department of Defense?" Pointing to this off-road vehicle with a rear-mounted V12 gasoline engine, Chen Geng really wanted to pull Ferruccio Lamborghini's ear and yell: Are you sure you have read the HMMV bidding documents of the US Department of Defense in detail......
And do you know that before the HMMV project, the U.S. military itself engaged in a test car with a model of XR311, and the basic structure of the vehicle is similar to yours, all of which are rear-mounted engines + four-wheel drive, but because of the engine placed in the rear of the car, it cannot carry cargo, which does not meet the requirements of the army's multi-purpose - of course, there are other reasons such as too high cost - the Ministry of Defense had to stop the further development of XR311 and turn to public bidding, which led to the HMMV project?
After listening to Chen Geng's explanation, Ferruccio Lamborghini was also stunned: "Is there such a thing?"
Chen Geng said angrily: "Why don't you go back and look at the HMMV's bidding documents again and see what is written on them?"
I haven't even read the bidding documents carefully, and I haven't even carefully explored the causes and consequences of the HMMV project, you just made such an off-road vehicle, Chen Geng doesn't know what to say about Ferruccio Lamborghini, should you say that the ignorant are fearless, or that your way of doing business is not unreasonable to lose your bottoms?
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Ferruccio Lamborghini stopped talking, and his expression became darker...... He really didn't look carefully at HMMV's tender documents.
Staring at this off-road vehicle repeatedly, Chen Geng suddenly said: "But ......"
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Listening to Chen Geng's words, there seemed to be a turning point in them, Ferruccio Lamborghini raised his head sharply, and looked at Chen Geng with a look of hope and disbelief: "Mr. Fernandez, do you want to say ......?"
Could it be that there is still a turning point?!
Ferruccio Lamborghini's voice was trembling and his mouth was trembling because he was so excited, but he didn't even dare to say it for fear that hope would turn into disappointment again.
Chen Geng nodded: "First of all, if your car wants to successfully bid for the HMMV project, it is absolutely impossible. β
But hearing Chen Geng's words, Ferruccio Lamborghini was not disappointed, but his eyes became brighter: the HMMV project is absolutely impossible, does that mean that other projects still have a chance?
Chen Geng paused deliberately and viciously, and in the nervous gaze of Ferruccio Lamborghini, he said slowly: "But it doesn't mean that Lamborghini can't rely on this car to make a lot of money in the civilian car market." β
This car, can you make money?!
All of a sudden, Ferruccio Lamborghini's eyes lit up so much that he couldn't care about it anymore, and he took Chen Geng's hand and said eagerly: "Tell me! Fernandez, tell me, how can this car make money?"
Although he didn't say it, but seeing Chen Geng develop from nothing to the current level in only one year, Ferruccio Lamborghini knows very well that when it comes to the ability to run a business, he is far worse than Fernandez, and the only reason why he developed this car is to make money and save the Lamborghini car that is now in deep financial crisis. It doesn't really matter to Lamborghini, even if it's sold to shit, as long as shit is willing to give him money, then it's fine.
And now, what he needs to do is to ask Chen Geng to show Lamborghini a clear way.
Facing Ferruccio Lamborghini, who looked at him with a pleading face, Chen Geng pretended to be extremely bad and deliberately sold the guanzi.
Ferruccio Lamborghini also knew that Chen Geng did it on purpose, in order to take revenge on himself.
But even if you know that Chen Geng is deliberate, what can you do? In order to be able to make this off-road vehicle with the meaning of "the last straw" really save your life, of course, you have to endure it...... Not only do you need to endure it, but you also have to pretend to be willing to do it and come up with tangible benefits.
"This car, this project ......," Ferruccio Lamborghini gritted his teeth, "as an independent project, you will be the project manager of this project." β
Chen Geng was noncommittal, waiting for Ferruccio Lamborghini to continue: Let me be the manager of the project can be considered, but ...... Come up with tangible benefits first.
Ferruccio Lamborghini is really unwilling to take out benefits, now Lamborghini's financial situation is too difficult, seeing Chen Geng's attitude of "I won't speak if you don't give me benefits", he couldn't help but say: "Fernandez, you are also a shareholder of Lamborghini, shouldn't you make some contributions to the company when Lamborghini is so difficult?"
"I'm a shareholder of Lamborghini?" ......Chen Geng's mouth twitched twice, and he said unceremoniously to Ferruccio Lamborghini: "Why don't I know? Why don't I have the impression that Lamborghini hasn't paid me a single lira in dividends?"
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PS: 4000 words, and the 1000 words I owe everyone last night.