Sometimes Cheng Ran will also pay attention to Qin Xizhen's spending money, and sometimes he has to admit that Lao Qin is very talented in making money, although he has the nickname of moving hamsters, and he is buckle and rope in the details of life, but he is really keen in terms of the sense of smell that can make money.

For example, when he heard that he wanted money to make a big amount, he took 12 million, and afterwards earned 20 million, and the investment income was nearly 70%.

This time she wanted to do Tianxing music, and she did not hesitate to clap her hands in approval, which was a taste of sweetness. So she and Chen Muyi attacked at both ends, and in addition to making songs, the main thing was to promote the process of this matter.

Qin Xizhen is not prolific in music, and has always adhered to the principle that good music is 30% inspiration and 70% experience, so she sometimes jokes about the ideal of entering the WTO with the body of birth, what is birth, earning money and making money and falling into the eyes of money is birth, because what makes the world run for it is capital.

This incident drove her enthusiasm, so more often than not, she was still operating behind the scenes as a boss.

The plan of the Tianxing Music Platform is the top-secret content of Qin Xizhen and Cheng Ran, and there are only four people who can know at present, the other two are Chen Muyi and Jiang Zhou, the platform can't be thorough, similar to Jiang Zhou's kind of thing that wiped out the underground music circle in Rongcheng, and it is generally a small-scale battle, and it can't be carried out in a big way, and there is no need to replicate it widely in other places.

Moreover, at this time, information is not developed after all, and a person's fame and art industry may spread relatively quickly among the music industry, but the commercial behavior in this is much slower.

What Qin Xizhen wants to do is to ambush the entire Chinese music scene, he must first move from the top, and the music platform can't be a big show at the beginning, which will make competitors react. When the copyright of the new field of upstream music is swept away, and the middle level is scraped again, the weather will be self-contained, and finally the music platform will be pushed to the front line, which will be foolproof.

Cheng Ran asked who he was negotiating with today, Qin Xizhen said Dayang Company, and said several names in a row, Ye Lei, Zhang Shuren, Wang Zhitong, and Zhao Pu.

Cheng Ran nodded, these are relatively well-known, there will definitely be a place in the top 100 pop music songs in the future, and some of them may be able to enter the top ten, but some songs are left, but people are as bad as meteors, "Then I wish you success." ”

When he finished speaking, he felt a little unreal, he had never been involved in this industry before, so now he felt that those musicians and singers who were familiar with the songs were opposite Qin Xizhen, and it felt very strange.

Qin Xizhen's side is a world, this world is familiar and unfamiliar to him, and as long as he stretches out his hand, he can intervene in that world at any time, and the decisions he makes can affect many aspects there, which is a kind of power will that he doesn't even pay attention to and doesn't realize it. It's more like planting a vegetable garden, looking at the patterns in the palm of your hand.

What we do is to cultivate and sow seeds and fertilize this vegetable garden diligently, and what we are waiting for is also a good harvest.

Qin Xizhen was crisp and neat, "I haven't appeared yet, Chen Muyi is over there, but I guess I can't hold it, I'll follow." Just accept your congratulations in advance. ”

......

Chen Muyi was at the scene, and the overall feeling was indeed a little tricky, in addition to the keen-eyed boss in front of him, who was also a first-class record company in China, and talked happily with him, the singers and musicians who were personally discovered by the boss in front of him had a temper that was above the top, and he was not used to Chen Muyi, a businessman full of copper smell.

And the CEO of the record company also lives on the sales of these singers, especially in today's increasingly difficult situation in the industry, who can believe that the entire company is now losing so much that he can't even take out 500,000, the boss says it's the boss, but in fact, he has the lowest status in the company, and the opinions of these bigwigs are more important than the other, and he can't make a board.

Among them, the musician Zhang Shuren is the most eloquent, astronomy and geography, historical legends, who understand and who don't understand, can talk a lot, chat is no problem, and is also very interested in this kind of cooperation, but it is very hard to bite the money, and it has to be two million to package everyone's copyrights together, if it doesn't work, everyone will come out for a drink and get together to get to know each other. This is beyond Chen Muyi's expectations, and one million is already the bottom line.

On the other hand, the musician named Zhao Pu is the most high-minded and has the greatest achievements, but he belongs to the posture of being coerced by everyone, and he does not open his mouth during the whole process, and hands it over to Zhang Shuren and Wang Zhitong. Female singer Ye Lei is roughly the same.

Wang Zhitong is the most demanding, when he debuted with a guitar, he bought 600,000 copies of an album cassette and CD, which was enough to be of the first-class level, he was a high person, and he spent a lot of money, and he loved money very much, especially if he had been using Chen Muyi's words, what he wanted was to copy Chen Muyi's set, and they could also pull up the banner themselves.

Chen Muyi sneered in his heart, it is obvious that these few are engaged in tandem and form an alliance front, and it is irrational to attack hard today, but these few are by no means monolithic, he can see the clues, although Zhang Shuren is slippery, but he knows the benefits of this, and he can take it with a certain vision. Ye Lei and Zhao Pu are not good at socializing, as long as they unite with the boss of the record company that they call their brothers, they can come down and break them one by one, it is Wang Zhitong, this kid feels that he can turn over in the record company and become the master or even the agent, but he can give up if he can't do it.

When Chen Muyi made up his mind and decided to retreat strategically today, Qin Xizhen called and she arrived.

As soon as Qin Xizhen entered, these popular musicians of Dayang Records in front of him immediately got up, although they knew who Chen Muyi's backstage was, but it was still different to see Qin Xizhen himself, at least Zhao Pu's face turned red, Ye Lei also showed admiration, and Zhang Shuren's emotions instantly reached the peak, "Hey, Xizhen...... You're here in person...... Ah, so happy......"

Wang Zhitong is a pair of eyes on the beautiful Qin Xizhen in the windbreaker up and down, Wang Zhitong, known as the killer of young women in literature and art, is the best wine and woman, a woman like Qin Xizhen is more in line with the top pursuit of his taste, which can be called ideal. Right now, he is also a little ashamed of Qin Xizhen.

There is no way, they belong to the top brands of Dayang Records, and they are also well-known figures in China, but the technical level, even if it is the technique of playing a guitar casually, Qin Xizhen can throw them a few streets. This is not alarmist, Qin Xizhen is recognized as the first person with the highest professional skills in the domestic music scene, which reached its peak after Qin Xizhen learned from the two hermit masters in the United States and the two hermit masters Riggs and his wife to improve their vocal music, which is a comprehensive suppression. A few of them faced Qin Xizhen, and in the professional field, they were as helpless as the Jiangnan Seven Monsters faced Huang Yaoshi.

And if the technology can't be compared, then compared to the creation, needless to say, Qin Xizhen's famous songs with different styles, folk, blues, rap, and cross-field can be controlled, which is the existence of Gao Chuan Yangzhi. Not to mention that there are rumors that she is the mysterious songwriter who bombarded the music world in the form of her music master.

"Sit down, I'll make a long story short today, Chen Muyi and I are two lines, but I heard that he made an appointment with you today, I came over to see you, and I believe that there is no doubt about your sincerity. That's it, I'm not a businessman, everything goes straight to the point, I plan to make a platform, this platform collects everyone's copyright in the field of new technology, in fact, it serves everyone.

As you know, the industry is getting more and more difficult at the moment, and unlike the European and American markets, which have enjoyed the lucrative profits brought by cassette CDs for more than 30 years, the domestic music market has been attacked by piracy after the advent of CDs. In the past, the production cost of cassette was high, and the profit of piracy was not high, so it was not too serious, but the promotion of new technologies, coupled with the disadvantages of domestic record company distribution, such as overpricing, quickly allowed piracy to occupy the mainstream market. And even if the price of CDs is lowered, there is not much profit left, the cost of piracy is low, a few dollars less, even if the genuine version is pressing, even if it only earns one or two dollars, it is just a short breath, selling a million music albums, only earning a million, and even the production and distribution costs cannot be recovered, and this aspect has to be made up by performances or advertising. ”

"And if the whole industry wants to survive, it has to make changes, my future is to break through in the field of new technologies, some time ago I studied in Europe and the United States, observing their system, we want to make money, one is to increase the revenue share of content, to feed the content side. But there is no right to speak at all, there is no regulation in the industry, and each record company is fighting its own battle, and there is no unified understanding, so there is no way to negotiate with the channel and get the share we won, let alone join the channel to fight piracy. Then there is a gap in the field of new technology, and I hope to put everyone's new technology copyright into it, so that in the future, through online paid subscriptions, or have the bargaining chips to renegotiate with the channel. ”

"On the other hand, why do I emphasize the copyright of new technologies, is to divide this piece into details, in the past, our songs were on TV, on the radio, and on the radio rankings, I always felt that this was begging others to publicize, and it was good not to give publicity money, but in fact, this is not healthy. Our songs actually nourish the radio station, and various song competitions have won them popularity and advertising revenue, but we don't actually get any benefits, can't we separate the copyright dedicated to radio promotion and charge a certain fee for these? Of course, you may think it's incredible, because the radio station is a big deal not to use this song, but if the industry follows such a convention, and everyone abides by such a rule, then the benefits of giving us profit will become a natural thing, or that sentence, we must have a backbone, take a long-term view, don't spend a lifetime in the cracks of piracy, everyone is not united, and they are each on guard against competing to bend their waists for a few buckets of rice. So to achieve such a point, we need an integrated platform to negotiate with the other party on an equal footing, otherwise it will never be possible to win this part of the voice and interests alone. ”

Chen Muyi felt that it was really worthy of Qin Xizhen, and he didn't say anything about it, he put the problems of the industry in front of him, and told everyone that this is a matter of life and death, not that you earn a little more today, and I earn a little less business, if you don't act quickly, then everyone will only have to beg for food in the end.

This set of eliminations is extremely sharp.

But there are still problems. Sure enough, Wang Zhitong frowned and said, "The so-called integration of new technology platforms, if you want to say that you want to sell them online, let's not talk about whether there are any successful cases, but listening to songs online is probably more convenient than buying pirated CDs! Moreover, can you prove that this platform can really bring benefits?"

Qin Xizhen took out a few contracts with his hand, "This is the contract between Southeast Music Station and the Voice of CCTV, which explains the cost of using songs on my platform, and this is just the beginning." ”

Everyone looked at each other, and they all saw each other's temptation, yes, it is definitely not possible for them to do this kind of thing, but at present, Qin Xizhen's reputation is different, if she takes the lead, it is really possible to make this piece, they don't care about the Internet, but if they can get a share of the advertising revenue of music stations and TV stations, it will also be beneficial to the record industry.

"Tomorrow we have to talk to a record company and another music singer, the signing fee is clearly marked here, and everyone's share is also on the contract, you can take a look, if you think it's okay, we'll finalize it. ”

Wang Zhitong picked up the contract and looked at it, then frowned, "The signing fee is too far from what we expected." ”

Of course, the gap is big, on Qin Xizhen's contract, if several of them decide to sign a contract to join the Tianxing platform, then the combined cost of everyone is only 500,000. This also includes the purchase of digital music rights, which is a world away from the two million they thought the lion would open his mouth, which is simply unacceptable.

Qin Xizhen glanced at the other party and said with a smile, "If you want to sell songs, then we will talk about selling songs later, the cost is only the cost of purchasing digital rights, and your advance payment through third-party channels such as radio stations, when you earn money through the platform, it will be deducted from this money." So what's the difference between 500,000 and the 2 million you proposed before? If you want 2 million, yes, I can give you 2 million in advance, but the proportion of the above share will be changed, from you to 30 percent, deducted from 15 percent, how about it? As long as you nod your head, I will immediately ask Chen Muyi to pay 3 million. More than a million, when I personally make friends with you. ”

"Needless to say!" Zhang Shuren was the first to say, "I believe in Miss Xizhen...... I'll sign it!" This is almost taken away by Qin Xizhen's charm.

Wang Lei and Zhao Pu also nodded.

In the end, Wang Zhitong probably felt that he was unable to support himself, and it was indeed difficult to break through from Qin Xizhen, even those few radio contracts, he thought to himself that he was independent to build a similar platform, and he couldn't take it down, it must be something that a character of Qin Xizhen's level and the size of such a tandem platform could only be achieved.

And if he takes real money, but suffers a loss in the future in terms of the sharing ratio, will he collapse in his mentality.

After everyone nodded and signed, Chen Muyi nodded slightly, he wanted to conquer these people, not to mention all kinds of tactics, it was still protracted, and he couldn't catch them all. But as soon as Qin Xizhen came forward, a few axes were quickly chopped down, and they were all served in one pot, this is Qin Xizhen's reputation.

When the matter was settled, Wang Zhitong said to Zhang Shu in private, "I really don't know what this Qin Xizhen thinks, piracy is attacking cities and lands in the computer field, everyone knows that you don't need money to listen to songs online, and if you want to buy digital music copyrights, you just take the money and go to waste!"

Zhang Shuren smiled slightly, and there was still a shadow in his eyes when he sent Qin Xizhen away, "It doesn't matter, at least this money is not an advance payment, it's just a dispensable new concept, take a little bit and count it." The most important thing is that you see her radio contract, this road can be taken, we can receive the license fee for these channels in the future, this is also a road. And someone is helping us to charge, why not?"

Wang Zhitong nodded.

......

After Chen Muyi came out, Qin Xizhen called Cheng Ran.

The tone on the phone was relaxed, and he smiled, "It's done, it's over." ”

Cheng Ran smiled, "You are fishing bait, using a similar third-party channel to get the digital music copyright." Chen Muyi said that you have a radio station song license contract, how did you get it?"

Qin Xizhen smiled, "You can guess it, otherwise where would my money go?"

Cheng Ran thought for a while and said, "Is it to connect with the radio station, sponsor the golden song list, and then you have to set up the songs, and then agree with the radio station on the usage fee of these songs, and set up a few contracts?

Qin Xizhen didn't answer, and hummed a song over there, Tian Lai.

Qin Xizhen's act of forming Tianxing Music is not a complete night march, it is definitely impossible to be completely airtight, it is inevitable that it will be known by the industry, and someone will definitely follow her, but the fog of Qin Xizhen's arrangement will definitely lead later generations into the ditch.

Because I couldn't have imagined that Qin Xizhen's so-called third-party channels and the like were divided into smokescreens, and finally the musician's digital music copyright was stored in his hands. If you follow Qin Xizhen step by step, you will fall into the cage of a war of attrition.

Even if the others in the back understand Qin Xizhen's approach, the general trend has gone.

In business, Qin Xizhen's head is not much lower than her musical talent.

Of course, the main reason for all this is that she is convinced of Cheng Ran's idea.

This idea is only useful in this era.

After all, if you really buy digital music copyrights on such a large scale, it will only be like Zhang Shuren's opinion, just take the money and waste it, and whoever does it is wronged.

But who would have expected that just when piracy has beaten the genuine music market to the brink, and it is even more combined with the Internet to destroy the Chinese music scene, the mobile Monternets CRBT business will be born.

As soon as CRBT appeared, the mobile company stipulated that all music provided by content service providers must be authorized by the record company, and once this turning point came, Qin Xizhen was holding a nuclear bomb in his hand.

Through the mobile phone, Cheng Ran listened to Qin Xizhen humming a whole song over there.

The overhead is full of stars.

A new moon is like a beautiful woman.

Qin Xizhen, a witch destined to set off a bloody storm in the rivers and lakes, said, "Is it good?"

Cheng Ran nodded, "It's not bad." ”