Chapter Eighty-Three: A Bold Plan

Because there are a lot of things to do these days, Jiang Yue doesn't have time to accompany her parents during the day, so this task will be handed over to Zhaozi and Xu Na. Jiang Yue went to work in the morning, and Xu Na had already come to Jiang Yue's house at this time.

After Jiang Yue's parents had breakfast, Xu Na drove them to Dengzhou tourist attractions. Dengzhou is a tourist city, with four 5A-level tourist attractions and eight 4A-level tourist attractions.

Jiang Yue was busy all day, and she didn't have time until after work. In the evening, Shi Xiaoran arranged to invite Jiang Yue's parents to dinner, and after dinner, he invited them to the bar to sit down.

Jiang Yue's parents are also in their forties, and they have just entered the middle-aged world. Because they have lived in the countryside for a long time and their own economic conditions are not good, they have been living a relatively poor life.

They have never been in these places with red lights and willows, and they are very uncomfortable with this environment.

At half past nine, Jiang Yue performed on time, and looking at her son who was jumping and jumping on the stage, Jiang Yue's parents were stunned. They never knew that their son was a resident singer, and they didn't expect their son to be so talented.

When Xu Na introduced Jiang Yue to them that she could earn at least one or two thousand a night, and three or four thousand at most times, their eyes widened, and they didn't expect Jiang Yue's income to be so high now.

It is really hard for my son to work outside during the day and to be a resident singer at night. He paid too much for this family, which made Jiang Yue's parents very distressed.

On the second morning, Xu Na took Jiang Yue's parents to continue playing, and after lunch, she took them to Jiang Yue's company to see Jiang Yue's working environment.

Looking at the magnificent office building, and then seeing Jiang Yue's office environment, they also knew that Jiang Yue had taken the position of deputy general manager, and Jiang Yue's parents were proud of their son.

Yang Jingyi heard that Jiang Yue's parents came to the company, so she took time to chat with them for a while, and warmly asked them to sit in the company for a while, and she came to invite Jiang Yue's parents to dinner in the evening.

Originally, Ji Teng arranged dinner tonight, but Jiang Yue had to call Ji Teng to push it off. In the evening, Yang Jingyi invited her to dinner, and Huang Yinglong and Mr. Lu came forward to accompany her.

After dinner, they agreed that Mr. Lu would have a treat tomorrow night, and Huang Yinglong would have a treat the night after tomorrow.

For several days, Xu Na and Zhaozi accompanied them to visit tourist attractions and eat special snacks in Dengzhou City, and in the evening, everyone took turns to invite guests to eat different foods.

After a few days of understanding, Jiang Yue's parents completely put their minds at ease, their son is very good, every penny he earns is very clean, and he does not lose his personality and dignity.

You can get three or four hundred thousand yuan a year, or even more. Being a resident singer in one night can also earn one or two thousand, which they didn't expect at all.

Xu Na and Zhaozi, including Shi Xiaoran and Ji Teng, all bought them new clothes, and they couldn't do it if they didn't want to. They have been dressed fashionably these days, and after being decorated and dressed, Jiang Yue's parents are also much more energetic and look much younger.

Especially Jiang's father, seeing that Jiang Yue is mixing so well now, all the pressure in his heart has disappeared, which is also very helpful to his physical recovery, and people live with mental strength.

Originally, they were going to stay in Dengzhou for three or four years and then go back, but Jiang Yue just didn't let them go, and insisted that they stay for a few more days before going back. Ten days later, they said that they would go back, and Jiang Yue had to promise her parents.

The night before leaving, Jiang Yue called Chen Chong and his wife and Aunt Mei over for a meal with their parents. Aunt Mei chatted with Jiang Yue's parents very speculatively, and left each other's contact information.

Jiang Yue's parents wanted to take a long-distance bus back, but Ji Teng insisted on arranging a car to send them back. Because people buy them too many things, it is really inconvenient for them to take the car. Ji Teng arranged for the driver to drive them home, and Jiang Yue and everyone kept sending their parents to the highway intersection.

After work in the afternoon, Jiang Yue wanted to go home and cook a meal. He had eaten in the restaurant every night for the past ten days, and he felt tired of eating.

He cooked some porridge, then fried two dishes, and as soon as it was ready, Xu Na came over.

"Xu Na, have you eaten? If you haven't eaten, sit down and eat together. ”

"Where am I going to eat at this point?" Xu Na sat down to eat unceremoniously.

"Is there anything going on with you?" Jiang Yue asked her.

"Your mother told me before she left to leave you in my care, and she also said that I would be her daughter-in-law. ”

"Poof"

Jiang Yue couldn't help but squirt again, he didn't know if Xu Na was making something out of nothing or if her mother really told her like this.

"Why, don't you believe it? I still have a recording to prove it, and I don't believe I'll show it to you. Xu Na was about to turn on her phone.

"Grandma, can't I believe it?" Jiang Yue hurriedly stopped her.

"Your mother also said that she wants to hold her grandson, when are you going to marry me?" Xu Na was not shy at all, she dared to say anything.

"Stop, the more you talk, the more unpleasant you become. Jiang Yue hurriedly stopped her.

Xu Na is out today, she officially confessed her love to Jiang Yue, and she just wanted to marry him. As a result, Jiang Yue didn't accept the offer at all, which made Xu Na very disappointed.

"Jiang Yue, am I not worthy of you?" Xu Na was a little aggrieved, she put down her chopsticks and stopped eating.

"You eat first, we'll take the time to discuss this matter, and we won't talk about it now. ”

Listening to Jiang Yue's words, she could discuss it in the future, Xu Na was in a slightly better mood, and then continued to eat.

"How many points is the stock?" Jiang Yue has been busy these days and has no time to look at it.

"A little more than four thousand eight hundred, do you think there is still room for improvement?"

Jiang Yue hesitated for a moment and then said: "There shouldn't be much room for growth, people can't be greedy, it's best to accept it when they see it." ”

"I know what to do, and I'll throw them all out when the time is right. Xu Na nodded.

"How much will we probably make by throwing it out now?"

"More than 12 million. Xu Na said excitedly.

"I'll give you a suggestion, if it rises to the 5,000 mark, you will shoot immediately, and don't regret it if it rises to 6,000 points in the future. If you've been wandering up and down like this lately, you should also make a move as soon as possible, and don't hesitate. I've never seen so much money in my life, and now I can stop it. ”

Jiang Yue gave advice, Xu Na nodded frequently, she obeyed Jiang Yue's words.

Due to the fact that the company's own brand clothing will be listed in more than two months, Jiang Yue has been very busy recently, and various activities have emerged in an endless stream, especially to do a large-scale event to cooperate with the company's press conference.

"Jiang Yue, the company is preparing to officially launch the clothing to the market on November 30, and needs to plan a large-scale event to cooperate with the press conference, and you come up with a set of plans as soon as possible. Lu Li presided over the meeting, and at the meeting, he made demands on Jiang Yue.

"Mr. Lu, I will come up with a plan as soon as possible, there are still more than two months to go, and it is still too late. I've been thinking about this plan for the past few days, and I want to do some big plans and promotions. ”

"Okay, you can talk about your thinking first. ”

"Some time ago, we made a 100-store plan, and now we are implementing it. Dengzhou City opened 18 stores at once, and all of them are under renovation. We can start the promotion seven days before the launch......"

Jiang Yue gave a general idea of his thoughts, Lu Li and Yang Jingyi thought that Jiang Yue's plan was very bold, and although there was a certain risk, it was worth trying.

After the meeting, Jiang Yue immediately convened a meeting of all the personnel of the planning department. After this period of survival of the fittest, there were still fourteen people left in the planning department, but Jiang Yue did not continue to recruit new people. Now the work efficiency of 14 people is more efficient than the previous more than 20 people, and the results are remarkable.

"On November 30, the company's clothing was officially launched, and this time it was mainly winter clothing. In order to build a brand, let people know our brand quickly, understand our brand, and try on our clothes, we have to come up with a decent plan. We worked together to complete this project, and this plan should be done from a diversified perspective, and I already have some ideas......"

The meeting lasted a whole afternoon, and Jiang Yue took out her ideas to discuss with everyone, and then came to plump and perfect it. Everyone expressed their opinions and discussed until eight o'clock before the meeting ended. In the evening, Jiang Yue invited everyone to dinner, of course, at public expense.

Five days later, they came up with a complete plan that was both original, practical and bold. Jiang Yue reported the plan to Lu Li, and they reviewed it first, and Lu Li was frightened by Jiang Yue's plan.

A brand that has not yet been put on the market and is not well known will have to invest 120 million yuan in upfront publicity expenses all of a sudden, which is not something they can say at all.

Lu Li held another meeting with Jiang Yue's team to discuss the feasibility, and in the end he was impressed by Jiang Yue's bold and meticulous plan. If the benefits of the plan are immeasurable, Lu Li decided to take the plan to the board of directors for discussion.

At the meeting of the board of directors, all the directors were frightened by Jiang Yue's planning copywriting, and everyone was also amazed by his copywriting.

This is not a big deal, and it requires a lot of investment. The directors held a meeting for a full day, and there was only one content of the meeting, which was to discuss Jiang Yue's set of copywriting. Jiang Yue also participated in the meeting, in which he clearly expressed his views, and he also made a rigorous analysis of various pros and cons, and everything had to be said by the data.

Jiang Yue answered all kinds of questions raised by the directors and senior executives, and finally the board of directors approved Jiang Yue's plan.

The content of the copywriting formulated by Jiang Yue is relatively cumbersome, and there are too many things involved, and now the time is tight and the task is heavy, so it must be implemented and docked as soon as possible.

Jiang Yue's plan first has a plan to endorse celebrities, and requires a first-line traffic star to be the spokesperson, because the fan economy is very important now.

This requires choosing a star to be the endorsement, first of all, to negotiate the endorsement fee as soon as possible, and then to make the endorsement advertisement as soon as possible according to the artist's schedule. At the same time, it is necessary to deal with the self-media and find some good platforms to launch advertising.

The products should also be stationed on some e-commerce platforms and operate online stores. Jiang Yue's planning is carried out online and offline simultaneously, and he adopts bombardment propaganda, all-round and multi-angle publicity. He wants exposure, and he wants more people to know the brand and remember it at once.

The initial positioning of the product is aimed at young and middle-aged people, so the choice of advertising is also very important, and Jiang Yue focuses more on online advertising.

The whole plan Jiang Yue is in line with the minimum cost to make the maximum advertising effect, all of which must be carefully calculated.

In order to motivate everyone to efficiently complete all aspects and details of the plan, Jiang Yue first applied for a bonus of 500,000 yuan from the company to distribute it evenly to everyone. At the same time, he also promised that once the effect of the press conference meets expectations, another million bonus will be given to everyone.

Everyone in the planning department was as excited as they were fighting chickens, which was too tempting for them, and everyone's enthusiasm was mobilized.

There was no need for Jiang Yue to command and arrange at all, everyone performed their duties, cooperated closely, and all of them devoted themselves to intense work. For several days in a row, the planning department worked until 10 p.m.

Jiang Yue went to the bar at nine o'clock, and when he came back after the performance before ten o'clock, he invited everyone to dinner, and the time was full every day.

Remember the permanent address of the upstart in the workplace