Chapter 152

One million views per set.

"Dead People Can Talk" obviously did not reach this level of phenomenal web dramas.

But......

This drama has a tendency to become a phenomenal web drama.

But.

Then again.

The publicity of "Dead People Can Talk" can't keep up with the existing popularity of this show at all.

And the promotion will greatly lower the ceiling of this drama.

makes "Dead Man Talk", which obviously has a chance to become a hit, and the final result is very likely to be a small fire.

Although, on the scarf.

After the topic of #"Dead People Can Talk" score# fell off the hot search list, there was #"Dead People Can Talk" second case# to continue the popularity of this topic.

But, that's not enough.

Far from enough.

Not to mention anything else, after "Scorching Youth" in the same period was broadcast yesterday, there were three topics on the hot search list at the same time.

But even so.

"Hot Us" can only be regarded as a fire drama, not a phenomenal TV series.

What is a phenomenal TV series?

First of all, in terms of playback, 10 million views per set is at least.

And also......

In the heat.

It has also reached the point of arousing heated discussions among the whole people.

And this year, as of now, there is only one TV series that can be called a phenomenal TV series, that is, the costume drama broadcast during the summer vacation - "Daxia Fenghua".

On the pod rating network, the score of "Daxia Fenghua" is 8.9 points, which is not as high as "Dead People Can Talk".

It stands to reason.

"Dead People Can Talk" has the potential to become a phenomenal fire drama.

However, due to the subject matter and publicity, it can only become a luxury.

............

Kiwi HQ.

Office of the Director of the Film Acquisition Department.

Director Qi looked at yesterday's broadcast volume report, and frowned tightly.

"Why did the data of "Scorching Youth" drop so much?"

This is evident from the table.

Yesterday, the 12-hour broadcast volume of the drama "Scorching Youth" dropped from more than 3 million to less than 3 million.

It's down almost 25%.

In terms of audience stickiness, "Scorching Youth" fell even worse.

"Scorching Youth" has been broadcast to the twenty-fourth episode, which can be regarded as the middle and late stages of the plot.

At this number of episodes, the stickiness of the audience will generally remain at a high number.

Because I don't like to watch it, I basically abandoned the show in the first few episodes.

And those who choose to chase and watch, since they have already chased so many episodes, they generally will not give up the drama easily.

So......

The audience stickiness of "Hot Youth" is stable at about 90% every day.

But, yesterday, this figure plummeted to 50 percent.

It's an avalanche.

"Xiao Ke, is there something wrong with the plot of "Scorching Youth"?" Director Qi asked with a headache rubbing his eyebrows.

The audience is so sticky, there is no other possibility, it can only be a problem with the plot.

Xiao Ke nodded, and said in a weak tone, "I've been chasing "Hot Us", but yesterday's plot is too ......"

"Hot Us" is a youth struggle drama.

It mainly tells the story of a group of young male protagonists in their early twenties, who work hard in the workplace after entering society from school.

This period of confusion and hesitation from school to society has been experienced by many people, so it can resonate with many audiences.

This is also the reason why many viewers like to follow this drama.

But......

The plot that was updated last night ushered in a scolding from the audience.

In this drama, the heroine is interning at a design company.

The heroine's top boss is a bald and greasy middle-aged man.

In the plot that was updated last night.

The balding middle-aged man took the heroine to talk about business.

During the banquet.

The bald middle-aged man asked the heroine to block the wine for him on the grounds that he was not strong enough to drink.

And then.

The business was negotiated, but the heroine was also drowned unconscious.

On the dinner table.

The bald middle-aged man looked at the heroine who was drunk into a puddle of mud, and he was vicious.

In the hotel, the bald middle-aged man conducts all kinds of inappropriate behaviors for children to the female protagonist.

Just when the bald middle-aged man was holding a gun and preparing to drive straight in.

The heroine's best friend arrived in time to stop the bald middle-aged man's behavior.

This plot.

The screenwriter may not have much life experience, or he has too much life experience, thinking that as long as the heroine is not penetrated by success, it is nothing.

But......

In the eyes of the audience, it is more disgusting than eating flies!

The bald middle-aged man did not succeed in penetrating the heroine, but, except for the last step, the bald middle-aged man did almost everything else he could do.

Even the bald middle-aged man took fruit photos of the heroine, don't think about how many disgusting plots will appear in the follow-up because of those fruit photos.

It's not feeding poison anymore, it's stuffing into your mouth.

Thereupon.

After this episode was broadcast, nearly half of the audience was disgusted and abandoned the show.

And the rest of the audience was also in their hearts.

In the opinion of some viewers.

In that plot, it is better to directly let the bald middle-aged man give the female protagonist through.

This will at least attract some minotaur fetish viewers.

If you are doing this, you are not a person inside and out.

............

In the office of the director of the film purchasing department.

Director Qi let out a long sigh, "This poison point is really too big!"

Xiao Ke nodded like a chicken pecking rice next to him, "Well, this plot makes me have no desire to chase down." ”

If the heroine's boss is a woman, or the unspoken rule is not the heroine but the male protagonist, Xiao Ke may look more energetic.

However, at present, Xiao Ke really can't accept this plot.

Director Qi spoke, "It's up to the crew of "Hot Youth" to deal with the follow-up, if it's inappropriate, it is estimated that this drama will be cold." ”

If "Scorching Youth" cools down, the biggest loss will undoubtedly be Shonan Satellite TV, which bought the star broadcast rights of this drama.

This is followed by Penguin Video and their kiwi fruit.

And Director Qi, as the director of the film purchase department, was the one who introduced this film at the beginning, and it is estimated that she will have to bear part of the responsibility.

After a few seconds of silence, Director Qi said, "Let's communicate with the crew of "Hot Youth", let them see if they can delete this clip, it is estimated that it will be difficult for the audience who ran away to come back, but the new audience can't be scared away again." ”

Xiao Ke nodded, "Sister Qi, I'll communicate with the crew of "Scorching Youth" later." ”

Director Qi flipped through the form in his hand.

"Oh, by the way, how is the show "Dead Men Can Talk" now?"

The matter of the drama "Scorching Youth" was put aside for the time being, and Director Qi began to ask about the recent situation of the drama "Dead People Can Talk".

"The numbers continue to rise. Speaking of this drama, Xiao Ke's face was also filled with a smile, "From the premiere to the present, it has been a whole week, and the data of "Dead People Can Talk" have increased significantly. ”

Xiao Ke pushed his glasses, and then said, "Up to now, the average number of views of "Dead People Can Talk" is 1.25 million, the highest number of views of a single episode is 1.56 million, and the 12-hour broadcast volume of the latest episode is 1.04 million. ”

Xiao Ke read out the latest data of "Dead People Can Talk".

Director Qi listened while his eyes swept over the playback report in his hand.

Right now.

The twelve-hour broadcast ranking of "Dead People Can Talk" has jumped from the bottom at the beginning to the fourth place on the table now.

From this playback report, you can clearly see how stable the playback curve of each episode of "Dead Man Can Talk" is.

"The fifth episode has 1.05 million views, and the sixth episode has 1.04 million views, Xiao Ke, you are not wrong with this data, right?"

Director Qi smacked his tongue again.

This is not the first time Director Qi has been surprised by the data of "Dead People Can Talk".

The difference between the two episodes is only 10,000.

If you do the math, you can easily conclude that the audience viscosity is more than 99 percent.

Rounding off is 100 percent!

And......

What's even more terrifying is that the sixth episode is exclusive to members on the kiwifruit platform.

You can only watch it if you have opened a membership.

"Xiao Ke, how many people have opened video members on our platform because of the drama "Dead People Can Talk"?" asked Director Qi.

"I asked the technical department before I came, and according to their statistics, there are almost 500,000 people who have opened video members on our platform in order to catch up with "Dead Man Talk". Xiao Ke replied.

"500,000 ......" a big smile appeared on Director Qi's face, and his tone became excited, "We really have found a treasure!"

Half a million video members.

This harvest is not only the 7.5 million income brought by 500,000 members, but the greater benefits behind it.

"Have you heard the news from the Operations Department about the advertising of "Dead People Can Talk"?"

"Sister Qi, I heard about it. I heard from a friend in the operations department that several large companies are now interested in becoming advertisers of "Dead Men Talk", and the operations department is negotiating, and it is estimated that it will be a huge advertising fee at that time. ”

"Sure enough!" Director Qi said secretly.

Although, at the beginning, the crew of "Dead People Can Talk" signed a gambling agreement with their kiwifruit platform.

With the current broadcast volume of "Dead People Can Talk", the crew is estimated to make a lot of money.

But the kiwifruit platform only makes a lot more money here.

Even, the crew is holding the small head on the side, and the big head is on the platform side.

"I have to say, sure enough, I still make a lot of money by picking up leaks. Director Qi sighed.

Roughly calculated.

In fact, the income of the kiwifruit platform on the drama "Dead People Can Talk" is almost the same as the income earned on "Scorching Youth".

And in terms of playback.

The average number of views of "Dead People Can Talk" is only less than one-fifth of that of "Scorching Youth", and the total number of broadcasts is less than one-twentieth.

Moreover......

The playback data of "Dead People Can Talk" still has a lot of potential.

But in the case of "Scorching Youth", let's avoid this catastrophe first.

"Okay, Xiao Ke, you should hurry up and communicate with the crew of "Scorching Youth". Director Qi spoke.

"Yes, Sister Qi. Xiao Ke replied.

............

Afternoon.

Xiao Ke knocked on the door of Director Qi's office again.

"Xiao Ke, how is the communication with the crew of "Scorching Youth"?" Director Qi asked directly.

Xiao Ke lowered his head and said in a lost tone, "Sister Qi, the side of "Scorching Youth" didn't agree to delete that plot. ”

Director Qi didn't seem surprised, "What did they say over there?"

Xiao Ke recounted the situation at that time.

At that time, after leaving Director Qi's office, Xiao Ke made a phone call to Director Zhang of the crew of "Hot Youth".

It needs to be mentioned here that the director of the drama "Scorching Youth" is also the screenwriter of this drama.

This one-person simultaneous director and screenwriter is not uncommon in the entertainment industry.

Xiao Ke: "Director Zhang, after the broadcast of "Hot Youth" last night, I received a lot of negative comments on the Internet, you should know. ”

Director Zhang: "That's it?"

Xiao Ke: "Netizens are very disgusted by the plot of the heroine being molested by her boss, saying that they are very uncomfortable with such a plot. ”

Director Zhang: "No, no, no, there really are people who still have a mental cleanliness habit these years!"

Xiao Ke: "Director Zhang, now the data of this drama has declined seriously, so we suggest that you make appropriate deletions and corrections to that plot!"

Director Zhang: "Are you teaching me to do things?"

Xiao Ke: "......"

......

"Sister Qi, I really can't communicate with that Director Zhang. ”

In the office, Xiao Ke cried to Director Qi.

Director Qi patted Xiao Ke on the shoulder, "It's okay, Director Zhang is like that, don't care too much." ”

Xiao Ke wiped his tears, "Sister Qi, the drama "Scorching Youth" ......"

Director Qi sneered, "Since that Director Zhang is still holding a shelf to save face in this situation, let him fend for himself." ”

Before, if "Scorching Youth" was cold, Director Qi might have panicked a little.

But now, with the drama "Dead People Can Talk", Director Qi is not panicked at all.

"Scorching Youth" suddenly died and cooled down, and Director Qi will definitely be held responsible.

However, Director Qi picked up pearls from the sea and picked up the fine drama "Dead People Can Talk" with a score of 9.1 from the garbage heap, which created extremely high profits for the platform, and Director Qi will definitely be praised above.

In this way, Director Qi can be regarded as making up for his mistakes, and he has lost nothing at all.

"If "Scorching Youth" doesn't delete that plot, it's only a matter of time before it cools down. Therefore, next, our focus is on the drama "Dead People Can Talk", and strive to make this drama a signboard of our platform. ”

Director Qi's eyes were scorching, his eyes were sharp, and his whole person became extremely capable.

"Xiao Ke, I'll arrange a few things for you. ”

"Sister Qi, you say. ”

"First, talk to the operations department and ask them to change the positions recommended by the banner on the homepage for "Dead People Can Talk" and "Scorching Youth". ”

"Yes!"

"Second, spend money to find some self-media marketing accounts, and some well-known big Vs, and let them blow the drama "Dead People Can Talk". Remember, let's tout a little more naturally, not too deliberately, and not too pompous. ”

"Yes!"

"Third, isn't a variety show called "Ordinary Life" on our platform still being recorded, let them invite the main creative team of "Dead People Can Talk" as guests in one issue to increase the popularity of "Dead People Can Talk". ”

"Yes!"

............

Jingle bell~~

The doorbell rings.

Jiang Shu, who had just woken up in a daze, got out of bed and opened the door, and saw Wang Youwei standing at the door carrying a bunch of snacks and fruits.

Seeing Jiang Shu, Wang Youwei laughed and spoke.

"Jiang Shu, you have a new announcement!!" Recommended reading: "Reading File 2013"