Chapter 167: To be conquered

Ninety-six years of joint venture, it took only three years, the agent introduced "Resident Evil", "Might and Magic", "Heroes", "Homeland" and other more than 200 well-known games at home and abroad, and now to be the largest game publisher in China, Zhonghai Yubi Software Company, not long ago experienced a personnel turmoil.

In the process of the company's expansion to North America and Asia through the proposal of the French headquarters, Yili lobbied the senior management to abandon the establishment of an Asian center in Japan, where the game industry is more mature, and set up an Asian center in China, where the reform and opening up economy is developing rapidly.

Geely, the vice president of the production department of the French headquarters in China, left and returned to France, which means that although he was in charge before, he was only responsible for marketing and distribution, and Ge Ling, who was only in charge of game production, has truly achieved the two powers of marketing and production back in his hands.

In the office room of the Zhonghai Equatorial Hotel, Ge Ling sits on a large chair in the hotel, obliquely looking out the window at the scenery of Zhonghai, a French woman of nearly 40 years old, with short hair close to the scalp, wearing a pair of narrow-framed glasses, always dressed simply, with a slender body, sometimes giving people the feeling of a nun in temperament, rather than the top executive of the world's most famous game company in China.

She graduated from the École Nationale Supérieure des Beaux-Arts in Paris with a degree in public art, then studied economics, then worked as a nurse in a hospital, then joined Médecins Sans Frontières (MSF), and later managed rescue teams sent by the organization to Lebanon, West Africa, Syria and other places.

Underneath the seemingly weak appearance, he actually has far more energy and willpower than ordinary people imagine.

As the pioneer of Yubi company in China, Ge Ling, who was unwilling to just work for the French headquarters from the beginning, quickly expanded the Chinese company, but the French headquarters also sent the vice president Geely in order to restrain her, and controlled the core production department, and handed over the reins of the horse horse to expand the market in her hands, the French headquarters means very clearly, you are responsible for the external situation, how to expand outside into a pot of porridge, we don't care about you, but for a game company, the production department with a large internal weight can't let you buy people's hearts, let alone have your faction。

But in China's fast-growing market, Ge Ling was invincible, and her prestige reached its peak, and in the end, Vice President Geely could only be forced to retreat, and now is the moment when she begins to gather supreme power and be truly crowned.

She has never been a person who likes to be checked and balanced, and now that China's fast-growing economy and hardware and software markets are rapidly changing, Ge Ling has discovered a new continent that needs to be conquered, which will be the territory for her to display her ambitions and gallop to the fullest.

Now that the brief celebration of power and victory has come to an end, Ge Ling still needs to carry her will through.

Secretary Lu Ying knocked on the door and put a stack of reports on her desk, although she is the top Asian executive of a famous game company, Ge Ling is not keen on games, she is only keen on management, only keen on conquest, many multinational companies are used to using email to handle affairs, and she still prefers traditional reports. The report is the affairs of the personnel department, the production department, and the distribution department.

Watching her look at the reports, next to the approval documents with the pen in her hand, Lu Ying said in fluent French, "Your new office, that is, the former Mr. Geely's office, has been renovated according to your opinion, and the construction has been completed, you can choose a time to go to China Resources Times, but are you sure that you will really not add more offices?"

Zhonghai China Resources Times Building 17th floor ten network games, massively multiplayer interactive games, community games, is likely to become the mainstream in the future, we can actually break away from the headquarters, take our own way. But Geely is a heavy game fan and producer, and he's too traditional to stick to the path of single-player games, and he will turn a deaf ear to my words, in fact, he is more likely to be dismissive in his heart. Otherwise, in fact, this CQ's pioneer will be occupied by our Zhonghai Yubi. ”

After a pause, Ge Ling said, "What do you think the future of the game Spiritual Domain will be?"

Lu Yingdao, "The problem with stand-alone games in the past is that there will be a high degree of popularity when they start to sell, but any game has a game lifespan, which ranges from a few hours to dozens of hours, and generally can play hundreds of hours of games, which is a high-quality product." But for a player, it's also the end of the game's life. They will like the new and hate the old, and they will start to play games that are more new and bring them more freshness.

However, online games are different, the attraction is the interaction, and the real person on the opposite side of the computer competition, and this interaction will produce viscosity, the user's game time will be greatly increased, the most terrible thing is that this subverts the traditional stand-alone game can only earn money once a hammer trading method. By clicking cards, the game can receive a steady stream of money from a growing user base. This was previously unimaginable. ”

The right-hand man cultivated by this strong woman said solemnly, "I have seen many small companies grow because of a game before, so CQ should be no exception, and the game will bring them unexpected and rich profits." ”

Ge Ling nodded, "Your thoughts on the Spirit Realm game are roughly the same as mine, and now there are people who have taken the path I once thought of, but fortunately, CQ you have investigated, this is a small company with a small volume and small software, and we have the necessary distribution channels for them at present, after all, this is also a unique channel." I believe that at this time, there is no company in China that can compare with our huge channel network. And these are the blood supply paths that this small company needs to grow now. ”

Ge Ling pointed to the document on the table that she had never signed and approved, "Why did I suppress their payment and make their blood supply poor? It used to be 400,000 a month, but now it is 600,000 a month, and it may be 800,000 in the future." It can reach more than one million in two months, and we pressure them for two months at a time, and this more than one million is also a very important amount for their current growing server pressure, and they must be very uncomfortable. But such obstacles must be created......"

"Because of the agreement signed between Vice President Yang and them before, I think it should be changed. ”

A pair of eyes behind Ge Ling's narrow-rimmed glasses, slightly squinted, turned out to be a little ...... Kind.

"Thirty-three percent of the share, but we almost support 90 percent of their channels. The contribution of Yubi to them is huge and pillary. It also means that it is important that without our support, they would have died. ”

"So taking this as a problem, we need to adjust our strategy, we have no experience before, so we still stick to the old vision, and now I think we need to get 70% of the share, not too much, right? This can also be a conventional reference for us to do similar distributions in the future...... Then in the future, Yubi's income in this gold mine will also rise, even exceeding the traditional line of our own distribution agent. ”

"At the same time, we can actually get a part of them. In this way, CQ will become our partner company. Then the foundation for our own online game production is settled. In the future, Yubi will take this road, and we will integrate such a team in advance. ”

Lu Ying looked at this woman who held the power of life and death. reacted, and his eyes lit up.

It turned out that his boss was trying to go farther and bigger, and he was looking out for the iron fist of conquest from the small company that was currently in Rongcheng but had dug up a gold mine, which was no different from the famous Chinese idiom "Huaibi Qi Sin".

A company that is about to grow profitably because of a graphic mud game, in fact, in terms of the size of Yubi, it may not be that important.

However, in terms of Ge Ling's overall strategy for the new Yubi under her control, this represents a new and unique future.

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(First update.) )