The ratings of the last two episodes of "The Masked Singer" on Yanjing Satellite TV are 0.8 and 0.75 respectively. Although such ratings are not at the bottom of China, they are relative to the ratings of 2.1 in the first issue. This kind of rating is naturally a hit on the street. All this is naturally inseparable from the strong competition of "The Voice".

Yanjing Satellite TV.

Looking at the ratings of these two consecutive episodes, Feng Fei said disappointedly: "We were completely defeated by Lin Yang in this show. "The Masked Singer" is ruined. But we have to do everything we can to get us back in the spotlight. “

Chang Qing looked at the ratings and the ratings news about the headlines of "The Voice" and said: "Since this Lin Yang doesn't make us feel better, why should we pay attention to feelings." Let's break it all out!"

Listening to Chang Qing's words, Feng Fei was puzzled: "Director Chang, is it possible that you still have a good way to deal with Lin Yang and a good way to increase ratings." “

Chang Qing glanced at the recent news about Lin Yang and said: "Although there is no way to re-improve the ratings, there is a way to make Lin Yang feel bad." “

"Make Lin Yang feel bad!"

Feng Fei asked, "Director Chang, what do you mean by this?"

Chang Qing said: "This Lin Yang has made the ratings of Yanjing Satellite TV's "The Masked Singer" decline so much. I can't make him feel better. Isn't the movie "Crazy Stone" invested by Lin Yang ready to be released on the 11th slot? ”

After listening to Chang Qing's words, Feng Fei asked puzzledly: "This is about "The Last Soldier" and "Crazy Stone" The film schedule has come out. According to this row of films, Lin Yang is more than lucky. We don't have a movie to compete with Lin Yang, so what else should Director Chang do?"

Chang Qing said: "This is far from enough, while I squeeze out Lin Yang, I also want to take the opportunity to give away heat." “

"What a rub method, Director Chang. ”

......

After watching the promotional plan of "The Last Soldier", Chang Qing thought that this movie is definitely a hit today, why not use this movie to hold a topic program about veterans. While promoting this movie by the way, you can also give away some heat. Chinese film and television will definitely not reject themselves.

Although the show can only be held for one or two episodes due to the topic, Chang Qing thinks that it is enough to squeeze Lin Yang's "Crazy Stone".

Look at the rough design plan of Evergreen. Feng Fei said: "You mean that we took advantage of the popularity of the publicity of "The Last Soldier" to temporarily hold a program about veterans on our Yanjing Satellite TV. Cooperate with Chinese film and television to stop Lin Yang. “

Feng Fei said: "Yes, since Lin Yang has made us feel bad, don't blame us for being ruthless." Originally, I was just thinking about it, but I felt that it was necessary to implement it. I'll talk about Chinese film and television personally. I think with the popularity of "The Last Soldier", our ratings should be able to make a reversal. “

After listening to Chang Qing's words, Feng Fei said: "Chang Qingjian, the station fully supports your plan, even if there are only one or two issues, but as long as it can make Lin Yang uncomfortable, it is worth it, our Yanjing Satellite TV is not just being ridden on the head." Since Lin Yang has competed for our show. Then let's take the opportunity to promote the film of his opponent. ”

In the end, under the design of Evergreen, the program plan finally came out. The new name of the program designed by Yanjing Satellite TV is "I am a Veteran", which mainly tells the life of some retired veterans, and I hope to invite some program guests later. To put it bluntly, this is also a promotional event for "The Last Soldier".

While promoting this movie, Yanjing Satellite TV is also preparing to give away the popularity of "The Last Soldier". Although this show can only be held with the popularity of "The Last Soldier". But as long as "Crazy Stone" can hit the box office, it is enough.

Chang Qing came to Chinese Film and Television with a detailed planning plan, and Shang Jia personally received the director of Yanjing Satellite TV.

Then Yanjing Satellite TV showed a detailed mat plan.

After watching the program plan and Changqing's introduction, Shang Jia said suspiciously: "Yanjing Satellite TV wants to help us promote "The Last Soldier" for free? “

"Yes, Mr. Shang!"

After seeing that Shang Jia was a little puzzled, Chang Qing said: "Mr. Shang, don't get me wrong, we don't have any other purpose, we just want to promote "The Last Soldier" and give away the popularity of this movie. ”

After listening to Chang Qing's words, Shang Jia also figured out that the ratings of "The Masked Singer" hit the street, which greatly damaged the reputation and status of Yanjing Satellite TV, all of which were given by Bai Linyang. When Yanjing Satellite TV promoted "The Last Soldier", while giving away its own popularity, it could also take the opportunity to suppress "Crazy Stone" invested by Lin Yang.

After understanding Changqing's thoughts, Shang Jia was very much in favor, because this can be said to be a win-win situation for Chinese Film and Television and Yanjing Satellite TV. This kind of publicity will definitely give everyone a deeper understanding of "The Last Soldier". In this way, the publicity can completely crush "Crazy Stone" without spending much money.

Chang Qing went on to introduce that the program co-produced by Yanjing Satellite TV and Chinese Film and Television plans to broadcast two episodes, and the name is "I Am a Veteran" to promote the focus. Some veterans and the actors of "The Last Soldier" were invited to co-produce and participate in the production. The main thing is to make "The Last Soldier" known to everyone.

After listening to Chang Qing's introduction, Shang Jia agreed: "Director Chang, your proposal is good, do I think it's very interesting?" Lin Yang is now our common enemy, and we should indeed cooperate to deal with him together. As long as we can hype up the IP of "The Last Soldier", I think this show should be beneficial to your Yanjing Satellite TV, and it should also be able to kill Lin Yang's sharpness. “

After listening to Shang Jia's praise for the plan of this show, Chang Qing said: "Mr. Shang, I think we have nothing to do with this show." We at Yenching Satellite TV have ready-made stage and production staff, and you are responsible for the recruitment of guests and personnel. In the case of the production cost of the show, we will each have half of the cost. “

"No problem, I think we can issue a joint statement of cooperation right away," Shang Jia said. “

......

Then Yanjing Satellite TV and Hehua Film and Television published a program introduction about "I am a veteran" on their respective Weibo accounts.

The promotion of the show is to find some retired veterans and the participating stars in "The Last Soldier" to jointly tell the real life of the barracks and the spirit conveyed by "The Last Soldier".

Netizens began to discuss this show cooperated with Yanjing Satellite TV's main Chinese film and television.

"This can be there. I've always wanted to know about military life in the barracks. It just so happened that this show could satisfy my curiosity. ”

"Hehe, Yanjing Satellite TV, this is a drunkard, not drinking!"

"It's Yanjing Satellite TV again, it seems that Yanjing Satellite TV was abused by Lin Yang not bad enough, and even joined forces with Chinese Film and Television to provoke Lin Yang. ”

"Is the production of this show also understandable as Yenching Satellite TV and Chinese Film and Television teaming up to deal with Lin Yang's "Crazy Stone"? But I am a retired veteran and must support this show. ”

"I hope Yenching Satellite TV won't let me down this time.