Chapter 175: Advertising Words
Chapter 175
Ding Ding Dong!
Jiang Shu put his fingers on the keys and tried a few notes casually.
I have to say.
This piano is worthy of being the work of a master.
The sound quality is so good that there are no words to say.
"Brother, I'm going to start. Jiang Shu smiled at Jiang Keke.
Then.
Jiang Shu's fingers gently brushed the keys.
A melody played on the piano that was incomparably simple, but had never been seen in this world.
While playing.
Jiang Shu sang softly.
"Happy birthday to you, happy birthday to you, happy birthday to you, happy birthday to you!"
The lyrics are simple.
But it's beautiful.
Moreover.
This "Happy Birthday Song" is placed on this occasion.
It couldn't be more suitable.
Jiang Keke listened, looking up at Jiang Shu playing in front of the piano, a little star flashing in his big eyes.
And Jiang Shu's brother-in-law is also very cooperative with Jiang Shu.
While clapping his hands rhythmically, he hummed simple lyrics along with Jiang Shu.
Jiang Keke's little face was full of happy smiles.
Side.
Meng Jingru looked at Jiang Shu, who was sitting in front of the piano, and then quietly poked Jiang Zhiyuan's arm, and said with a smile, "Zhiyuan, I think Xiao Shu's insistence on being a star may not be a wrong choice." ”
Jiang Zhiyuan didn't answer, just turned his head and sulked coldly alone.
Didn't say anything though.
But Jiang Zhiyuan had to admit it.
Jiang Shu, who is now sitting in front of the piano and playing, is indeed the most confident moment he has ever seen his son.
Jiang Zhiyuan's belief in letting Jiang Shu go home to take over the company and inherit the family property couldn't help but waver slightly.
Jiang Shu here.
The song "Happy Birthday Song" was played.
Jiang Shu sat back next to Jiang Keke and rubbed Jiang Keke's little head, "Keke, do you like this gift from my brother?"
"I like it!" children are very simple-minded, and if they like it, they like it.
This can be shown from Jiang Keke's smiling face.
Hearing Jiang Keke's answer, Jiang Shu breathed a sigh of relief.
Finally!
Fool this through.
"Brother, what's the name of this song you're playing?" Jiang Keke asked, looking up.
"Happy Birthday Song. Jiang Shu said.
"'Happy Birthday Song'? Jiang Keke bit his finger and said suspiciously.
"Because this song was written by my brother himself, what, does Keke want to learn it?" Jiang Shu asked with a smile.
Jiang Keke nodded his head like a chicken pecking rice, "Well, Keke wants to learn!"
Jiang Keke has many friends who have a very good relationship.
Later, when they celebrate their birthdays.
Jiang Keke was ready to play this song.
I believe her friends will be very happy.
Jiang Keke has such an idea.
And Jiang Shu, in the face of Jiang Keke's request, of course, immediately agreed.
"I'll teach you. ”
Thereupon.
Jiang Shu hugged Jiang Keke to the piano.
Start teaching hands-on.
"Happy Birthday Song" has only four melodies in total, which is very simple.
In addition, Jiang Keke's tutor class has piano lessons, so he has a certain piano foundation.
Therefore.
After a few simple teachings.
Jiang Keke can already get started with this "Happy Birthday Song".
At the same time.
The other side.
The brother-in-law and his wife also began to talk to Jiang Shu's parents about business.
Jiang Shu's brother-in-law, Meng Wenbin, is in the jewelry and diamond business, and the company is in Yingguo.
Because Meng Wenbin has a better relationship with the royal family of Yingguo.
So in the name of the royal family of Yingguo.
Meng Wenbin's jewelry brand is quite well-known in the world.
It is one of the top luxury brands.
"Wen Bin, what business are you talking about when you come back this time?" Jiang Zhiyuan took a sip of red wine and asked.
"It's about finding an agent. Huaguo has a very large jewelry and diamond market, so our company is ready to take a share of this cake and seize a part of the market. Meng Wenbin explained to Jiang Zhiyuan.
"However, your jewelry brand does not seem to be very well-known in our country. Jiang Zhiyuan said.
"That's right. Meng Wenbin smiled bitterly and nodded.
Although their company's jewelry brand is well-known internationally, it is a little unsuitable in China.
There is a gap between the popularity in China and brands such as Boucheron, Cartier, and Van Cleef & Arpels.
Only a part of the top class understands.
"This is also a problem faced by our company, so our goal in the next stage is to open up the popularity of our brand in China through various ways as much as possible. Meng Wenbin has nothing to hide from their company's plans for the next stage.
"So, have you figured out how to do it?" Jiang Zhiyuan asked slowly.
Meng Wenbin shook his head, "Not yet." ”
Jiang Zhiyuan said, "I have some resources to make your jewelry brand appear in major shopping malls, theaters, and subways across the country, do you need it?"
Meng Wenbin asked, "It must be very expensive, right?"
Jiang Zhiyuan smiled faintly, "It's not expensive, it's just tens of millions a day." ”
Meng Wenbin: "......"
Sure enough, he is the richest man in the country, RBQ, RBQ!
This method of placing a large number of advertisements can indeed quickly open up the market.
However, this kind of consumption of advertising costs is not known how long it will take to earn back.
Meng Wenbin is rich.
However, it has not yet reached the realm of Jiang Zhiyuan's not treating money as money.
In fact.
Meng Wenbin's ideal brand promotion model.
It is by word of mouth among the masses.
And this kind of word-of-mouth, a catchy advertising slogan is very necessary.
Meng Wenbin's jewelry brand has an English advertising slogan.
It's called 'Diamond, Infinitely Shining'.
It translates to, 'Diamonds, infinitely shining!'
Sounds pretty mundane.
What Meng Wenbin wants is the kind that is very special, the kind that people can remember immediately after listening to it.
......
The other side.
Jiang Keke, who soon finished learning "Happy Birthday Song", was showing Jiang Shu the birthday gift she had received.
Needless to say, the exquisite bracelet that Meng Jingru gave to Jiang Keke is needless to say.
At first glance, it is the hand of a master.
What attracted Jiang Shu's attention even more was the pebble-sized diamond that was placed in the box and given to Jiang Keke by his brother-in-law and his wife.
Moreover, on the diamond, Jiang Keke's name is also engraved.
In someone else's.
Diamonds are measured in carats. (1 carat = 200 mg)
But for this pebble-sized diamond.
I guess I need to use the unit 'gram'.
I heard that my brother-in-law's house has a diamond mine.
It was a coming-of-age gift from Jiang Shu's grandfather to his brother-in-law.
Really......
Not a rich man, not a door.
It's really the right door!
"Wow, that's beautiful. Jiang Keke picked up the diamond with his small hand, put it in the sun, and looked at the crystal clear diamond, his big eyes full of stars.
Diamonds, the hardest substance in the world, symbolize love and eternity.
"A diamond lasts forever, and a diamond lasts forever. Keke, this diamond can accompany you for a lifetime, but don't lose it!" Jiang Shu said with a smile.
'A diamond lasts forever, a diamond lasts forever'
The distance between the two sides was not far away, so the brother-in-law Meng Wenbin clearly listened to Jiang Shu's words.
Meng Wenbin's eyes lit up.
Then.
got up directly from the chair and came to Jiang Shu, staring at Jiang Shu with burning eyes.
Jiang Shu was uncomfortable stared at by his uncle's eyes.
"Uncle, why do you look at me like this?"
"Big nephew, you repeat what you just said. ”
"I told Keke to keep the diamond and not lose it. ”
"No, the previous sentence. ”
"A diamond is eternal, a diamond is forever?"
"That's right, that's it, where did you hear that?"
"If you haven't heard of it before, that's what I thought. ”
"Great!" Meng Wenbin was excited, "I'll give you 10 million, from now on, this sentence is mine!"
Jiang Shu: "???"
............
After a little understanding.
Jiang Shu understood what was going on.
It turned out that my uncle's jewelry brand wanted to open the market in Huaguo and needed a suitable advertising slogan.
And Jiang Shu said the sentence 'diamonds are eternal, and one will last forever'.
It is very in line with Meng Wenbin's needs.
Of course.
You know, this advertising slogan was rotten in the previous life.
At that time, with one fell swoop, it helped diamond jewelry merchants increase their turnover.
Since the uncle needs it.
Then take it.
Anyway, if you stay here in Jiangshu, you don't need it.
"Uncle, you can use this advertising slogan casually, you don't need to give money!" Jiang Shu waved his hand and said magnificently.
But Meng Wenbin's attitude was also very resolute, "No, this is your intellectual wealth, it can't be free, I must give money." ”
No way.
Jiang Shu couldn't resist Meng Wenbin.
I had to tearfully accept 10 million.
"Brother-in-law, I shouldn't be subsidizing Xiaoshu, right?" However, before sending money, Meng Wenbin still had to ask Jiang Zhiyuan's opinion.
Because, according to the provisions of the five-year contract, Jiang Shu is not allowed to use his family's money and network resources.
"No, but you can't pay him privately, you have to take the company's account. "Jiang Zhiyuan is a little more humane this time.
'A diamond lasts forever, a diamond lasts forever'
Jiang Zhiyuan sipped red wine while savoring this sentence.
As the richest man, Jiang Zhiyuan naturally has a good vision.
He understood.
Meng Wenbin spent 10 million to buy this advertising phrase from Jiang Shu.
It's not that Meng Wenbin wants to fund Jiang Shu by saving the country by the curve.
Rather, this advertising slogan is really worth the price!
Even......
Far more than that!
"No problem. Faced with Jiang Zhiyuan's request, Meng Wenbin agreed.
Then I made a phone call to the company's finance department.
Soon.
Jiang Shu has not received the information that the money has arrived.
I received a call from Wang Youwei first.
"Jiang Shu, what are you doing, why did you suddenly get 10 million?" Wang Youwei said in great surprise.
After hearing the news from the Finance Department of Rafting Entertainment, Wang Youwei still didn't believe it.
But that's the way it is, Jiang Shu suddenly had 10 million more on his account.
What the hell is Jiang Shu doing?
Even if you are adopted, you may not have so much money.
"This ......" Jiang Shu really didn't make up any reason, so he could only prevaricate, "This process is a bit complicated, Brother Wang, let's wait until I go back and explain it to you." ”
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