Rongcheng.

Rongcheng Cultural Office Building.

In an office, Chen Yue is wearing a more formal outfit today, which is a dress she bought for work when she was interning, with a white shirt on the upper body, simple women's trousers on the bottom, her hair tied up at the back of her head, only light makeup on her face, and there is no expression on her face, she looks young and beautiful while also having a serious work atmosphere.

Of course, Chen Yue is just a spectator today.

Zhu Ziqi specially left her in Rongcheng Culture to follow up on the next advertising sponsorship contract of Wang Xiao's concert yesterday, that is, the contracts of various advertisers, these Wang Xiao also have a share, so naturally she needs to follow up in person.

So Chen Yue was sent by Zhu Ziqi to exercise.

Li Cheng talked with a slightly chubby middle-aged man for a while and then set a sponsorship contract, an advertising space located on the side of the main stage of the concert, and the price was as high as three million.

The middle-aged man signed the contract and said in a regretful tone: "Lao Li, you are not kind this time. I was the first to contact you and wanted to sponsor an advertisement, you insisted on delaying it until now, I was very optimistic about Wang Xiao, the anchor, and specially asked the people from the advertising department to send a message to Wang Xiao in the background of the live broadcast platform and Weibo, wanting to cooperate with advertising, but they did not reply to us. ”

"When the news of your hosting Wang Xiao's concert came out, I immediately came over, but I have cooperated with you more than a dozen times, and you still trick me like this......"

The middle-aged man's tone was a little dissatisfied.

He was the first to come to seek cooperation, but Rongcheng Culture dragged on and did not sign the contract at the first time.

At the beginning, the quotation of about one million stage advertising space has become the current three million, the price has tripled, and it needs to be grabbed, there are at least seven or eight merchants who want an advertising space, and the middle-aged man also got the opportunity to sign a contract because he was the first batch to come to seek cooperation, but the price has tripled, and he is still a little dissatisfied.

Li Cheng said with a smile: "Mr. Wang, you and Wang Xiao are our own family, can't you see that you have earned? Your stage advertising space is the first one we signed." We only have four stage slots, and the prices are only going to get higher and higher. If you think about it, tickets for Wang Xiao's concert are hard to find, and the topic of this concert on the Internet will only get hotter and hotter, and the attention will become higher and higher. Moreover, after the Shonan Satellite TV music station and the Shonan Satellite TV network platform will be broadcast together, the ratings should not be low, and you will make a lot of money. If you come over tomorrow, it will be impossible not to have more than three and a half million, and four million is possible!"

Mr. Wang, a middle-aged man, smiled and didn't speak, knowing that Li Cheng was telling the truth, he was talking about business, so he just stretched out his finger and pointed at Li Cheng, and then walked out before saying, "Okay, then I'll go back first, and someone from our advertising department will come over to discuss with you." ”

Li Cheng personally sent it out: "The person in charge of advertising on our side will also follow up and be responsible, Mr. Wang, you can rest assured." ”

Chen Yue also pretended to be Li Cheng's assistant and followed, still standing behind without speaking, holding a notebook in his hand, on which he had already written down the amount of sponsorship contracts from yesterday to today.

After sending Mr. Wang away, Li Cheng walked back to the office and personally poured Chen Yue a cup of tea.

Chen Yue hurriedly took it with both hands: "Thank you, Mr. Li." ”

Li Cheng waved his hand and said with a smile: "Don't be so polite, just call me Lao Li." We have a happy cooperation this time, there should be more and more opportunities for cooperation in the future, I can't say that we will have a lot of opportunities to meet. ”

Chen Yue smiled slightly, but he wouldn't really call Lao Li.

Rongcheng Culture Company is not a small company in China, perhaps most ordinary people are not impressed by it, but everyone in the entertainment circle knows about it, from publishing to audio and video to concert hosting and other fields, they are the top few bigwigs in China.

Li Cheng is one of the managers in charge of the concert in Rongcheng Culture, which can be described as a powerful faction, and he is also widely connected in the entertainment industry, knows almost all star singers who have held concerts, and has a good relationship, after all, they have all cooperated.

Chen Yue is just a college student who has just stepped out of campus, and he only represents Wang Xiao's agent here, and he will definitely not be arrogant because Wang Xiao is now popular and Rongcheng culture has something to ask for Wang Xiao.

She always puts her position very right, just look at it here, record all the sponsorship contracts that have been negotiated, and go back to report to Zhu Ziqi.

Li Cheng saw Chen Yue's restraint and caution, he didn't say much, there was a trace of appreciation in his eyes, there are not many young people who are so down-to-earth now, he took a sip of the teacup and said, "Xiao Chen, I've worked hard for you these days." There is still a contract to negotiate, but this is not our local Rongcheng, it is specially rushed from the southeast, it is a large company that does sports brands, called us last night, and wanted to buy all the advertising space on all sides of the concert stage with 10 million in one go, but I refused, I said that I would meet and talk about it today. ”

Chen Yue smiled and said: "Mr. Li, you can arrange it, I'll just take a look, Ziqi told me, Mr. Li, you are a senior, let me watch more and learn more with you." ”

Li Cheng was a little happy when he heard this, shook his head and said, "Ziqi is very powerful, she trusts you so much, you must not be bad." By the way, do you know Wang Xiao's plans after the concert? Do you still have the idea of continuing the concert? This concert in Rongcheng is so popular, judging from my many years of professional experience, this market still has great potential, with Wang Xiao's popularity, even if it is three concerts in a row, there is not much of a problem. ”

Chen Yue kept smiling: "This, I don't know yet, Wang Xiao has always been very focused on his music and works, and now his mind should be on the concert, and the subsequent concerts may depend on the reaction after the end and the launch of the new album." ”

Li Cheng looked at Chen Yue as if he really didn't know, and asked again: "Then I'll talk to Ziqi later, is Wang Xiao's new album ready?"

Chen Yue nodded: "I heard that the production was completed a few days ago, and the promotion has begun, maybe the pre-sale will be opened in the online store in the next day or two, and the concert will be officially launched after the concert, this is a plan they have long made." ”

Li Cheng said with emotion: "I'm also waiting for Wang Xiao's album to be released." ”

Chen Yue said on behalf of Wang Xiao: "Thank you Mr. Li for your support." ”

Li Cheng smiled and said nothing, he not only wanted to listen to Wang Xiao's new album, but also looked forward to whether Wang Xiao's new album would be popular again after it was released, then Wang Xiao would have the basis for holding concerts all over the country, Rongcheng Culture could sign a contract for Wang Xiao to hold a national tour concert, at least one concert in many first-tier cities across the country, and the total number would not be less than ten!

At this time, a young man walked in outside, who was Li Cheng's real assistant, and said in a low voice: "Mr. Li, Mr. Yang from Southeast Lining is here, and at the same time, there are also people from the international brand Naike, all of whom are here to seek advertising sponsorship." ”

Li Cheng nodded, motioned for his assistant to bring people in, and said to Chen Yue: "This is not coming, but Naike's people did not communicate with us in advance, it seems that it is targeted, which is beneficial to us." ”

Li Ning and Naike are direct competitors, maybe Naike is specifically for Li Ning, two direct competition peers have met, so naturally there is no competition, Rongcheng culture is the beneficiary!

Chen Yue's eyes also lit up, and he was looking forward to it.

Li Ning is the representative of the domestic sports brand, the rapid development in the past ten years, has made a lot of reputation in the world, and has caused a lot of impact on foreign brands Naike and Adi, and the domestic is the direct battlefield of the three major brands, Naike and Adi want to carve up the domestic high-end sports market, and Li Ning wants to keep their home field, as much as possible to compress the space of foreign brands!

What are the main competencies of a sports brand?

It's popularity.

In other words, it's smashing ads.

Whoever signs more and bigger athletes will be able to attract more people to buy, and the two major international brands in this regard will be able to throw out a few streets from Lining.

As for technical design and the like, there is not much of a gap anymore.

In addition to big-name athletes in the field of sports, high-end and high-quality stars in the entertainment industry are also its targets.

And Wang Xiao's current popularity is also a resource they strive for, although it is impossible to directly sign Wang Xiao as one of the spokespersons, but it is absolutely necessary to spend money to seize Wang Xiao's current popularity and rub a wave of popularity!

Several people walked in, namely Manager Yang of Lining and Naike's people, and there was a smell of gunpowder as soon as the two sides came!

Li Cheng also talked with representatives of both sides on the spot.

It took about an hour to conclude the negotiations.

In the end, Rongcheng Culture and Wang Xiao are the biggest winners.

Li Ning and Naike each paid five million to buy the advertising space in both directions of the main stage, originally Li Ning also wanted to buy the remaining one, but with Naike, the advertising space on the last main stage will definitely be raised to a terrible price, Naike also has the same idea, but is also afraid of Li Ning's malicious competition, so both sides can stop in moderation, and at the same time give up the last most exposed advertising space.

Take one each, although the price is much higher than the market price, but they clearly know the attention of Wang Xiao's concert, and it is acceptable, as long as it is not surpassed by competitors!

Li Cheng slightly regretted that he had sold an advertising space for 3 million just now, and he thought that he would be able to sell it for more than 3.5 million tomorrow, but he didn't expect it to be sold for 5 million after just over an hour, which greatly exceeded his expectations.

Chen Yue still watched the whole process quietly, and finally wrote it down in his notebook.

Lining, stage advertising space: five million!

Naik, stage placement: five million!

She took a cursory look, from morning to noon, five or six sponsorship contracts had been negotiated, adding up to more than 15 million, and there was still a high-quality stage advertising space, as well as various other sub-level advertising spaces, as well as some on-site commodity sales cooperation and so on!

She expects that the total revenue from the sponsorship contract for the entire concert may exceed 25 million.

Zhu Ziqi did not tell her the specific concert contract, but she knew that with Zhu Ziqi's character and shrewdness, she would definitely not suffer, Wang Xiao could at least get more than 50% of the advertising fee, that is, the advertising sponsorship income alone would not be less than 12 million, plus the copyright income she witnessed yesterday, as well as the expected full-venue ticket income......

"For a concert, Wang Xiao's income may exceed 30 million ......"

After all, Chen Yue is a newcomer in the workplace who has just entered the society, and his family is not a local tyrant with a mine, so he is quite shocked by this number.

Moreover, she helped out in the online store, knowing that the sales of the collector's edition album had reached about 30 million.

There are also many merchants who have found Zhou Yu's online store and contacted Zhou Yu to seek cooperation, and the terrifying download data on Shenteng Music and so on......

Wang Xiao is now almost equivalent to a humanoid money printing machine!

Merchants from all walks of life are trying their best to send money over, but Wang Xiao still doesn't want ......

............

At the same time!

Li Haiyan and Crescent Moon, as well as Zhou Yu, began to start a large-scale promotion of the new album!

On Wang Xiao's Weibo, Li Haiyan posted the latest information: "The new album 21 will open online pre-sale in the early hours of this morning, and the top 100 will get Wang Xiao's limited edition signed album! This album is Wang Xiao's latest masterpiece, the whole album is carefully created, from lyrics to arrangement and production, by Wang Xiao, which can be called the most in the history of Chinese pop music, this is a moment to witness history......

This Weibo received millions of retweets and likes within an hour, and the number of comments exceeded 200,000, quickly ranking in the top 10 of Weibo hot spots.

"Front sofa, sit and wait for the order to be placed at 12 o'clock in the evening!"

This speech has more than 500,000 likes, representing the mood of a large number of fans who are looking forward to the release of Wang Xiao's new album.

"It's finally going to be listed, I've listened to the pirated music sources of ITS, My, and Life! for a day, and I can't stand it anymore, so let's go public quickly!"

"I'm going to be in front of the computer tonight, and no one is going to compete with me for the top 100 places. ”

"The album is called 21? What the hell is the point?"

"You may not know that Wang Xiao is just twenty-one years old this year. ”

"Wow, I feel so much looking forward to it!"

"I have to say that the whole album is the same person from creation to production to singing, and it is really the first in the history of pop music, not only domestic, even in the history of international pop music, no one has done it. ”

"21, Brother Xiao is only twenty-one years old? Look at my thirty-year-old face full of stubble, I am ashamed...... No place to be ashamed, no place to be self-contained...... But that's my life...... I love Brother Xiao's music, hurry up and sell a new album............"

......

Crescent Moon has also started the promotion of the new album in many fan groups, mobilizing everyone's enthusiasm to buy the new album.

Zhou Yu asked the technician to open the pre-order page for the new album, and although it was not possible to place an order for the time being, the number of visits to the pre-order page skyrocketed instantly, exceeding the total number of visits to the online store before.

............

When Wang Xiao and his team, as well as Sifeifei and Wen Xue and others, finished rehearsals and went home after a casual meal in the evening, Weibo was already discussing his upcoming new album.

Back at the rental house, it was already past nine o'clock in the evening.

Wang Xiao and Zhu Ziqi walked the path around several media reporters who were squatting nearby.

When she got home, Wang Xiao was too tired to do anything, so she just lay on the bed and rested.

Zhu Ziqi was okay, she didn't participate in the rehearsal, she just followed Wang Xiao all day, and helped Wang Xiao turn on the computer, made a cup of tea for Wang Xiao, and reported today's situation to Wang Xiao: "Chen Yue followed up on the side of Rongcheng Culture, and signed an advertising sponsorship contract of 20 million today, she said that the total amount of advertising sponsorship is expected to reach 30 million, which is not lower than the level of Brother Hua." ”

Wang Xiao took the teacup and took a sip: "Is there any screening?"

Zhu Ziqi nodded: "I personally told Li Cheng yesterday that some advertisements for bad deeds and three-no products will never be accepted! Li Cheng agreed, although Chen Yue did not participate in the negotiations, but she recorded every contract, I took a look, there should be no problem, they are all some famous brands, including big brands like Li Ning and Naike." ”

Wang Xiao drank all the tea in one gulp, felt a little more energetic, got up and sat in front of the computer, and started tonight's live broadcast.

Zhu Ziqi said distressedly: "Why don't you talk to Wan Gongzi today and ask for a leave." You've been so tired for the past two days, take more rest and save more energy for the concert later!"

Wang Xiao immediately refused: "No, I said that I would insist on the live broadcast, even if it was only for half an hour, I would insist, I can't let those fans who stay in my live broadcast room disappointed." ”

Wang Xiao has entered the black screen live broadcast room, only to see that there is still more than 20 million heat in the black screen live broadcast room, and many barrages are densely flashed on the black screen, even if it is a black screen, the audience is extremely active.

The most discussed on the barrage is Wang Xiao's new album 21, which is about to open reservations.

Wang Xiao did not start the live broadcast immediately, but first went to Weibo to take a look, and found that Li Haiyan had posted a few messages about the new album in the afternoon, which attracted a lot of attention, and the comment area under his Weibo was active, and the topic of his new album listing had been pushed to the ninth hot spot on Weibo, and the number of participants in the discussion exceeded more than two million.

In addition to many Wang Xiao's fans and expectant passers-by, there are also many insiders who have commented on this matter.

Zheng Yuehua: "Ziqi told me that my album is already on the way, and I can get it tomorrow, and I want to hear Wang Xiao's new work first." ”

Zhang Ningxi: "Wow, I also have a courier on the way, is it a gift from Wang Xiao?"

Han Jiajia: "Wang Xiao Oba, the album is a big hit, I will give good reviews." ”

Mo Qingfeng: "Looking forward to Wang Xiao's masterpiece, almost everything that can be done by one person for an album, no matter what the album is, I admire it very much, and I will definitely give a very objective evaluation." ”

Pi Zhikai: "Xiaoguo, I have to thank you for the flowers I am waiting for." ”

Li Sha: "Brother Xiao, are there any more English songs?"

Arc Yue: "Scattering flowers, Brother Xiao is going to soar into the sky this time." ”

............

Music critic Hao Dong, who was slapped in the face by Wang Xiao last time, also posted a very hot comment: "I am looking forward to Wang Xiao's new album, even if other works are more ordinary, but as long as there is a song in my life, it is worth starting, waiting for the new album to be officially released." However, I still hope that people will lower their expectations for this album a little bit, because no one can achieve a high level of all songs on one album. In particular, all the songs of this album from creation to production, as well as singing are Wang Xiao alone. People's energy and concentration are limited, Wang Xiao alone can't do everything, especially the album production time is still so short, Wang Xiao will always have some times when he can't take care of it, so there may be some works that can't meet everyone's expectations......"

Hao Dong can be said to be helping Wang Xiao speak in advance, and has received a huge number of likes and retweets!

............

Wang Xiao looked at the information about her new album a little, and her heart was very stable, and she did not immediately interact with those stars and anchors in the circle.

However, when he glanced at the information of the person he followed, he saw that Yan Qing had sent a message in the afternoon!

Yan Qing: "Teacher Ding, go all the way, thank you for everything you have done for the children, you are a great person." ”

Yan Qing also has a lot of followers, hundreds of thousands, all of which were the attention that Wang Xiao brought to Yan Qing when she went to Wenxian to perform last time, and most of them were young people who were very keen on public welfare.

Yan Qing's Weibo has received more than 100,000 likes and retweets, which is already very powerful compared to the number of her followers.

Zhu Ziqi's eyes lit up: "Look at what happened to Sister Qing." ”

She was very concerned about Yan Qing's affairs and worried that something would happen to this sister.

Wang Xiao also waited for Yan Qing to come over to help her do charity, so she clicked in and took a look.

This is a more touching true story!

After graduating from University from Ding Xiang, a high school classmate of Yan Qing, she gave up the opportunity to work in a big city and went to Wenxian County to become a primary school teacher.

In the past few years, Lilac has paid in obscurity, saved her own food, and even subsidized her salary to support students, and she has not bought a single new dress after working in Wenxian County for a few years!

Yan Qing sent out a group photo of her and Teacher Lilac, from the time she first came a few years ago to the last photo some time ago, almost all of them were those clothes, very beautiful and simple, looking at the smile is very gentle, and the photos with the students, all the students are vying to stand by Lilac's side, and the smiling faces are smiling very happily next to the teacher.

"I only found out the news last week, Lilac has been hiding from me, when I saw her for the last time in the hospital, I cried all morning, my uncle and aunt came over and cried to death, I am sorry for them, I am sorry for Lilac, I will treat them as filial as my parents in the future. ”

"You may not believe it, she is a top student of Jiangsu and Zhejiang University, and she was the top ten students in the college entrance examination in Rongcheng, she originally had a good future, and she could live a rich white-collar life in a spacious and bright office in a big city. However, she was willing to give up all this and come to us as an ordinary teacher, she was very responsible for every child, worried about the future of every child, visited her home almost every day, and would bring a few children back to the dormitory every night to tutor the class. ”

But such a good person, why is God so unfair, let the disease take her life, every child she has taken cried when they hear the news, they all hope that Teacher Ding can stay. ”

......

Yan Qing's emotions may be more excited, and she wrote a long, long article and pictures.

There are photos of Yan Qing and Lilac in the morning, there are photos of Lilac just becoming a teacher, and she looked very lively at that time; there are photos of Lilac and many students, Lilac has become calm, and her smile has become very gentle, which makes people very kind and warm at first glance.

The last few photos are photos of Yan Qing and Lilac's parents, as well as many students and teachers seeing Lilac off after Lilac left, a simple grave was left in Wenxian, which Lilac requested, she was not taken back to Rongcheng by her parents, she wanted to watch those children there.

The children piled up lilacs in front of Lilac's tombstone, and they all cried into tears.

Because, the children all know that Mr. Ding likes lilacs the most because they have the same name. There is always a pot of lilacs on the lectern in the classroom, and there are lilacs in Mr. Ding's dormitory.

............

Wang Xiao and Zhu Ziqi were silent after reading it.

Both of them had some impressions of this lilac teacher, who was in the front row of the audience when she performed at the Wenxian Welfare Institute that day, and she sat there quietly, just smiling and applauding.

Wang Xiao clicked on the forward message and said: "Teacher Lilac is good, I will continue to do what I can for education, and I hope everyone can remember such a great and unknown Lilac teacher." ”

Wang Xiao was in a heavy mood, thinking of her parents, who had been teachers all her life, and didn't say much, but she already thought of a new song she got last time.

Open the live room.

Wang Xiao started today's live broadcast, and the moment he appeared in the live broadcast room, the popularity of the live broadcast room soared again, from more than 20 million to 150 million in more than ten seconds.

Buzz!

Zhu Ziqi's mobile phone vibrate, it was Yan Qing calling.