Chapter 505 - Small Goal (Asking for Subscription)
Online.
"I'll go, it's too exhausting to walk the red carpet during the recording of "The Masked Singer" today. ”
"That's right, not only the carriage was dispatched, but Nima was also dispatched for aerial photography. ”
"It's too scheduled, it's been two hours, and I don't know how to record???"
"How can it be? I think whoever goes to this column will regret it. ”
"That's right, it's useless to just exhaust, my girlfriend participated in the registration to go to the recording site, I didn't go, she went with a friend. ”
"Alas, I don't know where "The Masked Singer" got the courage to fight "The King of Singers". ”
......
The discussion on the Internet is still slightly fierce.
This is the information age, and many times a piece of information can be transmitted all over the country in less than a few minutes.
For such a grand red carpet model in front of Modu Satellite TV, it is really impossible for the industry to want to know it.
It is not the same as the one-sided ideas of some netizens.
The industry still has a slight focus on "The Masked Singer".
"After all, this is a variety show produced by Xinghuo Film and Television, I think maybe you can look forward to it. ”
"The Masked Singer" should be masked singing when it sounds like the name, but looking at the ghosts on the red carpet, I think it may not be accurate. ”
"If it were someone else, maybe I didn't think it would be anything, but you must know that this show is directed by Lin Chen. ”
......
It's not just online discussions.
At the same time, Mango TV.
In addition to this, Wang Haifeng, the new director of Mango Channel, said to everyone: "Everyone has read today's news, you can talk about it." ”
Producer Tian Liang said with a smile: "Director, I still say the same thing, don't look at the promotion of "The Masked Singer", but the hardware is here, we don't need to worry about fighting him." ”
Director Jiang Qi also said: "That's right, the singers we invited in the first issue this time are all top and first-line singers in the industry, and this kind of topic is far from being much stronger than the faceless one in "The Masked Singer". ”
"yes, the success of the first season also proved that we were doing the right thing, so we didn't need to change drastically. ”
The chief choreographer of "The King of Singers" also chuckled: "We will not change everything to change." ”
Obviously, everyone is confident.
Self-confidence here is not simply blind self-confidence.
Let's put it this way, just like the first season of "Where Are You Going, Dad" was a big success after it came out, who are they afraid of in the second season?
The original time and space "The Voice" has become a phenomenal singing column, why are they afraid of the second season?
A truth.
Strong self-confidence comes from confidence.
However, as the director of Mango Channel, Wang Haifeng naturally needs to be cautious, so he still said: "We still can't be careless in this regard, and in addition, we must increase publicity." ”
The host of "The King of Singers" is none other than him.
It was Conan.
Now Conan finally understands that he is really not suitable for filmmaking.
He took his team to participate in the movie, which one he participated in, and which one became a bad movie.
And then making a movie is also rotten and bizarre.
So Conan, who had learned the hard way, was not ready to toss.
Be honest as a host.
The most important thing in life is not to toss blindly, otherwise tossing and tossing will hurt yourself.
In the host's part, Conan's self-confidence is different.
The success of "King of Singers" is also partly related to Conan's hosting.
He frowned when everyone was almost finished: "I don't think I can be careless." ”
"Teacher Ke, what do you mean?"
Director Jiang Qi still has a lot of respect for Conan, and she asked, "Do you think "The Masked Singer" will explode?"
"I don't know if it will explode, I just think that looking at Lin Chen's investment, he has never lost money. ”
Conan analyzed: "From the very beginning of the TV series to the movie, Lin Chen has never done any loss-making business, yes, and the recent online drama "Never Expected" also broke the record, many people think that his acquisition of Tomato Video is a loss-making investment, but what about watching it now?"
The words also made everyone in the conference room gradually calm down.
As for Conan, he continued: "I know that we will not lose the second issue of "The King of Singers", but the current situation is that the industry's expectations for our show are too high, and sometimes it is not a good thing to have too high expectations, but "The Masked Singer" seems to be making a fortune in a muffled voice. ”
Tian Liang clapped his hands: "That's right, Conan is right, I said how do you feel wrong recently, it's here, it seems that everyone regards the second season of "The King of Singers" as the most awesome, on the other hand, "The Masked Singer" has been ignored. ”
Suddenly, someone said, "Is this the side of "The Masked Singer" who deliberately came to kill us?"
"No, it won't. ”
Tian Liang shook his head and smiled: "Do you know how much publicity money you get like this? Are Xinghuo Film and Television or Modu Satellite TV stupid? They throw millions or even tens of millions of dollars at us to kill us?"
That's a matter of cognition.
In Tian Liang's opinion, the press releases and propaganda on the Internet should be deliberately used by the marketing account to gain popularity, after all, if it is really hacked by the other party, they will have to spend a lot of money.
But whether it's Tian Liang or anyone else, they don't know that these marketing accounts belong to Lin Chen's family.
Money?
What money to spend.
Lao Tzu doesn't need to spend a dime at all.
At 5 p.m., the recording ended.
Except for the 'furious giraffe' who left and needed to wear a mask to hide his identity, the other 7 players didn't need to be so stuffy anymore.
For many singers, they really don't care if they win or lose.
They honestly can't have much confidence in "The Masked Singer", they just feel that this is a comeback platform, not to mention that it will be broadcast on Modu Satellite TV.
That's enough.
in the conference room.
Zhang Qiang, the director of "The Masked Singer", Yang Hai, the music director, Mi Zi, the photographer, and Xia Donghai, the deputy director of Modu Satellite TV, are all there.
Everyone was talking about editing later.
Lin Chen came a little later.
Because he chatted with the other 7 singers.
"You don't need to be too hard to silence the sound in the later stage. ”
Lin Chen said to Yang Hai: "Teacher Yang, if you have any problems with the audio, please contact Mr. Xia at any time, if you feel that the audio is not good, then we will spend money to smash it, the most important thing in this show is the audio." ”
Yang Hai hurriedly said: "The sound is actually quite good, enough is enough." ”
"That's good. ”
Lin Chen said to Zhang Qiang: "I don't have many edits, and then try to add some pictures when adding subtitles in the later stage, such as 'panic' and 'so shy', like guessing the jury can show each other their psychological effects, and give Zhu Zi more shots." ”
Zhang Qiang nodded lightly: "I understand." ”
"Well, that's all there is to say. ”
Lin Chen said: "You need to be cautious in post-editing, I will only give you three days, let me take a look after the editing is completed." ”
After talking too much, Xia Donghai asked: "Director Lin, what do you think the ratings of "The Masked Singer" will reach?"
"Ratings ???"
Lin Chen frowned and thought about it: "Today's ratings have actually gradually decreased, and there are too many people manipulating the ratings, I think the ratings...... Break 2. ”
One sentence almost choked everyone.
Zhang Qiang asked a little disbelievingly: "Director Lin, what do you mean by the ratings??"
"Let's start with a small goal. ”
Lin Chen said: "Let's break 2 in the ratings." ”
"Is this still a small goal?"
Xia Donghai smiled bitterly: "Director Lin, you may think that the ratings of your previous TV series will break 5 at every turn, do you know how much the ratings of "The King of Singers" premiered 1.5, do you know what the average rating of our variety show on Modu Satellite TV is? 0.8." ”
"Yes, I used to be on Suzhou Satellite TV, and the ratings have always been at 0.6. ”
Zhang Qiang also smiled bitterly: "Director Lin, I think our small goal can be adjusted again." ”
That's not going to work.
Lin Chen spread his hands: "Why hasn't our show started yet, and everyone is not confident?"
Losers don't lose.
Why did you forget what "Bright Sword" said?
There is no shame in losing to a strong opponent.
But if you don't dare to show your sword, that's a shame.
Lin Chen said to everyone: "Our "The Masked Singer" has invested more than 100 million yuan in production costs, not including the follow-up singer invitation appearance fee, do we do so much just to break 1 in the ratings? If so, why should I do this show?"
Beat the chicken blood.
Of course, it's quite difficult to break 2 in the ratings, and now this time and space are a bit similar to the original time and space.
It would be good for the general ratings to break 1 at the same time.
Of course, this is not without its surprises.
Audiences have always voted for their preferences.
This time, "The Masked Singer" is also an attempt by the same Lin Chen.
The whole people discuss guessing the king of songs.
That's topicality.
Nowadays, every household has a TV, but many people do not watch TV, which does not mean that there is no TV at home.
When the premiere of "The Masked Singer", what Lin Chen had to do was to make the publicity go to the extreme, so that these people who don't like to watch TV pick up the remote control and turn on the TV.
It takes a lot to break 2 in the ratings.
Sometimes it's hard to get a point in the ratings, just like it's hard to extend it by a second.
But as long as the method is used correctly, then it is not known whether the golden gun will not fall.
The premiere of this variety show must get off to a good start.
It's almost 150 million, and if it starts broadcasting, I won't even see any flowers.
Then you might as well go home and plant sweet potatoes.
The rough plan was decided.
Then it's up to each department to take up a post.
"Gentlemen, if the ratings of the first phase break 2, then each of you will triple the bonus this month. ”
Lin Chen's words made everyone start to do it with a sigh.
Money motivates people the most.
However, what Lin Chen didn't expect was that on the way back, he received an unexpected phone call.
"Don't be kidding, you should go to "The King of Singers", isn't it a trouble for you to come to "The Masked Singer"?"
Lin Chen said with a bitter smile when he heard the other party's intentions.