A person's life is the process of one problem after another, and then solve another problem.

The later stage of "The Love of People and Ghosts" was just about to start production, and Wu Jianye heard a news from Linda.

"Universal has decided to release "Back to the Future 3" ahead of schedule?" Wu Jianye looked at Linda in surprise.

He didn't know the conversation between Spielberg and Lucas, so he didn't know what they were thinking, but one thing that was certain was that the early release of "Back to the Future 3" must be aimed at the movie "Ghost Love".

Otherwise, the two movies would not have been released on the same day.

"Yes, it is said that Spielberg personally negotiated this matter with the Globe, and it seems that they are also in action!" Linda's expression was a little solemn.

Although it has been several years since the release of "Back to the Future", the achievements of this film at that time are obvious to all, and the sequel to this movie is a series that many fans are looking forward to.

Now the third part of the final episode has chosen to be released on the same day as "The Love of People and Ghosts", which is bound to take away some of the audience of "The Love of People and Ghosts".

Wu Jianye smiled: "It seems that they are really confident!"

Looking at Wu Jianye's smile, Linda's heart once again rose helplessly: "You are still in the mood to laugh, according to the information I received, they have contacted a lot of theaters and studios, and this time they are rushing to "People and Ghosts Are Not Over". ”

Wu Jianye said confidently: "Don't worry, although "Back to the Future" is a classic series, but the second and first parts will be released only three months apart, which will inevitably form a diversion for the audience, and it is not certain who will win and who will lose at that time!"

Linda has a different opinion: "This is not necessarily, I heard that these two movies were filmed together, that is to say, they are connected in the plot, and if it is released in advance, the audience's expectations at that time are still there, and there must be higher expectations for this movie!"

"And coupled with the secret help of other studios, when the time comes, it will also have an impact on "People and Ghosts Are Not Over" in theaters!"

Wu Jianye turned the ballpoint pen in his hand and asked: "Then let me ask you, when "Back to the Future 3" was not announced in advance, how did we agree with other studios, they had already made it clear at that time that they would not participate in the distribution of "Ghost Love" in North America, that is to say, even if this movie is not announced, we still need to contact the theater chain ourselves, do you think other studios will let us easily contact the theater chain?"

In North America, although anti-monopoly policies have been introduced because of the previous 'Paramount Judgment', the relationship between studios and theaters has always been complementary, and although everyone no longer belongs to the same company, the connection between them is still close, which means that each studio has its own cooperative relationship with theaters.

Now that Phantom Entertainment is rising strongly, it is natural to become the opponent of several major studios, since they are opponents, they will naturally release Phantom Entertainment's movies in the form of a pinch.

In the past, Phantom Entertainment was allowed to release some films on its own, but that was because Phantom was not really strong, but now it is different, Phantom is obviously developing in the direction of the media group, and at this time, everyone is both a cooperative relationship and a competitor.

The major studios need to know what kind of changes the cinema chain in Southeast Asia will bring to them, and they also need to curb the development of the Phantom in North America.

Therefore, even if "Back to the Future 3" is not announced, the release of "Ghost Love" produced by Phantom Entertainment in North America will still be attacked a lot.

"That's why as soon as you came to North America, you wanted to buy Oceanwide Cinemas and let Johnson be responsible for expanding the scale of Oceanwide Cinemas, right?" Linda suddenly smoothed out Wu Jianye's plan after coming to North America this time, "Did you think that something like this would happen?"

Wu Jianye nodded and said: "The growth of every company will be a bloody battle, the market cake is so big, your side is growing, others will naturally not be happy, and these things are naturally inevitable!"

Linda looked at Wu Jianye with admiration, at this time she suddenly felt a little sympathetic to those studios, and it was really a headache for them to meet an opponent like Wu Jianye.

"But there are still two things in this that you can't control!" Linda is not incompetent, and in this time of admiration, she thought of two other important issues.

"What's the problem?" Wu Jian asked without changing his face.

"That's who can attract the audience more between the two movies "Back to the Future 3" and "Ghost Love", and even if the movie "Ghost Love" is more popular with the audience, then the release of "Back to the Future 3" will definitely divert some audiences!" Linda said.

Wu Jianye looked at Linda with some relief, in fact, although the entertainment industry is full of various conspiracies, the fundamental core problem is the quality of the work.

As long as this movie does not commit a matter of principle, then in the end, the two forces that are equal in strength will fight for the quality of the work in the end.

In North America, the principle that cannot be touched by film works is that the film cannot have racial discrimination, while in China there are relatively few restrictions on film works themselves, as long as the film is agreed to be released by radio and television, then the original work of the film can not have personal inexcusable problems.

The domestic entertainment industry has always liked to praise movie stars and singers as saints, that is to say, you can have some small problems, such as foodie characters, confused people, these don't matter and can deepen the affinity, but if the star has some problems with men and women, then the film starring the star is actually over, and it is more serious under the operation of capital.

This star's acting career is over, Wu Bo and Huang Haibo are the most obvious representatives, the two of them are honest, there is nothing wrong with their acting skills, and they are both qualified actors, but because they were caught by others on personal issues, they were infinitely magnified, and then the two of them were completely cool in the entertainment industry.

The mistakes they make are different from those of other actors who really commit crimes, but there is no way, everyone hopes that the chaotic entertainment industry is a place where saints are produced.......

In the battle of the entertainment industry, when you remove all the side details, in the battle between two forces of similar strength, the most important thing is the quality of the work.

Wu Jianye does not deny that "Back to the Future" is a very classic series, but compared with "People and Ghosts", it is still a little worse, after the release of "Back to the Future 3" in another time and space, although it cannot be called a box office hit, but compared with the other two, there is still a certain gap, and the box office in North America does not even exceed 100 million!

Such an achievement is a failure for the series "Back to the Future".

"Although several major studios have their own cooperative theaters, you must know that even if their cooperative relationship is close, it is not a family, and the so-called intimacy in front of interests is actually not so close, as for the two movies you talked about which are more popular with the audience, in my opinion, this is not a problem at all, you forget, I have always been very confident in myself!" Wu Jianye said firmly.

Looking at Wu Jianye's confident appearance, Linda couldn't help but feel a little in a trance, in her memory, Wu Jianye really didn't seem to miss it.

"Well, now that you're so sure, let's go ahead with the plan!" Linda said.

Wu Jianye did not agree with Linda's **: "The previous plan is no longer enough, although I am very confident in my movie, but now after all, I have a decent opponent, strategically we have to despise the opponent, but tactically we have to pay great attention to the opponent, and the publicity work of "The Love of People and Ghosts" should be increased!"

"You mean to increase the publicity cost of "Ghost Love", our current publicity cost is already a lot, a full eight million dollars!" Linda said in surprise.

You must know that the production cost of the entire "Ghost Love" is just 23 million US dollars!

In another time and space, the production cost of the movie "Ghost Love" is 20 million US dollars, but because the starring roles have been changed to Mel Gibson and Isabel Adjani, the salary has increased, so the production cost has also increased from the original 20 million US dollars to 23 million US dollars!

Wu Jianye shook his head with a smile and said: "Eight million is no longer enough, you must know that in the future of Hollywood, publicity will be a very important means, if it weren't for the fact that this movie has been promoted enough because of various news before, I am ready to increase the publicity cost of this movie to 23 million!"

In the future of Hollywood, publicity expenses are a very huge expense for a movie, and everyone knows that the movie "Ghost Record" has earned more than $200 million at the global box office with only $15,000 production cost.

But I don't know how much publicity cost Paramount spent on the initial success of this movie, which is enough for tens of millions of dollars, and without this investment, "Ghost Record" would not have been such a big success.

Now that Spielberg and others have taken out "Back to the Future 3" to fight in the ring with "People and Ghosts", Wu Jianye will naturally increase the publicity costs of "People and Ghosts".

The aroma of wine is also afraid of deep alleys, which is the reason.

In fact, Wu Jianye still took advantage of the publicity, after all, when this movie was just being prepared, it had already created enough eye-catching news.

First the scandal between Wu Jianye and Isabel Adjani, then Wu Jianye's identity, and finally Mel Gibson's joining, as well as the attitude of the main creators at the press conference, and even the attitude of Wu Jianye towards the media during the final filming of the movie, all brought huge heat to "The Love of People and Ghosts".

Although most of this popularity is some bad news, at least it has let North American audiences know that this movie is some invisible propaganda, and it is the kind that does not cost money.

Now that the filming of "The Ghost is Not Over" has been completed, all that remains is that it is time to go to formal publicity channels, such as making huge posters, promoting it across the United States, finding some stories for the movie, increasing the audience's expectations, etc., are all promotional methods for the movie.

"And how much budget are we going to come up with this time?" asked Linda.

"Eighteen million!" Wu said.

"Directly increase by 10 million?" Linda looked at Wu Jianye in surprise!

Wu Jianye smiled: "This is still the most basic, if we need it in the future, we can continue to increase it!"

Linda was willing to object, but thinking of Wu Jianye's attitude, she didn't say anything about it, and then she said: "The company has a plan that hopes that you can appear more in public with Isabel Adjani during this time, after all, the scandal between the two of you has always been the most concerned in this movie!"

In fact, this kind of propaganda method has long been a propaganda method in Hollywood, but the more this kind of bad street propaganda means, the more effective it is, even after a few decades, such a method is one of the important means of promoting a movie, and it will be even more excessive than now.

For the success of a movie, the male and female protagonists will even really fall in love for a period of time during the release of the movie, and they are engaged.

However, Wu Jianye did not agree to Linda's proposal, "Forget it, Isabel and I have separated, and a woman has lived in my manor, although no one knows about this matter now, it doesn't mean that no one will know about it in the future, and it will be troublesome when the time comes!"

In fact, there is another worry, Wu Jianye did not say, that is, Los Angeles is the entertainment capital of North America, and the degree of madness of the paparazzi is no worse than that of the UK, before Li Xiuming was in New York, it didn't matter how he had an affair with Isabel Adjani, now that she has come to Los Angeles, it will not be good to spread these news to Isabelle, not to mention that she is pregnant, Wu Jianye does not want to have these problems at this time.

Linda glanced at Wu Jianye helplessly, she was too lazy to say anything about Wu Jianye's affairs in terms of women, and said: "Then use the news that you two have broken up as a means of publicity, you know, even if we don't say it, others will say it!"

Wu Jianye smiled bitterly and said, "Then so be it!"

It's better to break up than to be together, and besides, Li Xiuming has been in North America for so long, so he should also understand these things.

After discussing the publicity methods of "The Love of People and Ghosts", Wu Jianye went to watch the post-production of "The Love of People and Ghosts", although the common value in North America is that a director does not own the editing rights of his own film, which is the performance of a director's rank.

But when it comes to Wu Jianye's identity, he doesn't care about these at all, so she has handed over the editing of "Human Ghost Love" to the editors of Phantom, and they only need to edit this film according to Wu Jianye's requirements!