Chapter 729: The Big Drama Has Just Begun
The media and the audience observed that the program "The Voice" was created by Lin Yang, and its copyright belonged to Huaxia, and Lin Yang also registered the international copyright for it. And the ratings of this Huaxia's own copyrighted program have not exceeded 1. "The Voice" is the first of its kind, and the ratings are still so high. This point makes everyone feel that this Lin Yang is better.
Everyone also found out that the biggest winner in the unexpected tearing between Lin Yang and Hua Yising and Yanjing Satellite TV turned out to be Beihe Satellite TV.
Because everyone could not have imagined that the previous ratings countdown had really completed the counterattack in just over a month, and this probability was lower than the probability of winning the lottery.
And whether they were optimistic about this show at the time or downbeat this show, they all thought that its ratings would not exceed 1.3, but everyone never expected that this would be directly approaching 2. Beihe Satellite TV has become the object of envy of everyone.
And Yanjing Satellite TV, knowing that the ratings of "The Voice" reached 1.95, Zhang Hao and Chang Qing were still a little surprised.
"There's no mistake about it, the ratings of "The Voice" are so close to the ratings of "The Masked Singer". “
"Yes, this TM is Beihe Satellite TV!" Zhang Hao couldn't help but burst into a foul mouth.
If you compare it like this, Chang Qing feels that in this competition, Yanjing Satellite TV and "The Masked Singer" lost.
"Chairman, Director Chang, don't forget, although the ratings of "The Voice" are infinitely close to us, our show is still so strong under the influence of Chen Junqiang. Our real strength can still beat this "The Voice". ”
Jiao Jun's words were simply from the perspective of sycophants, but after listening to Jiao Jun's words, Zhang Hao said very confidently: "Director Chang, this Jiao Jun's analysis is reasonable! The ratings of the first issue of Lin Yang's "The Voice" are so high, and they are not improved by topical figures like Wang Xiang and Lao Bao, but this Lin Yang can't find such a strong player in every issue! Therefore, although the ratings of "The Voice" are close to us, they are only prosperous on the surface. “
Chang Qing also agrees with Zhang Hao's words, after all, this first issue has the influence of the Chen Junqiang incident, and the biggest success of the first issue of "The Voice" does have a lot to do with the participation of players like Wang Xiang and Lao Bao. There is only one Wang Xiang, and if there is no controversial figure like Wang Xiang to participate in the competition, the popularity of "The Voice" will indeed drop a lot.
In this comparison between the second and third episodes, it is not a problem for the ratings of "The Masked Singer" to crush "The Voice".
And Zhang Hao's analytical views were also discovered by some media with ulterior motives and people who looked down on "The Voice". The comparison of the second issue was also hotly discussed online.
"I think that such a high rating of "The Voice" is a flash in the pan after all, and it is impossible to reach this height in every issue. ”
"Actually, I think the ratings of "The Masked Singer" are short-lived. Whether it is the hosting style or the mentor's selection and evaluation of the contestants, this "The Voice" is much better than "The Masked Singer". And these are two completely different types of shows, which are destined to be mutually exclusive. ”
"From the perspective of tearing and forcing alone, the biggest winner is undoubtedly Lin Yang. This show began to make a profit before it was officially broadcast, and Lin Yang also increased his value in the process of tearing and forcing it. And the copyright of "The Voice" is in Lin Yang's hands!"
"I still think that the ratings of this second episode of "The Masked Singer" and "The Voice" have no problem. “
......
Beihe Satellite TV, with the release of the ratings in the past two days, it is enough for Beihe Satellite TV and "The Voice" to continue to be hotly discussed and swiped, and Lin Yang did not comment too much on the decline of the second issue. But Lin Yang knew in his heart that the reason why "The Voice" reached such ratings was because of its program model, and naturally not because of the personal participation of Wang Xiang and Lao Bao.
However, Zhang Lin and Zhang Baojiang, who were excited from high ratings, were also troubled by the remarks on the Internet at this time, and even became a little anxious.
"Director Lin, the ratings of this first issue are indeed a bit surprising to us, but can the ratings of the second issue of "The Voice" be strong?" asked Zhang Lin.
Lin Yang can also understand what Zhang Lin and Beihe Satellite TV are thinking at this time, the ratings of the first issue of "The Voice" exceeded everyone's surprise, but everyone has no score in their hearts about whether the ratings of the second issue can continue the ratings of the first issue.
In fact, the outside world is also paying attention to the situation of the second issue of "The Voice".
Some people think that the ratings of Beihe Satellite TV's "The Voice" are short-lived.
Some people also think that this show will remain strong under the leadership of Lin Yang.
In order to answer the questions in everyone's minds, Lin Yang said: "I am here to tell you that the success of our "The Voice" is by no means driven by accident and personal reasons, it is this program model that is loved by the audience so that it has such high ratings, and I believe that the second issue of "The Voice" will be followed by more people." “
......
Yanjing Satellite TV is brewing a big deal at this time, "The Voice" was won by Tencent at a sky-high transaction price, Zhang Hao and Chang Qing and others are naturally dissatisfied, after the ratings are officially released, the ratings of "The Masked Singer" have surpassed "The Voice". How can this second-rated program be crushed by the first-rated program?
"In any case, this online copyright transfer, we can't be lower than "The Voice". Zhang Hao said.
After "The Voice" was won by Tencent, because "The Masked Singer" and the land did not reach a new cooperation, various video networks were also ready to move on "The Masked Singer". But there are no real quotations of more than 100 million, after all, there are only a handful of powerful video websites like Tencent Video in China.
On the other hand, Yanjing Satellite TV and financial pressure are also relatively large, although the new issue of "The Masked Singer" claims to have invested 90 million, but its actual investment has reached 140 million, and most of its money is spent on the mentor lineup and operation of masked singers, spending money to invite celebrities to participate in "The Masked Singer" is a hidden investment, which cannot be promoted, so the financial pressure faced by Yanjing Satellite TV is also relatively large.
And Zhang Hao is facing even more pressure, although the resolution of the board of directors on additional investment in "The Masked Singer" was passed, but the investment amount on the book is only 40 million Huayi Records, and the later 30 million is also taken out by Zhang Hao out of his own pocket.
Because Zhang Bo's investment in stocks caused Zhang Hao's 60 million deposits to be lost, most of the 30 million miles of money was obtained by Zhang Hao by pledging Huayi's shares, and once the board of directors knew that he had pledged the company's shares, then his position as chairman would definitely be lost.
But the ratings of the first issue of "The Masked Singer" did not disappoint Zhang Hao, the ratings of 2.1 are enough to gag the mouths of the directors, if "The Masked Singer" continues this rating, Zhang Hao can successfully survive this crisis. Secure the position of chairman.
Zhang Hao is also counting on selling the online copyright of "The Masked Singer" at a high price to temporarily solve his financial crisis.
"What? The highest is the 90 million invested by Youdou. ”
"Yes, at present, among all video websites, the price of Youdou is the highest. ”
"What about the land and the market, and what are their offers?"
"The price of the land has increased by 5 million, and the market has only gone up to 50 million. The other ones are not as high as the price of Youdou. “
After hearing Jiao Jun's words, Zhang Hao said: "This is not scientific! This "The Voice" was sold at a high price of 115 million, and the ratings of our "The Masked Singer" are higher than "The Voice", and the bid for this network copyright is not as high as "The Voice", in any case, the price of our "The Masked Singer" will exceed that of this "The Voice". ”
"But after all, these other video sites don't have Tencent's wealth! And the industry is talking about it, Tencent Video will definitely lose all its money to buy "The Voice" at this high price. “
"Can't we find this big wrong?" "Director Chang, what do you think? What should we do? We can't be the first in the ratings, and the sale of this network copyright will let "The Voice" ride on the head!"
Chang Qing looked at the quotations of various video websites and said: "Naturally, the one with the highest price wins, although the price of this excellent bean is not as good as Tencent Video, but there should still be room for squeezing." Tell them that the land video 100 million agreed to renew. If Youdou increases the price again, we will renew his contract. “
"Are we going to let the online price of 'The Voice' ride on our heads?"
"After all, this Huaxia is a Tencent company. We can't learn this Lin Yang Erlengzi set. Let's close it when we see it, but I don't believe that the ratings of "The Voice" will be so strong that it will be purchased. “
"Yes, the ratings of our event with Chen Junqiang have surpassed "The Voice". And the ratings of the first issue of "The Voice" are mainly to bring Wang Xiang, the rich second generation, and Lao Bao, the pot meat. I don't believe that such a person can be found in this Lin Yang period. “
Obviously, Yanjing Satellite TV is not optimistic about the ratings of the second episode of Beihe Satellite TV's "The Voice".
"Director Chang, this Youdou agreed to increase the price by 5 million. “
"The news will be given so soon, and it's almost over, just give it to Youdou at this price!"
Youdou.com officially announced that it signed the online copyright of "The Masked Singer" at a price of 100.5 million.
At the same time, Huaxia's two programs sold their online copyrights for more than 100 million yuan, and netizens fried the pot again for a while.
Although the ratings are higher than "The Voice", the online copyright transfer is still 10 million less than "The Voice" after all. “
"It's really unimaginable, this tearing has actually tore to a new height! It has also driven the economy up. It has affected the price of the video site's acquisition of variety shows. “
"This Lin Yang is torn apart from Huayi, and Tencent and Youdou are making a lot of fun. ”
"I don't know which of these two video sites will have the last laugh. Who can have the last laugh in this "The Voice" and "The Masked Singer". ”
......
At this time, everyone shifted their attention from "The Voice" and "The Masked Singer" to Tencent and Youdou, two video companies.
Although these two companies have super strength behind them, 100 million is not a small number for the two companies. After Youdou and Tencent obtained the online copyrights of "The Masked Singer" and "The Voice" respectively, they agreed to launch on the same day.
"Who is stronger and who is weak in the number of hits of the "The Voice" and "The Masked Singer" of these two video sites!"
"It's a win-win situation, but the probability of a win-win situation is too small. “
"yes, I think there's always a site to cry about. “
"Weakly ask, are you optimistic about Youdou's "The Masked Singer" or Tencent's "The Voice"?"
"Tear, force, there is always a winner and loser. ”
"I just want to watch the show quietly. I really appreciate Lin Yang and fulfilled my wish. You can watch two good scenes at the same time. ”
......
On the afternoon of July 2nd. Tencent Video and Youku Video are both nervously busy. Compared with Youdou video, Tencent video is much calmer. Due to the previous cooperation with Lin Yang such as "Love Apartment", "First Intimate Connection" and "Conquest", Tencent Video's traffic and content have been greatly improved, so this time Tan Rong is still full of confidence in the cooperation with Lin Yang.
But Geng Lijia, the vice president of Youdou.com, was restless, and the ratings of several programs introduced by Tencent today have hit the streets, as for the TV series "Love Has a Sunny Day", it has made Youdou Video a big loss. That's why the general manager agreed to buy out the copyright of Yanjing Satellite TV's "The Masked Singer" at such a high price under pressure.
But as long as there is any loss in the ratings of this show, Geng Lijia's position as vice president will be lost. The footsteps of Lao Chen are the lightest. But thinking about it, this show surpassed "The Voice" in ratings. If this is a real loss, at least there is this Tencent video to the bottom, what do you have to worry about?
Tencent Video Headquarters.
Regarding the sky-high purchase of the copyright of "The Voice", the publicity director Zhong Hao asked: "How about Mr. Tan? This is about to witness the success or failure of the introduced program." Nervous?"
"It's not once or twice that I've cooperated with Lin Yang, so how can I be nervous? The first few times Lin Yang's works have made us Tencent a lot of money. However, this time the price is more than the previous ones combined. I still hope that Lin Yang will not let us down this time. “
Although there is good cooperation and he is not nervous, Tan Rong is still very worried in his heart. This is the first day of the program introduced in China, if the ratings are really fluttering, it will definitely be criticized, how many media and video websites are thinking that Tencent Video is going to cut big.
"All departments are ready for Mr. Tan. A staff member said.
Tan Rong looked at his watch and said, "Since it's all ready, let's start broadcasting!"
At the same time that Tencent Video launched "The Voice", Youdou Video in different places at the same time also put "The Masked Singer" on the shelves at the same time.
For video visits, facts can be counted.
Executives from both video businesses are eyeing playback hits.
And all parties are also staring at the online ratings and clicks of "The Voice" and "The Masked Singer" at this time, watching the online copyrights of Tencent and Youdou, two video websites, with a high price of more than 100 million, who can have the last laugh.