Chapter 1700: This year, we won't win the king!

Yang Fei did not set up electrical showcases in the beautiful shopping mall.

This seems very unreasonable for a large store of tens of thousands of square meters.

But that's what Yang Fei did.

In Yang Fei's impression, there are special stores for electrical appliances, and the competition is fierce, no less than any business war.

Of course, it is okay for shopping malls to carry some household appliances monopolies, but is the business good or not? Is it worth taking out a large area of the venue to set up electrical appliance showcases?

It's not that the beauty mall doesn't sell appliances at all, but now it only sells small appliances.

The so-called small household appliances, as the name suggests, generally refer to household appliances other than high-power output appliances, generally these small household appliances occupy relatively small power resources, or the body volume is relatively small, so it is called small household appliances.

Small appliances are also a great classification.

According to the use function, it can be roughly divided into four categories.

First, small kitchen appliances, mainly including yogurt makers, egg cookers, electric lunch boxes, soybean milk machines, electric kettles, electric pressure cookers, bean sprout machines, induction cookers, rice cookers, electric baking pans, cake machines, disinfection cupboards, juicers, electric hot pots, microwave ovens, multi-functional food processors, etc.

The second is household appliances, mainly including electric fans, audio, vacuum cleaners, electric heaters, humidifiers, air fresheners, water dispensers, water purifiers, electric clothes dryers, etc.

The third is small household appliances for personal life, mainly including hair dryers, electric shavers, electric irons, electric toothbrushes, electronic beauty instruments, electronic massagers, etc.

Fourth, personal use of digital products, mainly MP3, MP4, electronic dictionaries, handheld learning machines, game consoles, digital cameras, digital video cameras and so on.

The main small household appliances of the shopping mall are, of course, mainly first, second and third class products.

Yang Fei is very picky about the brand of small household appliances, because the overall positioning of the mall is high-end, so he requires all small household appliance brands entering the market to also be high-end.

As for the major appliances produced by Zhao Dongxing's manufacturer, Yang Fei didn't consider selling them at all.

In fact, not only Zhao Dongxing took a fancy to the potential of the beautiful shopping mall, but many home appliance manufacturers had come to Yang Fei before, but they were all rejected by Yang Fei.

At least, so far, Yang Fei has not considered adding a large electrical appliance store in a beautiful shopping mall.

Zhao Dongxing was rejected by Yang Fei so simply, his fragile self-esteem was inevitably hurt.

But he has lived to be in his thirties, and he knows the truth of the law of the jungle in this world, and the right to speak and the rules are formulated by the strong.

What's more, he has a request for Yang Fei now, if he can't even bear this little bit of face, then what kind of business is there?

Zhao Dongxing quickly adjusted his mood and said with a smile: "Mr. Yang, if you don't sell appliances now, it doesn't mean that you won't sell them in the future, this is my business card, please advise." ”

Yang Fei took the business card, handed it to Chen Mo beside him with his backhand, and suddenly felt moved, and asked, "What products do you mainly produce?"

"Household appliances, ice washing electricity are produced. ”

"However, your brand is not very famous!" Yang Fei said that it is not very famous, which means that this household appliance brand will soon be defeated in the cruel business competition and disappear in the long river of history.

"Yes, niche brand, but the quality is absolutely excellent. Zhao Dongxing couldn't help but blush.

Yang Fei said: "That's it, go back, you send a set of your products to my home, I'll take a look." When I bought it, it was good. ”

"No, I gave it to Mr. Yang for identification. Zhao Dongxing hurriedly said.

This is a great opportunity!

Of course, Zhao Dongxing has to catch it.

Yang Fei said: "Contact back." You have a store in Beijin, right?"

"Yes, yes. It can be delivered to the house in the afternoon. ”

Yang Fei said: "Okay, I'll tell you an address, you just ask someone to send it over." ”

Zhao Dongxing was overjoyed, and immediately solemnly wrote down the address Yang Fei said, and once again promised that it would be delivered in the afternoon.

The bustling crowd finally slowly dispersed, and everyone returned to everyone.

Chen Mo asked in a low voice, "What do you want his electrical appliances to do?" Most of these small brands of electrical appliances are not very easy to use. ”

Yang Fei said: "That's not necessarily. The electrical appliances of this era, in fact, the quality is very good, I have an electric fan at home, domestic, it seems to be bought in 90, it has been used for ten years, and it is as good as new, I estimate that it can be used for 20 years!"

He was telling the truth.

Twenty years later, his family's old-fashioned electric fan is still exerting its residual heat for the Yang family to dispel the summer heat.

Appliances from the eighties and nineties were durable.

But most of these manufacturers have gone out of business.

It has nothing to do with the quality of the product.

Doing business is really a very mysterious industry.

Some people speculate and hang their children, and they succeed inexplicably.

Some people are conscientious and diligent all their lives, but in the end they end up failing.

Chen Mo said: "So, you really want to introduce this brand to our store?"

Yang Fei shook his head and said, "I don't enter the store, but I can enter the online mall." ”

Chen Mo Yanran smiled and said: "Your brain is really good! However, didn't you say that what we sell in our physical store should be the same as the goods sold in the online mall?"

Yang Fei said: "Now there are very few major appliances sold online, and we have done it, and that is the first one." As for after-sales, that's the manufacturer's business. Moreover, I also have an idea, which is OEM production. ”

"Producing our own beautiful electrical products?"

"Yes, in this way, our group will add another sub-group, the electrical branch!"

"You, if you want to play it, you want to play it. Is it really good to expand like this?" Chen Mo was inevitably a little worried, "Don't you often say that the biggest taboo of an enterprise is blind expansion?"

Yang Fei said: "I'm not blind, I'm expanding with my eyes open!"

“......”

Yang Fei smiled: "Electrical appliances are also a piece of fat! I think I can take a bite." ”

"Yang Fei, I think, you better be steady! The signboard of the Beauty Group is not easy to build, you should not destroy it easily. ”

"Well, I'll look at the quality of their products first, then visit their factory, and then talk about cooperation. As for OEM production, that's even more for later. There is no hurry. ”

"You see, the people from the Shas Company are here, and so is Gao Qin. Chen Mo looked at the entrance.

Representatives of Gao Qin and Shas Company walked into the scene, and their arrival did not attract the attention and attention of others.

After Gao Qin entered the arena, she kept scanning the audience, and when she found Yang Fei, she waved to this side.

Yang Fei smiled faintly.

Chen Mo said: "They are coming for the king of Biao. ”

Yang Fei said: "Last year's bid king was backgammon, and the winning bid price was 159 million. This year, backgammon will definitely compete for the bid king. ”

Chen Mo said: "Isn't the competition very fierce?"

Yang Fei said: "Actually, it's not too intense, because the aura of the standard king is already weak." ”

"Then what is our bidding price?" Chen Mo couldn't help but ask softly.

Yang Fei showed a light smile and said in her ear: "This year, we won't win the bid!"