Yu Qiu made two more calls and dialed He Fang.

"I asked a few friends, tomorrow on weekdays, I can't leave. Yu Qiu paused and asked He Fang, "What about your situation?"

"I was just about to call you, and I got it done. He Fang was in high spirits, "Isn't tomorrow looking for Xie Xiaoyu to help shoot the shot of the injection?" I asked Chen Yue, she was just about to go to the hospital to see Uncle Chen, let her drive!"

"Chen Yue?" Yu Qiu really admired him, "You have already entered her whole family, her father just helped you." ”

"Hehe, I'm awesome, right?"

What else can Yu Qiu say, he can only praise.

This problem was solved, Yu Qiu put down the phone and sighed: "He Fang is really strong, the girl who has just known her for a short time, you can pull her and her father to help together." ”

"Just the Tai Chi man's daughter yesterday?" Fei Ye said as he ate the last few bites, "You have to learn this from him, that grandson is thick-skinned and feels good about himself." ”

Yu Qiu ignored his burial of He Fang, smiled and said, "Yes, you have to learn from him." ”

Fei Ye licked the plate, and then asked with some hesitation, "You...... What are you going to do next?"

"What's behind?" Yu Qiu didn't react for a while.

"Aren't you going to buy a house, how are you going to make money?"

After listening to this, Yu Qiu stopped his hand about to clean up the dishes and chopsticks, sat down and thought for a while and said, "When I came back from a cold that day, I wanted to talk to you, but I was hospitalized and delayed." Fei Ye, I don't have a clue, but I think you must have a way. In the past two days, I felt that if I made a commercial like this, I could do it, and I was very happy to do it. Of course, I'm not very good at creativity, but I should be able to participate in shooting and cutting things. ”

Fei Ye looked into his eyes and asked, "You believe me?"

Yu Qiu nodded: "I was going to ask you to help me analyze, you know a lot." ”

Fei Ye's cat face pulled up a smile and asked him: "You studied journalism, have you paid attention to the platform Weibo?"

"I know, but I haven't used it. Yu Qiu said honestly.

Fei Ye doesn't think it's strange, Weibo has only been online for half a year, and it is a new thing. He didn't want to say the conclusion to Yu Qiu directly, but wanted to lead him to think: "Do you know how many registered users Weibo has now?"

“...... Didn't pay attention. ”

Fei Ye said very simply: "75 million." You stay in a TV station and know how much potential a media platform of this magnitude can have. ”

"75 million?" Yu Qiu was surprised, "So much?"

Then, he followed Fei Ye's prompt to think.

As a media, the largest revenue segment is advertising. Advertisers, isn't it just the mass coverage of the media? A newspaper and magazine with a circulation of 100,000 can already live a very nourishing life.

Fei Ye said again: "Weibo was launched in August last year. ”

Yu Qiu looked at Fei Ye, he knew that Fei Ye was saying that Weibo had just begun, and the number of users would reach 100 million, 200 million or even more.

"Are you saying that a website like Weibo will also grab the advertising business of TV stations and newspapers like a web portal?"

This understanding, although superficial, is also essential. Fei Ye said, ""Tipping Point, you probably have seen it." When you were in school, did you read McLuhan's book?"

Yu Qiu was really impressed: "Fei Ye, you know McLuhan, you didn't also do news in your last life, right?"

Fei Ye tilted his head slightly to show that of course, and said in his mouth: "This is the information age, don't limit yourself." If you are interested in something, it will be easier to find something to learn. I know McLuhan, and it has nothing to do with whether or not I studied journalism. ”

Yu Qiu thought for a moment, recalled McLuhan's book, and then asked him, "You mean that the books of the media environment school are important in the current era?"

"Don't talk about the big framework of these schools of thought, it's been more than ten years since the rise of the Internet. In the light of historical experience, you should try to understand how their theories guide your future direction. Let me remind you that mobile phones can also access the Internet, and mobile phones with Internet access are cheaper than computers, and you can carry them on your body all the time. ”

Fei Ye did not criticize Yu Qiu, in the current era, those who can see the future are geniuses, and Fei Ye just came with a prophet of the future.

And if Yu Qiu wants to do something, he needs to think more clearly.

Yu Qiu sat quietly and thoughtful, recalling McLuhan's theory.

His most classic book is called "Understanding the Media: On the Extension of Man".

The core idea is to emphasize that the medium is the message. Just as a car is an extension of a certain organ of a person's legs, the medium is an extension of a person's eyes and ears. Different forms of media determine the clarity and structure of information. For example, the same story written in a novel will have a different effect than it is expressed in a movie.

Now McLuhan is on fire again because of the advent of the Internet medium. The form of communication is changing rapidly, and his teacher talked a lot about this when he was in school.

He believes that we must attach great importance to the impact of media forms on people and society, so what does Fei Ye mean by mentioning mobile phones?

It's cheaper than a computer, so you can carry it on your body all the time......

Weibo and the blog that was very popular before......

Yu Qiu asked a little uncertainly, "Fei Ye, do you mean that mobile phones will also become an extension of people's senses in the future?" He knew that Fei Ye must know McLuhan's theory, so he said it directly.

"Isn't that what it is now? Without a mobile phone, you can connect with people anytime, anywhere?"

Yu Qiu thought about the current changes in the mobile phone, and said to himself: "In the past, the mobile phone made smart calls and sent text messages, but now there are mobile phone newspapers, mobile phone QQ, and you can also go to the website......"

Fei Ye continued: "Think about the development of technology and the theory of communication. ”

Yu Qiu thought about it and forgot to speak, and Fei Ye didn't urge him.

The great changes of the times contain too many influencing factors. Every opportunity point has a variety of reasons, and the right timing.

After a long time, Yu Qiu suddenly became a little excited: "Fei Ye, you are so creative, can we make a special online advertisement to make money in the future? There must be a lot of advertisements like Ma Yinglong's on the Internet in the future, right?"

Fei Ye smiled and asked, "You like advertising?"

“...... Hehe, I studied journalism, so I'm a little familiar with this direction. Yu Qiu didn't know if the direction he wanted was reliable.

"Who's going to take the ads?"

Yu Qiu then remembered that someone had to talk about the advertising business. Don't look at He Fang's cheerful personality and familiarity, but if he wants to talk about business, he always says that he is not that material.

He looked at Fei Ye and said, "Pick it up from Zhu Bajie?"

Fei Ye said helplessly: "You also know this channel?"

Yu Qiu felt so weak.

"You can do that in the short term. Fei Ye didn't think he was unreliable, but continued, "In the long run, I want to find a point for myself that can accumulate more in this direction." Yu Qiu, do you like to cook?"

“...... Sort of. He didn't know why Fei Ye said this.

Fei Ye smiled and said: "You know that if you want to advertise, it will actually be clearer to focus on some industry directions, right?"

Yu Qiu nodded, it is true that many newspapers and television stations also set up columns to pull advertisements by industry.

"You can cook, you can shoot and cut things, and you have a cat. Do you think you can do content in both food and pets?"

"Food and pets?"

"That's right. Of course, this is just my suggestion. Don't worry, you still have time to study Weibo, study smartphones, and study these two industries. Fei Ye lazily lay on the sofa, "All in all, you have to know what advantages you have." And it must also be clear that sometimes it is not about absolute advantage, but about comparative advantage. ”

Yu Qiu looked at him: "Fei Ye, you can make it clear, you obviously have ideas." ”

"The law can't be passed on lightly, don't you know?" Fei Ye said as a matter of course, "It's enough to say, if you can't figure it out, it means that you are not suitable for this path." In that case, I'd still write my novels to earn money. If you serve me well, I'll remind you to step on fewer pits. ”

Yu Qiu couldn't cry or laugh: "Okay, okay, I'll wash the dishes for Your Majesty first." ”

He knew that Fei Ye was also for himself, and he was doing what a good teacher should do.

When I was studying, I knew the answers to many questions, but I still couldn't do the same type of questions next time.

Because I didn't learn it thoroughly.

And when it comes to more complex questions such as making money and career, it is obvious that you have to learn it thoroughly.

He put away the dishes and chopsticks and went to wash, thinking that there was really no need to rush, he needed to think more and study more.

Fei Ye jumped on the coffee table and began to code words leisurely.

In the novel, you can write purely according to your own ideas, without constraints, after all, I am the capital of the big guy!