Chapter 727: Sky-high, bombardment

"The highest price wins!"

Zhang Baojiang said: "Director Lin, although this is in line with the maximization of interests, but Director Lin, have you thought about it, if the ratings are really not as expected, then our Beihe Satellite TV must not be sprayed to death!"

Lin Yang understands what Zhang Hejiang thinks, if this is sitting on the first-price network copyright, if the ratings are really good, the outside world will definitely make a big fuss about Beihe Satellite TV. Most of the income from the "Voice" program is in Lin Yang's hands, and Beihe Satellite TV has not received much benefit.

It's okay to say if the ratings are high. Beihe Satellite TV and Lin Yang are both happy, but if the ratings are low, Beihe Satellite TV naturally doesn't want to be criticized by the media and the public because of this sky-high network copyright fee.

After understanding Zhang Baojiang's estimate, Lin Yang said: "Don't worry, Director Zhang, I can sign a contract with a high-bidding website in my own name." If the ratings are not as expected or the number of clicks on the purchase website is not as expected, I can take it personally. “

Hearing Lin Yang's words, Zhang Baojiang hurriedly said: "Director Lin, I didn't mean that. We at Beihe Satellite TV want to advance and retreat with you. “

"Director Zhang, I understand!"

......

Although Zhang Baojiang is quite dissatisfied with the income and commission, this is the choice he made at the beginning, and he can only admit it, and now he is waiting for the ratings to come out, if the ratings of "The Voice" can meet expectations, then everything is okay, but if the ratings of "The Voice" are really not as good as expected. Then Zhang Baojiang is not much depressed, because the ratings do not meet expectations, and the advertising revenue is all their own Beihe Satellite TV.

Although it will not be spit out after eating, it is enough for Lin Yang to drink a pot. So regarding the price of online copyright, Zhang Hejiang doesn't want to interfere anymore, Lin Yang can toss as much as he wants!

Regarding the offer of Tencent and Youdou, Lin Yang is not ready to accept it, although the one with the highest price wins, then there will be a competition, let Youdou Video and Tencent have a competition. In the end, whoever comes out high will belong to whomever comes out.

Although Lin Yang has a good cooperation with Tencent Video, Lin Yang also understands in his heart that pro is pro, wealth is wealth, and both parties are just asking for what they need, and they must maximize their interests at all times.

Lin Yang and Beihe Satellite TV didn't want to wait any longer, so Lin Yang invited Geng Lijia, vice president of Youdou Video, and Tan Rong, Tencent Video, to have a video conference.

At this time, Land Video and Dapan Video were also exploring the online copyright offer of "The Voice", but they were rejected by Lin Yang. The strength of these two companies is far inferior to Youdou and Tencent, and these two have had some conflicts with Lin Yang.

Whether it is Youdou Video or Tencent Video, it is imperative to win the show "The Voice". Lin Yang felt that the competition between these two families was enough. If there are too many parties participating in the competition, the price increase of online copyright is not a good thing after all.

On the basis of 90 million, Youdou Video directly added a price increase of 5 million.

"One hundred million!"

"Fifteen million!"

"108 million!"

"110 million!"

Although Youdou Video is not inferior to the Tengyu video business in the video business, its main business is video, and Youdou cannot be compared with Tencent Group in terms of its overall scale and strength. If the introduction of "The Voice" is really hundreds of millions, it is obviously a little powerless for Youdou. But it is not very difficult for Tencent. Because Tencent is not a single video website.

After the director of Tencent Video invested 110 million, Geng Lijia, vice president of Youdou Video, also seemed a little hesitant. After all, the copyright introduction of this show of more than 100 million yuan is already a little powerless for Youdou Video.

However, after hesitating for a while, thinking about the truth that losers do not lose battles, they finally shouted: "Eleven million!"

And Tan Rong directly raised the price: "115 million!"

It seems that Tencent Video is bound to win the competition with Youdou.

Such a price increase finally made Youdou Video feel resigned. In the end, the exclusive copyright of the "Voice" network was finally won by Tencent Video for 115 million.

After negotiating the specific contract with Tencent Video, everyone is anxiously waiting for the release of the ratings of "The Voice".

Although "The Voice" has received 250 million yuan in advertising sponsorship, and the price of online rights is as high as 115 million, everyone knows that if all this is to be maintained, it must be built on the basis of high ratings. And before the official ratings were released, everyone was a little anxious.

"Can this rating break 1!"

"Fee, if it can't break 1, will Tencent buy out its broadcast rights at such a high price?"

"Yes, this Tencent video, isn't it smarter than anyone?"

"But the best rated program in our station was only 0.6!"

"Can those programs be compared with this "The Voice"? This is a program planned by Lin Yang! This investment can be several times greater?"

......

The title sponsor and Tencent Video have made Lin Yang gain a high reputation on Beihe Satellite TV, and although everyone has no score for this show, they are not too questionable.

After Youdou and Tencent failed to compete for the version of "The Voice", Geng Lijia really couldn't understand, is this Lin Yang's broken program really worth hundreds of millions, and Youdou Video's offer of 80 million for "The Voice" is more from the aspect of increasing the number of visits and raising the stock price. In Geng Lijia's heart, he thinks that his investment of 80 million is already the limit. And the best result of 80 million is that the profit is flat. No matter how rich this Tencent Video is, it won't take the money to be angry with Youdou, right?

"This shouldn't be Lin Yang's hype!"

"How is this possible? Let Tan Rong, the director of Tencent Video, accompany Lin Yang to hype, this is a bit unrealistic!"

"But what did Tencent Video like about "The Voice"? This rating hasn't come out yet. ”

"Yes, even if Tengyu Video is rich, it is impossible to be angry with our Youdou Video!"

"Yes, it must be that reason!"

After hearing the words of a senior executive of Youdou, Geng Lijia also took the case and said: "TM's Tencent Video must be angry with us when it invests more than 100 million yuan to buy this show, and Lao Tzu doesn't believe that they can make money from this show." After the ratings come out, and after the show is broadcast on their video, we will make a big fuss about it. “

"But our Youdou video lacks content and traffic, what can the general manager do if we want to improve content and access?"

"Vice President, we can buy the rights to "The Masked Singer". The ratings and voices of "The Masked Singer" are much stronger than "The Voice"!"

Geng Lijia also thought at this time that the online copyright of "The Masked Singer" was only sold to the land for 45 million, and if he bought "The Voice" for 80 million to fight for the land, it would be appropriate, and the evaluation and appeal of "The Masked Singer" are much stronger than "The Voice". Relying on "The Masked Singer" to boost traffic is definitely better than "The Voice".

"Help me contact Yanjing Satellite TV and ask for the latest online quotation for the latest issue of "The Masked Singer". We're going to win this show anyway. I'll see if this "The Voice" is strong, or this "The Masked Singer" is strong.

......

At this time, Beihe Satellite TV's official website also announced the exclusive network copyright of "The Voice", which was won by Tencent Video at a price of 115 million. This news was like a thunderclap, and it quickly exploded on the Internet.

"Damn, there's no mistake about this! This rating hasn't been announced yet, and it's sold at such a high price. ”

"I can't believe it, the program copyright of Beihe Satellite TV was sold for 100 million. “

"I can't accept it, and at the same time, I can't understand why Tencent Video spends so much money on this show. “

"Let me think about it, this director of Tencent Video shouldn't be the unspoken rule of Lin Yang! I really can't find a better reason than this. “

"Haha, then Lin Yang's hue is too valuable!"

"Will this "The Masked Singer" be mad, as far as I know, the copyright of "The Masked Singer" is only 45 million and was purchased by the land, and this "The Voice" is now twice as large as "The Masked Singer"!"

"Yes, look at it like this, this Lin Yang is wearing the face of this "Masked Singer" everywhere!"

"It's really more convincing to this Lin Yang, and this tearing is forced to tear out a sky-high network copyright. This ability can only be done by Lin Yang. “

......

Huayi Records.

"What, the online copyright of "The Voice" has been sold for more than 100 million"

"Can't be wrong, this has just been announced on the official website of Beihe Satellite TV. ”

"MD, Lin Yang really still has some means, and the copyright of this show is sold so high. With such a high network copyright, the production fee of "The Voice" is also fully paid, and it can be said that this show has a net income of more than 200 million. “

"Yes, Lin Yang in this show adopts the mode of separation of production and broadcasting, if you calculate it in this way, Lin Yang will make a net profit of more than 200 million through this show!"

"MD: That's 200 million! This Lin Yang is about to have the capital to compete with us. “

"Chairman, don't worry, after all, the ratings haven't come out yet, if the ratings of Beihe Satellite TV really don't meet expectations, it will be a joke. Lin Yang had to spit out as much as he ate. “

That being said, Zhang Hao obviously doesn't believe it either, it is unrealistic to expect such a high public opinion of "The Voice" to have its ratings hit the streets, and now, he can only use the sky-high copyright fee of "The Voice" to increase the income of "The Masked Singer". It's also a good way to relieve your financial pressure.

Raising the online copyright price of "The Masked Singer", this is also what Chang Qing and Feng Fei thought, the online copyright of the first season of "The Masked Singer" was sold to Land Video for 30 million, and the second season was increased to 45 million, and this increase is obviously satisfactory.

Changqing originally thought that this year's network copyright fee would increase by 15 million yuan to surpass Mango Satellite TV's programs, and it would have the first online copyright transfer fee for various variety shows in China. But what Changqing didn't expect was that "The Voice" had just been broadcast, and the transfer fee of the network copyright was as high as more than 100 million before the ratings were released.

"In any case, we want to transfer the online rights more than The Voice. Otherwise, I really can't swallow this breath!. ”

"But this land video can't have this strength at all, and we just learned that this land video bid up to 60 million to buy the online copyright of our third season. ”

"Land entertainment can't work, just change another one, there are so many video websites in Huaxia, there are too many websites beyond land video, we must not let "The Voice" ride on our heads. The price of our online copyright this time must exceed that of "The Voice". “

At this time, Youdou was also preparing to discuss cooperation with Yanjing Satellite TV.

"What? The online copyright transfer fee for "The Masked Singer" should exceed or equal "The Voice". These 45 million have become 115 million, this "The Masked Singer" is going crazy!"

"Yanjing Satellite TV said that the network copyright fee is lower than that of "The Voice". ”

"This hateful Lin Yang! has even attracted other variety shows. “

......

Behind the high copyright fee of "The Voice", it has also attracted the attention of all aspects of society to its ratings, and at the same time, various video websites are even more sneering at the high-priced online broadcast agreement reached by Tencent Video and Lin Yang.

Land Video Propaganda Department: "This Lin Yang not only made the tutor franchise fee between various satellite TV skyrocket, but also made the broadcast rights of our video websites for variety shows rise, which is an absolute-stirring stick." “

Youdou Video Video Propaganda Department: "For this kind of artist with bad influence and this kind of network that ignores vicious competition, it is recommended that relevant departments intervene in the investigation." “

Dapan Video Publicity Department: "In a variety show that has not yet come out for ratings, it was introduced at such a sky-high price. There are absolutely unspeakable secrets and intrigues here, which is an absolute disaster for the industry. It is recommended to ban this kind of fake and shoddy artist. ”

......

Various video websites and satellite TV are staring at Lin Yang at this time, because the production and broadcast of "The Voice" and the online copyright have moved the interests and cheese of people from all walks of life. If this show is really like what Lin Yang said, the ratings are over 1.5, it's okay to say, if the ratings of this show hit the street, the video network and various satellite TV stations are ready to make a collective accusation against Lin Yang.

Zhang Baojiang also realized at this time that this number one was really not so easy to do. The so-called popularity is too much, and that's really the truth. "The Voice" has become the target of criticism from various video websites and various satellite TV variety shows.

Regarding the reproaches between various video websites, Lin Yang gave a resolute response: "You can't eat grapes and say that grapes are sour, and the sky-high online copyright fee of "The Voice" is naturally because of the excellent quality. If you are still obsessed with spreading rumors about "The Voice", then prepare to see you in court. ”

And at this time, everyone realized that the domineering Lin Yang was back if he didn't agree with him.

"Damn, Mr. Lin is awesome!"

"I think what Lin Yang said makes sense, the ratings and results have not yet come out, and the introduction of Tencent Video has not yet been broadcast, why do you say that Tencent and "The Voice" are coaxing the network broadcast rights?"

"This land video and the big market video have been blocked by Lin Yang once, and if you haven't learned your lesson, why should you mess with Lin Yang?"

"In good conscience, I don't think the sky-high tutor fee of "The Voice" is not high, where is the effect of the program? As for the online copyright introduction fee, it will be revealed after it is launched, but so far this Lin Yang has really not disappointed us?"

"But I don't think the ratings have come out yet, and it's a matter of saying whether I'm disappointed or not!"

......

When it was hotly discussed on the Internet, the ratings were finally coming out.