380 Price gouging?
Yes, it's because of Wang Quan, if it weren't for wasting energy on him, he would definitely be able to sell more goods.
At this moment, anger appeared in Dou Yuanyang's eyes again, his fists were clenched, and the green tendons on the back of his hands were very obvious.
"You're here with me, just running away, and you can't solve the problem at all. This kind of performance will not only not solve the problem, but will also make customers and business partners disappointed in you, it doesn't matter how much money you lose, don't lose more important things. ”
Dou Changqing's tone was very light, and he could hear that there was a trace of disappointment in it. This sentence made Dou Yuanyang's body tremble slightly, and he raised his head to look at Dou Changqing with difficulty, with uneasiness in his eyes.
"Go back and think about what you should do now. ”
Dou Yuanyang opened his mouth, and when he saw Dou Changqing's cold gaze, he immediately shut up, got up and walked outside.
Linyi, the headquarters of the cause.
More than a dozen people sat in the conference room, the atmosphere was not as depressing as imagined, a few days ago, Minister Tong and they had already begun to guard against Sanhui's moths, and they had been keeping an eye on Sanhui's every move.
"As it turned out, our previous guess was correct. Sanhui's previous moves were all tentative, and even deliberately stimulated those trading companies that hoarded goods, but fortunately, we have always been on guard to avoid this loss. ”
Minister Tong smiled very easily, although the shipment of the gong was a day later than that of Sanhui, but the price had an advantage, and the shipment followed by let the gong release a large number of storage, and now there is no pressure.
"The big guys should know Sanhui's actions today, this kind of full-scale flowering promotional activities is enough to prove that Sanhui is not a whim, this large-scale and large-scale promotional activities, must have been planned for a long time. Come on, let's talk about it, let's talk about it, how do we deal with it. ”
Minister Tong glanced around, and said with a smile: "Speak freely, it doesn't matter if you say something wrong." ”
After a short silence, someone finally took the lead in speaking: "I think, now we only need to think about one thing, do we follow?"
Being watched by the big guy, this person seemed to become restrained, hesitated, lowered his tone a little, and continued: "Let our salesman collect the specific operation plan of Sanhui, and see if they are using imported pork to create a gimmick to reduce prices, or are they really cutting prices, only by figuring out the details of the opponent, can we formulate the next work plan." ”
Minister Tong nodded, what he said has been done, but there is no feedback yet. His eyes continued to wander, and seeing that no one spoke, Minister Tong sighed secretly, and had to remind: "Let me remind everyone here, in fact, we have no choice at all, this time we have to reduce the price." ”
"The topic of sky-high pork prices has been reported by the news media almost every day, and all of them have been price increase news before, and every piece of news has attracted the attention of countless people. Now Sanhui has made such a large-scale action, it will definitely attract more people's attention, if they can maintain the price reduction efforts, those media will definitely rush to report, what leading enterprises take the lead in curbing sky-high pork prices, what conscientious enterprise headlines will definitely appear overwhelmingly. ”
"We all know what the mentality of the media is, and we are afraid that the world will not be chaotic. As long as there is a topic and attention, they are satisfied. If someone reports on Sanhui's conscientious actions, it is indispensable for someone to lead the topic to us, and there is no doubt that this is an inevitable situation. ”
"So, the most important thing we need to consider now is not whether to follow, but how to follow? When to start following?"
......
"Boss Xiao Li, I want two catties of pork ribs and chop them. ”
Sanhui chain store on Wensan Road in Hangzhou, the outside of the store is shoulder to shoulder, and the store is even more people-carried, there is no order at all, everyone is riveting enough strength to squeeze inside, for fear that they will not be able to grab cheap meat.
Aunt Rong easily squeezed to the counter, hurriedly reported what she needed, and as she spoke, her eyes wandered back and forth on the price tag inside the refrigerator, looking for cheaper products.
"Auntie, I'm too busy today to help you chop ribs. ”
Someone squeezed forward again, and Aunt Rong was squeezed so hard that she almost didn't stand firm, so she realized today's special situation, and hurriedly said: "Bring me two more, no, two catties of pork belly." ”
Outside the store, a man in a red apron held a miniature loudspeaker and shouted, "Don't crowd, don't panic, there is a lot of goods today, so everyone can buy cheap meat." ”
The red apron was printed with Sanhui's trademark font, and the man continued to shout: "Please line up, I am a salesman of Sanhui, and I assure you that all customers can buy low-cost assured meat today." ”
However, his words were just shouting, and no one slowed down his pace or even pushed harder into it because of his words.
The same scene is staged in major cities, and some large supermarkets are even more crazy and popular than the scene of Sanhui chain stores, but the results are different.
"You're a false advertisement! I'm going to complain to you, why don't you sell us a lot of low-priced pork?"
"That is, if you don't sell it to us, we will go and complain to you together!"
"Hurry up and bring the meat, we'll wait here. ”
The forehead of the person in charge of the supermarket was covered with fine beads of sweat, and after the promotion advertisement was posted in the morning, the number of customers who poured in skyrocketed geometrically. Looking at the black crowd in front of you, the entire fresh area is full of customers rushing to buy pork, and if it can't be properly resolved, it is easy to cause mass incidents.
The person in charge was very panicked and regretted, originally wanted to use the gimmick of pork price reduction promotion to attract customers to come and consume, customers came, but their minds were all on pork, it seems that if they don't buy pork, they are not in the mood to consume other categories.
He couldn't say what he was suffering about, and he muttered secretly in his heart, who has hair and pretends to be bald!?
Before the promotion, the business manager of Sanhui informed that this kind of promotional product is rationed, and the daily supply is limited, so where can he find cheap pork at this time.
Fortunately, no one knew him, the person in charge wiped the cold sweat from his forehead, quietly withdrew from the crowd, returned to his office, closed the door, and hurriedly called Sanhui's business.
"Manager Yuan, you hurry up and send a batch of goods over, the little goods you gave are not enough to sell, and now there are still many customers around the supermarket, and they also said that they want to complain about us for false advertising. ”
"No, the number of places to be put every day is a fixed amount, which was decided before. You tell the customer that you don't have it today, you want to buy cheap meat, and you can come back tomorrow morning. ”
The person in charge had an ugly face, and continued to plead: "Manager Yuan, come and see for yourself, how many times have our employees explained, but the people don't listen, no matter how much you persuade you." ”
"What's the use of me in the past, no goods are no goods, wasn't my trouble in the past greater!"
The person in charge looked at the phone almost desperately, and after a while, he said viciously: "Then I don't care, we must increase the amount here, and now there are still 100 customers blocked in the fresh area, and the number of people is increasing, if you don't increase the supply to me, there will really be a mass incident, and none of us will be able to benefit at that time." ”
"Crazy, all crazy!"
Wang Ximing sat in the store, listening to the report of the staff, with an inexplicable expression on his face, and after sighing with emotion, he asked again: "Has the by-product of Sanhui been reduced?"
The employee frowned and thought for a long time before finally saying: "I didn't see the by-products, the people were grabbing the meat, and no one cared about the by-products." ”
Wang Ximing was slightly stunned, and then let out a sigh of relief, it is better to reduce the price than to reduce it. He only deals in by-products, so the price reduction of white pork has nothing to do with him.
He handed the employee a cigarette, lit it himself, and asked, "What's the situation in our market?"
The employee put the cigarette on the tip of his nose and sniffed it, and the appearance of enjoyment made Wang Ximing amused, grabbed the remaining half of the box of Chinese cigarettes on the table and threw it over, and scolded with a smile: "Look at your useless appearance." ”
The employee took the cigarette case with a smile and put it in his pocket unceremoniously, and then said: "Our market is also very lively, and many people ran to the Baitiao store to ask those bosses why Sanhui has reduced its price, but they don't reduce it." At first, those white bosses wanted to explain to the people, but then more and more people gathered there, and some people even shouted that if they didn't reduce the price, they would go to the industrial and commercial bureau to report them for raising prices, haha......"
At the end, the employee couldn't help but laugh.
Wang Ximing looked stunned, and then smiled bitterly, raising prices?
The two were laughing, and another employee hurriedly ran in and said hurriedly: "Boss, the goods shipped by Sanhui in the supermarket are imported goods, and I squatted at their intake for a long time and saw English letters on the frozen product box." ”
Import?
Wang Ximing looked at the employee in astonishment, got up from the chair, and hurriedly asked, "Have you seen clearly?" Are you sure it's imported?"
The employee nodded quickly without hesitation.
No wonder! This can explain why Sanhui has reduced prices so much!
Wang Ximing secretly breathed a sigh of relief, the imported goods themselves are cheap. Coupled with the strength of Sanhui, the purchase price is definitely cheaper, and it is even possible to make money at the current price for promotion.
In an instant, when the clouds and mist were cleared and the blue sky was seen, Wang Ximing understood.
Import?
Suddenly thinking of something, Wang Ximing quickly turned around, picked up the phone on the table, found a number and dialed it.
"Hey, what instructions does Mr. Wang have?"
When a familiar voice came, Wang Ximing smiled knowingly, didn't care about politeness, and asked in a low voice: "Mr. Wang, don't you have import channels in your hands? Can you help me get a batch of imported goods?"
"What product do you want?"
Hearing Wang Quan's words, Wang Ximing was even more happy, what kind of products do you want? This sentence is enough to prove that Wang Quan can get imported goods, and even whatever he wants.
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