"The first thing is that Huhai's Taiwei Electric wants to cooperate with our TV station, and our TV station will broadcast advertisements to them in the evening file!"

Zhao Xiaoyan's first sentence made Secretary Jin a little unable to sit still.

Taiwei Electric's current status in Shanghai is close to cold water drinks!

As a Hong Kong-funded company, as soon as Taiwei Electric was established, their competitors were not domestic manufacturers, but Japanese brands that have entered the Chinese market, such as Panasonic, Toshiba, Sony, Hitachi, Sanyo, Mitsubishi and other brands of household appliances, at this time are in China or joint ventures with domestic manufacturers, or have established offices in China.

It can be said that the first decade of reform and opening up is the most brilliant, comfortable and dominant decade for foreign-funded household appliance brands in China.

Especially Panasonic, when it first entered the Chinese market, Panasonic at its peak occupied 20% of the domestic home appliance market share.

However, with the rise of Taiwei Electric, Japanese brands have been impacted to a certain extent, as a domestic Hong Kong-funded brand Taiwei Electric has grabbed 12% of the share of Japanese-funded and Chinese-funded brands, and is a well-deserved first echelon of the domestic home appliance industry!

As for the domestic home appliance industry, in the first 10 years of reform and opening up, most enterprises are still in the embryonic state. Because the domestic economy was in the early stage of the transition from a planned economy to a market economy, the launch of these household appliances projects required the approval of the relevant departments of the central government. Except for a few companies that were able to enter the home appliance field initially, most of them were enterprises with state-owned backgrounds. Like Haier was founded in 1984, Gree was founded in 1985, Changhong was converted from military to civilian in 1986 and introduced Panasonic TV production line, and Chunlan entered the field of air conditioning after technical transformation in 1986.

Taiwei Electric Appliances since 1985 in the Tunan Science and Technology spin-off, has been steady development, last year is through the Xiangjiang transfer station, the introduction of foreign advanced production lines, at the same time Taiwei Electric has also strengthened its own research and development pace.

This year, it is the first split wall-mounted machine in China, named Snow Lotus by Taiwei Electric, in fact, this is also plagiarism, in another time and space, the first split wall-mounted machine produced in China is Huabao Air Conditioner Factory, but it will not come out in 1988.

At the same time, Taiwei Electric will also launch its own color TV brand this year,They are18Inch and22Inch。

It has also made a major breakthrough in the refrigerator business, and produced its first double-door refrigerator, Haomiao brand refrigerator!

This year can be said to be a big year for Taiwei Electric in technology, and the emergence of many brand machines leading the domestic era is bound to trigger a sales boom in China.

In order to meet this sales boom, and borrow this boom to quickly seize the domestic market, Taiwei Electric decided to broadcast its own advertisements on Huhai TV!

This advertisement has also changed the previous vulgarity, and Zhou Yunfa and Zhong Chuhong will jointly serve as the advertising spokesperson, which also opens a precedent for domestic products to be endorsed by Xiangjiang stars.

The advertising effect at this time is much stronger than it was a few decades later.

Secretary Jin looked at Zhao Xiaoyan in surprise, before this, Secretary Jin's impression of Wu Jianye was still the boss of the first cultural company in China, one of the most powerful directors in China, and the level of a very good relationship with Xiangjiang's Fengge Entertainment.

This time made it a little difficult for Secretary Jin to connect them, but soon Secretary Jin thought of the incident that happened a few years ago, but after many years, Wu Jianye had too little time in Huhai, and there was no news of Wu Jianye here, so this matter passed quickly.

In fact, the most important reason for this is caused by the unsmooth transmission of information in this era, in Yanjing, the high-level people have long known part of the relationship between Wu Jianye and Yaoguang Group, but in Shanghai, it is still only in the impression of a few years ago.

"Director Wu and Mr. Qin of Taiwei?"

Secretary Jin's mouth of Mr. Qin, called Qin Li, is the general manager of Taiwei Electric, graduated from Jiaotong University in Shanghai, is known as the third batch, but after graduation Qin Li did not stay in China, but went to Germany to study, and stayed in Germany after graduation, Yaoguang Group found him through a headhunting company, just at that time Qin Li's home had some problems, the old father was seriously ill, thinking that his mother died at an early age, and the old father had no one to take care of, Qin Li agreed to the invitation of Yaoguang Group, returned to China, and served as the general manager of Taiwei Electric。

Zhao Xiaoyan replied: "My brother and Zhou Tao of Yaoguang Group are fellow villagers, and the relationship has always been good, this time Yaoguang Group wants to advertise, and my brother recommended our TV station!"

Secretary Jin felt that his body was swaying slightly, and he thought that it was a great joy to contact Taiwei Electric, but he didn't expect that the real relationship was the entire Yaoguang Group.

"Oh, I didn't expect you to be fellow villagers with Mr. Zhou, Xiao Zhao, I have to criticize you for this, since you know Mr. Zhou, you should have introduced Mr. Zhou to our station earlier. ”

Zhao Xiaoyan smiled a little embarrassedly, to be honest, before she came to Huhai, she didn't know how big her cousin was, but when she came to Huhai, she found out how much energy Yaoguang Group had.

After joining Huhai TV, I know it even more clearly.

"Listen to my brother, Zhou Tao has been staying in Xiangjiang now, and he rarely goes back to China!"

"Well, I know about this matter, but there must still be a chance, Xiao Zhao, now the station has given you a task, and when Mr. Zhou returns to Huhai in the future, you must help the station introduce you!" Secretary Jin said seriously.

Zhao Xiaoyan nodded: "I know Secretary Jin, what about advertising?"

Secretary Jin smiled: "No problem, I approved this matter, tell your brother, just let the people from Taiwei Electric come directly!"

Zhao Xiaoyan: "Thank you, leader. ”

"What's polite to me, since you are from Taili, then we are a family, and if you have any difficulties in the future, you can come directly to me. "Secretary Jin confirmed at this time that Zhao Xiaoyan is the treasure hidden in their Huhai TV station.

"Thank you, leader!" Zhao Xiaoyan thanked again.

"And what's the second thing?" said Secretary Jin with a smile.

"The second thing is that my brother is going to join forces with his court culture, Xiangjiang's ATV, and our TV station to shoot a mythological TV series together......."

The mythological TV series that Wu Jianye is preparing to jointly shoot is naturally the 90 version of "Fengshen Bang", in another time and space, this version of "Fengshen Bang" was jointly filmed by Huhai TV and Xiangjiang's ATV, among which the most impressive is naturally Daji Fu Yiwei.

As for Wu Jianye's decision to cooperate with Huhai TV this time, in fact, there are still other concerns, after all, Yanjing TV and CCTV are both in Yanjing, and the local atmosphere will definitely have concerns about such a 'large-scale' TV series as "Fengshen Bang".

On the contrary, it is not as open as Huhai, and many of the behind-the-scenes personnel in the TV series are from the Huhai side, for example, Guo Xinling, the director of this TV series, is the director of Huhai TV and the head of the TV drama section.

Another classic mythological drama "Eight Immortals Across the Sea" after the 80s in China was actually jointly filmed by Huhai TV and ATV.

As for the old man Lan Tianye who is participating in "Desire", in fact, there is no need to worry, the filming of "Desire" has already started, I believe that the filming should have been completed after the New Year, and the preliminary preparations for "Fengshen Bang" will definitely take a month or two, and by then the old man Lan Tianye should have completed the filming of "Desire".

Of course, in the filming of this TV series, Wu Jianye will not have too much intervention, and will be fully handed over to Guo Xinling and the people on ATV's side to operate this project, if they don't choose Old Man Lan Tianye at that time, Wu Jianye will not say anything.

Just stuff Fu Yiwei in!

In fact, the "Fengshen List" was filmed twice in China in the eighties and nineties, one is this classic 90 version of "Fengshen List".

The other is the Shaanxi Provincial version of "Fengshen Bang", this version of "Fengshen Bang" was originally planned to shoot 52 episodes, but it was urgently stopped after less than 10 episodes.

Only the first six episodes can be found on the Internet in later generations!

As for the reason for being stopped, Wu Jianye has seen it, and it can only be said that the TV station in this era is too bold, and the atmosphere is extremely terrifying, not to mention, there is even a LU point shot.

By the way, Liang Li, the actor of this version of Daji, is actually not an ordinary person, in "Divine Doctor Xilaile", she plays the fierce original wife of Xilaile.......

And the reason why Wu Jianye attaches so much importance to this TV series is not only the influence of this TV series in China and Xiangjiang, but also another reason, that is, ATV has announced that it will be officially upgraded to a satellite TV station, and the whole Southeast Asia will receive ATV's programs at that time.

Next year, ATV will broadcast "Journey to the West" simultaneously with China, and then after the broadcast of "Journey to the West" is over, it will be taken over by "Fengshen Bang".

Mythological drama has always been a unique type of drama in China, coupled with the fact that Chinese mythological stories have a strong audience base throughout Southeast Asia, if you want to let domestic movies and TV establish a huge audience in Southeast Asia, then mythological drama is a good entry point.

When mythological dramas are transmitted to the whole of Southeast Asia through ATV and establish their own viewership, domestic movies of this type will follow.

The reason why Hollywood can dominate the world is because their sci-fi movies have greatly satisfied the global audience in the visual feast.

Of course, there are also Hollywood action scenes, which are all important genres that have helped Hollywood expand its territory in the global film market.

It's not that there is no confrontation with it in China, mythological dramas, martial arts dramas, and historical dramas are all unique themes to China, and even conspiracy dramas, to be honest, Lao Mei's "Game of Thrones" is just like that compared with domestic conspiracy dramas, these kinds of movies can actually become the vanguard of the domestic film industry to expand its territory in the world.

It's just that there have been too many detours in the development of domestic films and TV industries, and even when Wu Jianye was reborn, he couldn't really catch up with the footsteps of North America.

Although domestic movies at that time seemed to be infinitely beautiful in the domestic film market, when they went abroad, they stopped eating.

Even the Asian market around him has no real strategy, and even the Xiangjiang movies in the eighties and nineties can't be compared, so there is still a long way to go for Chinese films to really go abroad.

Internally, you can develop your own urban dramas, comedies, and other popular genres, but externally, you need to remove the development boundaries between countries, martial arts dramas and other themes to open up territory for Chinese films, and wait until foreign audiences are really familiar with this subtle change, it is possible to launch other types of domestic films and television.

In the next twenty or thirty years, North America will have its own superheroes, and China will have its own gods and Buddhas.

"The investment in such mythological dramas is not low, I remember that the investment in "Journey to the West" has exceeded 7 million, right?" When Secretary Jin heard that Tangting Culture wanted to adapt "Fengshen List", he first thought of the investment in "Journey to the West".

As the boss of a domestic TV station, CCTV must be cautious and cautious when investing in a 7 million TV series, and for Huhai TV, it is natural to be more cautious.

Zhao Xiaoyan said: "My brother said, our TV station will take as much as it wants, and the rest will be all produced by ATV and Tangting Culture, and then it will be divided according to the proportion!"

Secretary Jin showed a hint of embarrassment: "That's ...... Wouldn't we take advantage of Director Wu in this way?"

Zhao Xiaoyan shook her head and said, "I don't know the specific details, that's what my brother told me!"

As for why Wu Jianye did this?

Li Xiaowan, who was far away in the Gobi Desert, also asked Wu Jianye the reason.

"The reason, it's very simple!" Wu Jianye smiled and explained: "Don't look at the TV stations that are still quite poor now.......

Hearing this, Li Xiaowan couldn't help but roll her eyes, saying that the TV station is poor, and it is estimated that Wu Jianye has this qualification in China.

"However, with the popularity of TV in China, the importance of TV stations will become greater and greater, and we are now bringing Huhai TV Station, in fact, it is just an investment in advance, and now we have a good relationship with major TV stations in advance, and when the influence of these TV stations is getting bigger and bigger, it will become more and more important to our court culture. ”

As Wu Jianye said, now take out hundreds of thousands of dollars and have a good relationship with Huhai TV, and wait until the 90s and even the 21st century, at that time, everyone will see the importance of this.

What's more, although there is investment from Huhai TV, the copyright of the TV series is still in the hands of Tangting Culture, and the future derivative repertoire is naturally determined by Tangting Culture.

As for plagiarism.......

Wu Jianye doesn't care, there is no way to prohibit this kind of thing in China, it is good for a hundred flowers to bloom, and this can also create a sense of crisis for the court culture, which is conducive to the development of the court culture!

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