Gan Jing is more experienced in judging the box office performance of movies.

"When Happiness Knocks on the Door", jointly produced by four companies, is a 10-million-level small-budget movie, because there are still promotion, distribution, and release links, according to the convention, it is roughly calculated at 1:3, that is, the box office result of 30 million is used as the profit and loss line.

This number may not be a lot in the eyes of ordinary moviegoers, but that's because the box office results mentioned in the media are all surviving after the fight.

There are usually hundreds of works in a year, and regardless of the box office results, those that can really be released will be brushed off a large number first, Gan Jing vaguely remembers that the release rate of a certain year is even 20%, and talking about profit and loss is something that can only be talked about in these 20%.

The more famous 28 rule also has a good performance in the film market, famous actors carry large movies and eat meat, and the remaining soup is left for small productions, it is true that every company hopes that the small productions in their hands can rush to the market and become dark horses, but the reason why dark horses are dark horses is that it appears rarely.

Will "When Happiness Knocks on the Door" be a dark horse?

Gan Jing thinks that the problem is not big, the main creative team is not famous, this is a small problem, the publicity and distribution channels are not in place, this is a small problem, there is a lot of competition in the Spring Festival, this is a small problem.

It's gold, it shines everywhere, this sentence is not outdated.

Of course, the accumulation of all kinds of small problems may affect the upper limit of the movie box office, after all, the movie schedule is always limited.

But its lower limit should exceed the production level of 10 million by virtue of its quality.

For Bai Shi Film and the other three investors, as long as they can make money, what more bicycles do they need?

"Brother Gan, how much box office do you think "When Happiness Knocks" can win?"

"I'm worth 30 million anyway. ”

Approaching the Chinese New Year, Li Zaoyu came to the door with a large bag and a small bag for many days, this time she didn't have any twisted psychology, people need an adaptation process, becoming a heroine doesn't mean everything, she understands it's not too late.

After the girl calmed down a lot, she was deeply curious about the work directed by Gan Ge on February 19 of the Gregorian calendar, the first day of the Lunar New Year.

It's just that Gan Jing's confidence in smoothing out the profit and loss line first as soon as she exited was still much beyond her expectations.

"Ersi's cuteness is not inferior to my acting skills, and she should be worth 30 million. Gan Jing reads newspapers and surfs the Internet, although he has not done specific research, but he roughly knows that the box office of movies in the current market is hovering between hundreds of millions, like last year's box office champion is 650 million for a "Bullet Legend".

Li Zaoyu counted a simple arithmetic problem, which was already 60 million.

Gan Jing said casually: "My directing skills are slightly inferior to my acting skills, so it's 20 million." ”

Li Zaoyu nodded, 80 million!

"Counting the publicity, five million will be deducted, and five million will be deducted if you count the films. Gan Jing smiled, "Rounding up, 100 million." ”

It's a simple arithmetic problem!

——0.3+0.3+0.2-0.05*2=0.7≈1 (100 million)

Li Zaoyu's face was a little strange, knowing that Brother Gan was joking with himself, but he was still more confident, at least, he seemed to be more optimistic about profits.

It's just that if the movie could really be just a simple arithmetic problem.

Approaching the release of the movie, a considerable number of people in Baishi Film and Television do not have annual leave, or in other words, a considerable number of people in the film and television industry do not have annual leave, and communicate with the theater chain, the media, and the partners......

A lot of communication among Chinese people is implemented at the wine table, and they can talk on the phone, but they always feel that it is not as safe as getting closer after a drink.

After collecting information on the wine table that is difficult to count, Bai Shi's box office evaluation of "When Happiness Knocks on the Door" is fifty or sixty million, which is quite rare for a newcomer crew.

Producer Qian Mei made a special call to Gan Jing after holding a preview meeting in the company.

Don't look at the money that the company's boss decided to give to Gan Jing, but after actually cooperating with Gan Jing, her attention far exceeded that of the boss.

"Gan Jing, how is it? Aren't you nervous when the movie is about to be released?" Qian Mei knows the common problem of newcomers, even if Gan Jing is talented, he is only the first work to be released after all.

"Uh-huh, I'm nervous. Gan Jing said the most nervous words in the most peaceful tone.

Qian Mei was originally full of thoughts of selling Guanzi, but now she listened to the other party's tone and simply said it directly: "The company is still optimistic about the movie's expectations, how can this work have sixty or seventy million." ”

For the Chinese New Year, it is natural to speak well, and the fifty or sixty million in the company meeting has a Buff bonus on the phone.

Gan Jing still replied nonchalantly: "That's good." ”

Qian Mei was a little confused, and said a little stubbornly: "After the movie is released, the company plans to find the media to help you publicize it, so that when you have a second play, it will be easy to say, and the investment will not run from company to company like before." ”

Gan Jing thought for a while and said, "As long as you don't drag my box office dividends, it should be easy to make another movie." ”

It's a simple arithmetic problem!

Even if the number 60 million mentioned by the producer is calculated, Gan Jing has 20% of the investor's dividend with zero remuneration in the contract, then, (6000/3) * 0.2 = 4 million.

I can pull 10 million empty-handed, so if I have millions after tax, can I still shoot the second part?

What's more, having a money-making work and not having a reputation are two different concepts.

"Hahaha, how can you delay your dividends. Qian Mei laughed a few times, trying to bring the topic back to the original track, "Gan Jing, seriously, you have to pay attention to the role of the media, this time because the process is too hasty and you are not allowed to run the announcement, this is actually a loss for you." ”

Huh? Is this from your own point of view?

Gan Jing sensed some smell and said directly: "What does your company want you to convey?"

Qian Mei secretly sighed at this guy's acumen, and said with a smile: "It's what I just said about your personal publicity after the release, you see, this is your first directorial work, and you have had some bumpy experiences in the past two years, which can be packaged in front of "When Happiness Knocks on the Door". ”

The producer denied himself: "No, this is not packaging, this is telling the truth, this kind of media publicity will be of great help to your future acting development." ”

"Hmm. Gan Jing pondered for a moment, "It's too much trouble, no need." ”

"Ah, it's troublesome, why bother? It's just some interviews, and we'll help you with the layout, and the content of the article will be polished. Qian Mei was puzzled.

Gan Jing only asked: "Do you want to sign a contract with Baishi Film and Television?"

"Isn't it good to combine forces like this?" Qian Mei used a word that she hadn't even noticed, and said sincerely, "This will have the effect of 1+1>3, this is a simple arithmetic problem!"

Gan Jing laughed: "This question is a bit difficult, I'm not good at signing contracts or anything, let's talk about it after the release." ”

Qian Mei shook her head and sighed, but she didn't know who she was sighing for for a while.