At Ma Zhengwei's suggestion, the waiter soon called a few sisters.

These sister papers look good, although there are some suspicions of Internet celebrity faces, but considering that there is no Internet celebrity profession now, it can only be said that these sister papers are deliberately singled out.

The figure is also very hot, and the clothes he wears are also few, as soon as he came in, he divided up to find a man, and then immediately the voice of Yingying Yanyan sounded.

Zhou Fangyuan also sat next to him, wearing a black one-piece skirt, his legs were white, slender and round, he didn't know what brand of perfume was sprayed on his body, and he didn't smell choking, but there was a feeling of fragrance.

Zhou Fangyuan didn't know much about perfume, so he couldn't tell what kind of perfume the other party was spraying.

"Sir, shall we have a drink?"

Because everyone wears casual clothes, it is impossible to tell which one is richer on the surface. The accompanying singer sitting next to Zhou Fangyuan probably thought that Zhou Fangyuan was just an ordinary person, so he didn't pay much attention to it, and just talked to him very casually. Zhou Fangyuan is even more casual, he has no interest in the actresses who will appear on these occasions. There is no discrimination against each other, everyone does not have everyone's way of life, and he has no right to say whether others are right or wrong in doing so. It's just that he doesn't have much interest in such a girl, so she just glanced at the other party when he entered the door, and then he never responded.

The girl didn't talk to him, or rather, in the eyes of this girl, Zhou Fangyuan was a little too ordinary.

At first, others didn't notice the situation on Zhou Fangyuan's side, but soon, someone noticed the coldness on Zhou Fangyuan's side.

Ma Zhengwei's face changed slightly, and he wanted to say something.

"Ahem. ”

At this moment, Zhou Fangyuan suddenly cleared his throat, stood up, and picked up the handbag he was carrying before under the inexplicable gaze of the girl who accompanied him to drink, and reached out from inside, which was several stacks of red tickets.

"Take it, it's none of your business. ”

As he spoke, he dropped the money on the coffee table.

The girl in the room, you look at me, I look at you, they are all stunned.

"Don't you understand, or do you not need the money, if you don't need it......"

"Let's go!"

A girl reacted the fastest, stood up with a brush, turned her head and walked out.

And the girl who was assigned to Zhou Fangyuan before looked at him with a complicated expression, as if she didn't expect him to be such a big money.

Zhou Fangyuan didn't bother to pay attention to her, and after all the hot girls who accompanied the wine left, Zhou Fangyuan looked at a few classmates in front of him, everyone had a sneering expression on their faces, they thought Zhou Fangyuan was angry, after all, everyone came out to play, and other people's companions were giggling, only he was left out in the cold, and everyone felt that it was going to be bad today.

But Zhou Fangyuan didn't take it seriously, he looked at a few classmates present, and raised his hand to turn off the KTV song ordering system.

"I know, you came to me today for a purpose, you don't need to explain, Lao Ma, I understand, I can understand. You want to work together, and that's great, and I have that idea too, so let's talk about it now.

You should know that Yuanfang Group has all made a Meituan network and a supporting APP, you should all know about this...... Very good, so let me tell you what I think, now Meituan has a good market share in domestic online ordering, and after the group's internal analysis, it is now ready for the next step - we will name it Meituan Takeaway.

According to our plan, the Meituan app will add an outside port, through which the takeaway merchants can sell their own meals, and users can order and pay for the food in the software store, and then deliver the food to the customer within a certain period of time through the delivery rider. Eat all over the city without leaving home, that's our goal. At present, we are preparing to launch the first batch of food delivery functions in cities such as Beijing, Shanghai and Guangzhou, and the recruitment of food delivery riders has also ended. Beitong's side, in the original plan, should be the third batch, but since I'm sitting here today, I might as well say it directly. Everyone, we have such a friendship with classmates, you want to make some money with me, yes, I'm not the kind of person who doesn't pull a dime, this delivery rider, I can let it go for you.

It's not that you can work for me, you can set up a third-party labor company, and I will outsource this business to you, and you will provide labor export. Riders deliver meals, on average, each order can provide you with an income of two to three yuan, and you can see for yourself how to operate at that time. The reason why I chose all of you at once, rather than someone alone, is not because I underestimate you, in fact, Meituan Takeaway has a lot to offer, the work of the rider is very important, there will inevitably be other people on Beitong's side who want to intervene, and only by uniting together can you resist the pressure of the other party, so this is the best choice. ”

Zhou Fangyuan said lightly.

He is not worried that his classmates will think that many people can't make money by opening a company, the opportunity has been given, and if anyone thinks they can't make money, they can not participate.

Takeaway is definitely a promising industry.

At the end of 2013, Meituan launched its takeaway business, and Wang Huiwen announced that it would invest 1 billion yuan in three years to become the first in the takeaway market, and in November of the same year, Meituan Takeaway version 1.0 was launched. In December, Taodiandian, a subsidiary of Dibao, was launched. Prior to this, in March 2012, Ele.me launched a mobile APP.

At the beginning of 2014, Meituan Takeaway launched the "beach-grabbing" action and began to make efforts, aiming to open more than 200 cities throughout the year and hit 400,000 orders per day. The reason is that Meituan believes that Ele.me's shortcoming is management, and if it expands rapidly, it is likely that management will get out of control. In fact, in 2014, Meituan opened an average of one city every 1.5 days. In April, Baidu takeaway was launched. In May, Meituan received a Series C financing of US$300 million led by General Atlantic. During the same period, Ele.me finalized an $80 million financing from Dianping. In June, Meituan began to focus on the campus market and achieved a 2:3 market share of Ele.me. In August, Meituan Takeaway launched version 2.0 to support online payment, and before that, Meituan Takeaway had already launched features such as overtime compensation, satisfaction evaluation, and order cancellation. From the very beginning, Meituan has paid more attention to the mobile market, on the one hand, perhaps because mobile devices are more suitable for LBS business scenarios, but the more important reason is likely to be that in the early days of Meituan Takeaway, many businesses and traffic sources were related to the Meituan app.

At this stage, Meituan's mobile business accounted for 70%.

In September, Meituan decided to immediately sprint to the campus market and complete its overtake of Ele.me in September. It was also from this stage that Meituan Ele.me engaged in a crazy subsidy war. Since then, Baidu Takeaway has also followed up, and the takeaway industry has gradually formed a three-legged pattern of "Eleme-Meituan Takeaway-Baidu Takeaway". Wait until the end of 2014. Meituan's average daily order volume reached 1.5 million, and Ele.me's average daily orders also exceeded 1.2 million during the same period. At this time, Meituan and Ele.me have reached a certain degree of balance in strength.

In the first month after entering 2015, Meituan received 700 million yuan in Series D financing, and in the same period, Ele.me also raised 350 million yuan. By the middle of the year, Meituan Takeaway and Baidu Takeaway began to deliver crowdsourcing business. However, Ele.me, which has already built its own delivery team, gave up special delivery, and started to follow Meituan and Baidu to start from scratch to carry out delivery crowdsourcing. On August 28, 2015, Ele.me announced the completion of a $630 million Series F financing. And, under pressure from Meituan, they began to enter the white-collar market to fight against Meituan's takeaways.

It can be seen that in the second half of 2015, Meituan's strategy began to bear fruit - Ele.me, which had expanded aggressively under pressure, encountered great challenges in internal management, and a large number of managers left, a considerable number of whom eventually joined Meituan. The balance of power between the two sides, this stage began to be unbalanced. In October, Meituan and Dianping merged, Dianping left the board of directors of Ele.me, and closed Dianping's traffic interface to Ele.me, which was already lacking in traffic. In December, Meituan's average daily orders reached 3 million, but Ele.me reached 3.3 million orders in the same period, still ranking first in the food delivery market.

In January 2016, New American University received a US$3.3 billion financing led by Youtenx. In April 2016, Ele.me received a $1.25 billion financing round led by Alibaba, and the food delivery market finally entered the BAT competition environment. Around the Spring Festival, Meituan Takeaway launched a surprise attack, increasing subsidies to retain riders to continue delivery during the Spring Festival, and recruited riders after the Spring Festival, while Baidu Takeaway chose to spend money to send riders home for the New Year. In one fell swoop, Meituan Takeaway snatched a lot of market share from Baidu Takeaway in a few months, and Baidu Takeaway has been slumping since then and has gradually fallen behind. In August, Meituan Takeaway added Meituan's product delivery services in many cities: supermarket delivery, fruit delivery, and squirrel convenience.

At this stage, Meituan gradually realized that the scope of LBS and O2O services is not only catering, but also a business that can be "delivered to home", which Meituan can try. What's more, Meituan's delivery team is very mature, and the delivery business, whether it is manpower or technical level, has indeed been able to support Meituan's idea.

In the second half of 2016, the Meituan Ele.me subsidy war continued, and the battle that was originally "over in 6 months" in Zhang Xuhao's plan grew much longer than he expected. At this moment, Baidu takeaway has begun to gradually stop following up the subsidy. On November 17, Wang Xing officially put forward the declaration of "let the Chinese people eat better and live better" in his speech at the 3rd World Internet Conference.

In the first half of 2017, the market share of Ele.me and Meituan Takeaway accounted for 41.7% and 41% respectively. In August of the same year, Ele.me officially acquired Baidu Takeaway, and the market share after the merger reached 54%, and it began to distance itself from Meituan Takeaway. At this stage, Meituan's ability to deliver offline has become an important capability for Meituan to expand new business. Not only Meituan's delivery team, but more importantly, Meituan's matching and mapping algorithms are also among the best in the O2O field, which makes Meituan have greater imagination and capabilities in the "home" scenario.

On July 13, 2017, Meituan's errand service was launched, continuing to expand LBS service scenarios based on offline delivery capabilities. In the same year, the concept of new retail began to gradually emerge, and the trend of combining online and offline retail business with Meituan's own business capabilities began to better match, and Meituan also began to test the waters of new retail. On July 17, baby elephant fresh food was launched. Officially started the fresh food delivery business. The scale of competition between Meituan and Alibaba has further intensified. In October, Meituan received a $4 billion Series F financing round led by Tencent, valuing it at $30 billion.

In the fourth quarter of 2017, the analysis report of the Huaxia Internet catering takeaway market showed that in terms of takeaway market share, Ele.me, which merged with Baidu takeaway, reached 49.8%. Meituan came in second.

In February 2018, it was suddenly rumored that Alibaba would wholly acquire Ele.me, and it was rumored that Zhang Xuhao might be out of the game, possibly because a "VAM agreement" signed with Alibaba promised that the goal of achieving Ele.me's profitability by March 2018 failed, but it was not confirmed. In August, Ele.me was acquired by Alibaba, and the scale of the food delivery market shrank. In the middle of the year, Meituan's takeaway accounted for 63.3%, while Ele.me and Baidu took up less than 40% of the market share. At the same time, Meituan's average daily order volume exceeded 20 million, and, according to Wang Xing, the entire food delivery business has achieved breakeven and has become the undisputed first place in the food delivery market.

Throughout the five years of business development of Meituan, Meituan has given full play to its first-mover advantage in group buying business, LBS services, local promotion team management and merchant resource development and management. In the early days, Meituan quickly caught up with Ele.me with the help of its own strong push team. And for a long time, it has maintained a certain equilibrium with Ele.me. But in the later stage, some factors other than the product, including the loss of control of management, and the entry of giants affected the battle situation.

Sun Tzu's Art of War says: "You can't win against yourself, but you can win over the other." "Winning a fight is sometimes not about what you do right, it's about making sure you don't do anything wrong and waiting for your opponent to make a mistake. It is also true that because of some small mistakes made by Ele.me, it lost the victory of this war. But it can also be seen from here how fierce the competition for the takeaway market is among the major giants. In the future where the concept of Internet+ is becoming more and more important, the monetization of traffic and online and offline cooperation are becoming more and more important. Meituan is outstanding, with a revenue of 20 billion yuan and a gross profit of 4.6 billion yuan in a quarter, which shows what a huge market it is.

It is said that Meituan alone provides an annual income of up to 20 billion yuan for the takeaway brothers, if it is put in Beitong City, Zhou Fangyuan is not very clear about how much money these takeaway brothers in Beitong City can make in a year, but it is not a problem to add up to hundreds of millions of yuan. So while the little brother makes money, as an outsourced third party, it is not a big problem to earn the same money.

Of course, for these second generations, it is nothing that several people add up to earn 100 million a year, but don't forget, if they can enter this field, it is equivalent to being tied to the distant group, and the benefits are far from being comparable to a little money. What's more, the net profit of 100 million yuan is definitely not a small number for their respective families, that is, everyone shares it equally, and one person has an income of more than 10 million a year, not to mention anything else, it is regarded as pocket money, which is definitely more than the amount given to them by their parents. What's more, there are only a few people who can reach Ma Zhengwei's family background, as far as these classmates are today, most of them just have better family conditions, if they can really follow Zhou Fangyuan to earn tens of millions a year, it will definitely not be a small amount for them.

So when Zhou Fangyuan told the ambition of Yuanfang Group and his prediction of the prospects of the takeaway field, several people, you look at me, I look at you, and they all saw a look of yearning and excitement in each other's eyes.