Chapter 802: Doing Things
For the time of rest and adjustment given by the program team, the Taifeng Building four-person group coincidentally chose - salted fish.
Although theoretically there is no difference between the two-week competition process and the weekday work, there is no performance pressure at the usual work, and the mental pressure during the competition is always huge, regardless of whether the results are good or bad. Now that we finally have time to breathe, we don't want to go to work, we just want to have a good week.
Although Jiang Feng and Sun Maocai, the two signature chefs, did not go to work, business was as prosperous as ever, and even had the posture of "Zhiwei" when it was first released.
The reason for this result is very simple, the second issue of "Good Taste American Chef Competition" is popular, inexplicably popular.
Although the first issue has a good reputation, the number of broadcasts has been mediocre, and the number of broadcasts in the first week of its launch has only exceeded 10 million, or in the case of buying a recommended position. Compared with the number of variety shows on the market that often exceed 100 million and break 1 billion, this is simply rushing to grandma's house.
In the second episode of the program, Taifeng Lou turned the tables against the wind with the snack street test on Sunday, which is indeed very explosive, and even has a bit of a cool rhythm. But the reason why the second episode of the show exploded was not this, but because many viewers found out -
Damn, I was in the snack street that day!
There's nothing more heart-wrenching than being personally involved and missing out.
Probably because four of the eight restaurants participating in the competition are in Beiping, and more than half of the few viewers and fans of "Good Taste Chef Competition" are Beijing locals. Snack Street, as a new Internet celebrity check-in mecca in Beiping, even if the locals say they are disgusted, they still have to play the card, the circle of friends they should post, and they should take their girlfriends to go shopping and eat on the weekend to show their affection.
So many viewers watched variety shows and watched, and they found out, eh, I wasn't there that day.
When I looked at it again, I said, "Well, I passed by this store, but I didn't wait in line because I thought there were too many people in line."
There are also some lucky people who look at it and find that I have eaten it, no wonder I think it is so delicious.
The latter part of the show is also very interesting, in the first episode, there is a five-second pause when each chef appears, and then subtitles are flashed to introduce the chef.
For example, Pei Shenghua is the chef of Huaiyang Mansion and has served as the head chef of the state banquet. Sun Maocai is one of the chefs of Taifeng Building, who has served as the head chef of the state banquet, and ranks eleventh in the celebrity chef list.
But the average viewer doesn't eat this set at all.
The vast majority of the audience doesn't even know what "Knowing Taste" is, and introduced that Chef XX used to be the head chef of the state banquet, but he just thought it was quite powerful, but in fact, he didn't have much feeling in his heart at all. Especially in the case that there are several state banquet chefs in this show, it seems that the title of state banquet chef is obviously very ordinary.
Of course, the insider knows how high the gold content of the introduction in just a few sentences is, but the real insider doesn't need to introduce it directly at all, and they will know how good these people are when you put out the name. And the laymen, no matter how much you say, they think that's it.
Interlacing is like separating mountains, probably that's it.
In the second issue, the program team learned the lessons of the failure of the first phase, and used a more intuitive way to let ordinary viewers feel how awesome these contestants are.
They directly put the price of the dish up.
For example, if the contestants choose a restaurant and enter the selected restaurant to make dishes, the program team will cut a close-up during the production, and then intimately add subtitles.
If Jiang Feng was boiling porridge, the subtitles next to Jiang Feng would be-
Jiang Feng: The signature vegetable chicken bean curd, priced at 1288 per piece, needs to be booked three days in advance.
The price of the porridge being boiled will also emerge below, preserved egg and lean pork porridge, 10 yuan a bowl.
What an intuitive gap, what a shocking experience.
Jiang Feng is nothing, if you want to be shocked, it has to be Chef Arnold, among so many contestants, the set meal he sells is the most expensive. The 12,888 yuan set meal and the 35 yuan cake are in stark contrast, just ask who doesn't think it's reliable, it's really worth it, why didn't I eat it.
Those who didn't eat felt that they lost 12888, and when they ate, they felt that they earned 12888, whether they were late or didn't eat, as a new century Internet surfing warrior in the 21st century, they always had to force joy and regret on the circle of friends and Weibo.
Then it was inexplicably forced to be on the hot search.
The name of this hot search is also very inexplicable.
#12888#
At first, passers-by thought it was the name of a combination, but after clicking in, they found that it was the price. At first, everyone was angry, thinking that which unscrupulous restaurant actually launched a cake of 12888, and after a closer look, they found that it was 35 yuan to eat the effect of 12888.
After the variety show finally became popular, there began to be ten years of old fans of Chef Arnold uninvited, and some industry insiders who didn't know where to go before began to popularize how awesome the chefs who participated in this variety show were. The program team appropriately spent some money to stir up the popularity, and the total broadcast volume of variety shows rose gradually, and soon broke through the 100 million mark.
Although the second phase of the headwind turned around Taifeng Building, it was Chef Arnold who finally became popular on the Internet.
It can only be said that Jiang Feng lost to 12888.
This time, Chef Arnold did not rely on his own shit, but with his own efforts, the price of his dishes, his exquisite dim sum, and the hot searches that the program team spent money on.
Regardless of the process, the end result is good. No matter who is popular, everyone will benefit more or less, and if the popularity is there, business will naturally be good. Good business is naturally the icing on the cake for Taifeng Building, Yongheju and the top floor restaurant, which are not worried about business, but for restaurants like Babao Zhai, which are almost squeezed by the top floor restaurant and are about to go out of business, it is simply a relief in the snow.
By the way, the fact that the Eight Immortals Pavilion was disqualified from the competition for cheating was not broadcast in the variety show, probably because of the money, and it was lightly edited by the program team with exquisite editing techniques to become the Eight Immortals Pavilion withdrew from the competition due to incident. His results were not good, and he did not attract too many people's attention and discussion, and other restaurants had no intention of falling into the ground, so this matter was fooled.
Jiang Feng also stayed at home and salted fish quietly, waiting for the notice of the program team.
At the end of the test, the staff of the program team said that the lottery would be held on Wednesday and the relevant rules would be notified within this week. Jiang Feng originally thought that the notice rules would definitely be after the draw, but what he didn't expect was that the work efficiency of the program team was okay, and he didn't wait for Wednesday, and the rules of the second stage of the competition were announced on Tuesday morning.
Jiang Feng didn't guess wrong, the program team really wanted to do something.
The rules of the second stage are very interesting, but very difficult to be exact.
The second stage is an exchange competition, where the seven existing restaurants will be drawn by lot, and whichever one will go to the winner. During the exchange period, the four contestants can only cook dishes on the original menu of the Chinese restaurant, and cannot arbitrarily delete or modify them. In addition, each contestant can choose a dish from their own menu as a must-do dish before the exchange.
Contestants must sell 100 must-do dishes per week and receive at least 50 positive reviews, and 2,000 points will be deducted if they do not complete them.
The draw time is 8 p.m. on Wednesday evening, and the submission time for the required dishes is 7 p.m. on Wednesday p.m., which means that everyone must choose the difficulty of the opponent before the draw.
Each restaurant has a few specialties of its own, which outsiders can't learn, and if you choose five specialties ruthlessly, it's definitely Shurachang.
The program team is really doing something.