Li Zhan is not surprised that there are many giant companies that want to poach their cousins and their teams at high prices.

After all, for these capitalists, the most important thing is to make money.

Everyone wants to take a bite of the cake of domestic animated films.

Compared with various live-action movies that have long been flooded in China, animated movies are still relatively scarce in China, and it should be said that good animated movies are still relatively scarce in China.

And compared to live-action films, animated films have a small investment, low risk, and once successful, the benefits are simply huge.

In addition to the box office of animated films, there are many derivatives, such as the image of animated characters can be applied to all walks of life, and even form a special brand and culture, which generates benefits that are not much less than those generated by the box office, or even more.

Once a big IP is successful, what kind of game, what mobile game board game, a series of derivative and original online literature and paper books of the same person, logo design on daily necessities, clothing, food packaging, figures, comics, theme posters, audio and video products, theme parks, playgrounds, theme catering, comic cafes, toys, cos...... Heavy things have produced huge benefits, and attention has made countless capitalists blush!

If you want to say that the most successful business operation model of animation IP derivatives is the United States.

Through the use and packaging of such a classic cartoon character image as Mickey Mouse, Disney has become a giant company in the United States in the world, and in recent decades, Disney has explored more profitable business models through the study of Mickey Mouse's cartoon characters, and the annual licensing fee obtained through the cartoon character image of Mickey Mouse is as high as tens of billions.

Of course, there is still a long way to go in the licensing and operation of IP derivatives in the domestic comic industry!

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It was Friday again.

The long-awaited I Am a Singer show will soon start again.

In the past few days, because of the popularity of the TV series "Dear Love" on Douyin, the ratings of Mango Channel have been greatly threatened.

Basically no one watched Mango Channel's TV series, everyone went to Douyin to watch the TV series "Dear Love", and the ratings of Mango Channel's TV series in this situation fell directly below 1.

When I saw the popularity of the TV series "Dear Love" so high, Mango TV can be said to be repentant.

If they had known that the TV series "Dear, Loved" was so popular now, even if they were asked to pay 200 million to buy this TV series, they would have admitted it.

Don't say 200 million to buy this TV series, even if it was said that 400 million would buy this TV series, with the popularity of this TV series now, they Mango TV have also made a lot of money.

It's a pity, it's a pity, it's a shame.

If you want to say that the most regrettable, it must be Tomato Table.

At the beginning, their tomato channel spent 5.6 billion yuan to buy the hugely produced costume drama "Chang'an in the World", and rejected the TV series "Dear Love".

originally wanted to make a good fortune with this huge investment and huge production of the costume drama "Chang'an under Heaven", but I didn't expect that under the squeeze of the TV series "Dear Love", the ratings of the huge costume drama "Chang'an" hit the street directly.

Even if Tomato Channel is desperately promoting every day and desperately buying hot searches, people are still not very interested in this TV series.

Now you can see everywhere that everyone is discussing the TV series "Dear Love" anytime and anywhere.

The TV series "Dear Love" has exceeded 30 billion views on Douyin.

This TV series can be said to be the fastest TV series in history to break 30 billion views.

The heroes and heroines in the TV series are in a mess, and Li Zhan and Chen Xiaoyue have once again gained huge popularity with this TV series, further expanding their national popularity.

If Li Zhan was just a young man who liked and was more interested in him in the past, with the hit of the TV series "Dear Love", now Li Zhan has gained a lot of aunt fans.

Han Shangyan's role has become the standard for many aunts to find sons-in-law.

When these uncles and aunts walked on the street, when they saw an advertisement endorsed by Li Zhan on the street, they all shouted Han Shangyan with excitement.

The popularity of the TV series "Dear Love" not only made Li Zhan and Chen Xiaoyue's popularity to a higher level, but even the same bracelet brought by the two people in the TV series was sold out of stock.

Of course, not only that, but even the drinks that the two people drank in the TV series, the game consoles they played, the game mice they touched and other derivatives and similar products were all sold out of stock.

Some of the clothes worn by the two people in this TV series, especially some black suits worn by Li Zhan, were directly sold out of stock at the merchants.

Even some of the places where the two of them were filming have become check-in places for many netizens, and a large number of people go to the places where they used to shoot TV series to check in every day, and then upload and post them to their circle of friends.

The TV series "Dear Love" is on fire, completely on fire.

Now the happiest person is none other than Song Qingtian.

At the beginning, he overrode the crowd and bought the copyright of the TV series "Dear Love" at a sky-high price of 200 million and put it on Douyin for broadcast.

At the beginning, many people in the company disagreed with his approach, thinking that it was too much to spend 200 million to buy a TV series with an investment of only tens of millions.

But Song Qingtian has always insisted on his own ideas, and even made a military order, if the TV series "Dear Love" cannot make the company return to its original capital, he will take the blame and resign.

If my dear didn't disappoint him in this TV series, now this TV series has just broken 30 billion views just halfway through.

And this TV series has directly increased the number of users of Douyin by 20 million in the past half a month, and their daily active users on Douyin have directly reached four or five hundred million.

In the past half a month, the number of downloads of Douyin APP directly ranks first among major APPs, and the number of downloads can exceed one million every day!

In this case, the market value of their Douyin has risen by nearly 10 billion.

No one in the company's senior management dared to question Song Qingtian's original decision, and now they all praise Song Qingtian's decision at that time is really too wise, and Song Qingtian has directly become the general manager of Douyin's Beijing headquarters.

Song Qingtian was naturally very happy, just because he chose to believe in Li Zhan at the beginning, so now he has been promoted and raised, and he has reached the peak of his life.

All of this should be thanks to this guy Li Zhan.

At this time, Song Qingtian firmly believed that handsome people are lucky, no matter what they do, their luck is leveraged.

It seems that he will follow Li Zhan's steps more firmly in the future, and no matter what he does, he must unswervingly keep up.

Even if what he did seemed incredible, even if he couldn't figure it out, even if he felt that he was very risky, he had to keep up with it, because this incident was a good example.

When Li Zhan sold the copyright of the TV series "Dear Love" for 200 million, everyone thought it was too exaggerated, and they all felt that this Li Zhan had a little popularity in the entertainment industry and didn't know who he was, so he was crazy.

Everyone was waiting to see Li Zhan's jokes at this time, and they were all waiting to see how Li Zhan's TV series was smashed in their hands.

At that time, there will be no platform for his TV series to be played, and I am afraid that it will only be smashed in his own hands, unless he is willing to sell it at a reduced price at that time.

It's just that no matter what the outcome is, Li Zhan will be reduced to a complete joke at that time.

When everyone laughed at Li Zhan, Song Qingtian stood up without hesitation, overrode public opinion, and directly bought the copyright of the TV series "Dear Love" at a high price of 200 million.

At that time, everyone thought he was crazy, and if he hadn't made great contributions to the Douyin headquarters before, he might have been kicked out of the board of directors just by virtue of this one thing.

And at that time, in order to buy the copyright of this TV series, Song Qingtian made a military order on Douyin in public, if this TV series could not make Douyin return to its original capital, he would directly take the blame and resign.

At that time, Song Qingtian's words were not too full, he said that this TV series could return to its roots, but in fact, he felt that this TV series would not only be able to return to its original cost at that time, but also bring huge benefits to Douyin.

It's just that he has always been a relatively stable person, and he doesn't like to talk too much, and although he believes in Li Zhan very much, he also has to leave a small way out for himself.

Now the TV series "Dear Love" is popular all over the Internet, proving that his vision at that time was really right.

And the TV series "Dear Love" has also brought huge traffic to Douyin, adding nearly 20 million new users to Douyin in just half a month.

And in the past half a month, the number of daily active users of the Douyin software has topped the list of major apps, because everyone is basically immersed in Douyin to chase dramas.

Douyin was originally just a short video software, and when people usually watch TV dramas and movies, they will also be on some relatively large video websites in China, but this time the popularity of the TV series "Dear Love" has caused a huge threat to other video websites.

According to the statistics of relevant data, the number of online video sites of several other large video websites in China has plummeted in this half month, and the number of VIPs has dropped by several million compared with last month, which has brought incalculable losses to their video sites.

Many video sites can be said to be repentant at this time, there was once a "Dear Love" TV series in front of them, they didn't cherish it well, and they didn't regret it until they lost it, if God can give them another chance to choose, they want to say three words to this TV series - I buy you.

Judging from the current popularity of this TV series, let alone 200 million to buy this TV series, even if it is 400 million to buy this TV series, it can still make a lot of money.

After that, Li Zhan's company also received many invitations to similar idol dramas, hoping that he and Chen Xiaoyue could make another idol drama, and also offered them a sky-high salary.

For these invitations, Li Zhan refused them all without exception.

If nothing else, this TV series should be his last TV series in a short period of time, and he will basically not easily shoot any more TV series in the future.

After learning the news, many video websites and TV stations couldn't help but regret it, and hated very much that they didn't grasp the opportunity of the TV series "Dear Love" in the first place.

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Mango Terrace

"Director, why are you here? Please take a seat, please take a seat!"

After Wang Tao saw the deputy director come in, he hurriedly moved a chair.

Although Liu Qiang who came here was only a deputy director, Wang Tao was still very discerning, and directly called a director and ignored the deputy word.

After Liu Qiang heard Wang Tao call him the director, he was really very happy, and waved his hand at this time and smiled: "Hahaha, you're welcome, you're welcome, Wang Tao, this I am a singer program you did is very good, and it has made a great contribution to the ratings of our Mango TV, you are the hero of our Mango TV!"

Wang Tao said with a smile: "Hahaha, you are really too polite, the reason why I was able to achieve such a small result is that it is all due to the good leadership of the director, if it were not for your wise leadership, I would not have been able to make such a popular show as a singer!"

After Liu Qiang heard Wang Tao's words, he felt very useful, and continued: " I heard that there is a singer named Li Zhan in your show, he has won the first place three times in a row, I have heard of this guy, he is amazing, I heard that the TV series he recently made broke the record of online broadcasts, and it also had a great impact on the ratings of our TV station, and even yesterday the ratings of our TV station fell directly below one, which has not happened in our Mango TV for a long time!"

"I heard that the first TV station Li Zhan found in this TV series was our Mango TV, but because his price was too high, we rejected it, and now I think about it, it's really a pity......"

Wang Tao listened to the director's words at this time, and suddenly felt that his whole person was in a fog, and he didn't know what the director meant by saying such a thing.

This TV series not only had a great impact on some TV series on Mango Channel, but also had a great impact on his variety show.