On Monday the 18th, as soon as he arrived at the company in the morning, Zhang Longyu felt that today was very different.

The two bosses arrived early, and Mr. He was arranging for everyone to clean up and tidy up the workstations, and it seemed that there were distinguished guests coming.

After a while, I saw Mr. Zhu from the big group also coming.

Zhang Longyu chatted secretly with Wang Peng, but he couldn't guess who it would be.

But the mystery was soon revealed.

At ten o'clock in the morning, the two bosses and Mr. Zhu came out of the reception room together and went out.

After a while, two people were picked up.

Walking in front is the long-famous Rebus.

Looking at the appearance in the office area, Rebus first joked: "The company environment is very good." If my Xiaomi can be bigger, I want to refer to this design!"

Yu Qiu smiled: "Brother Lei is joking. ”

Rebus watched with interest, and the details in the office showed the team's ability to manage. His main observation is the state of his employees.

First of all, the most vivid impression is that the team is very young.

If you look at it, you can't see people who look like they're over 30 years old.

Secondly, except for the first time when they first entered the door, everyone couldn't help but look up curiously, and then they all buried themselves in work.

From their faces, there is no lazy and tired old fritter atmosphere.

He took these observations to heart, and followed Yu Qiu's guidance to a conference room.

Then an employee came over with bottled water.

After sitting down and greeting, Rebus said to Zhu Yidan: "It's really a tight schedule, otherwise I want to go to Mr. Zhu's company to study." Now I can only borrow Brother Yu's treasure land and listen to Mr. Zhu's thoughts on the group. ”

Zhu Yi said sincerely: "It is a great honor to have this opportunity to ask Mr. Lei for guidance. Since that's the end of the chatter, let's get started?"

Rebus nodded.

He came out this time to solve some problems in the mobile phone supply chain and prepare for the sale, and Jiangcheng was just passing by.

But thinking that the next time would be busier, he thought about simply discussing the few things he had talked about with Yu Qiu last time.

Now the first item is the investigation of the project of the big group.

Rebus nodded, and the assistant he brought with him also opened his laptop, ready to take notes.

Zhu Yi glanced at Yu Qiu lightly, only to see him smiling, with encouragement in his eyes.

The core idea of the plan is to have an in-depth conversation with Yu Qiu. But after all, this is a special financing roadshow arranged for Rebus, Zhu Yi took a light breath, stood in front of the conference table seriously, and said to Rebus: "The user group is very clear: high-value people who have just owned a property. The purpose of using group buying and using Internet tools is to link to this group more effectively. We have verified the viability of this business model from the three fields of house purchase, building materials and home furnishing, and have accumulated a considerable number of seed users and brand reputation for future development......"

Rebus listened carefully, and then realized that the development direction behind the group was really different from what he thought.

In this project, the entry point of aiming is very clear.

In scenarios such as house purchase and decoration, the decision-making cycle is long and the amount is large.

But to be honest, the logic is not complicated.

If the real estate can quickly withdraw funds and reduce the interest cost of funds, it is of course willing to let some space come out in the case of posting.

This is especially true in the market of decoration building materials.

But Rebus didn't expect that the group was doing this field just by using the experience and resource accumulation in this industry to acquire valuable users.

After establishing a reputation for word-of-mouth, its subsequent development direction will expand the concept of "large-scale group buying", and the ultimate direction is high-value products and services based on the membership system.

At that time, in addition to membership fee income, there will also be a commission for the subscription of various products and services.

For product and service providers, there is also an annual fee for the SaaS platform.

“...... Our goal is to help middle- and high-income families provide better products and services while saving them peace of mind and money. The group will not be a mass group buying platform, but will become a member butler. Based on the reputation we have established, our team will look for high-quality, personalized and reliable products for our members, and at the same time give them prices and services that reflect the value of their members. We believe that the large number of middle-class families in the next decade is a huge market, and this market needs a platform and circle that matches their new requirements for quality of life. The group is aiming for this goal: to be the life steward of middle-class families and lead the new life culture of the middle-class family. ”

After Zhu Yidan finished talking, he was not as calm and confident as he was just now.

After all, these contents were carefully prepared before. Rebus's next question is the real test.

As a result, Rebus's first question was to ask with a smile: "In terms of this positioning, the three words of the big guys don't seem to be good enough." ”

Zhu Yilan also laughed and said, "Be down-to-earth first, and the name will be louder." But now, we have started to operate a user club, which is called the Big Guy Club. ”

Rebus laughed and said, "It's quite down-to-earth, too." I have a few questions about the development strategy. The first question is about ...... in terms of expansion"

He then asked a few questions he cared about, most of which were about how the model could become a national-scale platform.

Because it has quite high requirements for the management of the offline organizational structure.

This model, in fact, is not new.

Wal-Mart has its own Sam's Club, the bank has its own VIP user service, and all the group has to do is to take advantage of the emergence of Internet tools as a platform dedicated to playing membership business.

In addition to the selection of cooperative brands in the commodity category, it also needs to provide a lot of offline services.

In Jiangcheng, Zhu Yidan has a foundation for development, and may be able to do it very smoothly. But if this model can't be successfully expanded to the whole country, the ceiling will be very limited.

To expand to the whole country, a very strong management model is needed.

Rebus listened to Zhu Yidan's answer, and his heart was not shocked.

This project is a relatively stable business, but it is not a very explosive Internet project.

After listening to Zhu Yidan's speech, he asked, "Let me tell me my opinion." I think that instead of cutting into so many fields to integrate supply resources in the later stage, it is better to do the ultimate in one field and focus on it. If you put technical investment in the field of home decoration, help users to carry out online decoration design support, and provide high-praise building materials and home furnishing products and decoration service team, the development idea may be clearer. ”

Zhu Yi nodded thoughtfully.

"Buying a house can help you accumulate specific house type data for specific real estate in the city. Home improvement, building materials and home furnishing can help you accumulate product data of various brands. Based on an online software product, users can preview the decoration effect by themselves and the decoration design company, and improve the sales conversion rate of the products on the platform. The concept of middle-class family life housekeeper is too broad, if it is to make the first platform for Internet home improvement, I will be more interested. ”

After Rebus finished speaking, he said: "Of course, this is just my personal opinion for Mr. Zhu's reference." ”

Zhu Yi said thank you lightly, and he also knew that the time that belonged to him was over. He sat down and looked at Yu Qiu, and then Yu Qiu looked at Fei Ye again.

Fei Ye glared: "What do you see? I don't understand everything! I think the original idea is also very good, more interesting!"

In fact, to put it bluntly, he also knew that Rebus was more reliable in this direction, but he had some selfish intentions.

If the group continues to develop according to his ideas, it will be able to bring guests to the amusement park in the future! After all, tourism is also a major service needed by middle-class families, and it also depends on products, prices, and services.

Later, there was indeed such a membership service platform that developed very well!

It's just that it seems that Rebus is not so interested in this direction!

Yu Qiu had to chat with Rebus Zhu Yidan for a few more words, and then tactfully hinted that Zhu Yidan was going to talk to Rebus about his project next.

Zhu Yi was relieved, got up and expressed that he would think about the company's strategy after going back, and welcome Lei always had the opportunity to go to the company for guidance, and left.

Rebus nodded with a smile, and after Zhu Yi left, he raised his interest: "The new project you talked about last time, I also thought about it later, and it was very interesting! You said that there are some other elements, can you talk about it now?"

Yu Qiu stood up with a smile: "Say! Brother Lei, I'll show you something first." ”